What Harmony Institute does

Harmony Institute is a privately held, for-profit organization headquartered in New York City and founded in 2007. Its positioning tagline, 'Science of Influence + Entertainment,' indicates that it operates at the intersection of behavioral-science / influence research and the entertainment industry, suggesting an offering set that likely combines media-influence research, audience-behavior analysis, advocacy, and engagement work with entertainment-industry stakeholders. The firm is small — headcount is reported as 1–10 employees — and is led by founder and chairman John Johnson, with Tyler Dumont serving as Chief Operations Officer.

Operationally, the company appears to function as a niche, founder-led boutique rather than a scaled product or venture-backed business; the input contains no disclosure of pricing models, product lines, named customers, partnerships, awards, patents, funding rounds, or geographic footprint beyond its New York base. The website domain (harmony-institute.org) and the 'Institute' naming convention suggest possible nonprofit-adjacent or think-tank-adjacent research outputs alongside whatever commercial work it undertakes.

Because revenue model, customer segments, pricing, technology stack, distribution channels, and growth signals are all absent from the available data, the business model is effectively undisclosed in this source set — investors should treat the firm as a small, opaque, research-themed entity and seek primary disclosures (financials, customer references, programmatic offerings) before drawing revenue or scalability conclusions.

Name

Harmony Institute

Website

https://harmony-institute.org

Company type

Private

Founded year

2007

Headcount range

1–10 employees

Short description

Harmony Institute is a privately held, New York–based for-profit organization founded in 2007 that operates at the intersection of behavioral-science influence research and the entertainment industry, run as a small 1–10-person founder-led team under John Johnson with Tyler Dumont as COO.

Ownership category

akta.pro rank

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations

Core offering

Harmony Institute is a small private research and consulting firm that applies behavioral science and the study of influence to the entertainment industry. The firm works at the intersection of media, storytelling, and social impact, producing research and advisory services aimed at understanding how entertainment content shapes audience attitudes and behaviors.

Differentiator

Problem solved

Functional benefit

Products and services

• Influence + Entertainment Research Research and consulting services applying behavioral science to entertainment media, analyzing how content influences audience attitudes and behaviors for organizational clients.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Direct peers

• Hollywood, Health & Society (USC Norman Lear Center): Program that provides entertainment industry research and resources on health and behavioral topics in storylines; comparable as a bridge between behavioral/social science research and the entertainment industry.
• Geena Davis Institute on Gender in Media: Research and advocacy organization studying the influence of entertainment media on gender representation and audience behavior; comparable as a research-driven organization operating at the intersection of media influence and social outcomes.
• Common Sense Media: Nonprofit that researches and rates the impact of media and entertainment content (especially on youth), producing studies that inform families, policymakers, and the entertainment industry — directly comparable as a media-impact research organization.
• Parents Television Council: Advocacy and research group that studies the influence of television entertainment content on audiences, producing content analyses and policy briefings — comparable as an organization whose work links entertainment content analysis to measurable influence.
• USC Annenberg Inclusion Initiative: Academic research initiative producing empirical studies on representation and influence in entertainment media; comparable as a research-driven entity informing industry practice and public conversation.

Emerging players

• Joan Ganz Cooney Center: Research center focused on children and media, producing studies on how digital and traditional media influence young audiences; comparable as a research-driven organization focused on entertainment influence for a specific demographic.

Broad incumbents

• Pew Research Center: Nonpartisan research organization producing public-interest studies on media, technology, and social behavior; comparable as a research entity informing public discourse on media and influence.
• RAND Corporation: Large, established research institution that conducts empirical studies including media and entertainment influence; comparable as a research organization whose portfolio spans social/behavioral science informing public policy.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat2 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/HInstitute
• Facebookfacebook.com/harmonyinstitute
• LinkedInlinkedin.com/company/harmony-institute

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Harmony Institute