Relevate
Relevate is a Brisbane-based, veteran-owned CRM, IT managed services and digital transformation consultancy, primarily delivering Zoho-based implementations for Australian growth, maturing and enterprise businesses, supplemented by a paid business community and academy.
- Company typePrivate
- Founded2020
- HeadquartersBrisbane, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Relevate does
Relevate Consulting Pty Ltd, founded in 2020 and headquartered in Brisbane, Australia, is a privately held, veteran-owned operations, strategy and technology consultancy. The firm serves Australian growth-phase, maturing and enterprise businesses across verticals including non-profits, healthcare (including NDIS providers), software services, financial planning, manufacturing, distribution, mining and transport, with named clients such as the Liberal Party of Australia, an unnamed ASX-listed company, Voltedge, WishMed, Buntu and Happy Paws Happy Hearts. Its core offering combines CRM, ERP, HRIS and marketing automation implementation with business process automation, IT managed services, technology health checks, product/service digitisation and advisory, executed primarily on the Zoho platform (where it holds Premier/Authorized Partner status) with secondary capability on Microsoft, Google, Salesforce, HubSpot and Dynamics stacks.
The firm generates revenue across four streams: project-based consulting engagements billed at fixed fee or hourly rates ranging from A$70 (Administration) to A$350 (Partner) per hour; subscription-based IT managed services retainers; recurring Relevate Community membership (Accelerator at A$200/month, Advanced by enquiry) supported by a 50% revenue-share affiliate program; and margin-spread virtual staffing using offshore technical resources at approximately one-third of local cost. Its go-to-market is hybrid, combining a structured direct sales consultancy process (intro chat, technical review, proposal, kickoff) with a community-led growth motion built around the Relevate Community (hundreds of members) and the Relevate Academy education platform. Distribution is delivered by a distributed team across Brisbane, Sydney, Melbourne, the USA, Thailand and India, and the firm is affiliated with the Australian Innovative Defence Network (AIDN), signalling selective vertical expansion into defence.
Relevate firmographics
Firmographics- Name
- Relevate
- Legal name
- Relevate Consulting Pty Ltd
- Website
- https://relevate.com.au
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Relevate is a Brisbane-based, veteran-owned CRM, IT managed services and digital transformation consultancy, primarily delivering Zoho-based implementations for Australian growth, maturing and enterprise businesses, supplemented by a paid business community and academy.
- Ownership category
- akta.pro rank
Relevate industry classification
Industry- Product category
- CRM and IT Consulting Services
- NAICS
- Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Management Consulting Services (8742), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- CRM Strategy & Consulting (BPAFAFAA)
- akta.pro secondary industries
- Marketing Automation & Campaign Management CRM (HDAEAFAB), Customer Success & Account Management CRM (HDAEAFAD), Cloud Migration & Rehosting (Lift-and-Shift) (BPAEACAB)
Keywords
Where Relevate is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Offices6 records
Markets served
Relevate business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Consulting Services: Project-based consulting engagements for CRM implementation, digital transformation, business automation, and technology health checks. Delivered through a structured engagement process (intro chat, technical review, proposal, kickoff). Billed either at fixed fee (for defined scope) or hourly rates.
- IT Managed Services: Ongoing managed IT services with results-driven approach using best practice methodologies. Billed on subscription basis as ongoing retainer.
- Community Membership: Paid membership programs for the Relevate Community. Accelerator program at $200 AUD per month billed quarterly (annual available). Advanced and specialty group programs available by enquiry.
- Virtual Staffing: Technical offshore staff provided at approximately one-third of local staff costs. Revenue generated from the margin between offshore staff costs and client billing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Administration rate |
| Subscription | Pay-as-you-go | Technician rate |
| Subscription | Pay-as-you-go | Senior Technician rate |
| Subscription | Pay-as-you-go | Consultant rate |
| Subscription | Pay-as-you-go | Field Technician rate |
| Subscription | Pay-as-you-go | Developer rate |
| Subscription | Pay-as-you-go | Senior Consultant rate |
| Subscription | Pay-as-you-go | Partner rate |
| Subscription | Monthly | Accelerator membership |
| Subscription | Monthly | Advanced membership |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Relevate product offering
Product offeringCore offering
Relevate is an Australian consulting firm that implements CRM, ERP, HRIS, and marketing automation systems (primarily on the Zoho platform) for businesses across growth, maturing, and enterprise phases. The firm also delivers IT managed services, business process automation, digital transformation strategy and advisory, technology health checks, virtual staffing, and runs a paid entrepreneur community (Relevate Community) and digital business education platform (Relevate Academy).
Product overview
Relevate is an operations, strategy, and technology consulting firm offering services rather than a unified software product. The company's customer-facing offerings include Relevate Community (a networking and learning platform for entrepreneurs) and Relevate Academy (digital business courses). The company specializes in implementing and supporting CRM, ERP, HRIS, and Marketing Automation systems, primarily focusing on Zoho as their primary platform partner. Additional services include Business Automation, IT & Managed Services, Digital Transformation Strategy & Advisory, Technology Health Check, Product/Service Digitisation, and Virtual Staffing.
Differentiator
Problem solved
Functional benefit
Brands
- Relevate Community: An international digital incubator and community platform providing networking, strategic growth resources, and digital acceleration programs for entrepreneurs and business leaders.
- Relevate Academy
Products and services
- Business Automation Service that unifies business systems and automates processes such as reporting, lead follow-up, customer self-service portals, and inventory management to increase consistent income with less manual work.
- IT and Managed Services Ongoing outsourced management of a company's operational IT activities, delivered on a subscription/retainer basis with best-practice methodologies to increase performance and reduce costs.
- Digital Transformation Strategy and Advisory Strategy and advisory engagement using a human-centred design approach through a technology lens to help businesses keep pace with the changing world of work and modernise internal and customer-facing operations.
