Kercheville Advisors
Kercheville Advisors is a privately held, fee-only fiduciary RIA in San Antonio, Texas, providing discretionary portfolio management, financial planning, and pension consulting to high-net-worth individuals, families, and business owners across the Southwest U.S.
- Company typePrivate
- Founded1984
- HeadquartersSan Antonio, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Kercheville Advisors does
Kercheville Advisors, LLC is a privately held, fee-only registered investment adviser (RIA) headquartered in San Antonio, Texas, serving high-net-worth individuals and families in the Southwest United States. The firm was founded in 1984 by Joe Kercheville (originally as Kercheville & Company) and has operated continuously for over four decades under family ownership, currently led by Joe Kercheville as President and CEO with his son Josh Kercheville serving as Portfolio Manager and Jeff Dabbs as Chief Compliance Officer.
The firm's core offering is a unified wealth management platform built around Separately Managed Accounts (SMAs), delivered through discretionary and non-discretionary portfolio management, comprehensive financial planning (tax, estate, retirement, cash-flow, death and disability planning), and pension/401(k) consulting. Account custody and access are provided through Pershing Advisor Solutions, a BNY Mellon subsidiary, rather than a proprietary technology stack. The firm supplements advisory services with annual market commentary (Market Letters) and a resource center containing educational articles and interactive financial calculators.
Kercheville operates under a tiered, asset-based fee structure ranging from 0.75% to 2.00% annually, billed in equal quarterly installments in advance, with a $250,000 minimum initial investment. The fee-only fiduciary model means the firm collects no commissions on products sold, generating 100% of revenue from advisory fees on AUM. Client acquisition relies on direct advisor relationships, referrals, and organic content/SEO channels, with no institutional, private equity, or external investor ownership.
Kercheville Advisors firmographics
Firmographics- Name
- Kercheville Advisors
- Legal name
- Kercheville Advisors, LLC
- Website
- https://kercheville.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kercheville Advisors is a privately held, fee-only fiduciary RIA in San Antonio, Texas, providing discretionary portfolio management, financial planning, and pension consulting to high-net-worth individuals, families, and business owners across the Southwest U.S.
- Ownership category
- akta.pro rank
Kercheville Advisors industry classification
Industry- Product category
- Wealth Management
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Comprehensive/Full-Service RIAs & Independent Wealth Managers (FSAAACAA)
- akta.pro secondary industry
- Fee-Only Advisory (FSAEAAAL)
Keywords
Where Kercheville Advisors is headquartered
LocationHeadquarters
- HQ city
- San Antonio
- HQ country
- United States
- HQ region
- North America
Markets served
Kercheville Advisors business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Asset-based fee structure with tiered rates ranging from 0.75% to 2.00% annually |
Distribution channels1 record
Marketing channels4 records
Kercheville Advisors product offering
Product offeringCore offering
Kercheville Advisors is a fee-only fiduciary registered investment adviser that provides personalized wealth management through separately managed accounts, comprehensive financial planning, and pension consulting. Services are delivered by a team of independent advisors who manage discretionary and non-discretionary portfolios, address tax, retirement, estate, and insurance needs, and consult on 401(k) and other employee benefit plans.
Product overview
Kercheville Advisors operates as a fee-only fiduciary investment advisory firm offering a unified wealth management platform centered on separately managed accounts (SMAs). The core offering consists of Portfolio Management (both discretionary and non-discretionary), Financial Planning, and Pension Consulting services. The firm supplements its advisory services with educational content including annual Market Letters and a comprehensive suite of Financial Calculators. All services are delivered through a transparent, team-based approach with no proprietary products.
Differentiator
Problem solved
Functional benefit
Products and services
- Portfolio Management Discretionary and non-discretionary investment management services delivered through Separately Managed Accounts (SMAs), providing personalized investment advice, proactive portfolio oversight, and rebalancing for affluent individuals and families.
- Financial Planning Comprehensive financial planning addressing personal finances, death and disability planning, tax and cash flow analysis, retirement strategies, and investment analysis for individuals and families.
