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Slap Ya Mama

Full company profile

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Namestring
Slap Ya Mama
Legal namestring
Walker & Sons LLC
Websiteurl
slapyamama.com
Company typeenum
Private
Founded yearint
2001
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersVille Platte, United States
HQ citystring
Ville Platte
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
cajun seasonings, hot sauces, spice blends, dinner mixes, fish fry coatings
Industry1 code
1Condiments, Sauces & Dressings
CodeCRADAAABPrimaryNo
NAICS code2 codes
  • Spice and Extract Manufacturing311942
  • Mayonnaise, Dressing, and Other Prepared Sauce Manufacturing311941
SIC code1 code
  • Miscellaneous Food Preparations & Kindred Products2090
Product category
Seasonings and Spices
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Direct E-commerce Sales
TypeOne Time License
Description

Products sold directly to consumers through their online store at store.slapyamama.com. Customers can purchase seasonings, sauces, meal mixes, merchandise, and more. International shipping available with separate distributors for UK, Australia, and Canada.

slapyamama.com
2Wholesale to Retailers
TypeOne Time License
Description

Products sold wholesale to grocery stores, convenience stores, and retail chains across the United States, Canada, UK, Mexico, Paris, Australia, and other international locations.

slapyamama.com
3Third-Party Marketplace Sales
TypeTransaction Fee
Description

Products sold through Amazon and other third-party marketplace sellers.

slapyamama.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 record
1Kiss Ya Mama
Description

A sweet sub-brand featuring cinnamon sugar products, including Kiss Ya Mama Cinnamon Sugar, launched as a new family addition to the Slap Ya Mama brand.

slapyamama.com
Core offering1 text field

Slap Ya Mama manufactures and sells a portfolio of authentic Cajun food products including seasoning blends (Original, Low Sodium, Hot, White Pepper), hot sauces, dinner mixes (Red Beans & Rice, Jambalaya, Gumbo, Etouffee), Cajun Fish Fry coatings, Cajun Seafood Boil seasonings, Bloody Mary Mix, and Signature Blends specialty seasonings. The company also sells branded merchandise. Products are sold through their own e-commerce store, Amazon, and physical retail locations across the United States, Canada, UK, Mexico, France, and Australia.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Slap Ya Mama is a Cajun food products company offering a diverse portfolio of seasonings, sauces, dinner mixes, and specialty spice blends. The core product line centers on four Cajun seasoning blends (Original, Low Sodium, Hot, and White Pepper), four hot sauce variants (Pepper, Hot, Jalapeno, and Wing sauces), and four Signature Blends specialty seasonings (Blackened, Steakhouse, Chili Lime, Garlic Salt, Taco & Fajita). The dinner mix line includes Red Beans & Rice, Jambalaya, Gumbo, and Etouffee products. Additional offerings include Bloody Mary Mix, Fish Fry coating, Seafood Boil, and the newer Kiss Ya Mama Cinnamon Sugar sub-brand. The company also sells branded merchandise. All products are designed to bring authentic South Louisiana Cajun cooking to home kitchens.

Product and service22 records
1Original Blend Cajun Seasoning
CategoryCajun seasoning
Description

Flagship Cajun seasoning blend of salt, black pepper, red pepper, and granulated garlic — the original recipe created by the Walker family in 1996.

2Low Sodium Blend Cajun Seasoning
CategoryCajun seasoning
Description

Reduced-sodium Cajun seasoning with red pepper, salt, black pepper, granulated sugar, granulated garlic, granulated onion, ground celery, and granulated green bell pepper.

3Hot Blend Cajun Seasoning
4White Pepper Blend Cajun Seasoning
5Cajun Pepper Sauce
6Cajun Hot Sauce
7Jalapeno Pepper Sauce
8Buffalo Wing Sauce
9Red Beans & Rice Mix
10Jambalaya Mix
11Gumbo Mix
12Etouffee Sauce
13Bloody Mary Mix
14Cajun Fish Fry
15Cajun Seafood Boil
16Kiss Ya Mama Cinnamon Sugar
CategorySub-brand / sweet spice
Description

Sweet spice blend combining bold cinnamon warmth, pure sugar sweetness, and vanilla for desserts and breakfast items.

