Capicor
Capicor is a privately held multidisciplinary design studio in Alicante, Spain, founded in 1998, offering web design, branding, graphic design, interior design, and online marketing services to SMBs, regional governments, and educational institutions across Spain.
- Company typePrivate
- Founded1998
- HeadquartersAlicante, Spain
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Capicor does
Capicor (legal entity: Diseño Integral Capicor S.L.) is a privately held multidisciplinary design studio founded in 1998 and headquartered in Alicante, Spain. The company offers an integrated portfolio of creative and digital services spanning web design and development, brand creation and corporate identity, graphic design, interior design for commercial spaces, and online marketing (SEO, SEM, social media management, and email campaigns). Its core technical asset is Pymesenlared, a proprietary content management system that allows clients to self-manage websites and online stores without technical knowledge, with hosting delivered on dedicated servers bundled with SSL encryption.
Capicor serves primarily small and medium-sized businesses across more than 20 industry sectors, alongside a secondary base of regional government bodies (Diputación de Alicante, Ayuntamiento de Denia, Ayuntamiento de Campello) and educational institutions (Universidad de Valencia, Universidad de Alicante). The company reports a portfolio of 100+ brand logos and corporate manuals developed and 250+ websites under ongoing maintenance, indicating a meaningful recurring services book of business layered on top of project-based work.
The business model is predominantly project-based, one-off engagements for web design, branding, and graphic design work, complemented by multi-year recurring maintenance and hosting contracts and continuous online marketing retainers. Go-to-market is direct sales through the company website, in-person consultations at the Alicante office, and referrals driven by its visible client portfolio. Pricing is custom-quoted per project scope and is not publicly disclosed. The company has no external investors, no disclosed funding rounds, no subsidiaries, and operates as a single-entity regional studio serving the Alicante Province and broader Valencia Community in Spain.
Capicor firmographics
Firmographics- Name
- Capicor
- Legal name
- Diseño Integral Capicor S.L.
- Website
- https://capicor.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Capicor is a privately held multidisciplinary design studio in Alicante, Spain, founded in 1998, offering web design, branding, graphic design, interior design, and online marketing services to SMBs, regional governments, and educational institutions across Spain.
- Ownership category
- akta.pro rank
Capicor industry classification
Industry- Product category
- Design and Marketing Services
- NAICS
- Graphic Design Services (541430)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro industry
- Building Information Modeling (BIM) & Digital Design ServicesBusiness & Public Services/Professional Services (Legal, Accounting, Consulting)/Architecture, Design & Planning Services
Keywords
Where Capicor is headquartered
LocationHeadquarters
- HQ city
- Alicante
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Capicor business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Web Design Services: Custom website and online store development including domain registration, hosting on dedicated servers, search engine positioning, and ongoing maintenance and technical support.
- Branding Services: Brand creation, corporate identity, graphic design, packaging, catalogs, trade show stands, and interior design services.
- Online Marketing Services: SEO positioning, SEM campaigns, social media management, and email marketing campaigns including continuous advice, newsletter design, copywriting, sending, and detailed result reports.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Capicor product offering
Product offeringCore offering
Capicor is a multidisciplinary design studio in Alicante, Spain, offering integrated web design and development, branding and corporate identity, graphic design, interior design for commercial spaces, and online marketing services (SEO, SEM, social media, email marketing). The studio also maintains a proprietary content management system called Pymesenlared, which enables clients to self-manage websites and online stores without technical knowledge, and provides ongoing web maintenance and technical support.
Product overview
Capicor operates as a multidisciplinary design studio offering an integrated portfolio of services centered on web development, brand identity, and online marketing. The core offerings include Web Design (Diseño Web) for website and e-commerce development, Branding services for brand creation and corporate identity, Graphic Design for print and digital materials, Interior Design for commercial spaces, and Online Marketing encompassing SEO, SEM, social media, and email campaigns. The company also provides a proprietary CMS platform called Pymesenlared for self-managed website and store creation. These services are complemented by Web Maintenance and technical support. The studio primarily serves clients across diverse sectors including food and beverage, hospitality, sports, professional services, and cultural institutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Diseño Web (Web Design and Development) Custom website and e-commerce store design and development, including self-manageable features, domain registration, dedicated hosting, search engine positioning, and ongoing maintenance and technical support. Targeted at businesses in Alicante and the Community of Valencia needing a professional web presence.
- Branding Comprehensive brand identity services including brand creation, corporate identity, packaging, catalogs, trade show stands, and interior design for commercial spaces. Targeted at businesses seeking to establish or refresh their brand identity.
- Diseño Gráfico (Graphic Design) Graphic design services including posters, catalogs, packaging, and visual communication materials across various sectors. Targeted at businesses needing print and digital graphic design collateral.
