Table

Personal CRM Softwareusetable.ai

Table is a bootstrapped, AI-native personal CRM that auto-aggregates contacts from email, LinkedIn and messaging apps, transcribes meetings on-device and drafts outreach for individual professionals. Founded 2024, currently in closed beta with a freemium SaaS model.

Company typePrivate
Founded2024
HeadquartersSan Francisco, United States
Headcount1–10
GTM typeB2C
OfferingSoftware

What Table does

Table (TABLEAI, Inc.) is a Delaware-incorporated, bootstrapped software company founded in 2024 by CEO Michael Sieb that builds an AI-native personal CRM for individual professionals. The product targets founders, executives, investors, salespeople, consultants and other network-dense professionals whose contacts are fragmented across Gmail, LinkedIn, X, WhatsApp, iMessage and other platforms, and who find traditional B2B sales CRMs too manual and transactional for personal relationship management. The core offering aggregates contacts automatically, enriches them with professional data, transcribes and summarizes meetings on-device without meeting bots (supporting 90+ languages), and provides a natural-language AI assistant with full network context for search, drafting outreach, proposing follow-ups and identifying introduction opportunities.

The product is delivered as a cloud-based SaaS through a web application and a native macOS desktop app (Windows listed as coming soon), built on React, TypeScript and Hono with Drizzle ORM, Postgres on PlanetScale and Neon, AWS infrastructure and serverless deployment on Vercel. AI capabilities are powered by a multimodal stack of third-party foundation models — OpenAI, Anthropic, Gemini, Mistral and Llama — chosen per function, with ElevenLabs contributing to transcription and Segment, PostHog, Axiom, Sentry and Resend supporting analytics, observability and email delivery. The team is fully remote and distributed across North America and Europe, with fewer than ten employees and active hiring for senior frontend, backend and founder-associate roles.

Table operates a freemium SaaS model: a Free tier offers core CRM with limited AI usage (5 AI meeting recordings per week, 10 AI searches per month) and no credit card required; a Pro tier at $18 per month ($216 annually) unlocks unlimited AI, all integrations and data enrichment; and an upcoming Team tier at $29 per user per month will add collaborative workspaces, custom LLM models and SSO login. Distribution is entirely product-led and self-serve through the website and downloadable desktop app, supplemented by a Slack community, a content blog authored primarily by the CEO and organic social presence on X, LinkedIn, YouTube and Instagram. As of October 2025 the company is in closed beta with over 5,000 signups on its waitlist, has achieved GDPR compliance and is pursuing SOC 2 Type II and ISO 27001 certifications ahead of a planned Q2 2026 private beta launch.

Table firmographics

Firmographics

Name: Table
Legal name: TABLEAI, INC.
Website: https://usetable.ai
Company type: Private
Founded year: 2024
Operating status: Operating
Headcount range: 1–10 employees
Short description: Table is a bootstrapped, AI-native personal CRM that auto-aggregates contacts from email, LinkedIn and messaging apps, transcribes meetings on-device and drafts outreach for individual professionals. Founded 2024, currently in closed beta with a freemium SaaS model.
Ownership category
akta.pro rank

Table industry classification

Industry

Product category: Personal CRM Software
NAICS: Software Publishers (513210)
SIC: Services-Prepackaged Software (7372)
akta.pro primary industry: Customer Success & Account Management CRM (HDAEAFAD)
akta.pro secondary industries: CRM Data Quality, Enrichment & CDP-Adjacent CRM (HDAEAFAJ), B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)

Keywords

Personal CRM software
AI meeting transcription
Contact management platform
Network management
Contact data enrichment

Where Table is headquartered

Location

Headquarters

HQ city: San Francisco
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Table business model

Business model

GTM type: B2C
Offering type: Software
Cost components: Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

Freemium SaaS Subscription: Core CRM features are free (contact syncing, limited AI meeting recordings, 10 AI searches/month, Google/LinkedIn integration). Pro tier at $18/month (billed $216 annually) unlocks unlimited AI usage, unlimited recordings, unlimited contacts, unlimited AI searches, data enrichment, priority support. Team tier at $29/user/month adds collaborative workspaces, custom LLM models, SSO login. Revenue is generated through subscription tiers, with the free tier driving adoption and conversion to paid plans. No data monetization or advertising.

