Mem
Mem (Mem Labs, Inc.) is an AI-native note-taking and knowledge management platform that automatically organizes captured information using large language models. It serves individual knowledge workers and small teams across iOS, Mac, Windows, and web via a freemium subscription model.
- Company typePrivate
- Founded2021
- HeadquartersLos Altos Hills, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingSoftware
What Mem does
Mem (Mem Labs, Inc.) is an AI-native productivity platform that provides a self-organizing note-taking and knowledge management application, positioning itself as a 'second brain' for individual knowledge workers and small teams. The platform's central premise is that users should be able to capture information freely, via text, voice, web clips, email forwarding, or calendar-triggered meeting notes, and have AI handle organization, retrieval, and synthesis without requiring manual folders, tags, or linking. Mem targets horizontal professional personas (founders, executives, lawyers, consultants, developers, ADHD/neurodivergent users, sales professionals) as well as teams needing shared collections and collaborative AI queries.
The product is built on Google Cloud infrastructure and depends on large language models from OpenAI (with exclusive access arranged through the OpenAI Startup Fund's Series A investment) and Microsoft Azure, with Claude available to Pro users via a Model Context Protocol (MCP) integration. The feature surface includes the core Mem workspace, Mem Chat (conversational retrieval and synthesis), Voice Mode (real-time audio transcription and structured note generation), Deep Search (semantic retrieval), Heads Up/Copilot (proactive context surfacing), the Mem Web Clipper Chrome Extension, Email-to-Mem, native Google and Outlook calendar integration, and Smart Write/Smart Edit. The platform is available on iOS, Mac, Windows, and the web with full offline support, and exposes a TypeScript SDK and MCP server for developer and AI-system integrations.
Mem operates a freemium subscription model with a free tier, a paid Pro tier unlocking advanced AI features and model selection, and quote-based Team plans with collaborative AI, shared collections, and centralized billing. The go-to-market is a hybrid motion: product-led growth (PLG) self-serve distribution through native app stores and the Chrome Web Store for individuals, paired with a direct enterprise/team sales motion via [email protected]. Marketing is content-led, anchored on The Memo blog, 300+ persona-segmented guides, comparison pages against Notion, Obsidian, Evernote, Apple Notes, and OneNote, and a Slack community, supported by organic presence on X, LinkedIn, and YouTube. The company is venture-backed, with disclosed funding of approximately $29 million including a $23.5M Series A in November 2022 led by the OpenAI Startup Fund at a $110M post-money valuation.
Mem firmographics
Firmographics- Name
- Mem
- Legal name
- Mem Labs, Inc.
- Website
- https://get.mem.ai
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Mem (Mem Labs, Inc.) is an AI-native note-taking and knowledge management platform that automatically organizes captured information using large language models. It serves individual knowledge workers and small teams across iOS, Mac, Windows, and web via a freemium subscription model.
- Ownership category
- akta.pro rank
Mem industry classification
Industry- Product category
- AI Knowledge Management Software
- akta.pro primary industry
- End-User Device Management (UEM/MDM, Desktop/Laptop/Tablet) (BPAEAIAB)
Keywords
Where Mem is headquartered
LocationHeadquarters
- HQ city
- Los Altos Hills
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Mem business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription - Individual Plans: Mem operates on a subscription model with a free tier providing basic access and a paid Pro tier unlocking advanced AI features, model selection, and enhanced capabilities. The free trial invites users to try the app free for one week.
- Team Plans: Mem offers team plans with collaborative features, shared collections, centralized billing, and team-oriented AI capabilities (collaborative AI, native note sharing, and collective knowledge querying). Enterprise team inquiries handled via [email protected].
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with basic access |
| Subscription | Monthly | Pro tier with advanced AI features |
| Subscription | Multi-year contract | Team plan with collaboration features |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Mem product offering
Product offeringCore offering
Mem is an AI-powered note-taking and knowledge management platform that automatically organizes, connects, and retrieves information from a user's notes without requiring manual folders, tags, or linking. Available across iOS, Mac, Windows, and web with full offline mode, Mem provides semantic search (Deep Search), proactive context surfacing (Heads Up), conversational AI (Mem Chat), voice capture and transcription (Voice Mode), a Chrome web clipper, calendar and email integration, and an API with Model Context Protocol (MCP) support. The platform is sold as a free tier, a Pro individual subscription, and Team plans with collaborative AI features, shared collections, and centralized billing.
Product overview
Mem is an AI-native productivity platform and note-taking application that positions itself as a 'second brain' or 'AI Thought Partner.' The core product is a unified platform available across iOS, Mac, Windows, and web with full offline support. The product portfolio centers on the Mem core platform augmented by specialized features: Mem Chat serves as the conversational AI interface for querying and synthesizing information; Voice Mode enables audio capture and transcription; Deep Search provides semantic retrieval; Heads Up/Copilot proactively surfaces related context; and the Mem Web Clipper captures web content. Mem X represents the self-organizing workspace component with AI-powered writing features (Smart Write and Smart Edit). The platform emphasizes AI-first organization where the system handles note structure rather than requiring users to manually file or tag content. Integration capabilities include calendar sync (Google, Outlook), email capture, Chrome extension, and an API/MCP for developer workflows.
Differentiator
Problem solved
Functional benefit
Products and services
- Mem (AI Thought Partner Platform) AI-powered note-taking and knowledge management platform that automatically organizes, connects, and retrieves user notes without requiring manual folders, tags, or linking. Available as a free tier, Pro individual subscription, and Team plans. Distributed across iOS, Mac, Windows, and web with full offline support.
