MB2
MB2 is a French B2B distributor founded in 1989 that supplies ergonomic office furniture, technical seating, and workspace design services to office, hospitality, laboratory, and industrial clients through regional showrooms and the lebonsiege.fr e-commerce site.
- Company typePrivate
- Founded1989
- HeadquartersStrasbourg, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What MB2 does
MB2 is a privately held French professional workspace furniture distributor founded in 1989, headquartered in Strasbourg with showrooms in Besançon and Trégueux. The company curates and resells ergonomic seating, office furniture, meeting room furniture, reception furniture, outdoor furniture, and technical seating for industrial and laboratory environments, sourcing from premium manufacturers including Herman Miller, Interstuhl, Bimos, Pedrali, Sitland, Casala, DVO, and Götessons. Its single proprietary product is the AP4-MAT' stool, designed for early-childhood educators and manufactured in France.
MB2 firmographics
Firmographics- Name
- MB2
- Legal name
- MB2
- Website
- https://mb2.fr
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- MB2 is a French B2B distributor founded in 1989 that supplies ergonomic office furniture, technical seating, and workspace design services to office, hospitality, laboratory, and industrial clients through regional showrooms and the lebonsiege.fr e-commerce site.
- Ownership category
- akta.pro rank
MB2 industry classification
Industry- Product category
- Office Furniture Distribution
- NAICS
- Office Furniture (including Fixtures) Manufacturing (3372)
- SIC
- Office Furniture (2520)
- akta.pro primary industry
- Office Furniture & Workspace Accessories Retail (CRALABAE)
- akta.pro secondary industry
- Home Office Furniture Rental (Desks, Chairs, WFH Bundles) (CRAIAOAL)
Keywords
Where MB2 is headquartered
LocationHeadquarters
- HQ city
- Strasbourg
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
MB2 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Furniture Sales: Direct sales of professional furniture including office chairs, desks, meeting room furniture, reception furniture, outdoor furniture, and technical seating. Revenue generated through one-time purchases of new furniture. They offer financial leasing as an alternative payment method to preserve client cash flow.
- Financial Leasing: Furniture rental/financial leasing allows clients to equip their spaces with quality furniture without impacting their treasury. Payments are spread over time, treated as operating expenses rather than capital investment, enabling businesses to provide ergonomic workspaces while managing cash flow.
- Workspace Design Studies: Interior architects create 3D plans to help clients visualize their workspace projects before purchase. This design service is bundled with the furniture sales process.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Cosm auto-adaptive chair - Starting price |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
MB2 product offering
Product offeringCore offering
MB2 distributes and installs professional workspace furniture (office, meeting-room, reception, outdoor, and technical/laboratory seating) sourced from premium European and U.S. manufacturers, supplemented by their own-brand AP4-MAT' stool. The company operates showrooms and an e-commerce site (lebonsiege.fr) for direct sales, while bundling interior-architecture design studies, financial furniture leasing, and delivery/installation as integrated service offerings for French businesses across the tertiary, hospitality, industrial, and healthcare/laboratory sectors.
Product overview
MB2 is a French professional workspace furnishing company offering a comprehensive range of office furniture and seating solutions. The core product portfolio includes office furniture (desks, chairs, acoustic partitions, storage), meeting room furniture, reception furniture, outdoor furniture, and technical seating for industrial and laboratory environments. MB2 operates as a reseller of premium ergonomic chair brands (Herman Miller, Interstuhl, Pedrali, Bimos, Sitland, Casala, DVO, Götessons) alongside their own proprietary products like the AP4-MAT' stool for early childhood educators. Services include an in-house design studio (bureau d'étude) providing 2D/3D space planning, furniture rental/financial leasing, and showroom experiences across Strasbourg, Besançon, and Trégueux.
Differentiator
Problem solved
Functional benefit
Brands
- lebonsiege.fr: Online boutique dedicated to ergonomic and design seats for all sectors of activity.
Products and services
- Mobilier de bureau (Office furniture) Comprehensive range of office furniture including professional desks, ergonomic chairs, storage solutions, and accessories for open-plan offices, individual workstations, and executive offices. Target customers are French businesses furnishing tertiary workspaces.
