Leadtree Global
Leadtree Global is profiled as a UK-based B2B lead-generation filter management provider (founded 2012, 11-50 employees), but its live web property currently operates HOKI09, a single Indonesian-language online slot gambling strategy guide sold for IDR 10,000 across Southeast Asian consumer markets.
- Company typePrivate
- Founded2012
- HeadquartersBournemouth, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Leadtree Global does
Leadtree Global presents a sharp factual contradiction between its firmographic profile and its live web footprint. The structured firmographic data describes a UK-based, 11-50 employee, privately held company founded in 2012 that supplies filter management systems, user integration, and real-time reporting for the lead generation industry, headquartered in Bournemouth. By contrast, the actual content associated with the company's web property consists of a single consumer-facing product, HOKI09 — an Indonesian-language online slot gambling strategy guide positioned as a 2026 "Anti Rungkad" (anti-loss) handbook, covering winning patterns, capital management, lucky-timing schedules, and safer play recommendations. The product is sold as a digital download for IDR 10,000 (~USD 0.65) with payment support for local Indonesian bank transfer, e-wallets, and QRIS.
The operating footprint spans six Asian markets — Indonesia, Hong Kong, Japan, Malaysia, the Maldives, India, and the Philippines — per the disclosed geographies. Copyright is attributed to "HOKI09 x Seo SAPI," and the storefront is hosted on a generic e-commerce template (Ubuy-style), suggesting an SEO-driven affiliate/content model rather than the B2B SaaS profile implied by the firmographics. No management team, funding history, parent company, subsidiaries, partnerships, or awards are disclosed, and PCI DSS is the only certification referenced, which appears in the storefront footer rather than as evidence of genuine payment-processing compliance.
The business model, as evidenced, is a single-asset digital content micro-product monetized via low-ticket consumer transactions in Southeast Asia. The gap between the stated B2B lead-generation filter management positioning and the actual online-gambling affiliate content is the single most material finding for any investment audience: the underlying economic substance is a gambling-content affiliate asset, not a UK B2B SaaS business.
Leadtree Global firmographics
Firmographics- Name
- Leadtree Global
- Website
- https://leadtreeglobal.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Leadtree Global is profiled as a UK-based B2B lead-generation filter management provider (founded 2012, 11-50 employees), but its live web property currently operates HOKI09, a single Indonesian-language online slot gambling strategy guide sold for IDR 10,000 across Southeast Asian consumer markets.
- Ownership category
- akta.pro rank
Leadtree Global industry classification
Industry- Product category
- Lead Management Software
- akta.pro primary industry
- SEO/Content Publishing Networks for Betting Leads (MPAEAMAG)
- akta.pro secondary industry
- Affiliate & Partner Lead Generation Networks (BPAFAKAL)
Keywords
Where Leadtree Global is headquartered
LocationHeadquarters
- HQ city
- Bournemouth
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Leadtree Global business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales
Leadtree Global product offering
Product offeringCore offering
Leadtree Global provides filter management systems, user integration, and real-time reporting capabilities for the lead generation industry. The company also operates an e-commerce storefront under the HOKI09 brand selling a downloadable Indonesian online slot gambling guide at IDR 10,000.
Product overview
The product offering consists of HOKI09, a single core product positioned as a slot anti-rungkad (anti-loss) guide for 2026. HOKI09 provides gambling strategies including winning patterns, capital management, lucky timing, and safer play tips for online slot players. The product is sold as a downloadable digital guide at Rp10,000, with payment support for local bank transfers, e-wallets, and QRIS.
Differentiator
Problem solved
Functional benefit
Products and services
- HOKI09
Companies that use Leadtree Global
Customer profileIdeal customer profiles2 records
Leadtree Global technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Leadtree Global partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights3 records
Leadtree Global competitors and assessment
Company assessmentDirect peers
- Gambling.com Group: Vertically integrated gambling affiliate media company driving players to operators via content sites and comparison landing pages — same core mechanic of monetizing search-driven gambling intent.
- Catena Media: Operator of a large portfolio of gambling affiliate sites and lead-generation brands; closest analog in terms of SEO-driven casino/slot lead-gen monetization.
- Better Collective: Public gambling affiliate operator running SEO-led content sites and B2B lead-generation platforms for sportsbooks and casinos — directly comparable business model and traffic-acquisition approach to Leadtree Global's content/lead-gen play.
- N1 Partners: Affiliate program and lead-generation network for online casino brands, including SEO publishing operations targeting slot and casino traffic.
- Oddschecker: Betting odds comparison and affiliate platform that captures intent-driven gambling traffic and monetizes via operator referrals — analogous SEO/content funnel for gambling users.
- Raketech: Affiliate and lead-generation operator for online sports betting and casino; comparable in revenue model (CPL/revshare) and SEO-led acquisition of gambling users.
Others
- AffiliateINSIDER: Industry media and consulting provider for the affiliate marketing sector; comparable as ecosystem adjacency rather than a direct competitor, useful for understanding performance affiliate benchmarks.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Leadtree Global social profiles
Digital presenceLeadtree Global compliance and trust
Trust signalCompliance1 record
Leadtree Global financial estimates
Financial estimateRevenue estimate
Valuation estimate
Leadtree Global leadership team
Management profileNumber of profiles
Leadtree Global funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Leadtree Global M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Leadtree Global
What does Leadtree Global do?
Leadtree Global provides filter management systems, user integration, and real-time reporting capabilities for the lead generation industry. The company also operates an e-commerce storefront under the HOKI09 brand selling a downloadable Indonesian online slot gambling guide at IDR 10,000.
Is Leadtree Global a public or private company?
Leadtree Global is a private company. It is classified as unknown and is currently operating.
When was Leadtree Global founded?
Leadtree Global was founded in 2012. It employs 11 to 50 people.
Where is Leadtree Global based?
Leadtree Global is headquartered in Bournemouth, United Kingdom, in the Europe region.
Who are Leadtree Global's main competitors?
Direct peers on record are Gambling.com Group, Catena Media, Better Collective, N1 Partners, Oddschecker and Raketech. AffiliateINSIDER is listed as an others.
Does Leadtree Global have an API?
No public API is recorded for Leadtree Global.
What industry is Leadtree Global in?
Leadtree Global's product category is Lead Management Software. Its primary akta.pro industry code is MPAEAMAG, SEO/Content Publishing Networks for Betting Leads, with a secondary code of BPAFAKAL, Affiliate & Partner Lead Generation Networks.