Coastal Physiotherapy

What Coastal Physiotherapy does

Coastal Physiotherapy is an independent private physiotherapy practice founded in 1995 and headquartered at 5 Plaza Central, Maroochydore, on Queensland's Sunshine Coast, Australia. The practice is led by Principal Physiotherapist Paul Marshall (UK-trained, 1996) and Director/Occupational Therapist Nicole Marshall, supported by a small clinical team of approximately three physiotherapists and two part-time receptionists, with a recent hire (Anna Dainton) joining in August 2025. The core product is hands-on, 30-minute manual therapy consultations delivered in private rooms, centered on the practice's specialty in Soft Tissue Release (STR), a technique trained directly from founder Stuart Taws. The service mix spans core clinical offerings (physiotherapy, exercise rehabilitation, dry needling, hydrotherapy, occupational therapy), occupational health services (on-site workplace physiotherapy, pre-employment assessments), and specialised training programs (Fit 4 Golf, Fit 4 Running, individually tailored training programs for runners and triathletes). All services are delivered manually by clinicians rather than by machine-based modalities.

The business operates multiple revenue streams on a fee-for-service basis, with private patients paying $120 for initial assessments and $100 for subsequent treatments, and Fit 4 Sports assessments priced at $180 each. The practice is a preferred provider for BUPA, HCF, and Medibank Private, with HICAPS enabling on-the-spot rebates; it also accepts Medicare EPC referrals (up to 5 treatments per year), DVA-funded veteran services (no gap fee), and WorkCover Queensland cases (no out-of-pocket expense). Hydrotherapy is delivered as a recurring weekly group session at Cotton Tree Aquatic Centre. Distribution is dual-track: a direct-to-consumer model with online and phone booking for clinic appointments, and a sales-led B2B motion for on-site workplace physiotherapy and pre-employment assessments targeting Sunshine Coast employers. There is no public listing, no institutional investment, and no disclosed revenue; the practice appears to be family-owned, with operations concentrated in the Sunshine Coast region.

Name

Coastal Physiotherapy

Legal name

Coastal Physiotherapy

Website

https://coastalphysio.com.au

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Coastal Physiotherapy is an independent, family-owned physiotherapy and occupational therapy practice in Maroochydore, Queensland, founded in 1995, offering hands-on manual therapy, Soft Tissue Release, Fit 4 Golf and Fit 4 Running programs, on-site workplace physiotherapy, and pre-employment assessments to individual patients, athletes, and Sunshine Coast employers.

Ownership category

akta.pro rank

Product category

Physiotherapy and Rehabilitation Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340)

SIC

Services-Health Services (8000)

akta.pro primary industry

Aquatic Physical Therapy & Hydrotherapy (HSADAIAL)

akta.pro secondary industry

OT Evaluations, Assessments & IEP/504 Planning Support (EDAKAFAM)

Keywords

• Physiotherapy services
• Musculoskeletal rehabilitation
• Sports injury treatment
• Occupational therapy
• Workplace health services

Headquarters

HQ city

Maroochydore

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Clinical Consultation Fees: Fee-for-service model with set prices for initial assessments ($120) and subsequent treatments ($100). Patients claim rebates through HICAPS on-the-spot system. Preferred provider arrangements with BUPA, HCF, and Medibank Private offer lower fees and higher rebates.
2. Medicare EPC Program: Medicare Enhanced Primary Care program allows up to 5 treatments per calendar year. Gap fee of $10 for concession card holders, $30 for others. Requires GP referral.
3. DVA Services: No gap fee for eligible veterans. Services billed directly to DVA.
4. WorkCover Services: No out-of-pocket expenses for WorkCover cases. In-rooms treatment, gym programs, and hydrotherapy programs available.
5. Fit 4 Sports Programs: Fit 4 Golf and Fit 4 Running assessments at $180 each. Health fund rebates applicable. Training programs priced based on plan duration.
6. Hydrotherapy Sessions: Group hydrotherapy sessions at Cotton Tree Aquatic Centre, Wednesdays 2:00-2:45pm. Individual session $19, 4-session pass $60. Covered by health fund rebates and fully funded by DVA and WorkCover.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Coastal Physiotherapy is an independent private physiotherapy practice delivering hands-on manual therapy and rehabilitative care from its Maroochydore clinic on Queensland's Sunshine Coast. Core services include physiotherapy, soft tissue release, dry needling, exercise rehabilitation, occupational therapy, hydrotherapy, specialised Fit 4 Golf and Fit 4 Running assessments, pre-employment functional assessments, and on-site workplace physiotherapy.

Product overview

Coastal Physiotherapy is an independent private physiotherapy practice established in 1995, offering a unified suite of rehabilitation and wellness services. The core offering centres on physiotherapy and occupational therapy delivered through hands-on manual therapy techniques. The product portfolio includes: core clinical services (Physiotherapy, Exercise Rehabilitation, Hydrotherapy, Occupational Therapy, Dry Needling, Soft Tissue Release); occupational health services (Pre-Employment Assessments, On-Site Physiotherapy); and specialised training programs (Fit 4 Golf, Fit 4 Running, Training Programs). All services share the common thread of individualised, hands-on treatment in private consultation rooms, with the physiotherapists and occupational therapists working collaboratively to address musculoskeletal conditions, sporting injuries, post-surgical rehabilitation, and vocational rehabilitation needs. The Fit 4 Golf and Fit 4 Running programs represent specialized assessments that combine clinical evaluation with training program development. Hydrotherapy sessions provide a complementary exercise-based therapy option. The practice also offers on-site workplace physiotherapy and pre-employment functional assessments as occupational health services.

