Nevada City Winery
Nevada City Winery is a privately-held boutique winery and tasting room in downtown Nevada City, California, producing low-intervention wines since 1980. It serves tourists, local residents, event hosts, and regional wholesale buyers through on-premise tastings, a three-tier wine club, venue rentals, and multi-state DTC shipping.
- Company typePrivate
- Founded1980
- HeadquartersNevada City, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Nevada City Winery does
Nevada City Winery is a privately-held boutique winery founded in 1980 and headquartered at 321 Spring Street in downtown Nevada City, California. It is the oldest continuously operating winery in Nevada County and operates from a Sierra Foothills location whose commercial winemaking tradition dates to 1880, prior to a roughly century-long Prohibition-era hiatus. The winery produces a diverse portfolio of low-intervention wines from regional vineyards, with over 300 different wines made since opening, and sells through six integrated revenue streams: an owned tasting room offering flights, glasses, and guided experiences; a three-tier quarterly wine club (3, 6, or 12 bottles at 15-30% discounts); wholesale distribution to local restaurants, shops, and grocery stores managed by a dedicated Sales Account Manager; a wine keg program for events; tiered private event/venue rentals ($125-$2,500); and a high-end private label commemorative bottle program ($15,000 for 300 customized bottles). The venue also houses a rotating local-artist art gallery and a curated artisan gift shop.
The business serves a hybrid customer base spanning wine enthusiasts and Sierra Foothills tourists, local Nevada County residents (captured via weekly Locals' Night programming, live music, and the wine club), event hosts seeking a historic downtown venue, and regional wholesale buyers. Customer acquisition is driven by community-rooted marketing — weekly live music (Thursday Locals' Night, Sunday Afternoon Music), monthly Harmony Books book club, KVMR radio partnerships, ABC News earned media coverage, and an active Facebook/Instagram presence — supplemented by an email newsletter. Commerce is processed through OrderPort, which powers the online shop, wine club subscriptions, and multi-state DTC shipping across 10 U.S. states.
The company is led by a small, women-led team. Cathy Lee serves as Operations Manager & Winemaker after an internal promotion in 2023, working under the mentorship of retired 30+ year winemaker Mark Foster; Cheyenne Skye Coe serves as Lead Tasting Room Host and Cellar Master; Carla Burke manages events, wine club, and wholesale; Rebecca Fischer oversees business and finance; and Nicki Birch leads wholesale accounts. Eco-friendly land management on the winery's 1.25-acre hillside is handled by First Rain Farm using a herd of 80+ goats to reduce wildfire risk. The winery carries no external funding, no parent company, and operates as an independent small business.
Nevada City Winery firmographics
Firmographics- Name
- Nevada City Winery
- Legal name
- Nevada City Winery
- Website
- https://ncwinery.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nevada City Winery is a privately-held boutique winery and tasting room in downtown Nevada City, California, producing low-intervention wines since 1980. It serves tourists, local residents, event hosts, and regional wholesale buyers through on-premise tastings, a three-tier wine club, venue rentals, and multi-state DTC shipping.
- Ownership category
- akta.pro rank
Nevada City Winery industry classification
Industry- Product category
- Winery
- NAICS
- Wineries (312130), Beer, Wine, and Liquor Retailers (44532), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482), Drinking Places (Alcoholic Beverages) (7224)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180), Beverages (2080)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Bars (THAFAEAF)
Keywords
Where Nevada City Winery is headquartered
LocationHeadquarters
- HQ city
- Nevada City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Nevada City Winery business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Tasting Room Sales: On-site wine tasting experiences, glasses, and flights served at the tasting room bar with various seating options including covered patio, wine library, and art gallery.
- Wine Club Subscription: Quarterly wine subscription with three tiers (3, 6, or 12 bottles) offering bottle discounts ranging from 15-30%, with pickup or shipping options. Members receive additional perks including weekly member glasses, exclusive events, and venue rental discounts.
- Retail Wine Sales: Direct sales of bottled wines including Chenin Blanc, Sauvignon Blanc, Barbera, Zinfandel, and Cabernet Sauvignon through on-site shop and online ordering.
