Broadwater Dental

What Broadwater Dental does

Broadwater Dental & Facial Aesthetics is a single-location, founder-owned private dental practice founded in 2019 by Dr. Clifford J. Cook, DMD, operating from D'Iberville, Mississippi, and serving families and individuals across the Mississippi Gulf Coast including Biloxi, Pascagoula, Ocean Springs, Gulfport, and Long Beach. The practice employs approximately 8 staff and operates Monday through Thursday from 8:00 a.m. to 5:00 p.m.

The practice differentiates itself through a concentrated digital dentistry technology stack: an FDA-cleared Solea CO2 laser system that replaces the dental drill for most procedures, 3Shape TRIOS intraoral 3D scanning, SprintRay in-office 3D printing for surgical guides and models, a Ceramill CAD/CAM system for same-day crown restorations, and 3D Smile Design for treatment visualization. In 2023, the practice expanded into facial aesthetics, offering Xeomin neurotoxin injections and Revanesse Lips+ dermal fillers alongside its core services of family dentistry, cosmetic dentistry, restorative dentistry, and SureSmile clear aligner orthodontics.

Broadwater Dental operates on a hybrid revenue model. Primary revenue is fee-for-service across dental and facial aesthetics procedures, with the practice positioned as out-of-network with insurance providers but assisting patients in filing reimbursement claims. A secondary recurring revenue stream comes from an in-office membership plan with three tiers (Adult at $31/month, Child at $25/month, and Perio Maintenance at $65/month) that provides preventive care and a 15% discount on procedures for uninsured patients. The practice is also privately held with no external investors, parent company, or private equity backing.

Name

Broadwater Dental

Legal name

Broadwater Dental & Facial Aesthetics

Website

https://broadwaterfamilydental.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Broadwater Dental & Facial Aesthetics is a single-location, founder-owned private dental practice in D'Iberville, Mississippi, offering family dentistry, cosmetic and restorative dentistry, clear aligners, and facial aesthetics using advanced digital technology including Solea laser, 3D scanning, 3D printing, and same-day crown systems to patients across the Mississippi Gulf Coast.

Ownership category

akta.pro rank

Product category

General Dentistry Services

NAICS

Offices of Dentists (62121)

SIC

Services-Health Services (8000)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Restorative General Dentistry (Fillings/Crowns/Bridges) (HLABAAAB), Preventive & Routine General Dentistry (Exams/Cleanings/Sealants/Fluoride) (HLABAAAA)

Keywords

• Family dental care
• Cosmetic dentistry services
• Restorative dental treatments
• Facial aesthetics services
• Digital dental technology

Headquarters

HQ city

Diberville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Dental Care Services: Fee-for-service dental procedures including preventive care, restorative treatments, cosmetic dentistry, and facial aesthetics. The practice is out-of-network with insurance providers but assists patients in filing claims for reimbursement.
2. Dental Membership Plan: Monthly or annual subscription membership plans offering preventive care benefits and discounts on procedures. Requires 12-month commitment with monthly or annual payment options.
3. Facial Aesthetics: Medical aesthetic services including Xeomin neurotoxin injections and Revanesse Lips+ dermal fillers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Broadwater Dental is a single-location family dental practice delivering preventive, restorative, cosmetic, and orthodontic dental care, plus facial aesthetics (Xeomin and Revanesse lip fillers), to patients on the Mississippi Gulf Coast. Procedures are delivered using an in-office digital technology stack (Solea laser, 3Shape TRIOS scanning, SprintRay 3D printing, and Ceramill CAD/CAM same-day crowns) and are offered on a fee-for-service basis with an in-office subscription membership plan for uninsured patients.

Product overview

Broadwater Dental & Facial Aesthetics is a multi-service dental practice offering comprehensive family dental care alongside cosmetic dentistry, restorative dentistry, facial aesthetics, and orthodontic services. The practice operates on a unified platform with several advanced digital technologies: 3Shape TRIOS 3D scanning and digital smile design for treatment planning; Ceramill CAD/CAM system for same-day crown restorations; Sprint Ray 3D printing for surgical guides and models; and Solea CO2 laser for drill-free procedures. Their core dental services include preventive care, children's dentistry, porcelain veneers, teeth whitening, dental implants, bridges, SureSmile clear aligners, and facial aesthetics treatments (Xeomin and Revanesse dermal fillers). They also offer an in-office dental membership plan as a financing alternative to insurance.