17Signature Blends Blackened Seasoning
18Signature Blends Steakhouse Seasoning
19Signature Blends Chili Lime Seasoning
20Signature Blends Garlic Salt
21Signature Blends Taco & Fajita Seasoning
22Slap Ya Mama Branded Merchandise
Scale indicator3 records

Each record includes

Type, Value, Description, Source

Partnership5 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Manufacturer of Slap Ya Mama seasoning products. Located in Opelousas, Louisiana. Still produces many of the Slap Ya Mama seasoning products today.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

UK distributor offering Slap Ya Mama products with cheaper international shipping rates for UK customers.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Australian distributor offering Slap Ya Mama products with cheaper international shipping rates for Australian customers.

4Pepperbees (Canada)
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Canadian distributor for Slap Ya Mama products with recommended cheaper shipping options.

slapyamama.com
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Canadian distributor for Slap Ya Mama products with recommended cheaper shipping options.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

New Orleans-born Cajun and Creole food brand offering rice mixes, seasonings, and seafood boil products that overlap directly with Slap Ya Mama's dinner mix and seafood-boil lines. Owned by McCormick, giving it national distribution scale that Slap Ya Mama must compete against on shelf.

TypeRegional player
Description

Louisiana-based seafood and seafood-boil seasoning supplier with strong authenticity credentials in the same Cajun seafood-boil category Slap Ya Mama competes in. Comparable product format and regional positioning, though smaller and more narrowly focused on seafood occasions.

TypeBroad incumbent
Description

Grill-centric seasonings, rubs, and sauces business leveraging the Weber grilling brand. Overlaps with Slap Ya Mama's Steakhouse, Blackened, and Cajun Fish Fry products in the at-home grilling occasion.

TypeDirect peer
Description

Premium seasonings, sauces, and rubs brand with strong DTC and foodservice presence built on a founder/heritage story. Directly comparable to Slap Ya Mama on product format, premium positioning, and content-driven acquisition, with a more recent but faster-scaling trajectory.

TypeBroad incumbent
Description

Largest global spice and seasoning company and the dominant player in the category Slap Ya Mama competes in. Owns Cajun-adjacent brands (Zatarain's, Old Bay) and competes across Slap Ya Mama's full seasoning and sauce portfolio with vastly greater scale, R&D, and shelf leverage.

TypeDirect peer
Description

Iconic Louisiana-based Cajun seasoning and food products brand with a multi-generational family heritage story directly comparable to Slap Ya Mama. Competes head-to-head on grocery shelves in the same Cajun seasoning category with similar product mix (seasonings, sauces, dinner mixes).

TypeBroad incumbent
Description

Mexican chili-lime seasoning and sauce brand with a regional-origin, broad-mass-appeal trajectory similar to the path Slap Ya Mama is pursuing. Competitor in the chili-lime and Signature Blends category and a model for taking an authentic regional seasoning mainstream.

8Old Bay
TypeBroad incumbent
Description

Iconic regional seasoning brand (also owned by McCormick) with a distinctive heritage identity similar to Slap Ya Mama's Cajun positioning. Demonstrates the upside and ceiling of a regional-authentic seasoning brand at national scale.

TypeDirect peer
Description

Direct-to-consumer and foodservice spice brand with a chef-collaborator model and broad blend portfolio. Comparable to Slap Ya Mama in product format (premium spice blends), DTC-first GTM, and content-led marketing, but with a broader non-regional positioning.

TypeDirect peer
Description

Texas-based premium BBQ sauces, marinades, and rubs brand with a founder-heritage story. Overlaps with Slap Ya Mama's Cajun sauces and Signature Blends seasonings and competes for similar premium-condiment shelf space in U.S. grocery.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Slap Ya Mama

Seasonings and Spicesslapyamama.com

Slap Ya Mama firmographics

Firmographics
Name
Slap Ya Mama
Legal name
Walker & Sons LLC
Website
https://slapyamama.com
Company type
Private
Founded year
2001
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Where Slap Ya Mama is headquartered

Location

Headquarters

HQ city
Ville Platte
HQ country
United States
HQ region
North America

Offices3 records

Markets served

Slap Ya Mama business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

  1. Direct E-commerce Sales: Products sold directly to consumers through their online store at store.slapyamama.com. Customers can purchase seasonings, sauces, meal mixes, merchandise, and more. International shipping available with separate distributors for UK, Australia, and Canada.
  2. Wholesale to Retailers: Products sold wholesale to grocery stores, convenience stores, and retail chains across the United States, Canada, UK, Mexico, Paris, Australia, and other international locations.
  3. Third-Party Marketplace Sales: Products sold through Amazon and other third-party marketplace sellers.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Slap Ya Mama product offering

