planetlan

What planetlan does

planetlan GmbH is a Bochum, Germany-based professional services company founded in 1998 that specializes in event production, film production, live broadcasting, and IT installations for large-scale events in the gaming and entertainment industry. The company designs and executes events, festivals, roadshows, trade show booths, and live broadcasts for enterprise clients worldwide, with a flagship presence at Gamescom where it has produced major booths for Plaion/Embracer Group (including a 1,000m² business stand in 2025), Warner Bros (world premiere of "Lego Batman: Legacy of the Dark Knight"), THQ Nordic (continuous engagement since 2018), and Level Infinite. Beyond gaming publishers, it also serves consumer hardware brands such as ASUS (ROG Sales & Media Lounge 2025 on a Rhine vessel).

Its core service portfolio is delivered through four professional services revenue streams — event production, film production, live broadcasting, and IT installation services — supplemented by two registered sub-brands: FPV Arena (First Person View drone racing experiences) and GFF/Games for Families (family-friendly gaming events). The company is privately held, employs 11–50 staff, and operates with no disclosed external funding or institutional ownership. GTM is primarily event-driven and relationship-based, leveraging case studies on its website, testimonials from named enterprise clients, and active participation in industry conferences such as Gamescom. Execution is enabled by a long-standing partner ecosystem including UNIT:ART Event (spatial design and set building), Winkels Exhibition (event construction), and Creative Polymer (large-format exhibits), as well as memberships in FAMA and game industry associations.

Name

planetlan

Legal name

planetlan GmbH

Website

https://planetlan-gmbh.de

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Live Event Production Services

NAICS

Convention and Trade Show Organizers (561920), Convention and Trade Show Organizers (56192), Indoor and Outdoor Display Advertising (541850)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Trade Show & Exhibition Marketing (Booth Design/Build) (MPAAAGAC)

akta.pro secondary industry

Event Signage, Props & Custom Installations (HSACAOAG)

Keywords

• Event production services
• Trade show booth design
• Live broadcast services
• Film production services
• Gaming event management

Headquarters

HQ city

Bochum

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Event Production Services: Project-based professional services for designing and executing events, festivals, roadshows, trade show booths and large-scale live events. Revenue generated through service contracts with major publishers and brands.
2. Film Production: Production of extraordinary films for clients in the gaming and entertainment industry.
3. Live Broadcasting: Live transmission services for large-scale events worldwide.
4. IT Installation Services: Technology installation services for major events globally.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

planetlan GmbH designs and executes large-scale events, festivals, and roadshows; produces films for promotional purposes; delivers live broadcasting services for major events worldwide; and provides IT installations and custom software solutions for events in the gaming and entertainment industry. With 25 years of experience, the company specializes in trade show booth design and construction, including major projects like the 1000m2 business stand for the Embracer Group at Gamescom 2025.

Product overview

planetlan is an event production and technology services company offering a unified portfolio of services centered on live events, film production, live broadcasts, and IT installations for large-scale events worldwide. The company operates two sub-brands: FPV Arena (FPV drone racing experiences) and GFF (Games for Families, family-friendly gaming events). Core services include event design and execution, festival and roadshow production, film production, live transmission services, and IT installation for major international clients in the gaming industry. With 25 years of experience in the gaming industry, the company serves clients such as Plaion, Warner Bros, THQ Nordic, ASUS, and other major entertainment and technology brands.

Differentiator

Problem solved

Functional benefit

Brands

• FPV Arena: FPV (First Person View) racing arena brand operated by planetlan.
• GFF

Products and services

• Event Production Services Design and execution of events, festivals, and roadshows for major international clients including gaming companies and brands. Includes trade show booth design and construction such as the 1000m2 business stand for the Embracer Group at Gamescom 2025 and on-river ROG Sales & Media Lounges for ASUS.
• Film Production Production of extraordinary films for events and promotional purposes in the gaming and entertainment industry.
• Live Broadcast Services Live transmission services for large-scale events worldwide, supporting gaming launches and major event broadcasts.
• IT Installation Services IT infrastructure setup, installation, and customized software solutions for major events globally in the new media and gaming space.
• FPV Arena Own brand offering FPV (First Person View) drone racing experiences and related event services, expanding planetlan's experiential event portfolio.
• GFF (Games for Families) Own brand focused on family-friendly gaming events and experiences, expanding planetlan's reach into consumer-facing gaming event formats.

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core.

• UNIT:ART EventcoreImplementation/ SI/ Consulting PartnerClose partnership with UNIT:ART Event for spatial design, special constructions, set building, and decorative structures. UNIT:ART brings planetlan's visionary concepts to life with expertise in creating extraordinary spaces and impressive experiences.
• Winkels ExhibitioncoreImplementation/ SI/ Consulting PartnerOver 50-year history in exhibition and event construction. Partnership built on trust, efficiency, and deep understanding of gaming and event industry demands. Successfully implemented numerous gaming events and exhibitions together.
• Creative PolymercoreStrategic or Co-development PartnerSpecializes in capturing attention with intricate, large-format exhibits. Alignment with planetlan's exceptional creativity and dedication to top-tier quality, creating immersive experiences that resonate emotionally.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Jack Morton Worldwide: Global experiential marketing agency producing brand experiences, trade-show booths, and live events for enterprise clients including gaming and entertainment brands. Overlaps with planetlan on booth design/build and large-scale live event production.
• George P. Johnson Experience Marketing: Large, established experience-marketing agency specializing in trade-show exhibits, brand activations, and event programs. Comparable to planetlan's enterprise event production and trade-show booth build capabilities, though at significantly larger scale.

Others

• ESL FACEIT Group: Esports and gaming-event operator that runs competitive gaming tournaments and live gaming events. Related ecosystem participant - shown on planetlan's website as a partner/client - that overlaps in the gaming event production space rather than directly competing for booth-build work.

Direct peers

• Hagen Inventure (form Hagen Inventure GmbH): German trade-show and brand experience agency producing booths, exhibits, and live events for enterprise clients. Directly comparable on booth construction and live event production from a similar DACH-region base.
• TEAM GmbH (TEAM Event Design): Germany-based event and trade-show marketing agency delivering booth design, brand activations, and live events for major enterprise clients. Directly comparable service offering and target market to planetlan's core event production business.
• Mackevision MedienDesign: Germany-based CGI, film, and experiential content production house that supports major brand events and trade-show productions. Directly comparable as a German creative-production partner serving enterprise clients on large-scale experiential projects.
• MEPLAN (MessePlan GmbH): Germany-based trade-show and event specialist offering booth design, construction, and event services. Comparable service mix and target market on enterprise trade-show booth production.
• Expo Engineering GmbH: German trade-show and event construction specialist building booths and exhibits for enterprise clients. Comparable to planetlan in booth design/build execution, particularly for large-format trade-show installations.
• Uniplan Group: Germany-based brand-experience agency producing events, live communications, and trade-show presentations. Closely comparable as a German-rooted peer offering booth design, brand activations, and live event production for enterprise clients.

Emerging players

• Ziba Berlin / Ziba Design: Brand and event experience studio creating activations, events, and live communications. Partial overlap with planetlan in producing gaming and tech brand experiences at events like Gamescom and similar trade-show environments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/planetlan

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about planetlan