- Mobilier de réunion (Meeting room furniture) Furniture solutions for meeting and conference rooms, including meeting tables, collaborative chairs, and acoustic booths that enable focused work and sound-insulated collaboration in open environments.
- Mobilier d'accueil (Reception and waiting area furniture) Reception counters, waiting room chairs, welcome sofas, and banquettes for professional reception and visitor areas.
- Mobilier d'extérieur (Outdoor professional furniture) Outdoor furniture for terraces, patios, and exterior workspace areas, designed for professional hospitality and corporate outdoor settings.
- Assises techniques (Technical and industrial seating) Specialized ergonomic seating for workshops, laboratories, ESD zones (anti-static), production lines, and cleanrooms. Includes ESD-safe chairs in fabric, vinyl, and polyurethane finishes, and laboratory stools from Bimos.
- Acoustic solutions (Cloisons et cabines acoustiques) Acoustic partitions, mobile walls, and acoustic booths (sound-insulated pods for private calls, focused work, and collaboration) addressing noise-management challenges in open-plan offices.
- Accessoires de bureau (Office accessories) Ergonomic office accessories including monitor supports, footrests, desk lamps, and other ergonomic add-ons distributed through partnerships with manufacturers like Götessons.
- AP4-MAT' ergodynamic stool (own brand) Proprietary stool designed and marketed by MB2 specifically for early-childhood educators (ATSEM and kindergarten staff), featuring a low gas lift (410-540mm height), 345x345mm polyurethane seat, and a 5-year warranty. Manufactured in France.
- Herman Miller ergonomic chair line (Aeron, Cosm, Embody, Mirra 2, Sayl, Lino, Verus) Authorized distribution of the Herman Miller ergonomic chair collection, including Aeron (with Pellicle mesh and PostureFit SL), Cosm (auto-adaptive tilt, launched 2018), Embody (Pixelated Support back), Mirra 2, Sayl, Lino, and Verus. Backed by a 12-year manufacturer warranty.
- Bureau d'étude (Workspace design study service) Interior-architecture service in which MB2's in-house architects create 2D and 3D plans to help clients visualize workspace projects before purchase. Typically bundled with workspace-furniture sales.
- Location financière (Financial furniture leasing) Subscription-style financial leasing service that lets clients equip workspaces with new furniture while spreading payments over time, treating the cost as an operating expense rather than capital outlay.
- Livraison et installation (Delivery and installation) Delivery and on-site installation services carried out by MB2's own team of delivery personnel and assemblers to ensure furniture is correctly positioned for a successful workspace fit-out.
Quantifiable outcome
- 9.6/10 customer satisfaction rating based on 125 verified reviews
- +2 more outcomes
Companies that use MB2
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
MB2 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
MB2 partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Herman MillercoreOfficial reseller of Herman Miller ergonomic seating including Aeron, Cosm, Embody, Mirra 2, Sayl, and Lino chairs. Herman Miller products featured prominently in MB2 showrooms and e-commerce. Products benefit from 12-year manufacturer warranty.
- InterstuhlcoreAuthorized distributor of Interstuhl professional seating including Silver, PUREis3, JOYCEis3, Everyis, and other ergonomic chair models. Products known for German engineering quality and ergonomic design.
- BimoscoreSpecialized distributor of Bimos laboratory and technical seating. Products include Texon, Labsit, and Basic ranges designed for laboratories, cleanrooms, and industrial environments with 10-year warranty.
- PedraliminorItalian furniture manufacturer specializing in design chairs and tables for contract and hospitality sectors. Distributed through MB2 for CHR (café, hotel, restaurant) market segment.
- SitlandminorBelgian manufacturer of ergonomic seating solutions distributed through MB2 network.
- GötessonsminorSwedish manufacturer of office accessories including monitor arms and desk accessories distributed through MB2.
- CasalaminorFurniture manufacturer specializing in contract seating for public spaces, healthcare, and education sectors distributed through MB2.
- DVOminorFurniture brand distributed through MB2 for professional workspace applications.
