Assurancia
Assurancia is a Quebec-based Canadian insurance agency, founded in 2008, that provides financial planning, investment strategy, and insurance coverage products to individual and business clients, with a workforce of 101-250 employees.
- Company typePrivate
- Founded2008
- HeadquartersQuebec, Canada
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Assurancia does
Assurancia is a privately held Canadian insurance agency headquartered in Quebec, founded in 2008. The firm provides financial planning, investment strategy, and insurance coverage products to individual and business clients in the Quebec market, as indicated by its French-language business-segment URL (assurancia.ca/fr/entreprises/). Assurancia operates as a for-profit entity with a workforce of 101-250 employees and is positioned as a mid-sized local brokerage serving the Francophone Quebec market.
Assurancia firmographics
Firmographics- Name
- Assurancia
- Website
- https://assurancia.ca
- Company type
- Private
- Founded year
- 2008
- Headcount range
- 101–250 employees
- Short description
- Assurancia is a Quebec-based Canadian insurance agency, founded in 2008, that provides financial planning, investment strategy, and insurance coverage products to individual and business clients, with a workforce of 101-250 employees.
- Ownership category
- akta.pro rank
Assurancia industry classification
Industry- Product category
- Insurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (524210), Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Customer Engagement, CRM & Agent/Broker Enablement Platforms (FSAGAGAD)
Keywords
Where Assurancia is headquartered
LocationHeadquarters
- HQ city
- Quebec
- HQ country
- Canada
- HQ region
- North America
Markets served
Assurancia business model
Business model- GTM type
- B2B
- Offering type
- Services
Assurancia product offering
Product offeringCore offering
Assurancia is an insurance agency that provides financial planning, investment strategy, and insurance coverage products. The firm serves organizations (as indicated by its "entreprises" web section) and offers related advisory and risk-transfer services. Founded in 2008, the company operates from Quebec, Canada, with 101-250 employees.
Differentiator
Problem solved
Functional benefit
Products and services
- Insurance Coverage Products
- Financial Planning
- Investment Strategy
Companies that use Assurancia
Customer profileIdeal customer profiles1 record
Assurancia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Assurancia partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights3 records
Assurancia competitors and assessment
Company assessmentBroad incumbents
- Aon Canada: Aon is a global professional services firm with a substantial Canadian insurance brokerage operation. It is comparable to Assurancia as a competitor for commercial insurance placement, but offers a much wider portfolio of risk, reinsurance, and human capital solutions.
- Marsh Canada: Marsh is a global insurance brokerage and risk advisory firm with a large Canadian practice. It competes with Assurancia for mid-to-large commercial accounts and offers broader specialty and international placement capabilities as part of a global platform.
- Desjardins Group: Desjardins is the largest cooperative financial group in Quebec, offering insurance, wealth management, and financial planning. It competes with Assurancia in Quebec for the same commercial and individual client relationships, but at vastly greater scale and product breadth.
- Northbridge Financial Corporation: Northbridge Financial is a Canadian commercial P&C insurer with a national broker distribution network. It is comparable to Assurancia as a commercial insurance counterparty in the same Quebec/Canadian market, though it operates primarily as a carrier rather than a brokerage.
- Intact Financial Corporation: Intact is Canada's largest P&C insurer with a national broker distribution network. While primarily a carrier rather than a broker, it competes with Assurancia for the same commercial client wallet and influences commission economics across the channel.
Direct peers
- Lussier: Lussier is a Quebec-based insurance and financial services firm offering insurance, financial planning, and wealth management to individuals and businesses. It is a close peer to Assurancia in both geography and the combined insurance/financial-planning value proposition.
- Hub International: Hub International is a major North American insurance brokerage with significant Canadian operations including Quebec. It directly competes with Assurancia in commercial insurance placement and risk advisory for mid-market clients.
- Lloyd Sadd Insurance Brokers: Lloyd Sadd is a Canadian employee-owned commercial insurance brokerage operating across multiple provinces. It is a direct peer to Assurancia in serving mid-market commercial clients with property, casualty, and specialty coverage through a relationship-led model.
- BFL Canada: BFL Canada is one of Canada's largest employee-owned commercial insurance brokerages, headquartered in Montreal with a strong Quebec presence. It is directly comparable to Assurancia in serving commercial clients with property, casualty, and specialty coverage, but operates at materially greater scale.
Regional players
- Western Financial Group: Western Financial Group is a Western Canada-focused insurance brokerage network. It is comparable to Assurancia as a multi-branch commercial and personal-lines broker, though its geographic concentration in Western Canada limits direct overlap.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Assurancia social profiles
Digital presenceAssurancia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Assurancia leadership team
Management profileNumber of profiles
Assurancia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Assurancia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Assurancia
What does Assurancia do?
Assurancia is an insurance agency that provides financial planning, investment strategy, and insurance coverage products. The firm serves organizations (as indicated by its "entreprises" web section) and offers related advisory and risk-transfer services. Founded in 2008, the company operates from Quebec, Canada, with 101-250 employees.
When was Assurancia founded?
Assurancia was founded in 2008. It employs 101 to 250 people.
Where is Assurancia based?
Assurancia is headquartered in Quebec, Canada, in the North America region.
Who are Assurancia's main competitors?
Broad incumbents on record are Aon Canada, Marsh Canada, Desjardins Group, Northbridge Financial Corporation and Intact Financial Corporation. Direct peers are Lussier, Hub International, Lloyd Sadd Insurance Brokers and BFL Canada. Western Financial Group is listed as a regional player.
Does Assurancia have an API?
No public API is recorded for Assurancia.
What industry is Assurancia in?
Assurancia's product category is Insurance Brokerage. Its primary akta.pro industry code is FSAGAGAD, Customer Engagement, CRM & Agent/Broker Enablement Platforms. Its NAICS code is 524210 and its SIC code is 6411.