Pricing tiers

Model	Billing	Price
Freemium	Monthly	Free, forever — core CRM with limited AI usage
Subscription	Annual	Pro at $18/month — unlimited AI for professionals
Subscription	Annual	Team at $29/user/month — collaborative workspaces (coming soon)

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Table product offering

Product offering

Core offering

Table sells an AI-native personal CRM delivered as a cloud-based SaaS application with a native macOS desktop client. The product automatically syncs contacts from email, calendar, messaging, and social platforms, enriches them with professional data, transcribes and summarizes meetings in 90+ languages using on-device audio capture, and uses AI to surface follow-up reminders, draft outreach, and enable semantic search across the user's entire network. It is offered on a freemium model with a free tier and a $18/month Pro subscription.

Product overview

Table is an AI-first personal CRM offered as a unified platform with modular capabilities. The core product includes the Table AI assistant, Desktop App, and central CRM functionality. Additional features are offered as integrated modules including Table Automation, Table Reminders, Table Meeting Notes, and Table Data Enrichment. Pricing tiers include Free (limited AI usage), Pro ($18/month for unlimited AI), and upcoming Team ($29/user/month for collaboration). The platform connects to Google Suite, LinkedIn, X, WhatsApp, iMessage, and more for comprehensive network management.

Differentiator

Problem solved

Functional benefit

Products and services

Table (Personal CRM Platform) AI-native personal CRM SaaS that aggregates contacts from email, calendar, messaging, and social platforms; enriches them with professional data; transcribes and summarizes meetings in 90+ languages; and uses AI to surface follow-up reminders, draft outreach, and enable semantic search across the user's network. Built for individual professionals (founders, executives, investors, consultants, sales professionals).
Table Desktop App

Quantifiable outcome

5,000+ users on waitlist ahead of Q2 2026 private beta launch
+1 more outcomes

Companies that use Table

Customer profile

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Table technology and API

Technology

Technology focussed Yes

API detail

Has API: Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration17 records

AI capability7 records

Feature7 records

Table partnerships and signals

Strategic signal

Partnerships

Eight partnerships are on record, tiered core.

Neon (Database Provider)coreTechnology or IntegrationNeon is table's primary data storage provider. Customer data is stored using Neon's cloud database platform with encryption at rest. The company notes it stores data with Neon in its privacy policy and FAQ.
PlanetScale (Database Provider)coreTechnology or IntegrationTable's data is stored in highly reliable cloud data centers operated by PlanetScale. PlanetScale provides the database infrastructure underlying the multi-tenant application with logical separation between customer instances.
Google LLC (Cloud Infrastructure & APIs)coreTechnology or IntegrationGoogle LLC serves as a sub-processor for hosting services. Table also integrates with Google Workspace (Gmail, Calendar, Contacts) and uses Google Sign-In. Data received through Google Workspace APIs adheres to Google's Limited Use requirements and is not used to train generalized AI/ML models.
Amazon Web Services, Inc. (Cloud Services)coreTechnology or IntegrationAWS is listed as a sub-processor for cloud services. Combined with PlanetScale and Vercel, AWS provides the cloud infrastructure backbone for table's multi-tenant SaaS application.
OpenAI, LLC (AI/ML)coreTechnology or IntegrationOpenAI is a sub-processor providing AI models for transcription and summarization of meeting notes. Audio captured locally is sent to table servers and processed using OpenAI's services. Table's AI meeting notes feature relies on OpenAI as a key AI provider alongside Anthropic, Gemini, and Mistral.
Stripe, Inc. (Payments)coreTechnology or IntegrationStripe handles all payment processing for table's subscription billing. Stripe collects and stores payment card information. Stripe's terms of service and privacy policy govern its use and storage of personal payment data.
Vercel Inc. (Product Deployment)coreTechnology or IntegrationVercel handles application deployment for table's frontend and serverless backend. Table's tech stack (React, TypeScript, Hono) is deployed on Vercel's edge network.
Cloudflare, Inc. (Cloud Services)coreTechnology or IntegrationCloudflare is listed as a sub-processor for global cloud services, providing DDoS protection, CDN, and security services for table's infrastructure.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Table competitors and assessment

