Hopkinsville-Christian & Todd County Association of Realtors

What Hopkinsville-Christian & Todd County Association of Realtors does

Hopkinsville-Christian & Todd County Association of REALTORS® (legal entity: Hopkinsville Christian & Todd County Association of REALTORS®, Inc.) is a private, non-profit professional trade association founded in 1962 that serves licensed real estate professionals and consumers across Christian and Todd Counties in Kentucky, with listings extending into Trigg County and the Fort Campbell military corridor. The organization operates as the regional Multiple Listing Service (MLS) provider, running a RESO Certified listing platform powered by USA MLS / Systems Engineering, Inc., which supports property search across residential, land, commercial, farm/farmette, auction, and residential lease categories. Supporting products include searchable Agent and Office directories (179 agents across 141 offices), a member resources portal, consumer-facing buying/selling guides, and an affiliate membership program for allied professionals such as lenders, title companies, and home inspectors. Ancillary member tools include Sentrilock electronic lockboxes and Lone Wolf/ZipLogix transaction management software.

The association's revenue model is membership-subscription based, with annual REALTOR® membership fees for licensed professionals and separate affiliate membership fees for allied service providers; specific pricing is not publicly disclosed. Distribution is primarily direct and self-serve through the hopkinsvillemls.org portal, supplemented by a Facebook presence and a Chamber of Commerce referral relationship. The organization is structurally affiliated with — but independently governed from — the National Association of REALTORS® and the Kentucky Association of REALTORS®, operating under its own elected Board of Directors (2024 President Rachel Smith; CEO Amanda Cannon) and providing advocacy, Code of Ethics enforcement, continuing education, and member services.

The association carries no parent company, no external investment structure, no subsidiaries, no disclosed funding rounds, and no M&A activity. Its competitive position rests on regional incumbency (since 1962), NAR/KAR affiliation, RESO data-standards compliance, and integration with industry-standard lockbox and transaction tools rather than proprietary technology differentiation.

Name

Hopkinsville-Christian & Todd County Association of Realtors

Legal name

Hopkinsville Christian & Todd County Association of REALTORS®, Inc.

Website

https://hopkinsvillemls.org

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

251–500 employees

Short description

The Hopkinsville-Christian & Todd County Association of REALTORS® is a non-profit professional trade association founded in 1962 that operates a RESO Certified regional MLS and provides membership, advocacy, and education services to licensed real estate professionals and consumers in Christian and Todd Counties, Kentucky.

Ownership category

akta.pro rank

Headquarters

HQ city

Hopkinsville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Pricing tiers

Distribution channels2 records

Marketing channels2 records

Core offering

The association operates a RESO Certified Multiple Listing Service (MLS) that provides property search, listing management, and agent/office directories for Christian and Todd Counties in Kentucky. It also delivers REALTOR® and Affiliate membership services, professional standards enforcement, industry advocacy, and member resources such as lockbox access and transaction management tools.

Product overview

Hopkinsville-Christian & Todd County Association of REALTORS operates as a regional Multiple Listing Service (MLS) providing a comprehensive real estate platform for Christian and Todd Counties in Kentucky. The core offering is the MLS system (powered by usaMLS.net) enabling property search across residential, land, commercial, farm/farmette, auction, and residential lease categories. Supporting products include searchable Agent and Office directories (179 agents across 141 offices), a Member Resources Portal with Sentrilock lockbox access and Lone Wolf/ZipLogix transaction management tools, Consumer Resources for homebuyers and sellers, and an Affiliate Membership Program for allied real estate professionals. The association is affiliated with the Kentucky Association of REALTORS and National Association of REALTORS.

