Mattco Realtors

What Mattco Realtors does

Mattco Realtors is a privately-held real estate brokerage founded in 1957 and headquartered at 709 S. Main Street in Moultrie, Georgia. The firm serves Moultrie, Colquitt County, and surrounding South Georgia communities (Norman Park, Meigs, Ochlocknee, Hahira) through a sales-led go-to-market model executed by 8 licensed agents — a Managing Broker (Kirk Friedlander, GRI, CRS), an Associate Broker (Regina Giles), and six Realtors. Service lines span residential home sales, commercial property brokerage, land/lot transactions, and rental property management for single-family homes, duplexes, apartments, and mobile homes, with price points ranging from $25,000 land lots to a $2.9M commercial investment property.

The company's core technology is a WordPress-based property listing portal built on the WordPress Listing (WPL) plugin, which surfaces for-sale and for-rent inventory with photos, pricing, property details, and agent attribution. Marketing channels include the company website (organic search), Facebook, YouTube, and direct agent contact. The firm is digitally lean: no mobile app, no API, no disclosed third-party integrations, and no AI/ML features. Customer relationships are managed by individual agents via direct email and phone.

Mattco operates on a pure transaction-fee revenue model, earning standard real estate commissions (typically 5-6% split between listing and buyer's agents) on closed sales, supplemented by rental management income from managed properties. There is no SaaS, subscription, or recurring enterprise component. Ownership is independent and local, with no parent company, institutional investor, or venture capital participation identified; the firm has no documented M&A, funding, or partnership history, which is consistent with its profile as a stable, single-office, lifestyle brokerage serving a rural Georgia market.

Name

Mattco Realtors

Legal name

Mattco Realtors

Website

https://mattcorealtors.com

Company type

Private

Founded year

1957

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Mattco Realtors is a privately-held real estate brokerage founded in 1957, serving Moultrie and Colquitt County, Georgia. The firm employs 8 licensed agents who handle residential sales, commercial transactions, land sales, and rental property management on a commission basis.

Ownership category

akta.pro rank

Product category

Residential and Commercial Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Land & Development Site Brokerage (BPAJABAG), Rural Residential & Acreage Homesites Brokerage (BPAJADAE)

Keywords

• Residential real estate brokerage
• Commercial real estate sales
• Rental property management
• Land lot sales
• Real estate listings

Headquarters

HQ city

Moultrie

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Real Estate Sales Commissions: Traditional real estate brokerage commissions on residential and commercial property sales. Agents represent buyers and sellers in transactions, earning commission based on sale price.
2. Rental Property Management: Property management and rental services for residential homes, duplexes, apartments, and mobile homes. Revenue generated from rental listings and tenant placement.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Mattco Realtors is a full-service real estate brokerage that represents buyers and sellers in residential home sales, commercial property sales, and land/lot transactions across Moultrie and Colquitt County, Georgia. The firm also provides rental property management services for single-family homes, duplexes, apartments, and mobile homes, complemented by a WPL-powered property listing website used for marketing and discovery.

Product overview

Mattco Realtors operates a real estate brokerage serving Moultrie and Colquitt County, Georgia. The company offers a unified property listing platform accessible via their website, where users can browse residential homes, commercial properties, land/lots for sale, and rental properties including single-family homes, duplexes, apartments, and mobile homes. The website serves as the core product, supported by a team of 8 agents including Kirk Friedlander (Managing Broker, GRI, CRS), Regina Giles (Associate Broker), and six Realtors. Properties span various types and price ranges, from affordable lots under $30,000 to commercial investment properties priced at $2.9 million.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Listings - For Sale Real estate listing service for residential single-family homes, commercial properties, and land/lots available for purchase in the Moultrie and Colquitt County area, intended for individual buyers, families, and investors.
• Property Listings - For Rent Rental property listing service featuring single-family homes, duplexes, apartments, and mobile homes available for lease in Moultrie and surrounding areas, intended for individuals, families, and healthcare professionals.
• Mattco Realtors Website A real estate listing website serving Moultrie and Colquitt County, Georgia, allowing users to browse and search residential homes, commercial properties, land/lots, and rental properties for sale and lease.
• Agent Directory Directory of Mattco Realtors agents allowing users to browse agent profiles, view their contact information, and access their listed properties.

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Emerging players

• Compass: Tech-enabled luxury-leaning residential brokerage with proprietary platform and agent tools. Comparable as a residential brokerage targeting agents and listings, but with substantially more technology investment and marketing scale than independent regional firms.
• Redfin: Tech-enabled residential brokerage and portal that offers lower-commission alternatives to traditional brokerages. Comparable in serving home buyers and sellers, but with a digital-first model that pressures traditional commission economics for firms like Mattco.
• eXp Realty: Cloud-based, technology-driven brokerage with low-overhead agent model and aggressive geographic expansion. Comparable as a residential brokerage competitor targeting independent-agent recruits, but with a fundamentally different cost structure and tech stack that pressures traditional brokerages.
• Realty ONE Group: Fast-growing non-franchise brokerage with a coach-led, agent-centric model. Comparable to Mattco's independent brokerage positioning, but with national brand recognition, shared services, and aggressive recruiting that competes directly for agents in regional markets.

Broad incumbents

• RE/MAX: Large international real estate franchise with agent-centric model serving residential and commercial markets. Comparable in serving independent-agent-driven brokerage in secondary/rural markets, but with vastly greater brand reach and agent recruiting infrastructure.
• Century 21: Global real estate franchise with residential, commercial, and rural/land brokerage services. Comparable to Mattco's core residential and land brokerage offering, but with global brand recognition and franchise-system technology/marketing support.
• Coldwell Banker: National residential real estate franchise with full-service brokerage, agent network, and tech-enabled listing platform. Comparable to Mattco in offering residential, commercial, and land sales, but operates at national scale with significantly stronger brand and lead-generation infrastructure.
• Keller Williams Realty: Largest residential real estate franchise in the U.S. by agent count, with residential, commercial, and luxury divisions. Comparable to Mattco's full-service brokerage model, but with proprietary technology (KW Command), training systems, and lead-generation capabilities an independent cannot match.
• Better Homes and Gardens Real Estate: National real estate franchise leveraging the Better Homes and Gardens consumer brand. Offers residential brokerage with marketing and technology tools comparable to a national brand's support — direct overlap with Mattco's residential sales model.
• Berkshire Hathaway HomeServices: National residential brokerage franchise affiliated with Berkshire Hathaway. Offers residential and commercial brokerage comparable to Mattco's core services, with significantly stronger consumer brand trust and luxury-segment reach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UCeovmt_Q4mEYTH46VVNGJqg
• Facebookfacebook.com/MattcoRealtors

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mattco Realtors