Company assessment

Direct peers

Folk: Folk is a modern lightweight CRM aimed at founders, investors, and small teams for managing relationships. It competes directly with Table in the personal/relationship CRM category with similar contact sync and tagging features.
Clay: Clay is an AI-powered personal and team CRM that auto-syncs contacts from email/calendar/LinkedIn and uses AI for enrichment, follow-up reminders, and outreach drafting — the closest direct competitor to Table's positioning and feature set.
Monica: Monica is a personal relationship management tool that helps individuals track contacts, interactions, reminders, and gifts. Comparable to Table as a horizontal personal CRM for individuals managing their networks.
Reflect: Reflect is an AI-powered note-taking and networked-thought app that includes CRM-like contact management and end-to-end encrypted sync. Comparable to Table in its keyboard-first, individual-pro-user positioning and AI augmentation of relationship memory.
Dex: Dex is a personal CRM that automatically syncs contacts from email and calendar and surfaces reminders to stay in touch — a near-direct competitor in the AI-assisted personal CRM space.

Broad incumbents

HubSpot CRM: HubSpot offers a free CRM with contact management, meeting tools, and AI features (ChatSpot, Breeze). A broad incumbent whose free individual CRM overlaps with Table's positioning and could add AI-personal CRM features quickly.
Notion: Notion is referenced in Table's own testimonials as the DIY alternative users tried before Table. Notion's flexibility makes it a default home-rolled personal CRM and a direct substitute for some users.
Salesforce Starter: Salesforce's lower-tier offerings and Einstein AI features compete in the broader CRM market. A broad incumbent whose AI roadmap could encroach on personal CRM use cases.

Emerging players

Mem: Mem is an AI-powered workspace that organizes notes, contacts, and knowledge automatically. Comparable to Table in its AI-first, individual-pro positioning and self-organizing approach to personal information.
Covve: Covve is an AI-driven personal CRM app for managing contacts and staying in touch. Comparable as a niche personal CRM player with similar relationship-reminder features.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Table compliance and trust

Trust signal

Compliance3 records

Table financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Table leadership team

Management profile

Number of profiles

Profiles1 record

Table funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Table M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Table

What does Table do?

Is Table a public or private company?

Table is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Table founded?

Table was founded in 2024. It employs 1 to 10 people.

Where is Table based?

Table is headquartered in San Francisco, United States, in the North America region.

How does Table make money?

One revenue line is on record: freemium SaaS Subscription.

Who are Table's main competitors?

Direct peers on record are Folk, Clay, Monica, Reflect and Dex. Broad incumbents are HubSpot CRM, Notion and Salesforce Starter. Emerging players are Mem and Covve.

Does Table have an API?

Yes. Table provides API access as part of its service. The Terms of Service (Section 2.3) reference APIs and state that Table may set and enforce limits on API usage and may suspend or cease providing the API at any time. Customer's data can be exported via an API. However, there is no public API documentation portal or developer documentation mentioned.

What industry is Table in?

Table's product category is Personal CRM Software. Its primary akta.pro industry code is HDAEAFAD, Customer Success & Account Management CRM, with a secondary code of HDAEAFAJ, CRM Data Quality, Enrichment & CDP-Adjacent CRM. Its NAICS code is 513210 and its SIC code is 7372.