Aaron Packaging
Aaron Packaging is a US wholesale distributor of plastic, glass, and metal containers and closures serving food and beverage, industrial, healthcare, personal care, pet care, and craft verticals through multi-tier eCommerce, enterprise, and SMB channels.
- Company typePrivate
- Founded1991
- HeadquartersSumner, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Aaron Packaging does
Aaron Packaging is a US-based wholesale and bulk distributor of rigid packaging — plastic, glass, and metal containers paired with caps and closures — serving customers across food and beverage, industrial and chemical, healthcare, personal care, pet care, and art/hobby/craft verticals. The product portfolio spans more than 500 SKUs organized by market, container shape (spice, packer, dairy, Boston round, bullet, canister, etc.), and material (HDPE, LDPE, PET, PP, PS, PVC, K-Resin, glass, and metal), with offerings ranging from 0.25 oz bottles to 5-gallon pails. Distribution runs through three complementary channels: a main eCommerce site for mid-market orders, the affiliated Rhino Container brand for enterprise pallet volumes with custom quotes, and the Liquid Bottles sub-brand for low-MOQ SMB orders with same-day shipping. The company also offers custom mold development and a MOQ catalog for non-stock or specialized packaging needs.
The business model is hardware sales of containers and closures at wholesale unit pricing (with examples ranging from $0.04 to $3.66 per unit), supplemented by volume discounts on pallet-quantity orders handled via sales-team quotes. Marketing relies on an extensive SEO-optimized product catalog, an educational blog, organic social presence on Facebook, Twitter, Instagram, and Pinterest, and direct email support. Founded in 1991 and headquartered in Sumner, Washington with 11-50 employees, Aaron Packaging was historically a privately held independent operator. In April 2025 it merged with Affordable Plastics, and in November 2025 its distribution assets were acquired by Kelso-backed Novvia Group, with operations and personnel migrating into the Rhino Container brand under the continued leadership of the Thulin brothers.
Aaron Packaging firmographics
Firmographics- Name
- Aaron Packaging
- Legal name
- Aaron Packaging
- Website
- https://aaronpackaging.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- Aaron Packaging is a US wholesale distributor of plastic, glass, and metal containers and closures serving food and beverage, industrial, healthcare, personal care, pet care, and craft verticals through multi-tier eCommerce, enterprise, and SMB channels.
- Ownership category
- akta.pro rank
Aaron Packaging industry classification
Industry- Product category
- Packaging Containers
- NAICS
- Plastics Bottle Manufacturing (326160), Glass Container Manufacturing (327213), All Other Plastics Product Manufacturing (326199)
- SIC
- Plastics Products, Nec (3089), Glass Containers (3221), Metal Cans (3411)
- akta.pro primary industry
- PET Bottles & Preforms (IMALAAAA)
- akta.pro secondary industries
- Extrusion Blow-Molded Containers (HDPE/PET Bottles & Jugs) (IMANAGAA), Industrial & Chemical Rigid Plastic Packaging (Drums, Pails, Jerrycans) (IMALAAAG), Household & Institutional Rigid Plastic Packaging (Detergent, Cleaners) (IMALAAAH)
Keywords
Where Aaron Packaging is headquartered
LocationHeadquarters
- HQ city
- Sumner
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Aaron Packaging business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Container and Closure Sales: Wholesale and bulk sales of plastic, glass, and metal containers along with caps, closures, and accessories. Products sold by unit, case, or pallet quantities with volume discounts available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard eCommerce Pricing |
| Unit Pricing | Multi-year contract | High Volume / Pallet Pricing |
| Unit Pricing | Multi-year contract | MOQ Catalog Items |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Aaron Packaging product offering
Product offeringCore offering
Aaron Packaging manufactures and distributes plastic, glass, and metal rigid containers and closures at wholesale and bulk prices. The product line covers bottles, jars, pails, cans, and a broad selection of plastic and metal caps (ribbed, child-resistant, spice, dispensing, dairy, crimp, lug, phenolic) across multiple materials including HDPE, LDPE, PET, PP, PS, PVC, K-Resin, glass, and metal. Sizes range from 0.25 oz bottles to 5-gallon pails. Aaron Packaging also offers custom mold development for tailored container shapes and serves six market verticals: Food & Beverage, Industrial & Chemical, Health Care, Personal Care, Pet Care, and Art/Hobby/Craft.
