What Steiner + Associates does

Steiner + Associates is a privately held commercial real estate development firm founded in 1993 by Yaromir Steiner and headquartered in Columbus, Ohio. The company develops, leases, and manages mixed-use open-air retail and lifestyle destinations, with a portfolio spanning more than 9 million square feet and more than $2 billion in gross asset value. Its flagship property, Easton Town Center, opened in 1999 as a 1.7 million square foot luxury lifestyle center and has ranked as the #1 Retail Center Experience in both 2021 and 2022 per Chain Store Age, drawing over 30 million annual visitors and more than $1 billion in annual tenant sales. The firm has replicated its placemaking model in Cincinnati through Liberty Center (a $350 million, 64-acre joint venture with Bucksbaum Retail Properties, opened 2015), in Cleveland through Legacy Village, and within Columbus via the Gateway University District partnership with Ohio State University and Campus Partners. Easton Gateway, a 54-acre, 600,000 sq ft extension of the flagship completed in the mid-2010s, added Costco, Whole Foods, REI, and Saks Off 5th anchors.

The company operates an integrated, asset-based service model rather than a software platform, monetizing through development fees, ongoing property management contracts, leasing commissions, and equity participation in co-developed projects. Its tenant base spans luxury brands (Louis Vuitton, Tiffany & Co., Gucci, Tory Burch), traditional anchors (Macy's, Nordstrom), category killers (Costco, REI, Whole Foods), premium dining (Shake Shack, Cooper's Hawk, Mitchell's Ocean Club), and entertainment operators (AMC Theatres, Funny Bone). Distribution is direct enterprise sales: the in-house leasing team, led by SVP Spencer Jordan, manages 14.7 million square feet of commercial space across the portfolio and negotiates tenant mix directly with national brands and local operators. Development is conducted through flagship co-development partnerships with The Georgetown Company, L Brands, Bucksbaum Retail Properties, First Interstate Properties, and Campus Partners. Pricing is opaque and negotiated project-by-project with development partners, municipalities, and tenants.

The company is founder-led, with Yaromir Steiner as CEO, Patricia Curry Steiner as Chief Administrative Officer, Laura Wedekind as President (since 2011), and Dwayne Furukawa as President of Project Execution. There is no evidence of external private equity, venture, or institutional investment, and no disclosed financial reporting. The firm maintains a content and thought leadership presence through its company blog and executive contributions to trade publications including GlobeSt, Chain Store Age, Heartland Real Estate Business, and Shopping Center Business.

Name

Steiner + Associates

Legal name

Steiner + Associates

Website

https://steiner.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

101–250 employees

Short description

Steiner + Associates is a privately held Columbus-based commercial real estate firm founded in 1993 that develops, leases, and manages mixed-use open-air retail destinations across Ohio, with a 9 million-square-foot portfolio anchored by flagship Easton Town Center.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Development

NAICS

Real Estate Property Managers (53131), Offices of Real Estate Agents and Brokers (53121), Lessors of Other Real Estate Property (53119)

SIC

Real Estate Agents & Managers (For Others) (6531), Operators Of Nonresidential Buildings (6512), Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)

Keywords

• Commercial real estate development
• Mixed-use property development
• Property management services
• Retail leasing services
• Placemaking real estate

Headquarters

HQ city

Columbus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Commercial Real Estate Development: Development fees and returns from mixed-use retail, entertainment, and residential projects. The company develops properties totaling more than $2 billion in gross asset value.
2. Property Management: Ongoing property management services for owned and operated mixed-use developments, managing tenant relationships, operations, and property performance.
3. Leasing Services: Leasing services managing tenant mix, adjacencies, and economic performance of individual transactions, ensuring balance between national brands and local tenants.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Steiner + Associates develops, leases, and manages mixed-use commercial real estate properties, specializing in open-air lifestyle centers that integrate retail, dining, entertainment, residential, office, and hospitality components. Since 1993, the firm has developed more than 9 million square feet of mixed-use real estate totaling more than $2 billion in gross asset value, with flagship assets including Easton Town Center, Liberty Center, and Legacy Village.