Product offering

Core offering

Slap Ya Mama manufactures and sells a portfolio of authentic Cajun food products including seasoning blends (Original, Low Sodium, Hot, White Pepper), hot sauces, dinner mixes (Red Beans & Rice, Jambalaya, Gumbo, Etouffee), Cajun Fish Fry coatings, Cajun Seafood Boil seasonings, Bloody Mary Mix, and Signature Blends specialty seasonings. The company also sells branded merchandise. Products are sold through their own e-commerce store, Amazon, and physical retail locations across the United States, Canada, UK, Mexico, France, and Australia.

Product overview

Slap Ya Mama is a Cajun food products company offering a diverse portfolio of seasonings, sauces, dinner mixes, and specialty spice blends. The core product line centers on four Cajun seasoning blends (Original, Low Sodium, Hot, and White Pepper), four hot sauce variants (Pepper, Hot, Jalapeno, and Wing sauces), and four Signature Blends specialty seasonings (Blackened, Steakhouse, Chili Lime, Garlic Salt, Taco & Fajita). The dinner mix line includes Red Beans & Rice, Jambalaya, Gumbo, and Etouffee products. Additional offerings include Bloody Mary Mix, Fish Fry coating, Seafood Boil, and the newer Kiss Ya Mama Cinnamon Sugar sub-brand. The company also sells branded merchandise. All products are designed to bring authentic South Louisiana Cajun cooking to home kitchens.

Differentiator

Problem solved

Functional benefit

Brands

  • Kiss Ya Mama: A sweet sub-brand featuring cinnamon sugar products, including Kiss Ya Mama Cinnamon Sugar, launched as a new family addition to the Slap Ya Mama brand.

Products and services

  • Original Blend Cajun Seasoning Flagship Cajun seasoning blend of salt, black pepper, red pepper, and granulated garlic — the original recipe created by the Walker family in 1996.
  • Low Sodium Blend Cajun Seasoning Reduced-sodium Cajun seasoning with red pepper, salt, black pepper, granulated sugar, granulated garlic, granulated onion, ground celery, and granulated green bell pepper.
  • Hot Blend Cajun Seasoning
  • White Pepper Blend Cajun Seasoning
  • Cajun Pepper Sauce
  • Cajun Hot Sauce
  • Jalapeno Pepper Sauce
  • Buffalo Wing Sauce
  • Red Beans & Rice Mix
  • Jambalaya Mix
  • Gumbo Mix
  • Etouffee Sauce
  • Bloody Mary Mix
  • Cajun Fish Fry
  • Cajun Seafood Boil
  • Kiss Ya Mama Cinnamon Sugar Sweet spice blend combining bold cinnamon warmth, pure sugar sweetness, and vanilla for desserts and breakfast items.
  • Signature Blends Blackened Seasoning
  • Signature Blends Steakhouse Seasoning
  • Signature Blends Chili Lime Seasoning
  • Signature Blends Garlic Salt
  • Signature Blends Taco & Fajita Seasoning
  • Slap Ya Mama Branded Merchandise

Companies that use Slap Ya Mama

Customer profile

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Slap Ya Mama technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature6 records

Slap Ya Mama partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core.

  • Targil Seasoning & Butcher SuppliescoreChannel Partner/ Reseller/ DistributorManufacturer of Slap Ya Mama seasoning products. Located in Opelousas, Louisiana. Still produces many of the Slap Ya Mama seasoning products today.
  • BBQ Gourmet (UK)coreChannel Partner/ Reseller/ DistributorUK distributor offering Slap Ya Mama products with cheaper international shipping rates for UK customers.
  • 4D Flavours (Australia)coreChannel Partner/ Reseller/ DistributorAustralian distributor offering Slap Ya Mama products with cheaper international shipping rates for Australian customers.
  • Pepperbees (Canada)coreChannel Partner/ Reseller/ DistributorCanadian distributor for Slap Ya Mama products with recommended cheaper shipping options.
  • Lumberjack (Canada)coreChannel Partner/ Reseller/ DistributorCanadian distributor for Slap Ya Mama products with recommended cheaper shipping options.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Slap Ya Mama competitors and assessment