Product overview
Aaron Packaging is a packaging distributor offering a comprehensive portfolio of plastic, glass, and metal containers and closures. The core product line includes plastic containers (HDPE, PET, PP, LDPE, PS, PVC, K-Resin), glass containers, and metal containers (pails, cans, tins) paired with an extensive selection of plastic and metal caps and closures. The product line is organized by market vertical (Food & Beverage, Industrial & Chemical, Health Care, Personal Care, Pet Care, Art/Hobby/Craft) and by container shape (Spice, Packer, Dairy, Boston Round, Bullet, Canister, etc.). Additional offerings include a MOQ Catalog for non-stock/custom items and a Discounted Products section. Aaron Packaging also offers Liquid Bottles as an eCommerce solution for low-MOQ orders and has been acquired by Novvia Group, with operations migrating to Rhino Container for high-volume orders.
Differentiator
Problem solved
Functional benefit
Brands
- Liquid Bottles: eCommerce solution for low-MOQ packaging orders with same-day shipping
Products and services
- Plastic Containers Wide selection of plastic bottles, jars, and containers in HDPE, PET, PP, LDPE, PS, PVC, and K-Resin materials in various shapes for multiple industries including food and beverage, industrial, health care, and personal care.
- Glass Containers Glass bottles and jars including Boston Round, Mason Jars, and specialty glass containers for food and beverage applications.
- Metal Containers Metal pails, drums, buckets, tins, and cans including F-Style containers, paint cans, and food cans in various sizes for industrial and food applications.
- Plastic Caps & Closures Extensive range of plastic caps in various styles including ribbed, child-resistant, spice, dispensing, and dairy caps, with multiple liner options compatible with Aaron Packaging bottle lines.
- Metal Caps & Closures Metal caps including child-resistant, crimp, lug, and paint can lids with various liner materials such as plastisol, pulp, and rubber for industrial and food container applications.
- Spice Caps & Dispensing Closures Specialized spice caps and dispensing closures including flip-top sifters, dual-flap sifters, and various hole sizes for condiment and seasoning dispensing.
- Dairy & Juice Containers & Caps Containers and closures specifically designed for dairy and juice products, including DBJ and IPEC style caps.
- Packer Bottles Wide-mouth round plastic packer bottles (pharmaceutical/pill bottles) in HDPE and PET materials, sizes from 60cc to 2000cc for health care and supplement applications.
- Industrial & Chemical Containers Heavy-duty industrial containers including pails, F-Style bottles, and tight-head containers designed for chemical resistance and durability in industrial applications.
- Health Care Containers Plastic and glass bottles and jars for pharmaceutical, pill, powder, vitamin, and lotion storage.
- Personal Care Containers Containers for shampoos, conditioners, face creams, body washes, soaps, lotions, and hand sanitizers in PET, PVC, PP, and HDPE materials.
- Pet Care Containers Containers for pet grooming products, pet medicines, and general pet health care products.
- Food & Beverage Containers Containers for spices, honey, ice cream, beverages, preserves, canning, sauces, seafood, and general food storage applications.
- Art, Hobby & Craft Containers Containers for artists and crafters including bottles and jars for glitter, paints, dyes, pigments, beads, and art supplies.
- MOQ Catalog (Minimum Order Quantity Non-Stock Items) Non-stock containers with minimum order quantity requirements for custom or specialized packaging needs, requiring sales-team contact to set up orders.
- Discounted Products Limited-time discounted packaging products available at reduced prices.
- Liquid Bottles eCommerce Solution eCommerce solution for low-MOQ packaging orders with same-day shipping and convenient online purchasing for smaller buyers and individual customers.
- Rhino Container High-Volume Service High-volume packaging service handling pallet quantities or greater with custom quotes, sourcing assistance for specific packaging needs, and preferred-partner service for Aaron Packaging customers following the Novvia Group acquisition.
Companies that use Aaron Packaging
Customer profileSegments6 records
Ideal customer profiles3 records
Aaron Packaging technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Aaron Packaging partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Rhino ContainercoreSuccessor company absorbing Aaron Packaging operations. Many Aaron Packaging employees have joined the Rhino team. Aaron Packaging website is migrating to RhinoContainer.com. Rhino Container handles high-volume orders and serves as the preferred packaging partner going forward.
- Liquid BottlesminoreCommerce solution partner for smaller orders with lower minimums. Offers same-day shipping and convenient online purchasing for low-MOQ packaging orders.