Differentiator

Problem solved

Functional benefit

Products and services

• Family Dental Care Comprehensive dental care including preventive care, exams, cleanings, fluoride treatments, sealants, oral cancer screening, and TMJ/TMD therapy for families and individuals on the Mississippi Gulf Coast.
• Children's Dentistry Pediatric dental services providing a relaxing and fun atmosphere for children with education on oral health habits.
• Cosmetic Dentistry Services Cosmetic dental services including porcelain veneers and Opalescence take-home teeth whitening for patients seeking to correct discoloration, chips, gaps, and minor misalignment.
• Restorative Dentistry Services Restorative treatments including ceramic crowns, dental bridges to replace missing teeth, tooth-colored composite fillings, and long-lasting dental implants that preserve bone and facial structure.
• SureSmile Clear Aligner Orthodontics Custom-made clear aligner orthodontic treatment using advanced digital planning and proven materials for precise force transmission and comfortable fit.
• Solea Laser Dentistry CO2 dental laser treatment that replaces the traditional dental drill for hard, soft, and osseous tissue procedures, enabling virtually painless, anesthesia-free dental care.
• Same-Day Crown Restorations Single-visit ceramic crown design and milling using in-office CAD/CAM technology, typically completed in 1-2 hours and eliminating temporary crowns and follow-up visits.
• Facial Aesthetics Treatments Medical aesthetic services including Xeomin FDA-approved neurotoxin injections to soften frown lines and wrinkles, and Revanesse Lips+ hyaluronic acid-based dermal fillers for lip enhancement and volume restoration.
• Dental Membership Plan In-office subscription savings plan offering predictable costs and exclusive savings with no deductibles, waiting periods, or annual maximums; available as Adult ($31/month or $372/year), Child ($25/month or $300/year), and Perio Maintenance ($65/month or $780/year) tiers with a 15% discount on all dental procedures.

Quantifiable outcome

• Majority of patients skip anesthesia with Solea laser procedures
• +3 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Aspen Dental: National DSO brand with offices in 40+ states, including Mississippi. Comparable as a competing provider of family, restorative, and cosmetic dentistry, including same-day crowns and clear aligners, but serves a much broader geography and accepts most insurance plans.
• Heartland Dental: Largest U.S. dental support organization (DSO) supporting thousands of offices nationwide. Comparable as a competing operator in the same dental services space, though at vastly greater scale and through an in-network, multi-location model rather than a single out-of-network practice.
• Pacific Dental Services: Major DSO supporting hundreds of offices across the U.S., with shared investment in modern dental technology (CEREC, intraoral scanners, digital workflows). Comparable in deploying advanced digital dentistry to drive clinical efficiency, though at enterprise scale.
• 123Dentist: Canadian DSO with a growing U.S. presence, partnering with general and specialty dental practices. Comparable as a dental operator partner/acquirer targeting growth-oriented practices, relevant for any future affiliation or exit option.
• Castle Dental: Multi-location general and cosmetic dental chain operating across several U.S. states. Comparable as a competing provider of family dental care, orthodontics, and cosmetic services, though typically in-network with insurance and operating from larger retail locations.
• MB2 Dental: Large private equity-backed DSO partnering with dentists across multiple states. Comparable as a dental practice operator whose presence creates acquisition and consolidation pressure on independent practices like Broadwater.
• Gentle Dental: Multi-location dental group brand (InterDent) offering family, cosmetic, and orthodontic services. Comparable in emphasizing patient-friendly, anxiety-reducing dental care similar to Broadwater's Solea laser positioning, but at multi-office scale.

Emerging players

• Affordable Dentures & Implants: Multi-location dental chain specializing in dentures, extractions, and implants. Comparable in providing cash-pay-focused dental services outside traditional insurance networks, though with a narrower service specialty.

Regional players

• Coast Dental: Multi-location dental group with strong presence across the southeastern U.S., including Florida and Georgia. Comparable as a competing provider of comprehensive family dental services, though not directly overlapping in Mississippi Gulf Coast.
• Southern Dental Alliance: Regional dental group operating across the southeastern U.S., often partnering with or acquiring independent practices. Comparable as a potential acquirer or affiliation partner for an independent Mississippi practice, with operational similarities in family and cosmetic dentistry.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Broadwater Dental