- Mem for Teams Team and small-business offering built on the Mem platform that adds collaborative AI, native note sharing, shared collections, team-wide knowledge bases, group meeting notes, and centralized billing and administration. SOC 2 Type II compliance supports enterprise-grade deployments.
- Mem API and MCP Integration Developer-facing API and Model Context Protocol (MCP) integration that enables third-party AI platforms such as Claude and ChatGPT to access Mem content as context, automate note capture workflows, and build custom integrations. Supports webhooks for automation with tools like Zapier and MeetGeek.
Quantifiable outcome
- Workers spend 19% of their week searching for information
- +1 more outcomes
Companies that use Mem
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles3 records
Mem technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability9 records
Feature10 records
Mem partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Google Cloud PlatformcoreMem's application is hosted on Google Cloud, chosen for its industry-leading security practices and commitment to customer data protection. Google Cloud also handles Mem account credential management. Google Workspace APIs are used to enhance user experience by surfacing relevant information from emails and calendars, with Mem's use adhering to Google API Services User Data Policy including Limited Use requirements.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Mem competitors and assessment
Company assessmentDirect peers
- Notion: Notion is the leading productivity workspace combining notes, docs, wikis, and databases, and is Mem's primary direct competitor. Notion has aggressively added AI features (Notion AI), and Mem maintains explicit comparison pages positioning against it.
- Reflect: Reflect is an AI-powered note-taking app with daily notes, GPT integration, and bidirectional linking. It targets the same AI-native knowledge worker persona as Mem and is a direct competitor in the AI-first note-taking category.
- Craft: Craft is a notes and documents workspace with strong design, Apple ecosystem focus, and AI features. It is a direct competitor for the Apple-centric knowledge worker persona that Mem targets with its Mac and iOS apps.
- Roam Research: Roam Research pioneered the networked thought paradigm with bidirectional links and a graph database. It is a direct competitor for AI-native knowledge management users, though Roam requires manual linking while Mem uses AI for automatic connection discovery.
- Tana: Tana is a knowledge management tool that uses supertags and AI-powered information extraction to structure notes. It shares Mem's AI-native philosophy of replacing manual organization with automated extraction, making it a close peer in the AI-first knowledge management category.
- Evernote: Evernote is the legacy incumbent in note-taking with notebooks, tags, and web clipping. Mem maintains an explicit comparison page positioning against Evernote, which has added AI features to defend its installed base from Mem and other AI-native alternatives.
- Obsidian: Obsidian is a personal knowledge management app built on local Markdown files with bidirectional links and a plugin ecosystem. Mem's value proposition explicitly addresses Obsidian's manual linking overhead by using AI for automatic connection discovery.
Broad incumbents
- Microsoft OneNote: Microsoft OneNote is the note-taking app bundled with Microsoft 365 as part of Microsoft's broader productivity portfolio. Mem positions its Windows desktop app as a drop-in replacement for OneNote, and Microsoft bundles Copilot AI into the suite that competes with Mem's AI capabilities.
- Apple Notes: Apple Notes is the free native note app shipped across the Apple ecosystem as part of Apple's broader productivity portfolio. Mem positions its Mac desktop app as a drop-in replacement, and Apple Intelligence increasingly brings AI features to Notes, creating direct competition.
- Google Keep: Google Keep is Google's free, lightweight note-taking app integrated with Workspace as part of Google's broader productivity portfolio. Mem maintains comparison pages against Google Keep, and Google's Gemini AI integration into Workspace competes with Mem's AI-powered productivity features.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Mem social profiles
Digital presenceMem compliance and trust
Trust signalCompliance2 records
Mem financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mem leadership team
Management profileNumber of profiles
Profiles1 record
Mem funding detail
Funding detailFunding overview
Funding rounds6 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mem M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mem
What does Mem do?
Mem is an AI-powered note-taking and knowledge management platform that automatically organizes, connects, and retrieves information from a user's notes without requiring manual folders, tags, or linking. Available across iOS, Mac, Windows, and web with full offline mode, Mem provides semantic search (Deep Search), proactive context surfacing (Heads Up), conversational AI (Mem Chat), voice capture and transcription (Voice Mode), a Chrome web clipper, calendar and email integration, and an API with Model Context Protocol (MCP) support. The platform is sold as a free tier, a Pro individual subscription, and Team plans with collaborative AI features, shared collections, and centralized billing.
Is Mem a public or private company?
Mem is a private company. It is classified as venture growth investor backed and is currently operating.
When was Mem founded?
Mem was founded in 2021. It employs 51 to 100 people.
Where is Mem based?
Mem is headquartered in Los Altos Hills, United States, in the North America region.
How does Mem make money?
Two revenue lines are on record. Subscription - Individual Plans are the primary driver. The others are team Plans.
Who are Mem's main competitors?
Direct peers on record are Notion, Reflect, Craft, Roam Research, Tana, Evernote and Obsidian. Broad incumbents are Microsoft OneNote, Apple Notes and Google Keep.
Does Mem have an API?
Yes. Mem offers an API and Model Context Protocol (MCP) integration that allows developers to build custom workflows. The MCP integration enables favorite LLMs like Claude and ChatGPT to use Mem as context for their responses. Developers can use the API and MCP to connect Mem with external AI tools, automate note capture via webhooks (e.g., with Zapier, MeetGeek), and build custom integrations. The company has a guide specifically titled 'Using Mem's API and MCP to Build Your Own Workflows.' Developer documentation is at help.mem.ai.
What industry is Mem in?
Mem's product category is AI Knowledge Management Software. Its primary akta.pro industry code is BPAEAIAB, End-User Device Management (UEM/MDM, Desktop/Laptop/Tablet).