What Securious UG does

Securious UG is a privately held German entity registered in Bad Essen, founded in 2019, with a disclosed headcount band of 1-10 employees and co-founder Benjamin Schleier. The company is described in firmographic data as a start-up intended to help small and medium-sized companies introduce basic IT-security protection, but the operational web presence at securious.de is presented under the Kitchio Lite brand and contains content typical of a direct-to-consumer kitchen cabinetry and furniture business — including portfolio galleries, service descriptions (custom cabinetry, full kitchen remodeling, kitchen furniture design, material consultation, on-site measurement, kitchen door replacement), and a four-step consultation-to-installation process. The website is built on a stock WordPress theme labeled "Kitchio Lite Kitchen Cabinets & Furniture Theme," suggesting a template-based digital storefront rather than a proprietary platform.

No technology stack, proprietary features, patents, or certifications are disclosed. The business model inferred from the website is direct-to-consumer sales of custom kitchen projects on a quote-based, per-project basis; revenue is not disclosed, no funding rounds are on record, and no customer logos beyond a single testimonial (Amanda R., Jakarta) are named. The mismatch between the stated IT-security mission and the kitchen-cabinetry website content is the single most important data signal, indicating either a placeholder site, an inactive venture, or an unresolved strategic identity.

Name

Securious UG

Legal name

Securious UG

Website

https://securious.de

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Kitchen Cabinetry & Remodeling Services

NAICS

Wood Kitchen Cabinet and Countertop Manufacturing (33711), Wood Kitchen Cabinet and Countertop Manufacturing (337110)

SIC

Wood Household Furniture, (No Upholstered) (2511), Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)

akta.pro primary industry

Custom Cabinet Design & Build (HSAPAIAA)

akta.pro secondary industries

Cabinet Installation (New & Replacement) (HSAPAIAC), Kitchen Appliance Installation & Integration (HSAPAAAG), Custom Modular Shelving & Cabinetry System Planning (Non-Construction) (HSAFAHAK)

Keywords

• Custom kitchen cabinetry
• Kitchen remodeling services
• Kitchen furniture design
• Cabinet installation services
• Interior design consultation

Headquarters

HQ city

Bad Essen

HQ country

Germany

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Custom Kitchen Cabinetry and Furniture: The company generates revenue through designing and installing custom kitchen cabinetry, kitchen furniture (islands, bars, storage pieces), and full kitchen remodeling services. Revenue is project-based, earned on a per-job basis with pricing based on scope, materials, and customization level. The company also offers material and finish consultation services as an add-on revenue stream.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Securious UG, operating through the brand Kitchio Lite (kitchio-lite theme, website securious.de), designs, custom-builds, and installs modern kitchen cabinetry, kitchen furniture (islands, bars, storage pieces), and full kitchen remodeling services for residential homeowners. Offerings also include material and finish consultation, on-site measurement, and kitchen door replacement, delivered through a four-step consultation, design and visualization, crafting, and installation process.

Product overview

Kitchio Lite is a single unified product offering in the form of a WordPress theme for kitchen cabinets and furniture businesses. It provides a complete website template with services including custom kitchen cabinetry, full kitchen remodeling, furniture design, material consultation, on-site measurement, and kitchen door replacement. The product appears to be a pre-built website theme rather than a modular platform with separate products.

Differentiator

Problem solved

Functional benefit

Brands

• Kitchio Lite: Modern kitchen cabinetry and premium furniture brand specializing in custom-built cabinetry, full kitchen remodeling, and kitchen furniture design.

Products and services

• Custom Kitchen Cabinetry Tailor-made kitchen cabinets designed, crafted, and installed to fit each customer's space, style, and storage needs; targeted at residential homeowners seeking bespoke cabinetry.
• Full Kitchen Remodeling Complete kitchen transformation service covering layout, materials, and installation, executed for residential homeowners as a single managed remodeling project.
• Kitchen Furniture Design Design and build of custom kitchen islands, bars, and storage pieces for residential kitchens, focused on aesthetics, comfort, and function.
• Material & Finish Consultation Expert guidance service for homeowners choosing the right kitchen materials, colors, and finishes to achieve a cohesive design.
• On-Site Measurement Service Precise on-site measurement of the customer's kitchen to ensure every cabinetry and installation element fits seamlessly within the space.
• Kitchen Door Replacement A focused, cost-effective refresh service that replaces kitchen cabinet doors and panels to deliver a cleaner, updated look for residential kitchens.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves2 records

Expansion highlights2 records

Others

• Houzz: Home renovation platform connecting homeowners with kitchen and cabinet professionals; includes project photos, pro directories, and visualization tools. Comparable as a digital ecosystem reaching the same customer segment.

Broad incumbents

• Häcker Kitchens: Major German kitchen cabinetry producer with a broad custom and system-kitchen lineup. Comparable to Kitchio Lite in custom-built positioning and German market roots; vastly larger scale.
• Nobilia: Germany's largest kitchen manufacturer producing custom and modular kitchen cabinetry at scale. Direct comparison to Kitchio Lite's custom kitchen offering; competes on price, scale, and dealer network across Europe.
• Schmidt Kitchens: European kitchen manufacturer and retailer providing custom cabinetry with in-showroom3D design tools. Direct overlap with Kitchio Lite's custom-built, design-led service model.
• IKEA (Kitchens): Global mass-market kitchen retailer offering modular and SEKTION custom cabinetry with planning tools. Competes for the same residential remodeler customer at a different price tier.
• Nolte Kitchens: German premium kitchen manufacturer offering custom cabinetry and design services. Highly comparable product offering and target customer (residential homeowners seeking quality kitchens).

Direct peers

• Wren Kitchens: UK D2C kitchen retailer specializing in custom-built kitchens with in-store3D design visualization and installation services. Closest comparable in business model, design-tech emphasis, and end-to-end service.
• Howdens Joinery: UK-based kitchen trade and D2C supplier selling fitted kitchen cabinetry directly through local depots. Comparable business model of custom kitchen supply with project-based pricing to homeowners.

Emerging players

• HOMIFY: Online marketplace and inspiration platform for home renovation, including kitchen design and local professional matching. Adjacent overlap as a digital channel connecting homeowners with custom kitchen providers.
• Blocco Cucine: Italian custom kitchen manufacturer focused on bespoke cabinetry for residential projects. Comparable custom-built positioning serving design-conscious homeowners in Europe.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks6 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/securious

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Securious UG