Hospitality Management Solutions

What Hospitality Management Solutions does

Hospitality Management Solutions LLC is a privately-held, Fort Lauderdale-based hospitality services firm operating across three integrated service lines: hospitality recruitment, ServSafe food and alcohol safety certification, and restaurant consulting. Its core certification offering is a 4-hour classroom ServSafe Manager course combined with same-day proctored CPFM exam at $149 per person, delivered through scheduled public classes in Florida (primarily Pompano Beach) and private on-site sessions at client locations for groups of seven or more. The firm also offers exam-only sessions at $99 and a nationwide ANSI-accredited online food handler exam at $12.95 distributed through a referral partnership with usfoodhandler.com, plus private on-site food handler and responsible alcohol service certifications. Exams are offered in English, Spanish, Chinese, and Korean, with all certifications valid for five years.

The company has no proprietary technology platform; service delivery is built around in-person classroom instruction, manual event scheduling on its WordPress website, and inquiry-form-driven lead capture. Its consulting arm provides bespoke engagements covering new concept development, restaurant turnarounds, rebranding, design, menu engineering, bar program development, catering strategy, labor optimization, HR compliance, culture development, permitting, project management, and operational assessments. The firm is led by President and CEO Jonathan Ginsburg, a 25-year hospitality veteran and Florida International University hospitality alumnus who previously held leadership positions at Legal Seafoods, The Palm Restaurant, Sam and Harry's Steakhouse, Bonefish Grill, and Metro Diner.

The business model combines transactional per-seat certification revenue with project-based consulting fees, supported by a small staff (11-50 employees) and a Florida-anchored delivery footprint while claiming nationwide recruitment and consulting reach. Demand generation relies on the recognized value of ServSafe credentials from the National Restaurant Association, word-of-mouth within the restaurant operator community, and organic social presence on LinkedIn, Facebook, and Instagram. There is no evidence of venture capital, private equity, or institutional capital backing the company.

Name

Hospitality Management Solutions

Legal name

Hospitality Management Solutions LLC

Website

https://hospitalityms.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Hospitality Management Solutions is a Fort Lauderdale-based hospitality services firm delivering ServSafe food and alcohol safety certification (public classes and private on-site), nationwide online food handler exams, and restaurant consulting (concept development, turnarounds, operations) to U.S. restaurant and hospitality operators.

Ownership category

akta.pro rank

Headquarters

HQ city

Fort Lauderdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Public Certification Classes: Classroom training plus same-day proctored ServSafe exam for food safety managers. Pricing is per-session at $149 for the full course and exam package.
2. Exam-Only Certification: Proctored ServSafe exam without training for managers who self-study. Priced at $99 per exam.
3. Online Food Handler Certification: ANSI-accredited online exam available nationwide for hourly food service employees. Priced at $12.95 per exam through their referral link to usfoodhandler.com.
4. Restaurant Consulting Services: Comprehensive consulting engagements covering new concept development, turnarounds, rebranding, design, menu development, bar programs, catering, labor optimization, HR compliance, culture development, permits, training, and operational assessments. Custom-tailored to client needs.
5. Private On-Site Certifications: Private ServSafe Manager, Food Handler, and Alcohol certifications delivered at client locations. Minimum 7 students required. Custom scheduling for client convenience.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Hospitality Management Solutions is a full-service hospitality consulting group delivering recruitment, ServSafe-aligned management certifications, and operational consulting for restaurants and hospitality operators. It sells ServSafe Manager, Food Handler, and Alcohol certifications through public classes, private on-site group sessions, and online exams, and provides consulting engagements covering new concept development, turnarounds, rebranding, design, menu development, bar programs, labor optimization, and operational assessments.

Product overview

Hospitality Management Solutions offers a unified portfolio of hospitality industry services centered around three pillars: recruitment, management certifications (via ServSafe programs), and restaurant consulting. The core certification offering includes public and private ServSafe Manager Certification classes with proctored exams, alongside private Food Handler and Alcohol certifications. The company also provides nationwide online food handler exams through its usfoodhandler.com platform. Complementing certifications is a broad suite of restaurant consulting services spanning new concept development, turnarounds, design, menu engineering, bar innovation, catering strategy, labor optimization, HR compliance, culture development, project management, training, and operational assessments. The company is led by President/CEO Jonathan Ginsburg and operates primarily from Florida.

Differentiator

Problem solved

Functional benefit

Products and services

• ServSafe Manager Certification (Public Class)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• StateFoodSafety: Online food handler and food manager certification provider operating across all 50 states. Directly comparable to HMS's online food handler channel and ServSafe Manager training, with broader state-mandated certification coverage.
• Hcareers: Hospitality-focused online job board and recruitment platform. Comparable to the recruitment pillar of HMS's offering (which spans recruiting, certifying, and consulting) and competes for hospitality operator hiring budgets.
• 360training (Learn2Serve): Large online compliance and certification training platform with a dedicated Learn2Serve brand for food and alcohol safety. Competes directly with HMS's online exam offering and corporate on-site certification packages.
• Above Training: National food handler and food manager certification provider offering ANSI-accredited online exams. Closely comparable to HMS's online food handler exam at a similar $10-15 price point.
• The Culinary Edge: Restaurant and food service consulting firm offering menu engineering, concept development, and operational strategy. Comparable to HMS's restaurant consulting services targeting the same operator buyer.
• eFoodHandlers: ANSI-accredited online food handler certification provider serving multiple U.S. states. Comparable to HMS's online channel and competes for the same SMB and hourly employee customers.

Broad incumbents

• National Restaurant Association: Owner of the ServSafe program that HMS administers. While not a direct competitor for end-customer training, NRA sets curriculum, pricing economics, and partner terms that materially shape HMS's core product.
• Toast: Restaurant technology platform offering POS, payroll, and operations software to restaurant operators. While not a training provider, Toast competes for the same restaurant operator wallet and increasingly bundles training and compliance features.

Regional players

• Florida Restaurant & Lodging Association: State-level hospitality industry association serving Florida operators with training, certification, and advocacy. Overlaps with HMS's Florida-based ServSafe training and consulting footprint and is a regional source of competition and partnership.

Others

• Black Box Intelligence (by Gather): Restaurant industry benchmarking and workforce intelligence provider serving multi-unit operators. Adjacent to HMS's consulting practice because both serve restaurant executive decision-makers with operational improvement offerings.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/hospitality-management-solutions-llc
• Instagraminstagram.com/hospitalityms

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hospitality Management Solutions