McArthur Audiology

What McArthur Audiology does

McArthur Audiology is a privately held audiology practice founded in 2006 by Dr. Rachel McArthur and headquartered at 366 14th St., Burlington, Colorado. The practice delivers a full spectrum of audiological services — diagnostic hearing evaluations for all ages, hearing aid dispensing, fitting and repair across nine manufacturer brands (Signia, Oticon, Starkey, Widex, Phonak, Sonic, ReSound, Unitron, Bernafon), cochlear implant services through Cochlear Provider Network membership, tinnitus evaluation and management, ear cleaning with video otoscopy, custom hearing protection, and vestibular assessment. Operations are supported by approximately five staff including two board-certified audiologists, an office director, a patient care coordinator, and a billing specialist with insurance expertise.

The business is built on a hub-and-spoke distribution model: a central Burlington, CO office anchors care delivery, while four outreach locations — Goodland Regional Medical Center and Cheyenne County Hospital in Kansas, an Oakley, KS site, and Lincoln Health Specialty Clinic in Hugo, CO — extend service into rural communities that otherwise lack audiology access. The practice is dually licensed in Colorado and Kansas, participates in the VA Choice program for veterans, and operates as a founding member of the Hearing the Call Colorado nonprofit (launched 2020) which delivers reduced-fee services to underserved populations.

Revenue is generated through fee-for-service audiology consultations, hearing aid sales, device repairs, cochlear implant-related procedures, and tinnitus management, reimbursed through major insurance plans, the VA Choice program, direct patient payment, and income-qualified reduced fees via Hearing the Call Colorado. Patient acquisition is community-led, relying on local provider referrals, word of mouth, organic Facebook/Instagram presence, and a WordPress website — with all appointments and billing routed through the single Burlington office phone line.

Name

McArthur Audiology

Legal name

McArthur Audiology

Website

https://mcarthuraudiology.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

McArthur Audiology is a private rural audiology practice in Burlington, Colorado, founded in 2006, providing hearing evaluations, hearing aids, cochlear implants, and tinnitus management to residents of Eastern Colorado and Northwestern Kansas across five locations.

Ownership category

akta.pro rank

Product category

Audiology Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Audiology & Hearing Diagnostic Centers (HLAFAKAH)

Keywords

• Audiology services
• Hearing evaluations
• Hearing aid fittings
• Cochlear implants
• Tinnitus management

Headquarters

HQ city

Burlington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Audiology Services and Hearing Aids: Revenue generated from diagnostic hearing evaluations, hearing aid sales and fitting, hearing aid repair and cleaning, tinnitus evaluations, cochlear implant services, ear cleaning (cerumen removal), and professional audiology consultations. Services billed to insurance or paid directly by patients. As a VA Choice provider and Cochlear Provider Network member.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

McArthur Audiology is a private audiology practice that delivers comprehensive hearing healthcare services including diagnostic audiological evaluations, hearing aid dispensing/fitting/repair across multiple manufacturers, cochlear implant services, tinnitus evaluations and management, and ear cleaning. The practice operates from a main office in Burlington, Colorado with outreach locations serving rural Eastern Colorado and Northwestern Kansas communities through hospital and specialty clinic partnerships.

Product overview

McArthur Audiology is a full-service audiology practice offering end-to-end hearing healthcare services. The practice provides diagnostic audiological evaluations, hearing aid dispensing and management from multiple manufacturers (Signia, Oticon, Starkey, Widex, Phonak, Sonic, ReSound, Unitron, Bernafon), cochlear implant services through the Cochlear Provider Network, tinnitus evaluations and management, ear cleaning with video otoscopy, and hearing protection devices. Services are delivered from a main office in Burlington, Colorado with outreach locations in Kansas and Colorado communities.

Differentiator

Problem solved

Functional benefit

Products and services

• Diagnostic Audiological Evaluations
• Hearing Aid Services
• Cochlear Implants
• Tinnitus Evaluations and Management
• Ear Cleaning (Cerumen Removal)
• Hearing Protection

Quantifiable outcome

• Over a decade of service to rural communities since 2006

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Hearing the Call ColoradocoreStrategic or Co-development PartnerMcArthur Audiology is a founding member of Hearing the Call Colorado, a nonprofit initiative launched in 2020 with 7 collaborating clinics. The program provides reduced-fee hearing services to underserved individuals based on income. Recipients can volunteer in their communities. The practice hosts outreach events and accepts hearing aid donations.
• Cochlear (Nucleus, Osia, Baha Systems)coreTechnology or IntegrationMcArthur Audiology is a Cochlear Provider Network (CPN) certified practice since 2017. Offers cochlear implant services including Nucleus 8 Sound Processor, Osia System with Piezo Power technology, and Baha Bone Conduction Implant System. Dr. McArthur provides pre-surgical support, device education, and rehabilitation resources for implant recipients.
• VA Choice ProgramcoreChannel Partner/ Reseller/ DistributorMcArthur Audiology is a VA Choice provider, allowing veterans to receive audiology services through the VA Choice program. This partnership expands access to hearing healthcare for military veterans in the service area.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Your Hearing Network: Network of independent audiologists and hearing aid dispensers, providing administrative and managed-care contracting support to private audiology practices. Directly comparable as a peer network for independent audiology offices.
• ENTHEOS Audiology Cooperative: Cooperative of independent audiologists of which Dr. McArthur is a member. Directly comparable as a network of owner-operated audiology practices with shared purchasing, training, and referral resources.

Broad incumbents

• Miracle-Ear: Large national hearing aid retailer and franchise network offering hearing evaluations and hearing aid fitting. Comparable in core service offering but with a retail-franchise model rather than independent private practice.
• HearingLife: National audiology and hearing care chain providing diagnostic evaluations, hearing aids, and tinnitus services. Comparable service mix with a corporate-owned, multi-location footprint in contrast to McArthur's independent model.
• Avada Hearing: Multi-location audiology and hearing aid retailer (previously PE-backed). Comparable service mix of diagnostics and hearing aid sales at scale across multiple states.
• Connect Hearing: National audiology chain (owned by Sonova) providing hearing evaluations, hearing aid fitting, and follow-up care. Directly comparable in service offering but operates as a corporate-owned network.
• Beltone: Established hearing aid retailer and franchise network offering diagnostics and hearing aid services. Comparable in patient-facing audiology services but operates at national scale via franchising.
• Costco Hearing Aid Centers: Retail-based hearing aid dispensing and audiology services inside Costco warehouses. Comparable in dispensing hearing aids and basic audiology, but operates a high-volume, low-overhead retail model.

Others

• Cochlear Limited: Global manufacturer of cochlear implant systems (Nucleus, Osia, Baha) and operator of the Cochlear Provider Network that McArthur Audiology belongs to. Comparable as a critical technology partner enabling McArthur's implant service line.
• Starkey Hearing Technologies: One of the world's largest hearing aid manufacturers whose products McArthur Audiology fits and services. Comparable as an ecosystem participant and upstream supplier to McArthur's dispensing business.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/mcarthuraudiology
• Instagraminstagram.com/mcarthur_aud
• Xx.com/mcarthureardoc
• LinkedInlinkedin.com/company/mcarthur-audiology-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about McArthur Audiology