Bagel Boyz

What Bagel Boyz does

Bagel Boyz is a family-owned Northeast-style bagel deli founded in 2004 by Mike and Pat O'Brien in Jupiter, Florida. The company produces kettle-boiled bagels with a 24-hour fermentation process, house-smoked meats (pastrami, lox, corned beef) using a wood-fired smoker, and fresh daily cream cheese spreads, all produced on-site starting at 4 AM with no frozen product. The core product line includes signature egg sandwiches (e.g., Pat's Philly Cheesesteak at $15, The O'Brien at $10), retail bagels in 16+ varieties at $1.85-$2.25 each, and deli salads and spreads.

The business operates three distinct revenue streams: (1) walk-in retail and Toast Tab online ordering at the single 5430 Military Trail storefront, with a self-reported ~1,000 customers per day; (2) full-service corporate and event catering via direct outreach by Catering Director Stephen and the ezCater marketplace (4.9-star rating, 100% on-time delivery, $8-$18 per person, $100-$175 platters, $150 delivery minimum); and (3) wholesale B2B distribution of fresh bagels (5-20 dozen per delivery, volume pricing) to country clubs, cafes, hotels, corporate offices, churches, and senior living facilities across Palm Beach County.

The company sits within the O'Brien Restaurant Group alongside The Salty Zebra Bistro and The Locals Pub, both owned by the O'Brien family and adjacent to the flagship. Customer acquisition is community-led, leveraging the 22-year local presence, Palm Beach Post editorial coverage, a Weekly Happenings blog authored by owner Seamus O'Brien, and the Bagel Buck$ rewards program. The business is privately held by the O'Brien family with no external investment.

Name

Bagel Boyz

Website

https://bagel-boyz.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Bagel Boyz is a family-owned Jupiter, Florida bagel deli founded in 2004 producing kettle-boiled, 24-hour-fermented bagels and house-smoked meats, serving individual consumers via a single retail storefront, corporate/event clients through catering, and B2B wholesale accounts across Palm Beach County.

Ownership category

akta.pro rank

Product category

Artisan Bagel Shop & Deli

NAICS

Commercial Bakeries (311812), Bread and Bakery Product Manufacturing (31181)

SIC

Bakery Products (2050)

akta.pro primary industry

Wholesale / Commercial Bakeries (B2B Supply) (THAFAFAF)

akta.pro secondary industry

Breakfast & brunch prepared items manufacturing (AFAKAHAH)

Keywords

• Artisan bagel bakery
• Deli sandwiches
• Catering services
• Wholesale bagel supply
• House-smoked meats

Headquarters

HQ city

Jupiter

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Retail Food Service: Walk-in counter sales of bagels, egg sandwiches, deli sandwiches, and signature items. Customer quotes indicate high daily volume ('churning out a thousand customers a day'). Revenue from individual transactions at menu prices ranging from $6-$16.
2. Catering Services: Corporate lunches, events, Bar/Bat Mitzvahs, Shiva meals, and celebrations. Per-person pricing ($8-$18/pp) plus platter options ($100-$175). Includes full setup and delivery. 4.9 ezCater rating drives catering revenue.
3. Wholesale Bagel Distribution: B2B supply of fresh bagels to country clubs, cafes, hotels, corporate offices, churches, and senior living facilities. Typical accounts order 5-20 dozen per delivery. Volume pricing available. Delivery throughout Palm Beach County.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Bagel Boyz produces and sells kettle-boiled Northeast-style bagels using a 24-hour fermentation process, fresh-baked daily starting at 4 AM, along with signature egg sandwiches, house-smoked deli meats (pastrami, lox, corned beef), and fresh cream cheese spreads. The company operates a retail storefront in Jupiter, FL, and provides full-service catering for corporate and private events, plus wholesale bagel distribution to food service operators across Palm Beach County.

Product overview

Bagel Boyz is a Northeast-style bagel deli operating since 2004 in Jupiter, FL, offering kettle-boiled bagels with 24-hour fermentation and house-smoked meats. The core product line includes signature egg sandwiches (Pat's Philly Cheesesteak, The O'Brien, The Supernova), fresh retail and wholesale bagels in 16+ varieties, and full-service catering for corporate events, Bar/Bat Mitzvahs, and private functions. The company operates as part of the O'Brien Restaurant Group alongside The Salty Zebra Bistro (chef-driven bistro) and The Locals Pub (live music pub), all under same family ownership.

