What Noble Marine does

Noble Marine is a UK specialist boat insurance intermediary, founded in 1989 and operating as a trading style of Noble Insurance Services Ltd within Noble Insurance Group Ltd. The company underwrites and intermediates insurance for a broad spectrum of recreational watercraft — from surfboards, paddleboards, kayaks, and rowing boats through dinghies, RIBs, and jet skis to motor cruisers, sailing yachts, and narrowboats — with insured values up to £750,000. Its core technology consists of proprietary in-house policy wordings tailored to specific craft categories, a dedicated online quote-and-buy platform at quote.noblemarine.co.uk, and the Noble Portal (launched February 2023) for customer self-service policy management and claims reporting. All claims are handled by an in-house team, and the business is authorised and regulated by the UK Financial Conduct Authority (FRN 305884).

The company operates a subscription-style recurring revenue model based on annual premiums, with entry-level policies from approximately £40 per year. Pricing varies by craft type, usage, location, and coverage level, and is supported by a structured discount stack: 12.5% multi-boat discount (capped at £150), 10% for members of sponsored class associations, up to 25% no-claims discount, and up to 15% mooring discount for marina and yacht club berths. Distribution is direct-to-consumer via two channels — self-serve online quote-and-buy and inside phone sales — supplemented by a community-led GTM motion built on sponsorship of 25+ sailing dinghy class associations (RS Aero, ILCA/Laser, Topper, Musto Skiff, and others). Primary customer segments are individual boat owners and sailing/dinghy enthusiasts, with enhanced sub-brand products targeting RS Aero and Laser/ILCA racing sailors. The company operates from a single registered office in Long Bennington, Newark, and supports UK-domiciled policies with overseas extensions covering Europe, the Mediterranean, Australia, the USA, and Italy.

Name

Noble Marine

Legal name

Noble Insurance Services Ltd

Website

https://noblemarine.co.uk

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

Noble Marine is a UK specialist boat insurance intermediary founded in 1989, serving individual recreational boat owners with proprietary policy wordings, in-house claims handling, multi-boat coverage, and direct online and phone distribution across the UK and select overseas markets.

Ownership category

akta.pro rank

Product category

Marine Insurance

SIC

Fire, Marine & Casualty Insurance (6331)

akta.pro primary industry

Yacht & Pleasure Craft Insurance (FSAJAHAI)

akta.pro secondary industry

Marine & Aviation Insurance (FSAJAMAI)

Keywords

• Boat insurance
• Marine insurance
• Dinghy insurance
• Yacht insurance
• Watercraft insurance

Headquarters

HQ city

Long Bennington

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain, Others

Revenue model

1. Boat Insurance Premiums: Annual insurance premiums charged for boat insurance policies covering various vessel types from surfboards to sailing yachts. Pricing starts from approximately £40 per year. Discounts available: 12.5% multi-boat discount (up to £150), 10% class association discount, up to 25% no claims discount, 15% mooring discount.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Noble Marine is a UK specialist boat and watercraft insurance provider selling annual insurance policies directly to individual owners of vessels ranging from kayaks and paddleboards to sailing yachts and motor cruisers. Policies are underwritten and administered in-house, supported by an in-house claims team and a multi-boat policy option that lets owners consolidate cover across several craft with a 12.5% discount.

Product overview

Noble Marine offers a comprehensive portfolio of specialist boat insurance products covering watercraft from surfboards to racing yachts. The core offering consists of insurance for various boat types (dinghies, sailing yachts, motor yachts, speedboats, RIBs, rowing boats, narrowboats, kayaks, jet skis, paddleboards) as part of a unified insurance platform with multi-boat policy capabilities. The company provides both standard policies and enhanced coverage products for specific dinghy classes (RS Aero, Laser/ILCA) with lifetime new for old benefits. Optional add-ons include racing cover, overseas use extensions, skippered charter coverage, water toys extensions, and trailer/trolley coverage. All policies are managed through the Noble Portal platform, with claims handled in-house. Discounts are available for multi-boat policies (12.5%), class association members (10%), and for boats in marina berths (up to 15%).