Company assessment

Direct peers

  • Zatarain's: New Orleans-born Cajun and Creole food brand offering rice mixes, seasonings, and seafood boil products that overlap directly with Slap Ya Mama's dinner mix and seafood-boil lines. Owned by McCormick, giving it national distribution scale that Slap Ya Mama must compete against on shelf.
  • Kinder's: Premium seasonings, sauces, and rubs brand with strong DTC and foodservice presence built on a founder/heritage story. Directly comparable to Slap Ya Mama on product format, premium positioning, and content-driven acquisition, with a more recent but faster-scaling trajectory.
  • Tony Chachere's: Iconic Louisiana-based Cajun seasoning and food products brand with a multi-generational family heritage story directly comparable to Slap Ya Mama. Competes head-to-head on grocery shelves in the same Cajun seasoning category with similar product mix (seasonings, sauces, dinner mixes).
  • Spiceology: Direct-to-consumer and foodservice spice brand with a chef-collaborator model and broad blend portfolio. Comparable to Slap Ya Mama in product format (premium spice blends), DTC-first GTM, and content-led marketing, but with a broader non-regional positioning.
  • Stubb's: Texas-based premium BBQ sauces, marinades, and rubs brand with a founder-heritage story. Overlaps with Slap Ya Mama's Cajun sauces and Signature Blends seasonings and competes for similar premium-condiment shelf space in U.S. grocery.

Regional players

Broad incumbents

  • Weber: Grill-centric seasonings, rubs, and sauces business leveraging the Weber grilling brand. Overlaps with Slap Ya Mama's Steakhouse, Blackened, and Cajun Fish Fry products in the at-home grilling occasion.
  • McCormick & Company: Largest global spice and seasoning company and the dominant player in the category Slap Ya Mama competes in. Owns Cajun-adjacent brands (Zatarain's, Old Bay) and competes across Slap Ya Mama's full seasoning and sauce portfolio with vastly greater scale, R&D, and shelf leverage.
  • Tajín: Mexican chili-lime seasoning and sauce brand with a regional-origin, broad-mass-appeal trajectory similar to the path Slap Ya Mama is pursuing. Competitor in the chili-lime and Signature Blends category and a model for taking an authentic regional seasoning mainstream.
  • Old Bay: Iconic regional seasoning brand (also owned by McCormick) with a distinctive heritage identity similar to Slap Ya Mama's Cajun positioning. Demonstrates the upside and ceiling of a regional-authentic seasoning brand at national scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Slap Ya Mama social profiles

Digital presence

Slap Ya Mama financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Slap Ya Mama leadership team

Management profile

Number of profiles

Profiles5 records

Slap Ya Mama funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Slap Ya Mama M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Slap Ya Mama

What does Slap Ya Mama do?

Slap Ya Mama manufactures and sells a portfolio of authentic Cajun food products including seasoning blends (Original, Low Sodium, Hot, White Pepper), hot sauces, dinner mixes (Red Beans & Rice, Jambalaya, Gumbo, Etouffee), Cajun Fish Fry coatings, Cajun Seafood Boil seasonings, Bloody Mary Mix, and Signature Blends specialty seasonings. The company also sells branded merchandise. Products are sold through their own e-commerce store, Amazon, and physical retail locations across the United States, Canada, UK, Mexico, France, and Australia.

Is Slap Ya Mama a public or private company?

Slap Ya Mama is a private company. It is classified as family owned and is currently operating.

When was Slap Ya Mama founded?

Slap Ya Mama was founded in 2001. It employs 11 to 50 people.

Where is Slap Ya Mama based?

Slap Ya Mama is headquartered in Ville Platte, United States, in the North America region.

How does Slap Ya Mama make money?

Three revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are wholesale to Retailers and third-Party Marketplace Sales.

Who are Slap Ya Mama's main competitors?

Direct peers on record are Zatarain's, Kinder's, Tony Chachere's, Spiceology and Stubb's. Louisiana Crawfish Company (Boiling Crab / Cajun Crawfish seasonings) is listed as a regional player. Broad incumbents are Weber, McCormick & Company, Tajín and Old Bay.

Does Slap Ya Mama have an API?

No public API is recorded for Slap Ya Mama.

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