What Bilietai.lt does

Bilietai.lt is an online event ticketing platform headquartered in Vilnius, Lithuania, founded in 2004 and operated by the privately held limited liability company UAB Bilietai PLG. The platform enables individual consumers and corporate clients to discover and purchase tickets to live events spanning concerts, theater, sports, festivals, exhibitions, museums, cinema, and conferences, with an inventory of more than 2,500 listed events. It also serves event organizers as a distribution and entry-management partner through a dedicated portal.

The core product is a self-serve web platform (bilietai.lt) complemented by a mobile app and a network of physical ticket outlets (Bilietai.lt kasos) located at venues such as the Lithuanian National Drama Theatre and the State Šiauliai Drama Theatre, plus partner locations including Rimi retail outlets. Technical infrastructure centers on electronic ticket (e-bilietas) delivery via PDF email, QR-code-based entry validation, and an organizer-facing access control program (Praėjimo kontrolės programa) for venue-side ticket scanning. Ancillary products include a gift voucher (Dovanų čekis) program in nine denominations from EUR 10 to EUR 200, optional ticket insurance, and an organizer portal.

Bilietai.lt monetizes primarily through per-transaction service fees of up to EUR 2.50 per ticket, supplemented by e-ticket delivery fees (EUR 0.79), physical outlet fees (EUR 0.80), reservation and invoicing fees (EUR 1.00), VIP service fees (from EUR 1.00), ticket insurance premiums, and physical delivery charges (EUR 10 for registered mail or Omniva parcel locker). Distribution is hybrid: a self-serve online channel for SMB/individual consumers, a retail/physical channel for in-person purchases, an enterprise-facing organizer portal, and an inside-sales VIP/corporate channel reachable at [email protected]. Operating geographies span the Baltic States (Lithuania, Estonia, Latvia), with event inventory concentrated in the Lithuanian domestic market.

Name

Bilietai.lt

Legal name

UAB "Bilietai PLG"

Website

https://bilietai.lt

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Bilietai.lt is a Vilnius-based online ticketing platform, founded in 2004, that sells tickets to concerts, theater, sports, festivals, and cultural events across the Baltic States through a self-serve website, mobile app, and network of physical outlets.

Ownership category

akta.pro rank

Product category

Online Event Ticketing

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Ticketing Platforms & Primary Ticketing (MPAIAFAD)

akta.pro secondary industries

Ticketing & Event Distribution Networks (Affiliates/Partners) (MPAGAJAE), Live Event Ticketing (Concerts, Festivals, Comedy) (HSACALAA), Fan Engagement & Onsite Technology (RFID, Cashless, Apps) (MPAGAAAL), Access Control, Credentialing & Entry Management (Scan/Turnstiles/RFID) (MPAGAJAG)

Keywords

• Online event ticketing
• Ticket distribution platform
• Live entertainment marketplace
• E-ticket sales
• Event organizer services

Headquarters

HQ city

Vilnius

HQ country

Lithuania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Service fee per ticket: Bilietai.lt charges a service fee of up to 2.5 EUR per ticket sold. This is the primary revenue stream for the ticket distribution platform.
2. E-ticket delivery fee: 0.79 EUR per ticket for e-ticket delivery by email in PDF format. Not applicable for tickets collected at physical outlets.
3. Point-of-sale (kasa) outlet fee: 0.8 EUR per ticket for purchases made at physical Bilietai.lt ticket outlets (kasos).
4. Ticket reservation and advance invoice administration fee: 1 EUR per ticket for ticket reservation and advance invoice formation services.
5. VIP client service fee: Starting from 1 EUR per ticket for VIP client services, including dedicated account management.
6. Ticket insurance: Optional ticket insurance service offered at purchase, providing coverage for ticket holders in case of cancellations or changes.
7. Mailing and parcel delivery: 10 EUR for registered mail delivery within Lithuania, and 10 EUR for Omniva parcel locker delivery.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

Bilietai.lt operates an online ticketing marketplace that distributes tickets for concerts, theater, sports, festivals, exhibitions, museums, cinema, conferences, and other live events across Lithuania and the Baltic region. Consumers purchase tickets via the website or mobile app using credit card or internet banking, with e-tickets delivered as PDFs by email and validated via QR code scanning at venues. The platform additionally serves event organizers through a dedicated portal that enables event listing, ticket distribution, and on-site entry control.

