mapFactor
mapFactor (MAPFACTOR s.r.o.) is a Prague-based, privately held Czech company that develops offline-capable GPS navigation software, vehicle tracking devices, and a Maps & Navigation SDK for consumers, professional drivers, fleet operators, and developers, distributed via mobile app stores and direct e-commerce across 200+ countries.
- Company typePrivate
- Founded2001
- HeadquartersPrague, Czechia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What mapFactor does
mapFactor, legally MAPFACTOR s.r.o., is a privately held Czech technology company founded in 2001 and headquartered in Prague (Štefánikova 24, Prague 5). The company develops offline-capable GPS navigation software and vehicle tracking systems, with product lines spanning mobile apps, desktop software, OEM hardware, and developer tools. Its core offerings include the free Navigator mobile app for Android, iOS, and Windows (using OpenStreetMap data), the premium Car PRO and Truck PRO variants (using TomTom maps), the PC/Pocket Navigator software for Windows and Windows CE, the Actis line of rugged navigation devices, the Tracking4Free VTU GPS trackers, and a Maps & Navigation SDK plus OCX modules for developers. The Navigator app has surpassed 50 million installs globally with coverage of 200+ countries and supports CarPlay and Android Auto integration.
Underlying technology emphasizes fully offline navigation with maps stored locally on the device, multi-modal routing profiles (car, truck, bus, RV, bicycle, pedestrian, motorcycle), and Precision Truck Routing that uses point-accurate road restriction data (bridge heights, weight limits, tunnel heights). The company has operated for over 25 years on a single core technology stack and held a partnership with TomTom International B.V. for premium map data. There is no evidence of AI/ML-driven routing, learned models, or neural components in the current products; routing relies on conventional algorithmic processing of vector map data.
The business model is a multi-stream hybrid. The mobile apps are freemium (free with OpenStreetMap, paid upgrades to TomTom maps and PRO features on an annual subscription). PC/Pocket Navigator is sold as perpetual one-time licenses (64-209 EUR per region). Hardware (Actis devices, VTU trackers, MapStick USB drives, GNSS receivers) is sold direct via the company's e-commerce shop and through mobile app stores. Revenue also comes from SDK/OCX licensing to developers and OEMs. Customer segments are split between individual consumers (consumer nav), professional drivers and small fleets (PRO/Truck products and Actis hardware), fleet/logistics operators (tracking, telematics, TCP/IP remote commands), emergency services, and software developers/OEMs licensing the SDK. Distribution is primarily product-led via Google Play, Apple App Store, and the Huawei AppGallery, complemented by direct e-commerce and developer channels.
mapFactor firmographics
Firmographics- Name
- mapFactor
- Legal name
- MAPFACTOR s.r.o.
- Website
- https://mapfactor.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- mapFactor (MAPFACTOR s.r.o.) is a Prague-based, privately held Czech company that develops offline-capable GPS navigation software, vehicle tracking devices, and a Maps & Navigation SDK for consumers, professional drivers, fleet operators, and developers, distributed via mobile app stores and direct e-commerce across 200+ countries.
- Ownership category
- akta.pro rank
mapFactor industry classification
Industry- Product category
- GPS Navigation Software
- SIC
- Computer Communications Equipment (3576)
- akta.pro primary industry
- Consumer Navigation & Turn-by-Turn Apps (BPAMANAA)
- akta.pro secondary industry
- GPS Fleet Tracking & Mapping (TLABAJAA)
Keywords
Where mapFactor is headquartered
LocationHeadquarters
- HQ city
- Prague
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
mapFactor business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Software Licenses: One-time perpetual licenses for PC/Pocket Navigator software for Windows and WinCE devices. Includes Standard (car) and Truck versions with region or single-country map coverage.
- In-App Purchases & Subscriptions: Premium TomTom maps and features sold within mobile apps (Android/iOS). PRO versions (Car PRO, Truck PRO) include professional TomTom maps. Optional subscriptions for map updates and premium online search.
- Freemium (OpenStreetMaps): Free version of Navigator app with OpenStreetMaps data, generating revenue through upselling premium TomTom maps and advanced features.
- Hardware Sales: GPS navigation devices (Actis 8, Actis 10 Rugged), GNSS receivers, USB GPS modules, MapStick USB drives, and VTU vehicle tracking units sold through e-commerce.