- Affordable PlasticsminorAaron Packaging and Affordable Plastics came together to bring more value to customers, as announced in April 2025.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Aaron Packaging competitors and assessment
Company assessmentDirect peers
- U.S. Plastics Corp: Wholesale distributor of plastic containers, bottles, drums, and tanks with extensive catalog and eCommerce presence. Direct competitor to Aaron's Liquid Bottles low-MOQ eCommerce channel and main catalog distribution.
- TricorBraun: A major rigid packaging distributor providing plastic, glass, and metal containers plus closures across diverse end-markets. TricorBraun competes directly with Aaron in food & beverage, personal care, and industrial channels with similar custom sourcing capabilities.
- O.Berk Company: A specialty rigid packaging distributor focused on plastic, glass, and metal containers for personal care, cosmetics, and health & beauty. Overlaps directly with Aaron Packaging's personal care and health care verticals and serves similar mid-market customers.
- Berlin Packaging: The largest rigid packaging distributor in North America, offering plastic, glass, and metal containers across food, beverage, industrial, personal care, and healthcare verticals. Berlin Packaging is the most direct competitor to Aaron Packaging's multi-material, multi-vertical distribution model.
- Kaufman Container: A multi-generational rigid packaging distributor serving food & beverage, personal care, household, and industrial customers with plastic, glass, and metal packaging. Highly comparable mid-sized distributor competing with Aaron in similar verticals and price tiers.
Broad incumbents
- Silgan Holdings: A large public packaging conglomerate producing metal containers, plastic containers, and dispensing/closure products. While Silgan manufactures (rather than distributes), it competes with Aaron in metal pails/cans and plastic containers across multiple verticals.
- Crown Holdings: Global metal packaging manufacturer producing cans, closures, and metal containers for food, beverage, and specialty markets. Competes with Aaron on the metal containers side of the portfolio, particularly in food and industrial pails.
- ULINE: Major distributor of shipping, packaging, and industrial supplies including plastic containers, pails, and bottles. Competes with Aaron on broad plastic container distribution and on price/fulfillment speed for SMB and mid-market customers.
Emerging players
- AptarGroup: Specialty manufacturer of dispensing closures, pumps, and value-added packaging components used in personal care, food, and healthcare. Overlaps with Aaron's premium closures and dispensing systems for personal care and health care customers.
Others
- Novvia Group: The PE-backed parent company that acquired Aaron Packaging's distribution assets in November 2025. Now serving as the strategic platform for Aaron's operations, comparable as a packaging distribution aggregator rather than a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Aaron Packaging social profiles
Digital presenceAaron Packaging financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aaron Packaging leadership team
Management profileNumber of profiles
Aaron Packaging funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aaron Packaging M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aaron Packaging
What does Aaron Packaging do?
Aaron Packaging manufactures and distributes plastic, glass, and metal rigid containers and closures at wholesale and bulk prices. The product line covers bottles, jars, pails, cans, and a broad selection of plastic and metal caps (ribbed, child-resistant, spice, dispensing, dairy, crimp, lug, phenolic) across multiple materials including HDPE, LDPE, PET, PP, PS, PVC, K-Resin, glass, and metal. Sizes range from 0.25 oz bottles to 5-gallon pails. Aaron Packaging also offers custom mold development for tailored container shapes and serves six market verticals: Food & Beverage, Industrial & Chemical, Health Care, Personal Care, Pet Care, and Art/Hobby/Craft.
Is Aaron Packaging a public or private company?
Aaron Packaging is a private company. It is classified as private equity controlled and is currently acquired.
When was Aaron Packaging founded?
Aaron Packaging was founded in 1991. It employs 11 to 50 people.
Where is Aaron Packaging based?
Aaron Packaging is headquartered in Sumner, United States, in the North America region.
How does Aaron Packaging make money?
One revenue line is on record: container and Closure Sales.
Who are Aaron Packaging's main competitors?
Direct peers on record are U.S. Plastics Corp, TricorBraun, O.Berk Company, Berlin Packaging and Kaufman Container. Broad incumbents are Silgan Holdings, Crown Holdings and ULINE. AptarGroup is listed as an emerging player. Novvia Group is listed as an others.
Does Aaron Packaging have an API?
No public API is recorded for Aaron Packaging.
What industry is Aaron Packaging in?
Aaron Packaging's product category is Packaging Containers. Its primary akta.pro industry code is IMALAAAA, PET Bottles & Preforms, with a secondary code of IMANAGAA, Extrusion Blow-Molded Containers (HDPE/PET Bottles & Jugs). Its NAICS code is 326160 and its SIC code is 3089.