Agile Homes
Agile Homes is a privately held, founder-led homebuilder designing and constructing new single-family homes across four communities in Idaho's Western Treasure Valley, serving retail homebuyers with a 12-plan library, two design packages, and a Design Center customization experience.
- Company typePrivate
- Founded2017
- HeadquartersFruitland, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Agile Homes does
Agile Homes, operating under the legal entity Agile Design Company, is a privately held, founder-led homebuilder serving the Western Treasure Valley region of Idaho. Founded in 2017 by childhood friends Mike Smith and Craig Smith, both from New Plymouth, Idaho, the company designs and constructs new single-family homes across four owned communities: Aspen Meadows in Fruitland (headquarters), Dagger Falls in Emmett, Sundance Pointe in Weiser, and Piper Glen in Payette. Homes are sold through two channels — quick move-in inventory and build-to-order from a 12-plan library ranging from 1,288 to 2,792 square feet — with a standard Luxury Package (tankless water heater, high-efficiency furnace, central air, Energy Smart Certification, 3cm granite countertops, stainless appliances) and an upgrade Prestige Package. Pricing spans roughly $228,999 to $559,999.
The company operates a lean team of 1–10 employees supported by long-tenured trade partners (averaging 8+ years, some exceeding 20) and layers a modest technology stack on top of its construction operations: BuilderTrend for customer-facing construction tracking with daily photo updates, uTourhomes for self-guided tours, Matterport for 3D virtual walkthroughs, and HubSpot for Design Center scheduling. Buyers customize finishes through a centralized Design Center in Fruitland across two design appointments.
Revenue is generated almost exclusively through one-time new-construction home sales, with no recurring or subscription streams. The go-to-market is sales-led and event-driven, combining direct consultations, weekly weekend open houses across all four communities, Design Center preview events, and participation in local festivals (Cherry Festival, Fiddler Festival, Jet River Race). Customer acquisition is amplified through a content-heavy blog (137+ articles), active social presence (Facebook, YouTube, Pinterest, Instagram), referral incentives, and partnerships with three preferred lenders and a local furniture retailer. The company offers a $250/day closing guarantee and $300 third-party inspection credit as schedule-confidence signals.
Agile Homes firmographics
Firmographics- Name
- Agile Homes
- Legal name
- Agile Design Company DBA Agile Homes
- Website
- https://agilehomes.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Agile Homes is a privately held, founder-led homebuilder designing and constructing new single-family homes across four communities in Idaho's Western Treasure Valley, serving retail homebuyers with a 12-plan library, two design packages, and a Design Center customization experience.
- Ownership category
- akta.pro rank
Agile Homes industry classification
Industry- Product category
- Residential Homebuilding
- NAICS
- New Housing For-Sale Builders (236117), New Single-Family Housing Construction (except For-Sale Builders) (236115), Residential Building Construction (2361)
- akta.pro primary industry
- Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)
Keywords
Where Agile Homes is headquartered
LocationHeadquarters
- HQ city
- Fruitland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Agile Homes business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Custom New Home Construction and Sales: One-time sales of custom-built new construction homes. Buyers select floor plans and customize through design appointments. Also sells quick move-in spec homes. Revenue is transaction-based, not recurring.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Floor Plan Base Prices |
| Unit Pricing | Pay-as-you-go | Community Lot Prices |
| Unit Pricing | Pay-as-you-go | Quick Move-In Homes |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Agile Homes product offering
Product offeringCore offering
Agile Homes is a local Idaho homebuilder that designs and constructs new single-family homes across four communities in the Western Treasure Valley (Fruitland, Emmett, Weiser, and Payette). The company offers custom build-to-order homes from 12 floor plans ranging 1,288-2,792 sq ft, plus pre-built Quick Move-In spec homes. Buyers personalize finishes through the Design Center, and every home includes the standard Luxury Package (tankless water heater, high-efficiency furnace, central air, 3cm granite countertops, stainless steel appliances).
Product overview
Agile Homes is a local home builder operating in Idaho's Western Treasure Valley with four active communities across Fruitland, Emmett, Payette, and Weiser. The company specializes in new construction single-family homes offered through two main channels: Quick Move-In (pre-built homes ready for immediate or near-term occupancy) and build-to-order (custom homes designed from 12 available floor plans ranging from 1,288 to 2,792 sq ft). Every home comes standard with the Luxury Package including tankless water heater, high-efficiency furnace, central air, 3cm granite countertops, and stainless steel appliances. Buyers customize their homes through the Design Center, selecting finishes and structural options across two design appointments. Homeowners track construction progress via the BuilderTREND client portal with daily photo updates. Popular floor plans include the Shoshone (1,712 sq ft, 4 bed), St. Maries (2,326 sq ft, 5 bed two-story), and Weston (2,792 sq ft, 5 bed single-level).
