Reposition

Name

Reposition

Legal name

Reposition, Inc.

Website

https://repositioninc.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Marketing Services

NAICS

Advertising Agencies (54181), Public Relations Agencies (541820)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

B2B/ABM Creative Agencies (MPAAAAAI)

akta.pro secondary industry

Product & Brand PR (Consumer & B2B) (BPAFADAH)

Keywords

• B2B marketing services
• Brand strategy consulting
• Integrated marketing communications
• Corporate identity design
• Creative agency services

Headquarters

HQ city

Hadlyme

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing and Advertising Services: Professional services revenue generated through integrated marketing engagements including brand strategy, corporate identity, communication campaigns, employee engagement solutions, and analytics services. The firm operates on project-based and retainer engagements for B2B clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Reposition is a B2B strategic marketing and creative agency that delivers integrated marketing services through four pillars: Brand Strategy, Communications, Engagement, and Analytics. The firm serves as an outsourced marketing department for B2B companies, developing positioning, messaging, visual identity, websites, collateral, advertising, email, presentations, and trade show booth materials. Services are executed primarily for industrial, manufacturing, healthcare, technology, and private equity clients.

Product overview

Reposition is a B2B marketing and advertising agency founded in 1997, providing integrated marketing services to domestic and international clients. The company offers four core service areas: Brand Strategy Services (acquisition support, brand positioning, corporate identity, media relations, strategic planning), Communication Services (blogs, case studies, collateral, social media, video), Engagement Services (corporate culture, internal communications, recruitment positioning, town halls), and Analytics Services (campaign metrics, experience surveys, Google Analytics, SEO). Their service deliverables include website design, collateral design, corporate identity design, advertising, email marketing design, corporate presentation design, and trade show booth design. The company specializes in serving the Industrial Services, Manufacturing, Healthcare, Technology, and Private Equity industries.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Strategy Services Strategic brand positioning, messaging framework development, and brand architecture services for B2B companies that lack full in-house marketing leadership.
• Communications Services Development of external communications, messaging, and content delivery assets for B2B clients.
• Engagement Services Audience engagement programs that activate B2B client brands across multiple channels.
• Analytics Services Measurement, analysis, and optimization of marketing program performance for B2B clients.
• Website Design Design and production of B2B websites as part of the firm's integrated marketing offering.
• Collateral Design Design of marketing collateral such as brochures, datasheets, and sales materials for B2B clients.
• Corporate Identity Design Development of visual identity systems including logos, brand marks, and identity guidelines for B2B companies.
• Advertising Creative development of advertising campaigns and ad creative for B2B clients.
• Email Marketing Design Design of email marketing creative and templates as part of B2B engagement programs.
• Corporate Presentation Design Design of corporate presentations and pitch decks for B2B clients.
• Trade Show Booth Design Design of trade show booths and exhibition materials for B2B clients.

Named customers10 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Stein IAS: Stein IAS is a B2B marketing agency of similar boutique scale specializing in brand strategy, creative, and integrated marketing for B2B clients — directly comparable to Reposition in offering, client type, and positioning.
• gyro: gyro is a B2B creative agency focused on integrated marketing, brand storytelling, and communications for B2B brands — closely matching Reposition's full-service B2B creative model across similar verticals.
• Renegade Communications: Renegade is a B2B creative agency providing brand strategy, content, and integrated marketing — directly comparable to Reposition in full-service B2B creative offering and mid-sized agency positioning.
• The Marketing Practice: The Marketing Practice is a B2B marketing agency offering integrated brand, content, and demand generation services — directly comparable in service mix, B2B focus, and mid-sized boutique agency profile.
• Godfrey: Godfrey is a B2B-focused marketing agency providing brand strategy, content, and integrated communications — a strong comparable to Reposition in scale, B2B focus, and integrated service model.
• Velocity Partners: Velocity Partners is a B2B marketing agency specializing in technology and industrial clients with integrated brand and content services — closely comparable to Reposition's B2B tech/industrial vertical emphasis.
• Bader Rutter: Bader Rutter is a B2B marketing agency with deep industrial and manufacturing vertical expertise, similar in offering scope (brand, communications, content) and B2B industrial focus to Reposition.
• Hot Tomali: Hot Tomali is a B2B marketing agency focused on technology and industrial clients with integrated brand and content services — comparable to Reposition in scale, vertical focus, and integrated service model.

Broad incumbents

• Lewis Global Communications: Lewis Global Communications is a larger integrated communications agency with B2B PR, brand, and marketing services — overlapping with Reposition's media relations and corporate communications offerings at greater scale.

Emerging players

• Rise Interactive: Rise Interactive is a performance-driven B2B marketing agency overlapping with Reposition's analytics and content offerings, though more focused on digital performance and demand generation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reposition