Differentiator

Problem solved

Functional benefit

Products and services

• Multiple Listing Service (MLS) RESO Certified MLS platform providing property search and listing management across residential, land, commercial, farm/farmette, auction, and residential lease property types for Christian and Todd Counties, Kentucky. Used by member REALTORS® and consumers to access local real estate inventory.
• Agent Directory Searchable directory of 179 real estate agents and brokers affiliated with the association, including contact information and office affiliations. Used by consumers to find local REALTOR® representation.
• Office Directory
• REALTOR® Membership Annual membership program for licensed real estate professionals seeking MLS access, professional development, NAR/KAR affiliation, and access to the association's member resource portal including REALTOR® designation benefits.
• Affiliate Membership Program
• Consumer Resources
• Member Resources Portal

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• National Association of REALTORS®coreStrategic or Co-development PartnerThe association is affiliated with the National Association of REALTORS® (nar.realtor), providing members with national advocacy, professional standards, and access to NAR resources and initiatives.
• Kentucky Association of REALTORS®coreStrategic or Co-development PartnerAffiliated with the Kentucky Association of REALTORS® (kar.com) for state-level advocacy, education, professional standards, and member services.
• RESO (Real Estate Standards Organization)coreTechnology or IntegrationThe association's MLS is RESO Certified, meaning it complies with Real Estate Standards Organization data standards for real estate technology interoperability.
• Kentucky Real Estate InstituteminorStrategic or Co-development PartnerProvides continuing education and professional development courses for members.
• Hopkinsville-Christian County Chamber of CommerceminorGTM or Marketing PartnerLocal chamber partnership for community engagement and mutual promotion of the Hopkinsville business community.

Scale indicators3 records

Recent moves10 records

Expansion highlights4 records

Direct peers

• Bowling Green Area Board of REALTORS: Another small-to-mid Kentucky local REALTOR® association with an MLS serving south-central Kentucky. Closely comparable in scale and governance model to the subject association, making it a strong regional peer for benchmarking member services and MLS operations.
• Greater Louisville Association of REALTORS: Kentucky's largest local REALTOR® association, serving the Louisville metro. Directly comparable structure (nonprofit trade association, MLS operation, NAR/KAR affiliation) with a member services and advocacy model that mirrors the Hopkinsville-Christian & Todd County board.
• Clarksville Association of REALTORS: A Tennessee local REALTOR® association serving the Clarksville market directly across the state line from Hopkinsville. Highly comparable due to shared Fort Campbell military community, overlapping agent rosters, and cross-border real estate activity, making it the closest functional peer.
• Lexington-Bluegrass Association of REALTORS: Another Kentucky-based local REALTOR® association affiliated with NAR and KAR, operating an MLS for the Lexington/Bluegrass region. Highly comparable as a state-level peer offering the same member services, MLS access, and advocacy model, just at a larger scale in a more populous market.

Broad incumbents

• Stellar MLS: One of the largest MLS organizations in the U.S., serving Florida and surrounding markets. Comparable as a regional MLS platform that supports REALTOR® association members, but operating at enterprise scale with technology investments (APIs, mobile apps) beyond what small local boards can match.
• Bright MLS: A large consolidated MLS serving the Mid-Atlantic region, formed by merging multiple local MLS systems. Comparable in that it provides MLS infrastructure to REALTOR® associations, but operates at vastly greater scale across multiple states — relevant as the consolidation trend that may eventually subsume small local MLSs.
• Heartland MLS: A consolidated regional MLS serving the Kansas City metropolitan area. Comparable MLS operating model for a multi-county region, but at significantly larger scale, representing the type of consolidated entity smaller boards might merge into.

Regional players

• Greater Nashville REALTORS: A Tennessee-based local REALTOR® association serving the Nashville metro. Comparable as a state-adjacent peer association with MLS operations, though operating in a different state and a much larger market, relevant for understanding member-service benchmarks across the Mid-South region.

Others

• Realtors Property Resource (RPR): A NAR-owned subsidiary providing property data, analytics, and reports to REALTOR® members. Listed as an integration partner and member benefit; comparable as an NAR-aligned data and analytics service layer that sits atop local MLS infrastructure.
• USA MLS (Systems Engineering, Inc.): The MLS platform provider powering the subject association's listing system (per the website footer and integrations data). Comparable as a technology enabler to small REALTOR® associations, and a logical adjacency for any roll-up or platform-level investment thesis around regional MLS infrastructure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/HCTAOR

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hopkinsville-Christian & Todd County Association of Realtors