- Technology Health Check Business system review that identifies technology gaps, targets for automation, and opportunities to combine disparate systems.
- Product/Service Digitisation Service that helps businesses convert their products and services into digital, X-as-a-Service offerings to match evolving customer expectations.
- Advisory Experienced-based advisory service helping business owners and leaders learn from the experiences of others to guide operational and strategic decisions.
- Relevate Community Paid membership community (international digital incubator) for entrepreneurs and business leaders offering networking, courses, weekly guided discussions, hot seat sessions, member-only events, and access to specialist groups such as Agribusiness and Defence.
- Relevate Academy Online education platform offering digital business courses covering sales, marketing, technology, and operational processes, available free to community members.
- Virtual Staffing Offshore technical staff augmentation service providing qualified technical resources at approximately one-third of local staff cost, with transparent pay rates disclosed to clients.
- CRM and Marketing Automation Implementation Implementation of CRM, ERP, HRIS, and marketing automation platforms (primarily Zoho) with focus on user adoption and ROI, supporting integration and business process automation.
Quantifiable outcome
- Saved $200,000 on integration costs for an ASX-listed company using Zoho Flow
- +4 more outcomes
Companies that use Relevate
Customer profileNamed customers10 records
Segments7 records
Ideal customer profiles4 records
Relevate technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Relevate partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- ZohocorePremier/Authorized Zoho Partner with certified expertise across the Zoho suite (CRM, Analytics, Creator, Flow, Desk). Zoho is the primary technology platform used for client implementations. The partnership focuses on scalability and value for businesses ranging from sole operators to 16,000+ staff organizations.
- AIDN (Australian Innovative Defence Network)minorAffiliated with AIDN (Australian Innovative Defence Network) as shown in the footer branding. Suggests engagement with the defence sector community.
- Lance ITminorRecommended IT infrastructure partner listed in contact information. Complementary IT services.
- Rippa HostingminorRecommended hosting partner listed in contact information. Complementary web hosting services.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Relevate competitors and assessment
Company assessmentDirect peers
- Practiv: Australian CRM and business automation consultancy delivering Zoho and complementary platform implementations to SMB and enterprise customers, competing for similar mid-market transformation budgets.
- Maven: Australia-based CRM and digital transformation consultancy also focused on Zoho and adjacent platforms, serving SMB and mid-market clients with similar implementation and managed-services offerings.
- Ancoris: Google Cloud and Zoho implementation partner offering CRM, productivity, and digital transformation consulting for SMB/mid-market customers globally; comparable in technology breadth and services model.
- Acuity Cloud (now Optimum Solutions / relevant Zoho partner): Australia- and New Zealand-based Zoho implementation partner offering CRM consulting, integrations, and managed services comparable to Relevate's Zoho-centric delivery model.
- RDIT (formerly R-D IT Solutions): Australian technology consultancy implementing Zoho CRM and related business applications for SMB and mid-market customers, overlapping directly with Relevate's core Zoho implementation offering.
Regional players
- Atcore: New Zealand-based Zoho Premier Partner providing CRM and business system implementation services to SMB/mid-market customers; comparable in technology stack and segment focus but primarily serving a different national market.
Broad incumbents
- Accenture: Largest global consulting and systems integrator with extensive CRM (Salesforce, Microsoft Dynamics) and managed services practices; competes at the enterprise level for transformation programs Relevate targets.
- Deloitte Digital: Global consulting giant with a dedicated Salesforce/CRM and enterprise transformation practice; competes for large enterprise digital transformation engagements that overlap with Relevate's enterprise tier offering.
- Slalom: Global consulting firm with a large technology transformation practice spanning CRM, cloud, and managed services; competes with Relevate at the enterprise end of the market with much greater scale and bench depth.
- Silverline (Infosys): CRM-focused consultancy (now part of Infosys) implementing and managing enterprise CRM platforms (Salesforce, FinancialForce, etc.); competes for enterprise CRM/marketing automation budgets at greater scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Relevate social profiles
Digital presenceRelevate financial estimates
Financial estimateRevenue estimate
Valuation estimate
Relevate leadership team
Management profileNumber of profiles
Profiles1 record
Relevate funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Relevate M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Relevate
What does Relevate do?
Relevate is an Australian consulting firm that implements CRM, ERP, HRIS, and marketing automation systems (primarily on the Zoho platform) for businesses across growth, maturing, and enterprise phases. The firm also delivers IT managed services, business process automation, digital transformation strategy and advisory, technology health checks, virtual staffing, and runs a paid entrepreneur community (Relevate Community) and digital business education platform (Relevate Academy).
Is Relevate a public or private company?
Relevate is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Relevate founded?
Relevate was founded in 2020. It employs 11 to 50 people.
Where is Relevate based?
Relevate is headquartered in Brisbane, Australia, in the Oceania region.
How does Relevate make money?
Four revenue lines are on record. Consulting Services are the primary driver. The others are IT Managed Services, community Membership and virtual Staffing.
Who are Relevate's main competitors?
Direct peers on record are Practiv, Maven, Ancoris, Acuity Cloud (now Optimum Solutions / relevant Zoho partner) and RDIT (formerly R-D IT Solutions). Atcore is listed as a regional player. Broad incumbents are Accenture, Deloitte Digital, Slalom and Silverline (Infosys).
Does Relevate have an API?
No public API is recorded for Relevate.
What industry is Relevate in?
Relevate's product category is CRM and IT Consulting Services. Its primary akta.pro industry code is BPAFAFAA, CRM Strategy & Consulting, with a secondary code of HDAEAFAB, Marketing Automation & Campaign Management CRM. Its NAICS code is 541511 and its SIC code is 8742.