What Medical Aesthetic Dermatology does

Medical & Aesthetic Dermatology is a privately held dermatology practice operating two locations in Columbia and Olney, Maryland, serving patients across Howard and Montgomery counties. Under board-certified dermatologist Dr. Cheryl Bansal, the practice functions as a one-stop dermatology provider spanning medical dermatology (acne, eczema, psoriasis, skin cancer screening and removal, mole and wart treatment, photodynamic therapy, narrowband UVB phototherapy), pediatric dermatology, surgical dermatology, and a broad cash-pay cosmetic menu.

Its clinical technology base is built on FDA-approved devices rather than proprietary software: Sofwave (Synchronous Ultrasound Parallel Beam) for non-invasive skin lifting, Lutronic UltraLase (1927nm Thulium laser) for resurfacing, Morpheus8 (fractional RF microneedling), InMode Evolve/EvolveX (RF + EMS body contouring), CoolSculpting (cryolipolysis), HydrafacialMD, IPL, Clear & Brilliant, and Keralase for hair restoration. These are sourced through technology partnerships with Lutronic, Sofwave Medical, InMode, and Zeltiq, with scheduling and patient intake handled via the healow platform and eClinicalWorks telehealth/portal tools.

The business model combines insurance-billed medical dermatology (Aetna, BCBS, CareFirst, Cigna, Medicare, Medicaid, Tricare, United Healthcare) with out-of-pocket cosmetic and body contouring services, teledermatology consultations, and direct-to-consumer medical-grade skincare sold through boutique.columbiaskinmd.com. Patient acquisition is sales-led and localized: digital content marketing, Google review generation, and walk-in/new-patient intake. The practice employs roughly 11-50 staff including two board-certified dermatologists and at least four PAs/NPs, with no disclosed external investors, parent entity, or funding rounds.

Name

Medical Aesthetic Dermatology

Legal name

Medical & Aesthetic Dermatology

Website

https://columbiaskinmd.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Medical & Aesthetic Dermatology is a privately held dermatology practice in Columbia and Olney, Maryland, offering medical, cosmetic, pediatric, and surgical dermatology, teledermatology, and medical-grade skincare to individual patients across Howard and Montgomery counties.

Ownership category

akta.pro rank

Product category

Dermatology Services

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (456120), Beauty Salons (812112)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

General & Medical Dermatology (HLAKACAA)

akta.pro secondary industries

Procedural Dermatology (Office-Based Surgery) (HLAKACAG), Medical-Grade / Clinical Facials (Dermatology & Med Spa) (HSALADAN), Professional Skincare & Facial Treatments (CRABALAF)

Keywords

• Dermatology services
• Cosmetic dermatology
• Medical skin care
• Laser treatments
• Pediatric dermatology

Headquarters

HQ city

Columbia

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Medical Dermatology Services: Billable medical dermatology services including acne treatment, eczema management, psoriasis treatment, skin cancer screening and removal, mole removal, wart treatment (Swift), pediatric dermatology, and light therapy. Services covered by insurance including Aetna, BCBS, Cigna, Medicare, Medicaid, and other major plans.
2. Cosmetic/Aesthetic Procedures: Cosmetic treatments including Botox, dermal fillers, laser treatments (IPL, Morpheus8, Sofwave, Ultralase, Clear & Brilliant), body contouring (CoolSculpting, Evolve), HydrafacialMD, chemical peels, and Keralase. Typically out-of-pocket/patient-pay.
3. Skincare Products: Medical-grade skincare products sold through online boutique (boutique.columbiaskinmd.com) including anti-aging, acne treatments, daily protection, and hydration products selected for clinical effectiveness.
4. Teledermatology Consultations: Virtual consultations for acne, rosacea, psoriasis, atopic dermatitis, medication refills, and follow-ups. Covered by many insurance plans.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Medical & Aesthetic Dermatology is a private dermatology practice providing medical, cosmetic, pediatric, and surgical skin care services from two Maryland locations (Columbia and Olney). Under board-certified dermatologist Dr. Cheryl Bansal, the practice delivers treatments ranging from skin cancer screening, acne, eczema, and psoriasis care to cosmetic procedures including Botox, fillers, CoolSculpting, Sofwave, Morpheus8, IPL, HydrafacialMD, chemical peels, and laser hair removal. It also offers teledermatology consultations and sells medical-grade skincare products through an online boutique.

Product overview

Medical & Aesthetic Dermatology is a dermatology practice offering medical, cosmetic, pediatric, and surgical dermatology services across two locations in Columbia and Olney, MD. Under the leadership of board-certified dermatologist Dr. Cheryl Bansal, the practice provides a comprehensive range of services including medical treatments for acne, eczema, psoriasis, skin cancer, and warts (Swift treatment); cosmetic procedures including Botox & Fillers, Chemical Peel, CoolSculpting, EvolveX body contouring, HydrafacialMD, IPL, Keralase, Laser Hair Removal, Morpheus8, Sofwave, and Ultralase laser resurfacing; and teledermatology consultations. The practice also operates an online boutique selling medical-grade skincare products.