- SDK Licensing: Maps & Navigation SDK licensed to developers for integration into third-party applications, sold as OCX modules and Android SDK packages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Navigator Free - OpenStreetMaps |
| Subscription | Annual | Navigator Car PRO / Truck PRO (Mobile) |
| Subscription | Annual | Premium Online Search |
| One time/ perpetual license | Multi-year contract | PC/Pocket Navigator 26 Standard Region |
| One time/ perpetual license | Multi-year contract | PC/Pocket Navigator 26 Standard Single Country |
| One time/ perpetual license | Multi-year contract | PC/Pocket Navigator 26 Truck Region |
| One time/ perpetual license | Multi-year contract | PC/Pocket Navigator 26 Truck Single Country |
| Unit Pricing | One time/ perpetual license | PC Navigator 26 Truck Region + GPS Receiver Bundle |
| Unit Pricing | One time/ perpetual license | Actis 8 Truck Navigation Device |
| Unit Pricing | One time/ perpetual license | Actis 10 Rugged Truck Navigation Device |
| Unit Pricing | One time/ perpetual license | Actis 8 Standard Navigation Device |
| Subscription | Monthly | VTU18 OBD GPS Tracker |
| Unit Pricing | One time/ perpetual license | MapStick USB Drives |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
mapFactor product offering
Product offeringCore offering
MapFactor develops and sells offline GPS navigation software (Navigator for Android, iOS, Windows; PC/Pocket Navigator for Windows/WinCE) and online vehicle tracking systems (Tracking4Free/VTU devices) for both individual consumers and professional drivers. The company also licenses a Maps & Navigation SDK and OCX modules to developers, and sells proprietary Actis hardware navigation devices and accessories (MapStick USB drives, GNSS receivers).
Product overview
MapFactor develops GPS navigation software and vehicle tracking systems used by millions of drivers since 2001. The product portfolio centers on offline GPS navigation with turn-by-turn voice guidance for cars, trucks, bicycles, and pedestrians. Core offerings include: Navigator mobile apps for Android, iOS, and Windows; PC/Pocket Navigator software for Windows/WinCE; Navigator Car PRO and Truck PRO professional versions; Actis ruggedized navigation hardware devices; Tracking4Free VTU GPS trackers; Maps & Navigation SDK and OCX modules for developers; MapExplorer desktop application; and accessories including MapStick USB drives with pre-loaded TomTom maps and GNSS receivers. The company uses both OpenStreetMaps (free) and TomTom professional maps, and supports Android Auto and CarPlay connectivity.
Differentiator
Problem solved
Functional benefit
Brands
- Navigator: Free offline GPS navigation app for Android, iOS, and Windows devices using OpenStreetMaps data.
- Navigator Car PRO
- Navigator Truck PRO
- Navigator Lite
- PC Navigator
- Pocket Navigator
- Tracking4Free
- MapExplorer
- Wake Me There
- Actis
- MapStick
Products and services
- MapFactor Navigator (free app) Free turn-by-turn GPS navigation app for Android, iOS, and Windows devices using OpenStreetMaps data. Maps are installed locally on the device, enabling offline navigation without internet connection. Used by millions of drivers worldwide.
- Navigator Truck PRO Professional GPS navigation app for Android and iOS with specialized truck routing using TomTom maps, including precision truck routing with point-accurate data on road restrictions such as bridge heights, weight limits, tunnel heights, and narrow streets.
- Navigator Car PRO Professional GPS navigation app for Android and iOS for car drivers with premium TomTom maps, lane guidance, POI search, and advanced features.
- PC Navigator (Standard & Truck) Professional offline navigation and mapping software for Windows PCs and WinCE/PDA devices. Available in Standard (cars, motorcycles, bicycles, pedestrians) and Truck versions with TomTom maps. Region or single-country map coverage with perpetual licenses.
- Actis Navigation Devices Satellite navigation devices with pre-installed MapFactor Navigator software, including Actis 8, Actis 8 Rugged, and Actis 10 Rugged models for cars and trucks with 3 years of map updates included.
- Tracking4Free VTU GPS Trackers GPS tracking devices for vehicles and personal tracking including VTU18 OBD (with 5-year prepaid or monthly subscription options) and VTU10, providing continuous position monitoring, online fleet management, and driver-dispatcher communication.
- Maps & Navigation SDK for Android Software Development Kit for Android developers to integrate offline maps, location, routing, and navigation features into their own applications. Enables white-label navigation solutions.
- OCX Map Modules Map modules (OCX components) for Windows application developers, available in Standard and Truck versions with single country or regional coverage for integration into third-party Windows applications.
- MapStick USB Drives Dual USB flash drives with pre-installed TomTom maps of Europe for Navigator Car PRO and Truck PRO apps, enabling immediate offline navigation without downloading maps.
- MapExplorer Desktop application for Windows for viewing and managing maps, with multilingual manuals in Czech, English, German, Spanish, and French.