Product overview

Steiner + Associates is a commercial real estate development company offering a unified portfolio of real estate services rather than a modular software platform. Their core offerings include Development Services, Property Management, Leasing, and Real Estate Services—all of which operate as integrated business functions within the company. The company's development work has produced notable mixed-use projects including Easton Town Center (Columbus, OH), Legacy Village (Cleveland, OH), Liberty Center (Cincinnati, OH), and the Gateway - University District (Columbus, OH). Since 1993, the company has developed more than 9 million square feet of single and mixed-use commercial real estate.

Differentiator

Problem solved

Functional benefit

Products and services

• Development Services Core real estate development services for retail-focused, mixed-use properties, with the firm acting as developer, co-developer, and capital partner. Steiner has developed more than 9 million square feet of mixed-use real estate totaling more than $2 billion in gross asset value since 1993, including Easton Town Center, Liberty Center, and Easton Gateway.
• Property Management Full-service property management for owned and operated single and mixed-use commercial real estate projects, including tenant relations, operations, and long-term financial performance oversight for properties such as Easton Town Center, Liberty Center, Legacy Village, and University Square + Campus Gateway.
• Leasing Direct tenant leasing services managing the entire process from tenant mix and adjacencies to the enhanced economic performance of individual transactions, balancing national and luxury brands with high-quality local tenants across properties including Easton Town Center, Legacy Village, and University Square + Campus Gateway.
• Real Estate Services Comprehensive real estate services that develop, cultivate, and manage properties to unlock value, elevate environments, and deliver meaningful and measurable results for clients, tenants, and communities.
• Easton Town Center Flagship 1.7 million-square-foot luxury lifestyle shopping center in Columbus, Ohio, co-developed with The Georgetown Company and L Brands, with 30+ million annual visitors and over $1 billion in annual sales.
• Liberty Center $350 million, 64-acre, 1.2-million-square-foot open-air mixed-use town center in Liberty Township, Ohio, with retail, dining, entertainment, office, residential, and hospitality components, co-developed with Bucksbaum Retail Properties.
• Legacy Village 610,000 square foot mixed-use destination on 67 acres in Lyndhurst, Ohio (Greater Cleveland) along the Cedar Road corridor, where Steiner serves as exclusive retail leasing agent managing tenant mix and leasing strategy.
• Gateway - University District 7.5-acre mixed-use project developed through a partnership involving The Ohio State University and the City of Columbus, part of the firm's broader Gateway expansion near Easton Town Center.
• Easton Gateway 54-acre addition to Easton Town Center bringing 600,000 square feet of additional retail space, anchored by Costco, Whole Foods, REI, Saks Fifth Avenue Off 5th, and other retailers.

Quantifiable outcome

• 30+ million annual visitors at Easton Town Center
• +4 more outcomes

Named customers19 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core, minor and flagship.