Differentiator

Problem solved

Functional benefit

Products and services

• Botox & Fillers Injectable neurotoxin and dermal filler treatments for wrinkles, fine lines, and volume restoration.
• Chemical Peel Exfoliating chemical treatments using glycolic or salicylic acid to improve skin texture, tone, and pigmentation.
• CoolSculpting FDA-cleared non-surgical fat reduction using controlled cooling to eliminate stubborn fat in areas such as upper arms, bra area, and double chin.
• EvolveX Non-invasive body contouring by InMode using radiofrequency energy and electrical muscle stimulation to tone, tighten, and sculpt areas including abdomen, thighs, arms, and calves.
• HydrafacialMD Medical-grade hydradermabrasion treatment for deep cleansing, exfoliation, and infusion of antioxidants and hyaluronic acid.
• Intense Pulsed Light (IPL) Light-based treatment for photorejuvenation and hair reduction using broad-spectrum light to target pigmentation, sun damage, and unwanted hair.
• Laser Hair Removal Laser-based hair removal using light energy to permanently reduce unwanted hair on various body areas.
• Keralase Hair restoration treatment using topical serums and laser technology to stimulate hair growth and improve scalp health.
• Morpheus8 Fractional radiofrequency microneedling treatment that stimulates collagen production for skin tightening, texture improvement, and reduction of scars and wrinkles.
• Ultralase (Lutronic UltraLase) Non-invasive laser skin resurfacing using a 1927 nm Thulium laser to target fine lines, wrinkles, acne scars, pigmentation irregularities, sun damage, and uneven skin texture.
• Sofwave FDA-approved non-invasive ultrasound skin rejuvenation using Synchronous Ultrasound Parallel Beam (SUPERB) technology to lift and tighten facial and neck skin.
• Photodynamic Therapy (PDT) Light-based treatment using a photosensitizing agent combined with light exposure to treat actinic keratoses, severe acne, and superficial basal cell carcinoma.
• Narrow-Band UVB (NBUVB) Therapy Phototherapy using UVB light at 311-313 nm to treat psoriasis, vitiligo, and eczema by reducing inflammation and slowing rapid skin cell growth.
• Teledermatology Virtual dermatology consultations for acne, rosacea, psoriasis, eczema, skin rashes, medication refills, and follow-up appointments via HIPAA-compliant secure platforms.
• Medical-Grade Skincare Products Provider-recommended medical-grade skincare products including anti-aging, acne treatments, daily protection, and hydration products sold via the online boutique.

Quantifiable outcome

• Dr. Bansal recognized as DC Top Doc
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Four partnerships are on record, tiered core.

• LutroniccoreTechnology or IntegrationLutronic provides the UltraLase laser system used at the practice for skin rejuvenation and resurfacing treatments. The 1927nm Thulium laser treats fine lines, wrinkles, acne scars, pigmentation irregularities, sun damage, and uneven skin texture with minimal downtime.
• InModecoreTechnology or IntegrationInMode provides the Evolve body contouring platform used at the practice. Evolve uses radiofrequency energy and electrical muscle stimulation to tone, tighten, and sculpt areas including abdomen, love handles, thighs, upper arms, and calves.
• Zeltiq (CoolSculpting)coreTechnology or IntegrationZeltiq provides CoolSculpting technology, an FDA-cleared non-surgical fat reduction treatment using controlled cooling to eliminate stubborn fat cells in areas including upper arms, bra area, and double chin.
• Sofwave MedicalcoreTechnology or IntegrationSofwave Medical provides the Sofwave system using Synchronous Ultrasound Parallel Beam (SUPERB) technology. FDA-approved for non-invasive skin lifting and tightening by stimulating collagen production.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SkinDC Dermatology: DC-area dermatology practice offering medical and cosmetic dermatology with a focus on advanced aesthetic technology and a multi-provider clinical team. Directly comparable service mix and Mid-Atlantic patient demographic.
• Chevy Chase Dermatology Center: Independent dermatology practice serving the Maryland/DC suburbs with medical, surgical, and cosmetic services. Comparable two-/multi-location independent model serving similar affluent suburban demographic.
• Capital Dermatology Center: Independent dermatology practice in the DC/Maryland area offering medical, surgical, and cosmetic dermatology with similar provider-based model. Highly comparable as a regional independent competitor serving an overlapping patient base.
• DermAssociates: Multi-location dermatology practice in the Maryland/DC region offering medical, surgical, and cosmetic dermatology with a multi-provider clinical model. Closely comparable in geographic reach, provider structure, and full-service offering.
• Maryland Dermatology Center: Maryland-based dermatology practice offering medical and cosmetic dermatology services with a similar independent, multi-provider clinical model. Direct geographic peer serving an overlapping patient population in the Mid-Atlantic region.

Broad incumbents

• Forefront Dermatology: Large multi-state dermatology practice with multiple Mid-Atlantic locations offering medical and cosmetic dermatology services. Comparable in full-service offering (medical, surgical, cosmetic) and use of advanced aesthetic technology platforms.
• Anne Arundel Dermatology: Large Mid-Atlantic dermatology platform with multiple Maryland locations offering medical, surgical, and cosmetic dermatology. Closest peer by geography and full-service model, but operates at significantly greater scale as a multi-site platform rather than an independent two-location practice.
• Advanced Dermatology and Cosmetic Surgery: National dermatology group with multiple locations across the Mid-Atlantic and beyond, offering the full medical/surgical/cosmetic dermatology spectrum. Comparable in the broad service offering but much larger scale than a two-location independent practice.
• US Dermatology Partners: National dermatology platform with locations across multiple states including the DC/Maryland region, offering comprehensive medical, surgical, and cosmetic dermatology. A broad incumbent demonstrating the consolidator model that could acquire or compete with smaller Maryland practices.

Emerging players

• Modern Dermatology: Independent dermatology practice emphasizing advanced cosmetic technology and aesthetic procedures. Comparable in technology-forward aesthetic positioning and premium cosmetic service mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/columbiaskinmd
• Facebookfacebook.com/ColumbiaSkinMD
• LinkedInlinkedin.com/company/medical-and-aesthetic-dermatology

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medical Aesthetic Dermatology