Differentiator

Problem solved

Functional benefit

Products and services

• Bagel Boyz Retail Bagel Shop & Deli Walk-in retail counter service selling kettle-boiled, 24-hour fermented bagels (16+ varieties), signature egg sandwiches (including Pat's Philly Cheesesteak, The O'Brien, Supernova), house-smoked pastrami and lox, fresh cream cheese spreads, deli salads, and beverages. Serves local residents, families, and visitors seeking authentic Northeast-style bagels.
• Catering Services Full-service corporate and event catering including breakfast meals (from $8/person), lunch meals (from $15/person), specialty platters ($100-$175), boxed lunches, and custom event packages. Includes full setup and delivery. Serves businesses, organizations, and families needing catering for groups of 10 or more.
• Wholesale Bagel Program B2B wholesale distribution of fresh kettle-boiled bagels to country clubs, cafes, hotels, corporate offices, churches, temples, and senior living facilities. Typical accounts order 5-20 dozen per delivery with daily, weekly, or custom delivery schedules available throughout Palm Beach County.

Quantifiable outcome

• 4.9-star rating on ezCater
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Toast TabcoreTechnology or IntegrationOnline ordering platform for pickup orders. Also handles gift cards and Bagel Buck$ Rewards program. Provides digital infrastructure for direct-to-consumer online sales.
• ezCatercoreChannel Partner/ Reseller/ DistributorCatering marketplace platform with 4.9-star rating. Handles catering order processing, payments, and customer reviews. Provides referral traffic and brand credibility for catering services.
• The Salty Zebra BistrocoreStrategic or Co-development PartnerPart of the O'Brien Restaurant Group. Chef-driven Florida bistro next door to Bagel Boyz. Same ownership (Seamus O'Brien and wife). Also houses The Locals Pub.
• The Locals PubminorStrategic or Co-development PartnerLive music and cold beer venue attached to The Salty Zebra Bistro. Same O'Brien Restaurant Group ownership. Creates complementary evening destination near Bagel Boyz.
• Natalie's Orchid Island Orange JuiceminorOthersSupplier of freshly squeezed orange juice for catering and retail. Listed as a premium ingredient choice for the catering menu ($7/half gallon).

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Others

• ezCater: Catering marketplace partner of Bagel Boyz and a key distribution channel. Relevant as a peer in the sense that it is a critical platform driving Bagel Boyz's corporate catering growth and review-driven acquisition.

Broad incumbents

• Panera Bread: Major bakery-cafe chain that overlaps with Bagel Boyz on breakfast sandwiches, bagels, catering, and coffee. Operates at national scale with strong digital ordering, catering, and loyalty infrastructure.
• Dunkin': National breakfast and coffee chain with strong Florida presence. Competes for morning bagel/coffee traffic, with significant advantages in drive-thru, app ordering, and value pricing.
• Einstein Bros Bagels: Largest bagel chain in the U.S. with hundreds of locations. Directly comparable category (kettle-style bagels, breakfast sandwiches) but operates at vastly greater scale and as part of a broader portfolio under JAB Holdings.

Direct peers

• Noah's New York Bagels: West Coast-based bagel chain with hand-rolled, kettle-boiled New York-style bagels and a similar product mix. Direct comparable on product authenticity, breakfast sandwich menu, and small-format retail model.
• Manhattan Bagel: Regional bagel chain with hand-rolled, kettle-boiled New York-style bagels and a similar breakfast/lunch cafe format. Direct comparable in product, daypart, and small-format retail.
• Bruegger's Bagels: Bagel chain focused on authentic kettle-boiled, hand-rolled bagels with a similar Northeast-style positioning. Closest direct competitor in terms of product, target customer, and bagel-making process.

Regional players

• Publix Deli: Florida-based supermarket chain with a strong in-store deli and bakery. Indirectly comparable as a regional Florida competitor for grab-and-go breakfast, bagels, and catering purchases, though operates as grocery rather than a dedicated bagel shop.

Emerging players

• Black Seed Bagels: Craft NYC bagel shop known for hand-rolled, kettle-boiled Montreal-style bagels. Comparable on craft positioning, house-made spreads, and premium pricing, though primarily urban with limited Florida presence.
• Brooklyn Water Bagel: Bagel concept using Brooklyn-style water process for authentic NYC-style bagels. Comparable in pursuing authentic bagel positioning in non-Northeast markets, with a franchise model relevant to Bagel Boyz's potential expansion.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Bagel_Boyz
• Facebookfacebook.com/BagelBoyzFlorida
• LinkedInlinkedin.com/company/bagel-boyz

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bagel Boyz