Geras
Geras is a New Zealand–based cloud SaaS platform, developed by Comfac Technology Options Limited, that provides aged residential care facilities with integrated resident care, workload, facility, roster, and compliance reporting modules, plus an Android mobile companion.
- Company typePrivate
- Founded2013
- HeadquartersAuckland, New Zealand
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Geras does
Geras is a cloud-based SaaS platform developed and operated by New Zealand–registered Comfac Technology Options Limited for aged residential care facilities. Founded in 2013 and headquartered in Auckland, the product is purpose-built for New Zealand rest homes and nursing homes, with feature sets shaped by compliance requirements issued by the Ministry of Health, including InterRAI assessments, medication management, and audit-ready reporting.
The platform is delivered as a centrally hosted web application with an Android mobile companion (Geras Mobile), organized into six core modules: Resident Care and Administration, Workload Management, Facility Management, Roster Management, Dashboard Management, and Facility and Compliance Reports. It covers the end-to-end operational scope of a facility — clinical and nursing records, staff scheduling, maintenance and hazard logs, real-time dashboards, and one-click data migration from legacy paper-based systems. The core differentiator is domain-specific depth for the NZ aged care regulatory regime rather than horizontal healthcare IT scale. Complementary services bundled around the platform include consultation, clinical governance and compliance advisory, website development, Google for Business setup, and digital marketing — extending the commercial relationship beyond pure SaaS.
Geras monetizes on a subscription basis with no publicly disclosed pricing, sells via direct sales with consultation, on-site setup, and free training, and operates exclusively in New Zealand. The customer base is concentrated in a narrow vertical with limited publicly named references (most notably Shelly Beach Lodge, fully implemented in June 2016). The business is privately held, bootstrapped with no disclosed venture funding, and led by a small team including Team Lead Ryan Canja.
Geras firmographics
Firmographics- Name
- Geras
- Legal name
- Comfac Technology Options Limited
- Website
- https://geras.co.nz
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Geras is a New Zealand–based cloud SaaS platform, developed by Comfac Technology Options Limited, that provides aged residential care facilities with integrated resident care, workload, facility, roster, and compliance reporting modules, plus an Android mobile companion.
- Ownership category
- akta.pro rank
Geras industry classification
Industry- Product category
- Aged Care Facility Management Software
- NAICS
- Assisted Living Facilities for the Elderly (623312)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Care Navigation & Service Coordination (Medical, Social, Community) (HSABAIAB)
- akta.pro secondary industries
- Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC), Chronic Care & Complex Care Management (HSABAIAD)
Keywords
Where Geras is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Geras business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Subscription: Cloud-based Software as a Service (SaaS) platform licensed on a subscription basis on a centrally hosted application and database. Offers automated system without the need for huge capital spend on software and hardware.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | — | Subscription-based SaaS model |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
Geras product offering
Product offeringCore offering
Geras is a cloud-based SaaS platform licensed on a subscription basis to aged care facilities in New Zealand. The centrally hosted application and database cover facilities management, workload (task) management, and resident care and administration, with an Android mobile companion app. Add-on services include expert consultation for aged care facility automation, clinical governance and compliance support, web and mobile presence setup, Google for Business configuration, and digital marketing services.
Product overview
Geras is a cloud-based Software as a Service (SaaS) product developed by Comfac Technology Options Limited (CTO) for aged residential care facilities in New Zealand. The platform consists of a unified core product called Geras Cloud-Based Software with integrated modules for Resident Care and Administration, Workload Management, Facility Management, Roster Management, Dashboard Management, and Facility and Compliance Reports. The product also includes Geras Mobile (Android) as a companion mobile application. CTO offers supplementary services including Consultation Services, Clinical Governance & Compliance Services, Web Mobile Presence Services, Google for Business Setup Services, and Digital Marketing Services to support facility automation and online presence.
Differentiator
Problem solved
Functional benefit
Products and services
- Geras Cloud-Based Software Cloud-based SaaS platform for aged care facilities in New Zealand covering facilities management, workload management, and resident care and administration through a guided multi-tasking workflow. Licensed on a subscription basis on a centrally hosted application and database accessible via web browsers and mobile devices, and aligned with Ministry of Health compliance requirements for rest homes.
- Geras Mobile Application Android mobile application (smartphones and tablets) that lets care professionals check open tasks, grab tasks, and report completion, with task information refreshing at short intervals and updates reflected immediately in the manager's web browser.
- Consultation Services In-house expert consultation on aged care facility automation covering facility initial setup, day-to-day operations, quality improvement, compliance with government mandates, financial management, and taxation.