Product overview

Bilietai.lt is an online event ticketing platform operating in Lithuania and expanding to international markets. The core offering is the online ticketing platform for purchasing event tickets via credit card or electronic banking, with e-tickets delivered in PDF format. The platform distributes tickets across multiple event categories including theater, concerts, sports, festivals, exhibitions, museums, cinema, conferences, and gift vouchers. For organizers, the platform offers ticket distribution services and access control software through the organizer portal. Additional products include gift vouchers (Dovanų čekis) in various denominations valid for 12 months, and optional ticket insurance. Ticket delivery options include email delivery, Omniva parcel lockers, registered mail, and box office collection.

Differentiator

Problem solved

Functional benefit

Products and services

• Bilietai.lt Online Ticketing Platform Online event ticketing marketplace for individual consumers in Lithuania to browse, select, and purchase tickets to concerts, theater, sports, festivals, exhibitions, museums, cinema, and conferences.
• Organizer Portal (Organizatoriams Portal) Self-service portal for event organizers and promoters to list events on the platform, manage ticket inventory and sales, and access entry control software and marketing assets.
• Praėjimo kontrolės programa (Access Control Program) Entry control software provided to event organizers for scanning and validating tickets via QR code at event venues.
• Bilietai.lt Dovanų čekis (Gift Voucher) Gift voucher available in denominations of €10, €15, €20, €30, €40, €50, €100, €150, and €200, valid for 12 months and redeemable for any event on the Bilietai.lt platform.
• Bilietų draudimas (Ticket Insurance) Optional ticket insurance purchasable at checkout to protect ticket holders against event cancellation or date changes.

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• OmnivaminorOthersOmniva is used as a parcel locker delivery partner for physical ticket delivery. Bilietai.lt sends tickets via Omniva parcel lockers across Lithuania for a fee of 10 EUR per delivery.
• Rimi (retail network)minorOthersRimi retail network operates as a physical ticket outlet for Bilietai.lt, though notably Bilietai.lt gift vouchers cannot be redeemed at Rimi outlets.

Scale indicators1 record

Recent moves1 record

Expansion highlights6 records

Broad incumbents

• Ticketmaster / Live Nation: Global primary and secondary ticketing incumbent with broad portfolio of live entertainment inventory and significant scale advantages. Acts as a broad incumbent reaching the Baltic region for major international tours that Bilietai.lt also distributes.
• Eventbrite: Global self-serve event ticketing and discovery platform used by organizers of all sizes. Operates as a broad incumbent in the same horizontal self-serve ticketing category as Bilietai.lt, with particular strength in community and smaller events.
• Eventim: European ticketing leader with operations across multiple countries and strong venue partnerships. Functions as a broad incumbent that competes for organizer relationships and large event distribution in the Baltic region.

Direct peers

• Piletilevi: Estonian-based online ticketing platform serving the Baltic states with a similar self-serve web platform, e-ticket delivery, and physical outlet network for concerts, theater, sports, and festivals. Most direct geographic and product-line competitor to Bilietai.lt.
• Biļešu Serviss: Latvian online ticketing platform for live entertainment, sports, and cultural events, operating a self-serve marketplace model analogous to Bilietai.lt in the neighboring Baltic market. Direct regional peer with comparable business model.

Regional players

• TezTour Lithuania: Regional travel and tour operator active in Lithuania offering packaged experiences and attraction ticketing. Comparable as a regional player in the experience/attractions distribution space but focused on tours rather than live event ticketing.

Others

• Go3 Live / TV3 Play (Baltic media platforms): Baltic media and live-streaming platforms occasionally involved in event promotion and ticketing partnerships. Adjacent ecosystem player that influences how organizers allocate distribution but does not directly compete in primary ticketing.

Emerging players

• Kauno Zalgiris (Žalgirio arena box office): Lithuanian arena operating its own direct ticketing and box office for high-profile events (including Žalgiris basketball and concerts). Represents an emerging direct-to-consumer distribution channel that partially bypasses Bilietai.lt for major venue events.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/bilietailt
• Facebookfacebook.com/bilietai.lt
• LinkedInlinkedin.com/company/bilietai-lt

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bilietai.lt