- Wholesale Distribution: Wholesale pricing offered to local restaurants, shops, and grocery stores, managed by Sales Account Manager Nicki Birch.
- Venue Rentals: Private event hosting with tiered packages (Gold, Double Gold, Best of Class) ranging from $700-$2,500 base fees plus wine minimums, accommodating 50-125 guests.
- Keg Wine Sales: Wine sold in kegs (5.16 gallon/1/6 barrel) for on-tap service at events, maintaining freshness from first to last glass with lower cost and less waste.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Per seat | Pay-as-you-go | Guided Tasting - $30 per person (60 min, 5 wines) |
| Per seat | Pay-as-you-go | Tour & Tasting - $45 per person (90 min, with winemaker) |
| Unit Pricing | Pay-as-you-go | Tasting Flight - $20 per flight |
| Subscription | Monthly | Three Bottle Club - 15% discount, ~$70 average |
| Subscription | Monthly | Six Bottle Club - 20% discount, ~$130 average |
| Subscription | Monthly | Twelve Bottle Club - 30% discount, ~$230 average |
| Unit Pricing | Pay-as-you-go | Wine by Glass - $11-$12 |
| Other | Pay-as-you-go | Wine Library Rental - $125 venue fee + 6-bottle minimum |
| Other | Pay-as-you-go | Outdoor Patio Rental - $450 venue fee + 12-bottle minimum |
| Other | Multi-year contract | Private Events - $700-$2,500 base fee depending on day |
| One time/ perpetual license | One time/ perpetual license | Private Label Commemorative Bottles - $15,000 for 300 bottles |
| Unit Pricing | Pay-as-you-go | Wine Cocktails - $10-$14 |
| Unit Pricing | Weekly | Locals' Night - $2 off select glasses |
| Usage-based | Pay-as-you-go | Keg Equipment Rental - $50-$250 per 24 hours |
| Unit Pricing | Pay-as-you-go | Food Menu Items - $3.50-$28 |
Go-to-market motion3 records
Distribution channels7 records
Marketing channels8 records
Nevada City Winery product offering
Product offeringCore offering
Nevada City Winery is a small-batch winery that produces and sells award-winning, low-intervention wines from Sierra Foothills grapes, with on-site production beneath its downtown Nevada City tasting room. Its core commercial offerings include on-site tasting experiences and bottle/glass sales, a quarterly wine club subscription, wholesale distribution to local restaurants and retailers, wine keg programs for events, and private venue rentals for celebrations and corporate gatherings.
Product overview
Nevada City Winery is a small-batch winery in Nevada County, California, producing a diverse selection of low-intervention wines. The core offering centers on in-person tasting experiences at their downtown Nevada City tasting room, supported by a wine club subscription service with three membership tiers. The business operates multiple revenue streams including direct wine sales (by the glass, bottle, flight, and keg), venue rentals for private events (with tiered packages), a gift shop featuring local artisan goods, an art gallery showcasing rotating local artists, food service including charcuterie and cocktails, and wholesale distribution to restaurants and retailers.
Differentiator
Problem solved
Functional benefit
Products and services
- Tasting Room Experience
Quantifiable outcome
- 94-point platinum medal and 'Best Barbera' award at 2023 San Diego International Wine Challenge
- +3 more outcomes
Companies that use Nevada City Winery
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Nevada City Winery technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Nevada City Winery partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- First Rain FarmminorFirst Rain Farm, a family-owned business based in Nevada City, California, provides eco-friendly land management services using goats to clear brush, weeds, and vegetation from the winery's 1.25-acre forested hillside property. The farm's team of expert handlers and 80+ goats clear invasive blackberry bushes and wild grasses to reduce wildfire risk before fire season. The goats traverse steep terrain and provide an entertaining experience for visitors. The service is environmentally sustainable with no fossil fuels or herbicides entering Deer Creek.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Nevada City Winery competitors and assessment
Company assessmentDirect peers
- Lava Cap Winery: Family-owned Placerville (El Dorado County) boutique winery with tasting room, wine club, and small-lot Sierra Foothills production. Comparable boutique production scale and DTC tasting room model in adjacent Sierra Foothills territory.
