Pride Industrial

What Pride Industrial does

Pride Industrial LLC is a Dallas, Texas-based manufacturer and distributor of decorative and functional cabinet hardware, serving the woodworking industry since 2008. The company maintains a catalog of over 817 SKUs organized into four primary categories: Decorative Cabinet Hardware (213 products), Functional Cabinet Hardware (370 products), Architectural Wood (90 products), and additional specialty hardware (144 products). Its product portfolio spans cabinet knobs, pulls, hinges, drawer slides (including undermount soft-close and ball bearing), closet hardware, kitchen organization systems, hand-carved architectural wood components (posts, corbels, bun feet, onlays), and floating shelves, with designer collections such as Valencia, Monaco, Florence, and Milan offered across multiple finishes including satin nickel, matte black, polished chrome, rose gold, oil-rubbed bronze, and antique brass.

The company operates two US warehousing facilities — its headquarters and primary office at 4653 Leston Street in Dallas, TX and a western-US distribution warehouse at 15221 Fairfield Ranch Road in Chino Hills, CA — collectively exceeding 50,000 square feet of inventory and fulfillment space. Its core technology is a physical hardware manufacturing and distribution platform; there is no software API, mobile application, or disclosed digital product. Pride Industrial's products are described as exceeding industry-required performance standards, and the company positions itself on the ability to serve orders ranging from tens of pieces to tens of thousands per job with consistent agility.

Pride Industrial generates revenue through B2B one-time sales of physical hardware products to OEM manufacturers and wholesale distribution partners in the woodworking and cabinetry industry (its primary channels), supplemented by an e-commerce storefront and a consumer-facing sub-brand, Pride Decor (pridedecor.com), which targets DIY enthusiasts and professional contractors. GTM is sales-led with direct customer relationships and custom-tailored engagement; pricing is not publicly disclosed and orders are submitted via email or fax. The company is privately held with no disclosed institutional investors, was founded by Joseph Habbouch, and operates with 11-50 employees.

Name

Pride Industrial

Legal name

Pride Industrial LLC

Website

https://prideindustrial.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Pride Industrial LLC is a Dallas-based manufacturer and distributor of decorative and functional cabinet hardware, serving OEM manufacturers, wholesale distributors, and DIY consumers with over 817 products across four categories from two US warehouses exceeding 50,000 square feet.

Ownership category

akta.pro rank

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Hardware Product Sales: B2B sales of decorative and functional cabinet hardware, architectural wood products, and related components to OEM manufacturers and distribution partners in the woodworking industry.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Pride Industrial LLC is a manufacturer and supplier of decorative and functional cabinet hardware and architectural wood products for the woodworking industry. The company offers 817+ SKUs across decorative cabinet hardware, functional hardware (slides, hinges, organization), architectural wood (corbels, posts, feet), and miscellaneous hardware, supplying OEM manufacturers and distribution partners with project sizes ranging from tens to tens of thousands of pieces.

Product overview

Pride Industrial LLC is a premier manufactured supplier of decorative functional hardware to the woodworking industry, offering an extensive portfolio of over 817 products across four main categories: Decorative Cabinet Hardware (213 products), Functional Cabinet Hardware (370 products), Architectural Wood (90 products), and More Hardware Products (144 products). The product portfolio includes cabinet handles, knobs, pulls, and hinges alongside organizational systems, slides, and closures. The company operates two US warehousing facilities with over 50,000 square feet of storage space in Dallas, TX and Chino Hills, CA, enabling supply to OEM and distribution partners. Pride Industrial's product lines are organized into named collections (Valencia, Monaco, Florence, Charleston, Madison, Milan, Manhattan, Colorado, Washington, St. Louis, Miami, Vail, Charlotte) offering coordinated design aesthetics, alongside functional categories for slides (undermount soft-close, ball bearing, epoxy), hinges, closet hardware, kitchen organization, and architectural wood components (posts, corbels, feet, onlays, pedestal feet). The company handles projects from tens of pieces to tens of thousands per job, serving both DIY enthusiasts and professional contractors in kitchen upgrades and cabinetry projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Decorative Cabinet Hardware Decorative cabinet hardware including knobs, pulls, handles, and appliance handles for kitchen cabinets, furniture, and architectural wood applications. Offered to OEM manufacturers, distribution partners, professional contractors, and DIY enthusiasts in modern, contemporary, traditional, and bar pull styles.
• Functional Cabinet Hardware Functional cabinet hardware including undermount soft-close slides, ball bearing slides, hinges, closet hardware, double wall drawer systems, and kitchen organization accessories that enable smooth and durable cabinet operation. Targeted at OEM manufacturers, cabinet makers, and professional contractors requiring hardware that exceeds industry performance benchmarks.
• Architectural Wood Hand-carved architectural wood products including posts, corbels and bar brackets, bun feet, legs, onlays, pedestal feet, and transition/plinth/rosette pieces designed to accent America's home with fine craftsmanship. Offered to OEM manufacturers, cabinet makers, and professional contractors for decorative and structural applications.
• More Hardware Products Additional cabinet and furniture hardware including floating shelves, trash rings, bumpers, grommets, organizational trays, leg hardware, brackets and mending plates, shelf supports, RTA (ready-to-assemble) components, catches, shutter hardware, nail glides, swivels, locks, and miscellaneous items. Targeted at OEM manufacturers, cabinet makers, and professional contractors for woodworking and cabinetry applications.