Differentiator

Problem solved

Functional benefit

Brands

• Fit 4 Running: Running assessment and training program developed by Principal Physiotherapist Paul Marshall, suitable for both experienced and beginner runners.
• Fit 4 Golf

Products and services

• Physiotherapy Manual therapy service including joint mobilisation, manipulation, soft tissue massage, exercise prescription, and dry needling, delivered in 30-minute private sessions for individuals with musculoskeletal pain, sports injuries, and post-surgical rehabilitation needs.
• Exercise Rehabilitation Rehabilitative exercise program including strengthening, stretching, balance, core stability, and cardiovascular exercises with theraband provision and detailed home program handouts, supporting recovery from injury or illness.
• Pre-Employment Assessments Functional and medical assessments matching workers to jobs, including standard functional musculoskeletal assessments or tailored assessments for specific organisational needs, conducted by qualified physiotherapists or occupational therapists.
• Soft Tissue Release Dynamic soft tissue technique with immediate effect on muscle tissue, suitable for back pain, neck pain, whiplash, sports injuries, carpal tunnel, tendonitis, tennis elbow, rotator cuff injuries, and computer-related strain, addressing scar tissue and neuromuscular factors.
• Dry Needling Western medicine approach to needling applied to altered or dysfunctional soft tissue to improve or restore normal function, used selectively as an additional treatment option with full patient consent.
• On-Site Physiotherapy Workplace physiotherapy service where the physiotherapist visits employer premises with all equipment, minimum 2 hours per week, with 15, 20, or 30 minute treatment appointments, weekly management reporting, and vocational rehabilitation specialist care.
• Fit 4 Golf 4-step golf-specific physical assessment and rehabilitation program including injury prevention, flexibility improvement, and golf fitness enhancement for golfers of all abilities, priced at $180 per assessment.
• Fit 4 Running Running assessment program combining biomechanical assessment of joint movement, muscle strength, coordination, balance, flexibility analysis, running technique analysis, and running style drills, with tailored treatment and training programs, priced at $180 per assessment.
• Training Programs

Quantifiable outcome

• Up to 70% of runners sustain overuse injuries in any 12 month period - program addresses this through prevention
• +1 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• BUPAcoreOthersPreferred provider arrangement with BUPA health insurance. Assessment and treatment fees are set by BUPA and are lower than standard rates. Higher rebates obtained through seeking treatment at Coastal Physiotherapy as a preferred provider.
• HCFcoreOthersPreferred provider arrangement with HCF health insurance. Fees set by HCF lower than standard rates with higher rebates for policyholders.
• Medibank PrivatecoreOthersPreferred provider arrangement with Medibank Private health insurance. Lower fees and higher rebates available through preferred provider status.
• HICAPScoreTechnology or IntegrationOn-the-spot health fund rebate processing system. Allows all patients with private health care to claim rebates immediately at time of service through HICAPS terminal.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Physio Inq: Australian mobile and community physiotherapy provider offering in-home, workplace, and clinic-based physiotherapy. Comparable in combining consumer physiotherapy with workplace/occupational health services, but with a national mobile footprint.
• WorkSafe Physiotherapy / Recover Injury Services: Australian provider focused on workplace injury management, pre-employment assessments, and on-site physiotherapy. Directly comparable to Coastal Physiotherapy's on-site workplace and pre-employment assessment motion.
• Allsports Physiotherapy: Network of sports and musculoskeletal physiotherapy clinics across Queensland and beyond. Directly comparable to Coastal Physiotherapy's sports-injury and rehabilitation offering, with stronger brand recognition among athletes.
• Back In Motion Health Group: Australia's largest physiotherapy franchise network with hundreds of clinics nationally. Directly comparable to Coastal Physiotherapy in offering musculoskeletal physiotherapy, sports injury rehab, and workplace health services, but at much greater scale.
• Active Physiotherapy: Multi-clinic Australian physiotherapy group offering sports, musculoskeletal, and workplace injury management. Directly comparable across the clinical service mix, with overlap on WorkCover, DVA, and EPC billing pathways.
• Movement 101: Sydney-based boutique physiotherapy practice focused on hands-on manual therapy and individualized care. Highly comparable to Coastal Physiotherapy in its 30-minute hands-on treatment positioning and emphasis on manual therapy over machines.

Broad incumbents

• Kieser Australia: Network of physiotherapy and strength-training clinics emphasising evidence-based rehab and long-term strength programs. Comparable to Coastal Physiotherapy's exercise rehabilitation and training programs, but with a more standardized, equipment-driven model.
• Lifecare Physiotherapy: Multi-site Australian physiotherapy group offering sports, musculoskeletal, and occupational physiotherapy services. Comparable in service mix (clinic + workplace) but operates as part of a broader allied-health network rather than as an independent boutique practice.

Regional players

• The Physio Co: Australian physiotherapy provider focused on regional and rural locations with a high-touch, relationship-driven model. Comparable to Coastal Physiotherapy's community-anchored independent practice positioning, though serving different geographies.
• Sunshine Coast Physiotherapy (regional independents): Independent physiotherapy clinics operating across the Sunshine Coast region offering musculoskeletal, sports, and workplace services. Direct local competitors to Coastal Physiotherapy in the same Maroochydore-adjacent catchment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Coastal_Physio
• LinkedInlinkedin.com/company/coastal-physiotherapy

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coastal Physiotherapy