- Renwood Winery: Amador County winery historically specializing in Zinfandel with tasting room and broader distribution. Competes in the Sierra Foothills Zinfandel category and shares similar varietal focus (Zinfandel, Barbera, Italian varietals).
- Frog's Leap Winery: Renowned Napa Valley estate practicing organic and dry-farmed winemaking with a tasting-room-centric hospitality model. Comparable low-intervention philosophy, women-led transition (with prominent winemaker John wetlaufer training successors), and emphasis on tasting experience over volume.
- Avanguardia Wines: Nevada City-based small-batch winery specializing in Italian and Rhône varietals with a tasting room downtown. Direct geographic peer with comparable varietal portfolio (Barbera, etc.) and DTC focus.
- Szabo Vineyards: Nevada City winery operating tasting experiences in the same historic Gold Rush downtown. Competes for the same wine-tourist traffic and shares a similar small-batch, locally-rooted brand positioning.
- Preston Farm & Winery: Lodi-area farm-and-winery known for low-intervention winemaking, farm-to-table food, art gallery, and rustic tasting room experience. Comparable business model with multi-revenue-stream DTC approach (wine club, food, art, events) and similar craft/low-intervention philosophy.
- Naggiar Vineyards & Winery: Nevada County-based boutique winery producing estate Sierra Foothills wines with a tasting room, wine club, and event venue. Closest geographic and operating-model peer - both target wine country visitors to the Nevada County/Sierra Foothills region with DTC tasting experiences.
- Sierra Starr Winery: Grass Valley (Nevada County) winery operating a tasting room with wine club and event hosting. Same county, same customer base of Sierra Foothills tourists and locals, and similar small-batch production scale.
Broad incumbents
- Ironstone Vineyards: Large Sierra Foothills (Calaveras County) winery with extensive tasting room, event venues, amphitheater, and broad distribution. Larger, more diversified competitor that competes for Sierra Foothills wine tourism at greater scale.
Regional players
- Bella Grace Vineyards: Sierra Foothills (Amador County) boutique estate winery with tasting room, wine club, and event hosting. Comparable small-scale DTC model targeting Sierra Foothills wine tourists but operating in a different sub-AVA.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Nevada City Winery social profiles
Digital presenceNevada City Winery financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nevada City Winery leadership team
Management profileNumber of profiles
Profiles9 records
Nevada City Winery funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nevada City Winery M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nevada City Winery
What does Nevada City Winery do?
Nevada City Winery is a small-batch winery that produces and sells award-winning, low-intervention wines from Sierra Foothills grapes, with on-site production beneath its downtown Nevada City tasting room. Its core commercial offerings include on-site tasting experiences and bottle/glass sales, a quarterly wine club subscription, wholesale distribution to local restaurants and retailers, wine keg programs for events, and private venue rentals for celebrations and corporate gatherings.
Is Nevada City Winery a public or private company?
Nevada City Winery is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nevada City Winery founded?
Nevada City Winery was founded in 1980. It employs 11 to 50 people.
Where is Nevada City Winery based?
Nevada City Winery is headquartered in Nevada City, United States, in the North America region.
How does Nevada City Winery make money?
Six revenue lines are on record. Tasting Room Sales are the primary driver. The others are wine Club Subscription, retail Wine Sales, wholesale Distribution, venue Rentals and keg Wine Sales.
Who are Nevada City Winery's main competitors?
Direct peers on record are Lava Cap Winery, Renwood Winery, Frog's Leap Winery, Avanguardia Wines, Szabo Vineyards, Preston Farm & Winery, Naggiar Vineyards & Winery and Sierra Starr Winery. Ironstone Vineyards is listed as a broad incumbent. Bella Grace Vineyards is listed as a regional player.
Does Nevada City Winery have an API?
No public API is recorded for Nevada City Winery.
What industry is Nevada City Winery in?
Nevada City Winery's product category is Winery. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of THAFALAE, Wineries & Vineyards (Tasting Rooms). Its NAICS code is 312130 and its SIC code is 5180.