- BioGroupminorHealthcare laboratory network trusting MB2 for their specialized seating needs including Bimos laboratory chairs.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
MB2 competitors and assessment
Company assessmentDirect peers
- Buronomic: French B2B office furniture dealer/distributor offering office, meeting room and reception furniture to enterprises with showroom-based sales. Closely comparable to MB2 in target customer, multi-brand distribution model, and showroom-led GTM, with broader national footprint.
- Manutan: French-headquartered B2B distributor of workplace supplies, furniture and equipment serving businesses and public sector. Comparable to MB2 in B2B distribution model, multi-category office offering, and customer overlap in mid-market French enterprises, though larger and more catalog-driven.
Broad incumbents
- Steelcase: Global office furniture manufacturer with deep dealer network and direct enterprise sales. Comparable to MB2 in serving the same tertiary office segment and overlapping product categories (task chairs, workspaces), but operates at much larger scale and increasingly via direct channels that compete with distributors like MB2.
- Vitra: Swiss design furniture company with strong office and contract division plus flagship showroom network in major European cities. Comparable to MB2 in showroom-led B2B sales of premium office seating and workspace furniture, with greater brand equity and design-led positioning.
- Haworth: Global office furniture manufacturer with European operations, premium ergonomic seating and workspace systems. Overlaps with MB2's product portfolio (premium task seating, workstations) and serves similar enterprise customers, but as a manufacturer rather than a multi-brand dealer.
- Kinnarps: European office furniture group offering workspace solutions, task seating and interior design services across Northern Europe. Comparable to MB2 in serving professional workspaces with a combination of furniture and design services, though with broader geographic reach.
- Sedus: German manufacturer of premium office chairs and workspace furniture with strong presence in DACH and broader Europe. Overlaps with MB2's premium ergonomic seating positioning and European enterprise customer base, but operates as a manufacturer-brand rather than multi-brand distributor.
Regional players
- Actiu: Spanish office furniture manufacturer with strong Iberian base and growing international presence in office seating and workstations. Overlaps with MB2's professional seating and workspace offering, but primarily serves Southern European markets rather than competing directly in France.
- Nowy Styl: Central European office furniture group (headquartered in Poland) with growing presence across Europe including France. Comparable to MB2 in offering office seating, desks and contract furniture to enterprises, but with a manufacturing-led model and geographic concentration in Central/Eastern Europe.
Emerging players
- Bene: Austrian office furniture manufacturer with focus on dynamic workspaces and innovative office concepts. Overlaps with MB2's workspace design and office furniture offering, though smaller scale and more design-forward than mass-market office furniture dealers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
MB2 social profiles
Digital presenceMB2 financial estimates
Financial estimateRevenue estimate
Valuation estimate
MB2 leadership team
Management profileNumber of profiles
MB2 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MB2 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MB2
What does MB2 do?
MB2 distributes and installs professional workspace furniture (office, meeting-room, reception, outdoor, and technical/laboratory seating) sourced from premium European and U.S. manufacturers, supplemented by their own-brand AP4-MAT' stool. The company operates showrooms and an e-commerce site (lebonsiege.fr) for direct sales, while bundling interior-architecture design studies, financial furniture leasing, and delivery/installation as integrated service offerings for French businesses across the tertiary, hospitality, industrial, and healthcare/laboratory sectors.
Is MB2 a public or private company?
MB2 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MB2 founded?
MB2 was founded in 1989. It employs 11 to 50 people.
Where is MB2 based?
MB2 is headquartered in Strasbourg, France, in the Europe region.
How does MB2 make money?
Three revenue lines are on record. Furniture Sales are the primary driver. The others are financial Leasing and workspace Design Studies.
Who are MB2's main competitors?
Direct peers on record are Buronomic and Manutan. Broad incumbents are Steelcase, Vitra, Haworth, Kinnarps and Sedus. Regional players are Actiu and Nowy Styl. Bene is listed as an emerging player.
Does MB2 have an API?
No public API is recorded for MB2.
What industry is MB2 in?
MB2's product category is Office Furniture Distribution. Its primary akta.pro industry code is CRALABAE, Office Furniture & Workspace Accessories Retail, with a secondary code of CRAIAOAL, Home Office Furniture Rental (Desks, Chairs, WFH Bundles). Its NAICS code is 3372 and its SIC code is 2520.