- Clinical Governance and Compliance Services Services covering facility initial setup, aged care consultancy, policies and procedures development, aged care work forms, quality risk management, and pre-audit consultation and services.
- Web Mobile Presence Services Website development and setup services including content management system, website management, training, domain registration, hosting, and 24/7 support with modern functional design optimized for web mobile.
- Google for Business Setup Services Setup services for Google for Business including custom email, 30GB online storage, integrated calendar, online office applications (text documents, spreadsheets, slides), security controls, and 24/7 phone and email support.
- Digital Marketing Services Online marketing services including social media strategy, website content management, and search engine marketing (SEO and PPC) intended to maximize online visibility and reach target markets.
Quantifiable outcome
- Reduced documentation time allowing more time for resident care
- +2 more outcomes
Companies that use Geras
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Geras technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Geras partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights4 records
Geras competitors and assessment
Company assessmentDirect peers
- Eldermark: Software platform for senior living and long-term care operators covering clinical, operational, and financial workflows. Closely comparable to Geras in serving residential aged care facilities with integrated care, staffing, and compliance modules.
- AlayaCare: Cloud-based home and community care platform with clinical documentation, scheduling, and mobile workforce functionality. Comparable in that it offers a similar SaaS architecture and mobile-first care worker tooling, though it targets home care rather than residential facilities.
- Caremerge: Care coordination and engagement platform for senior living communities, including resident/family communication and clinical workflows. Comparable to Geras in targeting residential aged care operators and bundling resident records with communication tools.
- MatrixCare: EHR and care management SaaS purpose-built for senior living, skilled nursing, and home care. Highly comparable to Geras in product scope (resident records, medication charts, compliance reporting) and target buyer (operators of residential care facilities).
- Person Centred Software (PCS): Mobile care planning and evidence-recording platform widely adopted across UK and Australian residential aged care. Comparable to Geras in combining clinical/care documentation with mobile point-of-care and compliance reporting.
Broad incumbents
- PointClickCare: Large North American cloud platform serving the senior care continuum (skilled nursing, assisted living, home health). Comparable because it sells a SaaS suite covering resident care, clinical documentation, and operations — the same functional footprint as Geras, though at vastly greater scale and breadth.
- WellSky (ClearCare/WellSky Personal Care): Large health and community care software suite including personal care and home health modules. Comparable to Geras as an end-to-end SaaS stack for care delivery organisations, though much broader in scope and geography.
Emerging players
- OnShift: Workforce management software focused on senior care staffing, scheduling, and employee engagement. Comparable to Geras's Roster Management and workload scheduling modules, though OnShift does not provide the broader clinical/resident care module set.
- CareVention HealthCare: Specialist EHR and care management software for the PACE/long-term care market. Comparable to Geras in delivering clinical, medication, and compliance modules for a regulated care population, though serving a different (US) funding model.
Regional players
- iCareManager: Australian-built aged care management software for residential aged care facilities. Closest geographic comparable to Geras given shared regulatory and cultural context; competes for the same trans-Tasman customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Geras social profiles
Digital presenceGeras financial estimates
Financial estimateRevenue estimate
Valuation estimate
Geras leadership team
Management profileNumber of profiles
Profiles2 records
Geras funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Geras M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Geras
What does Geras do?
Geras is a cloud-based SaaS platform licensed on a subscription basis to aged care facilities in New Zealand. The centrally hosted application and database cover facilities management, workload (task) management, and resident care and administration, with an Android mobile companion app. Add-on services include expert consultation for aged care facility automation, clinical governance and compliance support, web and mobile presence setup, Google for Business configuration, and digital marketing services.
Is Geras a public or private company?
Geras is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Geras founded?
Geras was founded in 2013. It employs 1 to 10 people.
Where is Geras based?
Geras is headquartered in Auckland, New Zealand, in the Oceania region.
How does Geras make money?
One revenue line is on record: saaS Subscription.
Who are Geras's main competitors?
Direct peers on record are Eldermark, AlayaCare, Caremerge, MatrixCare and Person Centred Software (PCS). Broad incumbents are PointClickCare and WellSky (ClearCare/WellSky Personal Care). Emerging players are OnShift and CareVention HealthCare. iCareManager is listed as a regional player.
Does Geras have an API?
No public API is recorded for Geras.
What industry is Geras in?
Geras's product category is Aged Care Facility Management Software. Its primary akta.pro industry code is HSABAIAB, Care Navigation & Service Coordination (Medical, Social, Community), with a secondary code of HLADABAC, Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place). Its NAICS code is 623312 and its SIC code is 7372.