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Pride Decor (pridedecor.com)minorChannel Partner/ Reseller/ DistributorPride Decor is a related consumer-focused brand that shares the Pride Industrial name. The company directs DIY consumers to visit pridedecor.com for kitchen needs and upgrades, including cabinet knobs, pulls, and more. This appears to be a related entity rather than a formal partnership.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Rev-A-Shelf: US-based manufacturer of cabinet and kitchen organization products including pull-outs, drawer systems, and storage accessories. Direct peer because Pride Industrial's kitchen organization (15 SKUs) and double wall drawer systems (34 SKUs) compete head-to-head with Rev-A-Shelf's core lineup, both serving OEMs and distributors in the same North American cabinet market.
• Hardware Resources: Manufacturer and supplier of cabinet hardware, organizational products, and accessories for the cabinet and furniture industry. Direct peer with overlapping decorative and functional hardware lines serving OEM cabinet manufacturers and woodworking distributors.
• Berenson Corp. Designer and manufacturer of decorative cabinet hardware including knobs, pulls, and matching accessories across multiple finish families. Comparable to Pride Industrial's decorative hardware collections and designer series approach, both targeting OEMs and design-driven kitchen/bath channels.
• Top Knobs: Specialty decorative cabinet hardware brand offering extensive collections of knobs, pulls, and appliance handles in multiple finishes. Direct peer to Pride Industrial's decorative hardware and appliance handle categories, both targeting OEMs, dealers, and design-conscious end consumers with curated collections.
• Liberty Hardware: Manufacturer and distributor of decorative and functional cabinet hardware, bath accessories, and organizational products serving the home improvement channel. Comparable to Pride Industrial across both decorative and functional categories, with similar B2B distribution into OEM and retail channels.
• Amerock: Manufacturer of decorative cabinet hardware including knobs, pulls, and coordinated designer collections in multiple finishes. Direct peer to Pride Industrial's Decorative Cabinet Hardware category (213 SKUs across named collections such as Charleston, Florence, Madison, etc.) with shared B2B distribution model into cabinet OEMs and retailers.
• Richelieu Hardware: North American distributor and manufacturer specializing in cabinet hardware, functional fittings, and decorative accessories for the woodworking industry. Direct peer given its explicit focus on the woodworking OEM and distribution channel, which mirrors Pride Industrial's stated go-to-market and customer base.

Broad incumbents

• Blum Inc. Global leader in functional cabinet hardware including hinges, drawer slides (undermount soft-close, ball bearing), and lift systems. Directly comparable because Pride Industrial's Functional Cabinet Hardware category (370 SKUs of hinges, slides, and drawer systems) overlaps with Blum's core product range, although Blum operates at far greater scale and as a global premium brand.
• Rev-A-Shelf / Knape & Vogt Manufacturing (KV): Diversified manufacturer of functional hardware including drawer slides, organizational systems, and ergonomic solutions, with cabinet and storage offerings. Comparable to Pride Industrial's functional hardware categories (slides, drawer systems, organization) and serves the same OEM woodworking channel at greater scale.
• Hettich America: Major European-based manufacturer of furniture and cabinet hardware including hinges, drawer runners, and connectors. Comparable to Pride Industrial because of overlapping functional hardware offerings (hinges, slides, drawer systems) and shared B2B OEM/distribution go-to-market model, though Hettich is far larger and globally established.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pride-industrial-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pride Industrial