Alicia K Designs

What Alicia K Designs does

Alicia K Designs is a founder-owned, full-service event planning and design firm founded in 2003 and headquartered in Oakland and San Francisco, California. The company plans and executes corporate events, weddings, social celebrations, wellness retreats and festivals, and general event design and production for clients in the San Francisco Bay Area and at destination locations worldwide, including Mexico. Its core offerings include corporate event planning, wedding coordination (full-service and partial/a la carte), social event planning, wellness event programming, and event production and design, with Hang Haus operating as a sub-brand for dedicated coat check services. The business is run by a core team of approximately five to six professionals led by founder Alicia Falango, supported by a vetted network of partners and vendors, and has served enterprise clients such as the Golden State Warriors/Chase Center, Sephora, Calm, and Zynga.

The company operates on a professional services model with custom, quote-based pricing determined by event length, guest count, and scope. Its go-to-market relies on word-of-mouth referrals, press coverage in wedding and lifestyle publications (Style Me Pretty, The Knot, Junebug Weddings, Wedding Chicks), a portfolio website, and complimentary consultation calls. There is no proprietary technology platform, app, or API; operations are delivered manually by the in-house team and partner vendors. Recent strategic initiatives include the Hang Haus sub-brand, a wellness event vertical built around an EnForma Wellness partnership, and expansion into worldwide destination events.

Name

Alicia K Designs

Legal name

Alicia K Designs

Website

https://aliciakdesigns.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Alicia K Designs is a San Francisco Bay Area-based, founder-owned event planning and design firm serving corporate, wedding, social, and wellness clients with full-service planning, design, and production, including destination events worldwide.

Ownership category

akta.pro rank

Product category

Event Planning Services

akta.pro primary industry

Event Design, Decor & Styling (HSACAAAB)

akta.pro secondary industries

Event Strategy & Experience Design (BPAFAGAA), Event Decor Design & Styling (HSACAOAB)

Keywords

• Event planning services
• Corporate event design
• Wedding planning services
• Social event coordination
• Wellness event planning

Headquarters

HQ city

Oakland

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Event Planning and Design Services: Professional services revenue generated through event planning, design, and production services. Pricing is customized based on event length, guest count, services required, and whether events are local or destination. The company offers full service wedding coordination, partial/a la carte planning, corporate event planning, social event planning, wellness event planning, and event production services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Alicia K Designs provides full-service event planning, design, and production for corporate events, weddings, social celebrations, and wellness-focused gatherings. Services span concept development, venue sourcing, vendor selection and management, decor and floral, budget management, and on-site execution from setup to teardown. The company also operates Hang Haus, a dedicated sub-brand offering professional coat check services for events of any size.

Product overview

Alicia K Designs is a San Francisco-based event planning and design company offering a unified suite of event services rather than a software product. The core offerings span corporate event planning, social event planning, wedding planning with full and partial service options, wellness event planning, and general event design and production. The company also operates Hang Haus as a dedicated sub-brand for coat check services. Services range from full-service coordination (handling all planning, design, and execution elements) to a la carte offerings for clients who want supplemental support at specific planning stages.

Differentiator

Problem solved

Functional benefit

Brands

• Hang Haus: Dedicated coat check service for events, providing professional attendants, hangers, coat check tags, umbrella bags, and guest-facing organization systems for smooth arrivals and departures.

Products and services

• Corporate Event Planning & Design Full-service corporate event planning covering holiday parties, conferences, galas, fundraisers, brand activations, and product launches with venue selection, decor, budget management, and day-of coordination for companies seeking professional execution of corporate functions.
• Social Event Planning & Design Social event planning for birthdays, anniversaries, showers, graduations, holiday parties, bar/bat mitzvahs, and intimate celebrations, including theme conceptualization and full design services for individuals and groups hosting personal milestones.
• Wedding Planning, Design & Production Luxury wedding planning and design services including full-service coordination, destination wedding production, and partial/a la carte planning options covering Bay Area, Mexico, and worldwide locations for couples planning weddings.
• Wellness Event Planning Wellness-focused event planning for retreats, healing workshops, and wellness festivals including venue sourcing, vendor curation, custom programming, and wellness element integration into larger gatherings for wellness brands and individuals.
• Event Design & Production Comprehensive event design and production services including decor, photoshoot styling, budget management, vendor selection, compliance, marketing coordination, and full on-site management from setup to teardown.
• Hang Haus Coat Check Services Professional coat check and guest arrival/departure service for events of all sizes, featuring trained attendants, secure coat and belongings handling, and complete equipment provision including hangers, tags, and umbrella bags.

Quantifiable outcome

• Transformed corporate office space into festival ground within hours with fairy lights, indoor garden, and beer garden
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• EnForma WellnesscoreStrategic or Co-development PartnerStrategic partnership with EnForma Wellness, a platform connecting wellness seekers with trusted wellness professionals. Through this collaboration, Alicia K Designs accesses a network of yoga instructors, healers, coaches, chefs, and other practitioners to curate retreats and wellness experiences aligned with client audiences and intentions.

Scale indicators3 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Rafanelli Events: Boston-based luxury event design and production firm specializing in weddings, social events, and corporate functions — comparable to Alicia K Designs in full-service model and design-led aesthetic.
• Mindy Weiss Party Consultants: Celebrity event planner with a portfolio spanning high-profile weddings, corporate galas, and brand activations — directly comparable to Alicia K Designs in targeting A-list wedding clients and enterprise corporate accounts.
• Marcy Blum Associates: New York-based luxury wedding and event planner known for high-net-worth clientele and destination events — comparable to Alicia K Designs in serving affluent wedding and corporate clients with bespoke, design-forward planning services.
• Fête NYC: Luxury wedding and event planning studio serving New York, the Hamptons, and destination locations — comparable in service mix (weddings, social, corporate) and premium positioning, with a similar founder-led boutique model.
• Bash Please: Los Angeles-based design-driven event production company specializing in weddings and brand experiences — comparable to Alicia K Designs in emphasizing aesthetic-led event design, vendor curation, and high-touch client experience.
• A Good Affair: West Coast luxury wedding and event production firm serving California and destination markets — directly comparable in service portfolio, geographic focus, and high-end positioning.
• Sterling Engagements: Boutique luxury wedding and event planning firm — directly comparable to Alicia K Designs in serving affluent couples, design-led services, and destination-event capabilities.
• Colin Cowie Lifestyle: Luxury event planning and design firm founded by celebrity planner Colin Cowie, offering full-service weddings, corporate events, and destination experiences — directly comparable to Alicia K Designs in service breadth, premium positioning, and celebrity-style brand presence.

Others

• Eventbrite: Public event-technology platform enabling event creation, ticketing, and discovery — adjacent to Alicia K Designs as an enabling technology provider rather than a direct competitor in full-service planning.

Broad incumbents

• Jack Morton Worldwide: Global experiential marketing agency within the IPG network, producing brand experiences and corporate events at scale — comparable to Alicia K Designs' corporate-event vertical but operating at much larger scale across many brand categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/aliciakdesigns
• LinkedInlinkedin.com/company/alicia-k-designs-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alicia K Designs