Quantifiable outcome
- 50 million+ app installations worldwide
- +2 more outcomes
Companies that use mapFactor
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles4 records
mapFactor technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature6 records
mapFactor partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TomTom International B.V.coreTomTom provides digital map data for MapFactor's premium navigation products. MapFactor holds a license agreement with TomTom for using their maps in PC Navigator, Pocket Navigator, and mobile PRO versions. TomTom maps include detailed coverage for Europe, USA/Canada, Australia/New Zealand with quarterly updates for subscribers.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
mapFactor competitors and assessment
Company assessmentDirect peers
- HERE WeGo: HERE WeGo is HERE Technologies' consumer offline navigation app offering turn-by-turn directions in 200+ countries with downloadable maps. Closely comparable to MapFactor Navigator in offline-first consumer navigation across the same broad geographic footprint.
- Sygic: Sygic is a Slovakia-based GPS navigation app available on Android and iOS with offline maps, truck routing for professional drivers, and fleet versions. Closely comparable to MapFactor Navigator in product, target market, and offline-first philosophy.
- Magic Earth: Magic Earth is a free offline navigation app using OpenStreetMap data with turn-by-turn directions on iOS and Android. Directly comparable to MapFactor's free OSM Navigator, sharing the offline-first, OSM-based positioning for privacy-conscious consumers.
- CoPilot GPS (Trimble MAPS): CoPilot GPS specializes in professional driver and fleet navigation with offline maps, truck-specific routing, and commercial routing optimizations. Closely comparable to MapFactor Truck PRO for fleet operators and professional drivers in Europe and North America.
- TomTom: TomTom is both a map supplier and a direct navigation-app competitor. It offers TomTom GO consumer navigation and AmiGO, with truck routing features that overlap MapFactor's Truck PRO — and crucially it is the map data provider underlying MapFactor's premium tier.
Emerging players
- Navmii: Navmii offers community-based offline GPS navigation with OpenStreetMap data, dashcam features, and driver-safety analytics. Comparable to MapFactor Navigator in offline consumer navigation, with a more safety/community orientation.
Broad incumbents
- HERE Technologies: HERE is a major map data and navigation platform offering consumer navigation apps (HERE WeGo) as well as enterprise location services used by fleets and OEMs. Comparable to MapFactor in offline navigation and truck routing, but with vastly broader scale and B2B platform depth.
- Waze: Waze is the leading community-driven turn-by-turn navigation app owned by Google. Directly comparable to MapFactor Navigator for consumer use, with much larger scale and free pricing that pressures MapFactor's freemium-to-paid conversion.
- Garmin: Garmin is a global leader in dedicated GPS navigation hardware (e.g., dezl truck series, DriveSmart) and consumer GPS. Directly comparable to MapFactor's Actis hardware line and truck navigation software, but operating at massive scale with broader automotive and marine adjacencies.
- Google Maps: Google Maps is the dominant global consumer navigation platform with free turn-by-turn navigation, transit, and increasingly truck routing for professional drivers. It is the primary free alternative against which MapFactor's freemium model must convert users to paid TomTom subscriptions.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
mapFactor social profiles
Digital presencemapFactor financial estimates
Financial estimateRevenue estimate
Valuation estimate
mapFactor leadership team
Management profileNumber of profiles
Profiles1 record
mapFactor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
mapFactor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about mapFactor
What does mapFactor do?
MapFactor develops and sells offline GPS navigation software (Navigator for Android, iOS, Windows; PC/Pocket Navigator for Windows/WinCE) and online vehicle tracking systems (Tracking4Free/VTU devices) for both individual consumers and professional drivers. The company also licenses a Maps & Navigation SDK and OCX modules to developers, and sells proprietary Actis hardware navigation devices and accessories (MapStick USB drives, GNSS receivers).
Is mapFactor a public or private company?
mapFactor is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was mapFactor founded?
mapFactor was founded in 2001. It employs 11 to 50 people.
Where is mapFactor based?
mapFactor is headquartered in Prague, Czechia, in the Europe region.
How does mapFactor make money?
Five revenue lines are on record. Software Licenses are the primary driver. The others are in-App Purchases & Subscriptions, freemium (OpenStreetMaps), hardware Sales and SDK Licensing.
Who are mapFactor's main competitors?
Direct peers on record are HERE WeGo, Sygic, Magic Earth, CoPilot GPS (Trimble MAPS) and TomTom. Navmii is listed as an emerging player. Broad incumbents are HERE Technologies, Waze, Garmin and Google Maps.
Does mapFactor have an API?
No public API is recorded for mapFactor.
What industry is mapFactor in?
mapFactor's product category is GPS Navigation Software. Its primary akta.pro industry code is BPAMANAA, Consumer Navigation & Turn-by-Turn Apps, with a secondary code of TLABAJAA, GPS Fleet Tracking & Mapping. Its SIC code is 3576.