F&V

What F&V does

F&V Lighting, operating under the legal entity Koll Ltd, is a US-based manufacturer and direct-to-consumer retailer of professional LED lighting and video production accessories, headquartered in Mundelein, Illinois. The company sells a portfolio of LED panel lights (K-Series, Z-Series, SE-Series), ring lights, on-camera lights, LCD monitors, batteries and chargers (under the Volta brand), and grip/rigging accessories through its e-commerce website fvlighting.com. Its core technology differentiators are the proprietary Expandable Link System (a dovetail mechanism allowing up to 36 lights to be linked horizontally or vertically) and the SmartSync Control Circuit (which enables one master light to control intensity and color temperature across all linked units), supported by 95 CRI UltraColor LEDs and magnetic filter mounting.

F&V's business model is direct-to-consumer e-commerce, with no disclosed retail, dealer, or marketplace presence in the primary data (though an "Authorized Dealers" link exists in the footer). Revenue is generated entirely through hardware sales across price tiers ranging from $5–$30 replacement parts and filters to $299–$369 professional studio lights, with no subscription, software, or services revenue. The company targets professional videographers, photographers, indie filmmakers, and content creators/influencers, serving these segments with content marketing via a "Pro Spotlight" blog series featuring professional users. The brand emphasizes price-to-performance value, positioning itself below premium cinema lighting brands while offering professional-grade color accuracy, passive cooling, and versatile power options (AC, NP-F, V-mount, Gold Mount).

Name

F&V

Legal name

Koll Ltd

Website

https://fvlighting.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

F&V Lighting (Koll Ltd) is a Mundelein, Illinois-based manufacturer and direct-to-consumer retailer of professional LED lighting, LCD monitors, batteries, and grip accessories for photographers, videographers, indie filmmakers, and content creators, differentiated by its proprietary Expandable Link System and value pricing.

Ownership category

akta.pro rank

NAICS

Electric Lighting Equipment Manufacturing (33513), Audio and Video Equipment Manufacturing (33431)

SIC

Electric Lighting & Wiring Equipment (3640), Photographic Equipment & Supplies (3861)

akta.pro primary industry

Camera Lighting & Flash (Speedlights, Continuous Lights, LED Panels) (CRACAPAG)

akta.pro secondary industries

Lighting & Studio Equipment Retail (Flash, Continuous, Modifiers, Backdrops) (CRACAHAF), Lighting Parts, Shades & Accessories Retail (Harps, Finials, Glass, Mounting) (CRAIAHAI)

Keywords

• Professional LED lighting
• Video production equipment
• Photography lighting panels
• On-camera LED lights
• Lighting accessories

Headquarters

HQ city

Mundelein

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. LED Lighting Products: Primary revenue stream from selling LED lighting products including panel lights, ring lights, and on-camera lights. Products range from compact battery-powered units to studio panels.
2. Lighting Accessories: Accessories including filters, diffusers, softboxes, barn doors, grids, mounts, brackets, and carry cases for F&V lighting products.
3. Power & Cables: Batteries, battery chargers, AC adapters, power cables, and battery adapters supporting various camera and lighting equipment.
4. Grip, Stands & Rigging: Light stands, clamps, articulating arms, cold shoe accessories, mounting brackets, studs, and adapters for mounting and positioning lights.
5. Replacement Parts: Individual replacement parts for F&V products including filters, battery plates, mounting brackets, and mechanical components.
6. Refurbished & Open Box: Certified refurbished and open-box products sold at discounted prices.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

F&V designs, manufactures, and sells professional LED lighting equipment for video production and photography, including on-camera lights, panel lights, ring lights, and studio panels. The company also sells supporting hardware such as LCD monitors, batteries, chargers, battery plates, filters, diffusers, barn doors, grids, grips, stands, mounts, and replacement parts. Sales are conducted directly through the company's own e-commerce website, fvlighting.com, targeting professional videographers, photographers, indie filmmakers, and content creators.

Product overview

F&V is a professional LED lighting and video production equipment manufacturer offering a comprehensive portfolio of hardware products. The core offerings include multiple LED lighting lines: the K-Series (K160, K320, K480) compact portable lights with Expandable Link System; the Z-Series (Z180, Z180S UltraColor, Z400S Soft, Z800S Soft, Z1200VC) professional panels with high CRI ratings up to 95; the SE Series (K4000 SE, K1200 SE) high-output studio panels; and R-Series ring lights for portrait photography. Supporting products include Volta brand batteries and chargers (NP-F series), battery plates (V-Mount, Gold Mount), magnetic filters (tungsten, frost diffusion, milk diffusion), grip and rigging accessories (cold shoe adapters, mounting brackets, articulating arms), light control accessories (barn doors, honeycomb grids), and replacement parts. The company also offers LCD monitors. All products share common mounting standards (1/4"-20 threads, cold shoes) enabling interoperability across the ecosystem.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Estimated LED lifetime of 50,000 hours (15 years of average use)

Segments4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators2 records

Recent moves3 records

Expansion highlights4 records

Broad incumbents

• ARRI: Premium cinema lighting and camera manufacturer with the SkyPanel LED series. Operates at the high end of the professional lighting market that F&V targets as a more accessible alternative, validating the broader category.
• Litepanels: Vitec Group-owned professional LED lighting brand for broadcast and cinema. Operates as a broader incumbent in the same LED panel category, serving higher-end broadcast and film production customers.

Direct peers

• Dracast: LED panel lighting brand for broadcast and film production, offering comparable 1x1 and 1x2 panel lights with high CRI ratings. Direct competitor in the professional video lighting category with similar D2C-leaning distribution.
• Aputure: Leading LED video lighting brand for filmmakers and content creators, offering panels, ring lights, and on-camera lights with comparable CRI ratings and ecosystem features (Sidus app control). Direct head-to-head competitor in the same price tier and customer segments.
• Neewer: Affordable LED lighting and photography accessories brand with a broad catalog of panels, ring lights, and supports. Competes directly with F&V's entry-level and mid-range product lines on price.
• Westcott: Established studio lighting and modifier brand (FJ Westcott) offering LED panels, ring lights, and softboxes. Overlaps with F&V's studio panel and modifier accessory lines, targeting similar portrait and product photography segments.
• Nanlite: Professional LED lighting manufacturer offering panels, ring lights, and tube lights with similar 95+ CRI specifications and ecosystem interoperability. Targets the same professional videographer and content creator segments.
• SmallRig: Camera rig, mount, and accessory manufacturer with overlapping cold shoe, mounting bracket, and grip product lines. Targets the same video production and content creator segments with broader accessory ecosystem.
• Yongnuo: Chinese LED lighting and camera accessories manufacturer with affordable LED panels and video lights. Direct competitor in the value tier of professional video lighting, competing on price and feature breadth.
• Godox: Global LED lighting and flash manufacturer competing in the same price tier with a broad catalog of LED panels, ring lights, and on-camera lights. Major direct competitor with much larger scale and international distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/fvlightingusa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about F&V