movement24

What movement24 does

movement24 GmbH is a Munich-based corporate health management (BGM) and workplace health promotion (BGF) service provider founded in 2013, operating in the DACH region with 11-50 employees. The company serves three primary customer segments: general enterprises, nursing and social care organizations, and statutory health insurance funds (Krankenkassen). Its core offering, m24 Solutions, combines a proprietary software-supported psychological risk assessment tool (Gefährdungsbeurteilung psychischer Belastung, or GB Psych) with expert consulting to deliver legally compliant occupational health evaluations under the German Arbeitsschutzgesetz. The portfolio also includes modular health programs (e.g., 'Gesund durchs Jahr 2026' annual concept, themed action months on immune system and men's health), workshops on mental health, ergonomics, nutrition, and healthy leadership, as well as on-site and hybrid health days.

The business model blends professional services (project- and retainer-based BGM consulting), recurring subscriptions (annual modular programs with per-organization licensing), and event-based engagements (health days, seminars). The company facilitates applications for statutory health insurance subsidies under §20 SGB V, effectively lowering net client cost and creating a referral channel through Krankenkassen relationships. Pricing is quote-based and not publicly disclosed. Go-to-market relies on direct enterprise field sales, an SEO-optimized website with vertical landing pages, Google Ads, LinkedIn thought leadership, and content marketing. Bilingual (German/English) delivery supports international enterprise teams. The company holds the Top Brand Corporate Health gold seal (five consecutive years, 2022-2026) from EUPD Research and a datagap Datenschutzsiegel for data protection compliance. Sole Managing Director is Christoph von Oldershausen; ownership is founder/management-led with no disclosed institutional investors, parent company, or external funding rounds.

Name

movement24

Legal name

movement24 GmbH

Website

https://movement24.de

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

movement24 GmbH is a Munich-based provider of corporate health management (BGM) and workplace health promotion (BGF) services, combining proprietary GB Psych software with expert consulting to serve enterprises, nursing/social care organizations, and statutory health insurers across the DACH region.

Ownership category

akta.pro rank

Product category

Corporate Health Management Services

NAICS

Administrative Management and General Management Consulting Services (541611)

SIC

Services-Health Services (8000), Services-Management Consulting Services (8742)

akta.pro primary industry

Chronic Condition Lifestyle Coaching (Non-Clinical) (HSADAGAH)

Keywords

• Corporate health management
• Workplace health promotion
• Psychological risk assessment
• Occupational wellness consulting
• Employee health programs

Headquarters

HQ city

München

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. BGM/BGF Consulting and Advisory Services: movement24 generates revenue by providing customized corporate health management consulting and implementation services to organizations. Services include needs analysis, strategy development, psychological risk assessment (GB Psych), workshops on mental health, ergonomics, nutrition, and healthy leadership, as well as health days and coaching. Revenue is project-based or retainer-based for ongoing consulting engagements.
2. Digital Health Programs and Subscriptions: Digital performance modules (e.g., 'Mental gestärkt' 6-week program, 'Gesund durchs Jahr' annual program) are offered as ongoing subscriptions or per-program licenses to organizations. Usage is per organization/employee group, with pricing based on scope and duration.
3. Health Days and Events: On-site or hybrid health day events, seminars, and workshops are delivered as one-time or recurring event engagements for corporate clients, with pricing based on duration, participant count, and travel requirements.
4. Health Insurance Subsidies / GKV Funding: movement24 helps organizations apply for subsidies from statutory health insurance providers (GKV-Spitzenverband) for eligible BGF measures under §20 SGB V. This effectively lowers the net cost to the client and positions movement24 as a facilitator of third-party funded health programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

movement24 GmbH delivers corporate health management (BGM) and workplace health promotion (BGF) services to organizations across the DACH region. The core offering combines proprietary software for psychological risk assessment (GB Psych) with personal expert consulting, supported by modular annual health programs (e.g., 'Gesund durchs Jahr'), health days, workshops, and digital health modules. Services span strategy consulting, implementation, and evaluation, with specialized solutions for nursing/social care, general enterprises, and statutory health insurers.

Product overview

movement24 GmbH is a Munich-based corporate health management (BGM) and workplace health promotion (BGF) service provider offering a comprehensive suite of solutions at organizational, team, and individual employee levels. The core offering m24 Solutions combines software-supported psychological risk assessment (GB Psych), annual health planning concepts ('Gesund durchs Jahr'), and themed action months with practical workshops and digital health services. The company provides specialized solutions for nursing/social care, general businesses, and health insurance companies, delivered in both German and English for international teams. All offerings are eligible for promotion funding according to the German prevention guidelines (Leitfaden Prävention).

