Nude
Nude is a privately held French creative digital agency headquartered in Paris with a Shanghai office, providing brand strategy, visual identity, packaging design, and communication services to large corporate groups and independent entrepreneurs across Europe and Asia.
- Company typePrivate
- Founded2004
- HeadquartersBoulogne-billancourt, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Nude does
Nude is a privately held French creative digital agency specializing in brand strategy, visual identity, packaging design, and communication campaigns. Founded around 2000 and headquartered in Paris with a second office in Shanghai, the firm operates across three interconnected service pillars: Strategy (positioning, naming, brand architecture, UX, editorial guidelines), Branding (logotype, brand territory, packaging, corporate film, websites), and Communication (art direction, motion design, web development, campaigns, community management, POS). The agency works with both large corporate groups (AXA, Renault, Engie, Arkema, Pierre Fabre, MAAF, GMF, Bayer, Henkel, Ipsen, Servier, Rémy Cointreau, Yoplait) and independent entrepreneurs (Beesket, Edouard Duval), claiming over 100 brands transformed across more than 20 years of operation.
The agency's underlying technology stack is not disclosed, and there is no proprietary software platform, API, or AI capability referenced in the available data. Delivery relies on conventional professional services workflows: in-house strategy, design, and communication teams executing projects directly for clients, with no reseller or marketplace intermediaries. Bilingual French/English web presence, an active social media footprint (Instagram, Facebook, LinkedIn), and a monthly newsletter form the digital demand-generation backbone, while project case studies and direct outreach serve as primary sales tools.
Nude's business model is project-based professional services revenue typical of independent creative agencies: clients contract directly for scoped engagements covering brand construction, development, or transformation. The firm is founder-led (Cyril de Charentenay is identified as creator and publication manager), privately held with no external investment or parent company disclosed, and operates without subsidiaries. The Paris-Shanghai footprint allows the agency to bill for both European enterprise work and Asia-Pacific client coordination, though no revenue figures or headcount growth metrics are publicly available.
Nude firmographics
Firmographics- Name
- Nude
- Legal name
- NUDE
- Website
- https://nude.eu
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nude is a privately held French creative digital agency headquartered in Paris with a Shanghai office, providing brand strategy, visual identity, packaging design, and communication services to large corporate groups and independent entrepreneurs across Europe and Asia.
- Ownership category
- akta.pro rank
Where Nude is headquartered
LocationHeadquarters
- HQ city
- Boulogne-billancourt
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Nude business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Brand Strategy and Consulting Services: Professional services revenue generated through brand strategy consulting engagements, brand identity projects, and communication campaigns for corporate clients. Revenue is likely project-based or retainer-fee driven, typical of professional services agencies.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Nude product offering
Product offeringCore offering
Nude is a brand strategy, design and communications agency that helps companies with brand construction, development, and transformation. It delivers strategic consulting (positioning, naming, architecture, UX, editorial guidelines), visual identity and packaging design (logotype, brand territory, brand book, print, corporate film, website), and communication execution (art direction, motion design, campaigns, copywriting, community management, POS architecture) for corporate groups and independent brands.
Product overview
Nude is a brand strategy, design, and communications agency based in Paris and Shanghai with over 20 years of experience. The company offers three interconnected service pillars: Strategy (brand positioning, naming, UX, editorial guidelines), Branding (logotype, brand territory, packaging, corporate film, website), and Communication (art direction, motion design, campaigns, community management). The agency works with diverse clients from large groups to independent entrepreneurs, providing end-to-end brand development from conception through transformation.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Strategy Services Strategic consulting engagements covering trend analysis, brand positioning, naming, brand architecture, user experience design, and editorial guidelines. Offered to corporate groups and entrepreneurial clients that need to define or redefine their market positioning and growth strategy.
- Branding Services Visual identity creation services including logotype design, brand territory development, brand book creation, print materials, packaging design, corporate film production, and website development. Delivered to corporate clients and independent brands to express and codify their identity.