- Pension Consulting Consulting for employee benefit plans including 401(k) plans, covering plan reviews, asset allocation, money management, participant communication, and ongoing consulting for corporate plan sponsors.
Companies that use Kercheville Advisors
Customer profileSegments2 records
Ideal customer profiles2 records
Kercheville Advisors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Kercheville Advisors partnerships and signals
Strategic signalRecent moves7 records
Expansion highlights4 records
Kercheville Advisors competitors and assessment
Company assessmentBroad incumbents
- Creative Planning: Large fee-only RIA offering comprehensive wealth management to HNW clients across the U.S. - same core offering as Kercheville but at materially greater scale and geographic reach.
- Fisher Investments: Large RIA serving HNW and institutional investors with discretionary portfolio management - competes for the same high-net-worth investable-asset client via an asset-based fee model.
- Mariner Wealth Advisors: Independent RIA providing wealth advisory, financial planning, estate, tax and retirement plan services to HNW individuals and families - overlapping service stack, much broader national footprint.
- Mercer Advisors: National independent RIA delivering investment management, financial planning, and family-office services to HNW households - close product/category overlap with Kercheville at larger scale.
Direct peers
- Carson Wealth: Fee-based RIA serving HNW individuals and families with holistic wealth management, financial planning, and tax services via an advisor-team model - directly comparable in target client and service mix.
- Signature Estate & Investment Advisors: Boutique fee-only RIA providing portfolio management, financial planning, estate and tax planning to HNW clients - similar boutique model, fiduciary positioning, and comprehensive service offering.
- Buckingham Wealth Partners: Fee-only RIA serving HNW individuals and families with portfolio management, financial planning, and tax services through a fiduciary model - directly comparable business model, client segment, and product mix.
- Ronald Blue Trust: Fee-only fiduciary advisory firm delivering wealth management, investment management, and financial planning to HNW households - matches Kercheville's fee-only fiduciary structure and personal-relationship delivery.
Others
- Hightower Advisors: RIA platform that acquires and partners with independent advisor firms - relevant as a potential acquirer/partner given Kercheville's independent family-owned structure.
- Sanctuary Wealth: Wealth platform supporting independent advisors with custody, technology, and operations - analogous ecosystem participant to Pershing/BNY Mellon infrastructure used by Kercheville.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Kercheville Advisors social profiles
Digital presenceKercheville Advisors compliance and trust
Trust signalCompliance3 records
Kercheville Advisors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kercheville Advisors leadership team
Management profileNumber of profiles
Profiles4 records
Kercheville Advisors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kercheville Advisors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kercheville Advisors
What does Kercheville Advisors do?
Kercheville Advisors is a fee-only fiduciary registered investment adviser that provides personalized wealth management through separately managed accounts, comprehensive financial planning, and pension consulting. Services are delivered by a team of independent advisors who manage discretionary and non-discretionary portfolios, address tax, retirement, estate, and insurance needs, and consult on 401(k) and other employee benefit plans.
Is Kercheville Advisors a public or private company?
Kercheville Advisors is a private company. It is classified as family owned and is currently operating.
When was Kercheville Advisors founded?
Kercheville Advisors was founded in 1984. It employs 1 to 10 people.
Where is Kercheville Advisors based?
Kercheville Advisors is headquartered in San Antonio, United States, in the North America region.
Who are Kercheville Advisors's main competitors?
Broad incumbents on record are Creative Planning, Fisher Investments, Mariner Wealth Advisors and Mercer Advisors. Direct peers are Carson Wealth, Signature Estate & Investment Advisors, Buckingham Wealth Partners and Ronald Blue Trust. Others are Hightower Advisors and Sanctuary Wealth.
Does Kercheville Advisors have an API?
No public API is recorded for Kercheville Advisors.
What industry is Kercheville Advisors in?
Kercheville Advisors's product category is Wealth Management. Its primary akta.pro industry code is FSAAACAA, Comprehensive/Full-Service RIAs & Independent Wealth Managers, with a secondary code of FSAEAAAL, Fee-Only Advisory. Its NAICS code is 523940 and its SIC code is 6282.