Differentiator

Problem solved

Functional benefit

Products and services

• m24 Solutions Comprehensive suite of corporate health management (BGM) solutions addressing organizational, team, and individual employee levels, including software-supported psychological risk assessment, annual health planning concepts, and action month campaigns. Designed for organizations seeking scalable, modular health programs.
• Betriebliches Gesundheitsmanagement (BGM) Beratung
• Betriebliche Gesundheitsförderung (BGF) Maßnahmen Specific workplace health promotion programs covering mental health, healthy nutrition, ergonomics, and physical activity. Delivered through workshops and modular measures tailored to organizational needs.
• Gefährdungsbeurteilung psychischer Belastung (GB Psych) Software-supported psychological risk assessment combining powerful proprietary software with practice-proven consulting to ensure legally compliant, scientifically sound, and measurably effective evaluations under the German Occupational Health and Safety Act.
• Gesundheitstage Organization and implementation of on-site or hybrid health days in companies, including workplace situation analyses and coaching for dealing with psychological stresses.
• Firmenfitness Programme Corporate fitness programs aimed at promoting physical activity and improving employee fitness levels within organizations.
• Gesunde Teamentwicklung Team development programs focused on health and well-being, designed to strengthen team cohesion and improve workplace health culture.
• Gesundheitschecks Health screening services that enable early identification and addressing of health risks for employees.
• Digitale Gesundheitsleistungen Digital health services providing user accounts and personal access to health program modules and functions, offered in both German and English for international teams.
• Lösungen für Pflege & Soziales Specialized BGM solutions tailored for nursing and social care facilities, addressing high demands, time pressure, shift work, and staff shortages specific to these sectors.
• Lösungen für Unternehmen BGM and BGF services for general businesses, from holistic health consulting to healthy team development and modular health promotion measures for offices, production, and kitchen settings.
• Lösungen für Krankenkassen Specialized offerings for statutory health insurance companies, providing information and support for workplace health promotion programs eligible for subsidies under §20 SGB V.
• Betriebliche Suchtprävention Workplace addiction prevention services including workshops on healthy leadership, conversation skills for sensitive situations, and establishment of company agreements on substance use.

Quantifiable outcome

• Absenteeism reduction through BGM/BGF implementation and psychological risk assessment (specific figures not disclosed)
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• GKV-Spitzenverband (Statutory Health Insurance Providers)coreStrategic or Co-development Partnermovement24 works with statutory health insurance funds (GKV) to facilitate subsidies for qualifying corporate health promotion (BGF) measures under §20 SGB V. The company helps client organizations apply for and receive financial support from health insurers, which subsidize eligible prevention programs, health days, seminars, and active breaks. This partnership is central to making movement24's services financially accessible to a wide range of organizations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ias-Gruppe: One of the largest German providers of occupational health management (BGM) and corporate health services, with comprehensive BGM/BGF consulting, psychological risk assessments, and enterprise delivery. Direct competitor to movement24 in the DACH BGM market, with significantly greater scale.
• B·A·D Gesundheitsvorsorge und Sicherheitstechnik GmbH: Major German occupational health service provider offering BGM, workplace health promotion, psychological risk assessments, and health days to enterprise clients. Direct competitor to movement24 with national coverage and broader service portfolio.
• Mindgram: European corporate mental health and wellbeing platform offering employer-paid subscriptions covering therapy, coaching, and digital wellness content. Direct overlap with movement24's mental health, coaching, and corporate wellness offerings, though delivered primarily through a digital-first model.
• MTO Psychologische Forschung und Beratung (Bad Honnef): Long-standing German provider of corporate health management consulting with a strong academic/research pedigree, offering BGM strategy, psychological risk assessment, and workplace health programs. Direct competitor to movement24 in the DACH BGM consulting market.
• Likeminded.care: German corporate mental health platform providing B2B employer-paid access to mental health services, coaching, and crisis support. Competes with movement24 for the same HR/wellness budget, particularly for digital-first mental health delivery to enterprise clients in DACH.
• TÜV SÜD Life Service GmbH: TÜV SÜD's BGM and occupational health division delivers corporate health management, psychological risk assessments, and health promotion programs across DACH. Directly comparable to movement24 in service scope and target buyer (HR/employer decision-makers), with the added brand leverage of the TÜV SÜD parent.

Broad incumbents

• Modern Health: Global corporate mental health platform combining therapy, coaching, digital self-guided programs, and crisis support for employer clients. While primarily US-based, it operates across Europe and competes for the same multinational employer wellness budgets that movement24 targets with bilingual service delivery.
• Wellhub (formerly Gympass): Global corporate wellbeing platform offering employer-paid subscriptions covering fitness, mental health, nutrition, and sleep. Overlaps with movement24's corporate fitness and broader wellness offerings as part of an integrated employer benefits platform, but operates at vastly greater scale and geographic reach.

Emerging players

• Kyan Health: Corporate mental health and wellbeing platform combining digital tools, coaching, and therapy for employer clients across Europe. Adjacent competitor to movement24 in the corporate mental health segment, with venture backing enabling rapid product iteration.
• OpenUp: European corporate mental health platform offering on-demand psychologist sessions, workshops, and self-help tools to employer clients across multiple countries. Overlaps with movement24's mental health workshops and coaching offerings, but with a digital-first delivery model and broader European geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/movement24

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about movement24