Differentiator
Problem solved
Functional benefit
Products and services
- New Home Construction
Quantifiable outcome
- Home completed in approximately 3 months from excavation start
- +2 more outcomes
Companies that use Agile Homes
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
Agile Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Agile Homes partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor.
- Peoples FurnitureminorLocal furniture retailer partnership offering $500 store credit to buyers who purchase quick move-in homes in Aspen Meadows community. This incentive program supports local business while providing added value to homebuyers.
- Idaho Food BankminorCharitable partnership through 'Thanks & Giving' campaign where every tour or meeting results in a meal donated to a local family in need through the Idaho Food Bank.
- Preferred LendersminorThree preferred lenders who know the new construction process inside and out. Using a preferred lender saves the buyer $1,000. Sales team makes introductions to these lenders.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
Agile Homes competitors and assessment
Company assessmentBroad incumbents
- Beazer Homes: National homebuilder with energy-efficiency focus (Net Zero Ready homes) serving first-move-up and move-up buyers. Comparable in Energy Smart Certification positioning and entry-level to mid-tier new construction product.
- PulteGroup: Top-three US homebuilder serving first-time, move-up, and active-adult buyer segments. Relevant broad incumbent across multiple buyer segments overlapping Agile Homes' target personas.
- LGI Homes: National production homebuilder focused on entry-level and first-time buyer segments across the US. Comparable in emphasis on standard inclusions and first-time buyer experience, though at much larger scale.
- Toll Brothers: Large national luxury and production homebuilder with broad geographic footprint. Relevant as an incumbent operator in the same product category though at much larger scale and broader geography than Agile Homes.
- D.R. Horton: Largest US homebuilder operating across multiple brands and price points nationwide. Relevant incumbent that increasingly targets entry-level and first-move-up buyers similar to Agile Homes' segments.
- Meritage Homes: Regional US homebuilder with a strong energy-efficiency brand positioning. Comparable in Energy Smart / efficiency-oriented standard inclusions and entry-level through move-up buyer targeting.
Direct peers
- Hayden Homes: Regional Pacific Northwest homebuilder serving smaller metros in Idaho, Oregon, Washington, and Montana. Comparable regional builder footprint, similar production-builder model with quick move-in inventory.
- CBH Homes: Idaho-based new homebuilder serving the Treasure Valley with similar single-family production communities. Closest direct peer given overlapping geography, comparable price points, and similar build-to-sell subdivision model.
- Hubble Homes: Regional homebuilder headquartered in Meridian, Idaho, focused on new construction communities in the Boise metropolitan and Treasure Valley area. Directly comparable customer base, product offering, and channel mix.
- Black Diamond Homes: Boutique Idaho homebuilder operating in the Treasure Valley with similar community development approach and custom build services. Comparable in scale and operating model to Agile Homes.
Market position
Strengths4 records
Weaknesses3 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Agile Homes social profiles
Digital presenceAgile Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Agile Homes leadership team
Management profileNumber of profiles
Profiles6 records
Agile Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Agile Homes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Agile Homes
What does Agile Homes do?
Agile Homes is a local Idaho homebuilder that designs and constructs new single-family homes across four communities in the Western Treasure Valley (Fruitland, Emmett, Weiser, and Payette). The company offers custom build-to-order homes from 12 floor plans ranging 1,288-2,792 sq ft, plus pre-built Quick Move-In spec homes. Buyers personalize finishes through the Design Center, and every home includes the standard Luxury Package (tankless water heater, high-efficiency furnace, central air, 3cm granite countertops, stainless steel appliances).
Is Agile Homes a public or private company?
Agile Homes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Agile Homes founded?
Agile Homes was founded in 2017. It employs 1 to 10 people.
Where is Agile Homes based?
Agile Homes is headquartered in Fruitland, United States, in the North America region.
How does Agile Homes make money?
One revenue line is on record: custom New Home Construction and Sales.
Who are Agile Homes's main competitors?
Broad incumbents on record are Beazer Homes, PulteGroup, LGI Homes, Toll Brothers, D.R. Horton and Meritage Homes. Direct peers are Hayden Homes, CBH Homes, Hubble Homes and Black Diamond Homes.
Does Agile Homes have an API?
No public API is recorded for Agile Homes.
What industry is Agile Homes in?
Agile Homes's product category is Residential Homebuilding. Its primary akta.pro industry code is IMAFABAL, Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities). Its NAICS code is 236117.