- Communication Services Communication execution services including art direction, motion design, web development, copywriting and content writing, advertising and communication campaigns, community management, and point-of-sale advertising architecture. Delivered to clients needing end-to-end campaign and content production.
Quantifiable outcome
- 100 brands transformed
- +3 more outcomes
Companies that use Nude
Customer profileNamed customers31 records
Segments2 records
Ideal customer profiles2 records
Nude technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Nude partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Nude competitors and assessment
Company assessmentDirect peers
- CB'a (Crossborder by Altavia): CB'a is a French brand and packaging design agency with strong positioning in retail and consumer goods. It targets the same packaging-redesign briefs (food, beverage, beauty) that represent a core service line for Nude.
- Dragon Rouge: Dragon Rouge is a Paris-based independent branding and design agency offering strategy, naming, packaging, and brand identity services. Its service pillars and Paris/European enterprise client roster (food, beverage, beauty, retail) directly overlap with Nude's positioning, brand, and packaging work.
- W&Cie: W&Cie is a Paris-based creative boutique that has built its reputation on packaging design and brand identity work for premium French food, beverage, and beauty brands. Its packaging-design focus mirrors a significant portion of Nude's enterprise portfolio (Delpierre, Cidou, Valda, Kiotis).
- Rosapark: Rosapark is an independent Paris creative agency delivering brand strategy, advertising campaigns, and design work for large French groups. Comparable in size and independent ownership structure to Nude, it competes for the same enterprise creative briefs in the French market.
- Sid Lee: Sid Lee is a creative agency with offices including Paris, Montreal, and Toronto offering brand strategy, design, and content. Comparable to Nude in combining strategy, branding, and communication services for enterprise clients across multiple industries.
- BETC Paris: BETC is a Paris-headquartered creative agency that, like Nude, serves major French and multinational brands across advertising, brand strategy, and design. Both firms compete for the same Paris-based enterprise rebrand and campaign mandates (Axa, Danone, Lacoste are all common client territory).
Emerging players
- IDEO: IDEO is a design and innovation consultancy focused on human-centered design, brand, and digital experience work. While more product/experience-design oriented, it competes with Nude's strategy and UX design pillars for enterprise transformation briefs.
Broad incumbents
- Brand Union / Superunion: Superunion is a large global brand and design consultancy offering strategy, naming, visual identity, and brand architecture. It is a scaled competitor that targets the same multinational rebrand mandates (e.g., insurance, mobility, FMCG) that form Nude's enterprise sweet spot.
- Landor & Fitch: Landor & Fitch is a global branding and design consultancy within WPP offering brand strategy, identity, and experience design. Its Paris/EMEA practice competes for the same enterprise rebranding RFPs that drive Nude's revenue.
- Interbrand: Interbrand is a global brand consultancy delivering strategy, valuation, naming, and design services. It competes for the largest corporate rebrand and brand-architecture briefs that Nude also targets for clients like MAAF, Pierre Fabre, and Renault group brands.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Nude social profiles
Digital presenceNude financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nude leadership team
Management profileNumber of profiles
Profiles1 record
Nude funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nude M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nude
What does Nude do?
Nude is a brand strategy, design and communications agency that helps companies with brand construction, development, and transformation. It delivers strategic consulting (positioning, naming, architecture, UX, editorial guidelines), visual identity and packaging design (logotype, brand territory, brand book, print, corporate film, website), and communication execution (art direction, motion design, campaigns, copywriting, community management, POS architecture) for corporate groups and independent brands.
Is Nude a public or private company?
Nude is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nude founded?
Nude was founded in 2004. It employs 11 to 50 people.
Where is Nude based?
Nude is headquartered in Boulogne-billancourt, France, in the Europe region.
How does Nude make money?
One revenue line is on record: brand Strategy and Consulting Services.
Who are Nude's main competitors?
Direct peers on record are CB'a (Crossborder by Altavia), Dragon Rouge, W&Cie, Rosapark, Sid Lee and BETC Paris. IDEO is listed as an emerging player. Broad incumbents are Brand Union / Superunion, Landor & Fitch and Interbrand.
Does Nude have an API?
No public API is recorded for Nude.