• Campus Partners (The Ohio State University)coreStrategic or Co-development Partner · 1 January 2021Steiner + Associates handles exclusive leasing and management of Campus Partners' 9-acre redevelopment on 15th Avenue and High Street (University District). Also manages University Square + Campus Gateway properties.
• car2gominorGTM or Marketing Partner · 1 February 2014Car-sharing partnership at Easton Town Center. Car2go added 20 dedicated satellite parking spots at Easton, allowing members to begin and end trips outside their normal Home Area, facilitating shopping, dining, and entertainment visits without continuous parking fees.
• First Interstate PropertiescoreChannel Partner/ Reseller/ Distributor · 1 January 2014Owner of Legacy Village in Lyndhurst, Ohio (Greater Cleveland), a 610,000 square foot mixed-use destination. Steiner + Associates was retained as exclusive retail leasing agent for Legacy Village, managing the property's tenant mix and leasing strategy.
• Bucksbaum Retail PropertiescoreStrategic or Co-development Partner · 1 January 2013Co-developer of Liberty Center in North Cincinnati, Ohio. This partnership resulted in the $350 million mixed-use project Liberty Center, a 64-acre, 1.2 million square foot development featuring retail, dining, entertainment, office, residential, and hospitality components. Opened October 2015.
• The Georgetown CompanyflagshipStrategic or Co-development Partner · 1 January 1999Co-developers of Easton Town Center with Steiner + Associates and L Brands. The Georgetown Company, led by Adam Flatto, co-owns and operates Easton Town Center. This is a flagship, long-standing partnership spanning over 25 years.
• L BrandsflagshipStrategic or Co-development Partner · 1 January 1999Co-developer of Easton Town Center alongside Steiner + Associates and The Georgetown Company. L Brands (formerly Limited Brands), founded by Les Wexner, provided the original land and has been a key partner in developing the 1.7 million square foot Easton Town Center.

Scale indicators13 records

Recent moves10 records

Expansion highlights4 records

Broad incumbents

• Macerich: REIT focused on high-quality retail real estate including open-air centers and mixed-use destinations. Macerich competes for the same national retail tenants Steiner leases, and its portfolio increasingly emphasizes experiential placemaking over traditional enclosed malls.
• Kite Realty Group: Public REIT operating open-air shopping centers with a focus on best-in-class grocery-anchored and lifestyle centers. Kite's premium-tenant curation and mixed-use exposure overlap with Steiner's leasing strategy, particularly for upscale Midwest markets.
• Simon Property Group: Largest US REIT and operator of shopping centers including premium mixed-use destinations. While Simon operates at much greater scale and across broader formats, it competes for premium retail tenants and institutional capital that Steiner also targets, especially via its Taubman and TRD investments.
• Brixmor Property Group: Public REIT owning and operating a national portfolio of open-air shopping centers. Brixmor's community-center strategy and tenant mix curation approach is comparable to Steiner's broader leasing platform, though Brixmor operates at greater scale and across more submarkets.
• Kimco Realty: Largest publicly traded owner/operator of open-air shopping centers in North America. Kimco's scale, leasing platform, and tenant relationships across grocery-anchored and lifestyle centers overlap significantly with Steiner's property management and leasing operations.
• Phillips Edison & Company: Public REIT focused on grocery-anchored open-air shopping centers with growing mixed-use exposure. Phillips Edison's neighborhood-center operating model and tenant merchandising approach offer a broader-incumbent comparison to Steiner's property management operations.
• Brookfield Property Partners: Global real estate operator with substantial retail and mixed-use exposure, including the former Rouse Company portfolio and GGP assets. Now owns Poag & McEwen Lifestyle Centers (a direct lifestyle-center peer), placing Brookfield at the broad incumbent / adjacent intersection relevant to Steiner's positioning.
• Howard Hughes Holdings: Developer of large-scale, master-planned mixed-use communities (The Woodlands, Downtown Columbia, Summerlin) combining retail, dining, residential, and office. Comparable to Steiner as a long-duration mixed-use developer, though Howard Hughes operates master-planned community scale rather than urban town center format.

Direct peers

• Federal Realty Investment Trust: A publicly traded REIT focused on open-air, mixed-use town centers and high-street retail in dense coastal markets. Federal Realty's portfolio strategy and tenant curation approach closely mirrors Steiner's placemaking-driven mixed-use model, making it the most direct public comparables.
• The Georgetown Company: Co-developer and co-owner of Easton Town Center alongside Steiner + Associates. Georgetown is a private real estate investment and development firm focused on large-scale mixed-use and town center projects, making it the most direct operational peer to Steiner.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/steinerassociates
• LinkedInlinkedin.com/company/steiner---associates

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Steiner + Associates