- Interiores (Interior Design for Commercial Spaces) Interior design services for commercial spaces, including stands at trade shows and retail environments such as those delivered for Volvo Ocean Race, Go Padel, Mar Blava, and Matthias Interiorismo. Targeted at enterprises and consumer-facing brands needing physical space design.
- Marketing Online (Online Marketing) Online marketing services including SEO positioning, SEM campaigns, social media management, and email marketing campaigns with continuous advice, newsletter design, copywriting, sending, and detailed result reports. Targeted at businesses seeking to improve web traffic and conversions.
- Pymesenlared CMS Platform Proprietary content management system for creating websites and online stores, enabling device-agnostic management without requiring technical knowledge. Operates as a standalone platform at pymesenlared.es and is offered to businesses needing self-managed web and e-commerce capabilities.
Companies that use Capicor
Customer profileNamed customers16 records
Segments3 records
Ideal customer profiles3 records
Capicor technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Capicor partnerships and signals
Strategic signalScale indicators4 records
Recent moves4 records
Capicor competitors and assessment
Company assessmentBroad incumbents
- Pentagram: Globally established, partner-led design consultancy delivering branding, identity, and digital design to large enterprise clients. Comparable in capabilities (brand identity, graphic design, digital) but operates at far larger scale and price points than Capicor's SMB base.
- Huge: Global experience design and digital agency delivering brand, product, and marketing services. Comparable in the integrated design + digital marketing offering but operating primarily with enterprise clients globally rather than Spanish SMBs.
- R/GA: Global digital agency offering brand design, experience design, and marketing across digital channels. Comparable because its offer portfolio overlaps Capicor's web, branding, and online marketing capabilities, at significantly larger scale and geographic reach.
- Landor & Fitch: Global brand consulting and design firm operating across branding, identity, and experience design. Comparable to Capicor because it competes for branding and corporate identity mandates, though primarily at large-enterprise scale rather than Spanish SMBs.
Direct peers
- Folch: Barcelona-based multidisciplinary design studio delivering branding, editorial, and visual identity work. Comparable because it operates a similar multidisciplinary studio model focused on design and brand creation in the Spanish market, addressing overlapping SMB and enterprise client types.
- Shackleton: Madrid-based Spanish creative and advertising agency producing brand campaigns, content, and digital activations. Comparable to Capicor because it sells integrated creative services (branding, content, digital marketing) to Spanish clients, overlapping on core categories.
- ManyPixels: Subscription-based design services firm offering graphic design, branding, and web assets to SMBs and agencies. Comparable to Capicor because it competes for the same SMB and agency-outsourced design spend with an alternative commercial model.
- Superside: Global design-as-a-subscription provider delivering branding, graphic design, and web design on a recurring model to SMBs and mid-market clients. Comparable because it targets the same customer pain point Capicor solves (outsourced design capacity without in-house staff) using a tech-enabled recurring model.
- Good Rebels: Madrid-based digital transformation agency offering marketing, design, and technology services. Comparable to Capicor because both agencies wrap branding, design, and digital delivery into integrated client engagements in Spain.
- Mucho Studio: Barcelona-headquartered design and branding studio working across brand identity, editorial design, and digital experiences. Comparable to Capicor because it offers an analogous multidisciplinary design offering for Spanish and international clients with similar project-based pricing.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Capicor social profiles
Digital presenceCapicor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Capicor leadership team
Management profileNumber of profiles
Capicor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Capicor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Capicor
What does Capicor do?
Capicor is a multidisciplinary design studio in Alicante, Spain, offering integrated web design and development, branding and corporate identity, graphic design, interior design for commercial spaces, and online marketing services (SEO, SEM, social media, email marketing). The studio also maintains a proprietary content management system called Pymesenlared, which enables clients to self-manage websites and online stores without technical knowledge, and provides ongoing web maintenance and technical support.
Is Capicor a public or private company?
Capicor is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Capicor founded?
Capicor was founded in 1998. It employs 11 to 50 people.
Where is Capicor based?
Capicor is headquartered in Alicante, Spain, in the Europe region.
How does Capicor make money?
Three revenue lines are on record. Web Design Services are the primary driver. The others are branding Services and online Marketing Services.
Who are Capicor's main competitors?
Broad incumbents on record are Pentagram, Huge, R/GA and Landor & Fitch. Direct peers are Folch, Shackleton, ManyPixels, Superside, Good Rebels and Mucho Studio.
Does Capicor have an API?
No public API is recorded for Capicor.
What industry is Capicor in?
Capicor's product category is Design and Marketing Services. Its primary akta.pro industry code is BPAHAKAK, Building Information Modeling (BIM) & Digital Design Services. Its NAICS code is 541430 and its SIC code is 7330.