Differentiator

Problem solved

Functional benefit

Products and services

• Dinghy Insurance Specialist insurance for sailing dinghies, available to owners including class association members, covering racing and cruising use.
• Motor Cruiser & Yacht Insurance Insurance policy for motor cruisers and motor yachts, with options including a RYA endorsement and discounts for owners who complete relevant training.
• Sailing Yacht Insurance Insurance policy tailored to sailing yachts, with optional extensions for overseas cruising and racing risk.
• Speedboat Insurance Insurance policy for speedboat owners, structured around recreational speedboat use including water-skiing risk.
• RIB (Rigid Inflatable Boat) Insurance Insurance policy for rigid inflatable boats (RIBs), with RYA endorsement pricing and optional water-skiing extension.
• Rowing Boat Insurance Affordable insurance cover for rowing boats and small manually propelled craft, available from around £40 per year.
• Narrowboat Insurance Specialist insurance policy for narrowboats and similar inland waterway craft, supporting cruising and inland waterway use.
• Kayak & Canoe Insurance Insurance cover for kayaks and canoes, including benefits for paddling club and class association members.
• Jet Ski Insurance Insurance cover for personal watercraft/jet skis, structured around recreational powered water use.
• Paddleboard Insurance Insurance cover for stand-up paddleboards (SUPs) and similar paddle-driven craft.
• Multi-Boat Insurance Single combined policy allowing an owner to insure multiple boats of different types under one policy with a 12.5% multi-boat discount.

Quantifiable outcome

• 12.5% multi-boat discount up to £150 per policy
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core.

• RS Aero Class AssociationcoreGTM or Marketing PartnerNoble Marine is the recommended insurer for the RS Aero Class Association, offering enhanced New for Old cover for all RS Aero policyholders and a 10% member discount.
• UKLA (UK Laser Association)coreGTM or Marketing PartnerNoble Marine is the recommended insurer for the UKLA, offering Lifetime 'New for Old' cover for Laser and ILCA dinghies regardless of age and 10% member discount.
• RS (Racing Sailing) Class AssociationscoreGTM or Marketing PartnerNoble Marine sponsors over 25 RS class associations including RS200, RS400, RS500, RS600, RS700, RS800, RS Aero, RS Feva, RS Tera, RS Venture, RS Vision, RS Zest, and others. Members receive 10% discount.
• Topper Class AssociationcoreGTM or Marketing PartnerNoble Marine sponsors the Topper class association and offers 10% discount to members.
• ILCA Class AssociationscoreGTM or Marketing PartnerNoble Marine is the preferred insurance provider for ILCA class associations, offering Lifetime 'New for Old' cover for ILCA 4, ILCA 6, and ILCA 7.
• Dinghy Class Associations (Various)coreGTM or Marketing PartnerNoble Marine sponsors 25+ class associations including 2000, 29er, Albacore, Comet classes, Dart 15/18, D-One, Enterprise, International 420, International Moth, Kestrel, Laser 2000, Laser 3000, Laser Vago, Lightning 368, Musto Skiff, OK, Optimist, Scorpion, Solo, Streaker, V3000, Waszp, and others.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pantaenius: German-origin yacht insurance specialist with a strong UK presence. Directly comparable to Noble Marine on yacht and motor cruiser cover, racing extensions, and European cruising territory.
• Haven Knox-Johnston: UK-based specialist boat and yacht insurance provider operating as part of Howden. Directly comparable to Noble Marine in product breadth, target customer (UK boat owners), and intermediary model.
• Craftinsure: UK sailing and small craft insurance specialist focused on dinghies, keelboats and inland waterways craft. Closely comparable to Noble Marine on dinghy class focus and direct-to-consumer distribution.
• MMD (Maritime & Marine Defence) Insurance Services: UK marine insurance broker covering yachts, motorboats and specialist craft. Comparable to Noble Marine on product category and customer segment, with overlapping distribution into sailing communities.
• GJW Direct: UK boat insurance specialist selling direct online and by phone. Closely comparable to Noble Marine on product category (pleasure craft insurance) and target segment (UK recreational boat owners).
• Yachtline: UK boat insurance broker focused on yachts and motor cruisers. Directly comparable to Noble Marine on UK pleasure craft focus and direct online/phone distribution model.
• Bishop Skinner Marine Insurance: UK marine insurance broker covering yachts, motorboats and commercial marine. Comparable to Noble Marine in marine insurance specialism and UK customer base, with broader commercial marine exposure.

Broad incumbents

• Towergate Marine: UK marine insurance arm of the larger Towergate insurance broking group. Comparable to Noble Marine on product set, but with materially greater scale, broader portfolio, and parent-group capital backing.
• Allianz Marine: Global insurer with a marine hull and yacht insurance division. Comparable to Noble Marine on product category but operating at vastly greater scale and as part of a broad P&C portfolio.
• AXA Yacht Insurance: Global insurer offering yacht and pleasure craft cover as part of a wider personal lines portfolio. Comparable to Noble Marine on product category, but with much broader distribution and pricing leverage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/noblemarineins
• Facebookfacebook.com/noblemarine
• LinkedInlinkedin.com/company/noble-marine-services-limited

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Noble Marine