Bluebook
- Company typePrivate
- Founded2013
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
Bluebook firmographics
Firmographics- Name
- Bluebook
- Legal name
- Blue Book (London) LLP
- Website
- https://bluebooklondon.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Bluebook is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Bluebook business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Commercial Real Estate Agency Fees: Commission-based fees earned from landlords and property owners for agency services including tenant representation, lease advisory, and property marketing across Central London commercial real estate.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Annual | Property-specific rental pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Bluebook product offering
Product offeringCore offering
Bluebook is a London-based commercial real estate agency focused on Central London office space. It provides office agency, lease advisory, asset management, development opportunities, and a flexible workspace service branded Blueflex. The firm operates with nine staff led by two partners and earns revenue through transaction commissions and advisory fees on commercial property mandates.
Product overview
Bluebook is a Central London commercial real estate agency offering a unified service portfolio centered on office agency, lease advisory, asset management, and development opportunities. The company operates through its core service lines—Office Agency, Lease Advisory, Asset Management, and Development Opportunities—augmented by Blueflex, its flexible office offering. Property listings and search functionality are accessible through its website, providing access to available office spaces across Central London's key districts.
Differentiator
Problem solved
Functional benefit
Brands
- Blueflex: A flexible workspace offering category within Bluebook's property portfolio, featuring short-term and flexible lease office spaces.
Companies that use Bluebook
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
Bluebook technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Bluebook partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Bluebook competitors and assessment
Company assessmentDirect peers
- Cushman & Wakefield: Global commercial real estate services firm with a major London office agency team. Direct competitor on West End and City office leasing and advisory mandates.
- Knight Frank: Global real estate advisory with a particularly strong UK and London office agency practice. Directly competes with Bluebook on Central London office agency and lease advisory mandates for institutional landlords.
- Hanover Green: Boutique Central London office advisory firm comparable in size and focus to Bluebook. Competes for similar submarkets (Soho, West End, Midtown) and institutional landlord mandates.
- Levy Real Estate: Independent London-focused commercial real estate agency offering office agency and advisory. Comparable size and Central London submarket overlap with Bluebook.
- Savills: UK-headquartered global real estate services firm with deep London office agency, lease advisory and capital markets coverage. Competes head-to-head for the same institutional landlord mandates.
Broad incumbents
- BNP Paribas Real Estate: European real estate advisory with a sizable London office agency team. Competes for institutional landlord mandates in Central London.
- JLL: Global full-service real estate firm with major London office agency and capital markets practices. Competes for the same institutional clients at a larger, broader scale than Bluebook.
- CBRE: World's largest commercial real estate services firm with deep London office agency, advisory and capital markets capabilities. Competes broadly across Bluebook's service lines.
- Colliers: Global real estate advisory with a substantial UK office agency practice. Overlaps with Bluebook on Central London office leasing for institutional clients.
Emerging players
- Hubble: UK flexible office platform enabling short-term and managed office deals. An emerging, tech-enabled participant in the same Central London flex market Bluebook addresses via Blueflex.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Bluebook social profiles
Digital presenceBluebook financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bluebook leadership team
Management profileNumber of profiles
Profiles9 records
Bluebook funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bluebook M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bluebook
What does Bluebook do?
Bluebook is a London-based commercial real estate agency focused on Central London office space. It provides office agency, lease advisory, asset management, development opportunities, and a flexible workspace service branded Blueflex. The firm operates with nine staff led by two partners and earns revenue through transaction commissions and advisory fees on commercial property mandates.
Is Bluebook a public or private company?
Bluebook is a private company. It is classified as management employee owned and is currently operating.
When was Bluebook founded?
Bluebook was founded in 2013. It employs 1 to 10 people.
Where is Bluebook based?
Bluebook is headquartered in London, United Kingdom, in the Europe region.
How does Bluebook make money?
One revenue line is on record: commercial Real Estate Agency Fees.
Who are Bluebook's main competitors?
Direct peers on record are Cushman & Wakefield, Knight Frank, Hanover Green, Levy Real Estate and Savills. Broad incumbents are BNP Paribas Real Estate, JLL, CBRE and Colliers. Hubble is listed as an emerging player.
Does Bluebook have an API?
No public API is recorded for Bluebook.