Feedstuffs

Name

Feedstuffs

Legal name

Feedstuffs

Website

https://feedstuffs.com

Company type

Private

Founded year

1928

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Agricultural News Media

akta.pro primary industry

Food, Cooking & Beverage Magazines (MPAJAEAF)

Keywords

• Agricultural news media
• Animal agriculture reporting
• Commodity market data
• Feed ingredient pricing
• Livestock industry news

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Subscription Revenue: Feedstuffs generates primary revenue through subscription-based access to its digital content, including premium articles, market reports, and exclusive data. The publication offers both free and premium (subscription-gated) content tiers.
2. Advertising and Sponsorships: The platform monetizes through sponsored content, video sponsorships (FastChat features, webinars), and display advertising from agricultural industry companies, input suppliers, and equipment manufacturers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Feedstuffs operates a B2B digital media platform delivering news, market data, and analysis for the animal agriculture industry. It publishes daily news articles on policy, markets, and nutrition/health for poultry, beef, dairy, and swine sectors, alongside podcasts, digital editions, live streams, and exclusive monthly feed ingredient price listings sourced through Barchart Solutions and CME Group integrations.

Product overview

Feedstuffs operates as a comprehensive digital media platform for animal agriculture news, consisting of a main news website delivering agribusiness, policy, and market coverage, paired with multiple content products including the Feedstuffs 365 live streaming platform, Digital Editions (monthly interactive magazines), Podcasts (Feedstuffs in Focus, Pork Nation, BEEF Banter), and Market Data services providing real-time commodities pricing, weather forecasts, and premium Ingredient Market Prices. The core platform offers free access to news articles, market data from Barchart Solutions, and weather information, while specialized content like detailed feed ingredient prices requires subscription.

Differentiator

Problem solved

Functional benefit

Brands

• Feedstuffs 365: Live streaming video content and webinars related to animal agriculture news and industry topics
• Feedstuffs in Focus
• Feedstuffs Pork Nation

Products and services

• Feedstuffs News Website The main digital news platform providing agribusiness news, market updates, policy coverage, and industry commentary for animal agriculture professionals.
• Market Data and Commodities Real-time and delayed futures prices for grains (corn, soybeans, wheat, oats), livestock (lean hogs, live cattle), dairy (Class III milk), and energy commodities, sourced from Barchart Solutions.
• Weather Forecasts Agricultural weather forecasting service providing current conditions, hourly forecasts, extended forecasts, and weather maps including radar, soil moisture, and precipitation data.
• Digital Editions Monthly digital magazine editions of Feedstuffs delivered in an interactive format featuring video, podcasts, slideshows, and animation. Includes archives from 2022 onwards.
• Feedstuffs Podcasts Audio content series including Feedstuffs in Focus, Pork Nation, and BEEF Banter covering agribusiness news, market analysis, and industry interviews.
• Feedstuffs 365 Live streaming video platform featuring webinars, live events, and video interviews focused on livestock production, nutrition, and market analysis.
• Ingredient Market Prices Exclusive feed ingredient price listings providing monthly price data for feed ingredients, available as premium content for subscribers.
• Cash Grain Bids Localized grain bid information showing cash prices for corn and soybeans at cooperative locations.

Quantifiable outcome

• Exclusive Feedstuffs Ingredient Prices published monthly

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Informa PLCcoreOthersFeedstuffs is operated as part of the Informa Markets Division of Informa PLC. Informa PLC is a UK-based international events, scholarly publishing, and data company. This ownership structure provides Feedstuffs with access to broader agricultural event networks including Farm Progress Show and other Informa agriculture brands.
• Farm Progress NetworkcoreGTM or Marketing PartnerFeedstuffs is part of the Farm Progress Network, which includes agricultural publications, events, and digital media brands serving the farming community. The network includes Farm Progress Show, Husker Harvest Days, and regional farm publications.
• Barchart SolutionscoreTechnology or IntegrationBarchart Solutions provides market data and commodity price information to Feedstuffs. All commodity prices, futures data, and market information displayed on the site is sourced from Barchart Solutions, with at least 10-minute delayed data provision.
• U.S. SoyminorGTM or Marketing PartnerU.S. Soy sponsors Feedstuffs FastChat video content and webinars focused on soybean meal nutrition research, swine health, and feed formulation topics.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Successful Farming (Dotdash Meredith): Successful Farming / Agriculture.com is one of the largest US farm media brands, covering crops, livestock, equipment, and markets — directly competitive with Feedstuffs' agribusiness news and market coverage.
• Dairy Herd Management: Dairy Herd Management is a B2B trade publication covering dairy production, nutrition, and markets, overlapping with Feedstuffs' dairy coverage and feed ingredient pricing content.
• National Hog Farmer: National Hog Farmer is a leading US pork-industry trade publication covering production, nutrition, and markets — directly comparable to Feedstuffs' Pork Nation podcast and swine news vertical.
• DTN / Progressive Farmer: DTN combines real-time agricultural market data, weather, and the Progressive Farmer magazine — a direct overlap with Feedstuffs' news, market data, and weather offerings for US agribusiness professionals.
• WATT Global Media: WATT Global Media publishes Feed Strategy, Poultry USA, Watt Poultry, and other animal-feed and poultry titles, making it a direct peer in the feed-and-livestock B2B trade publishing niche Feedstuffs serves.
• Farm Journal Media: Farm Journal publishes AgWeb, Top Producer, and various commodity and livestock titles, competing head-to-head with Feedstuffs in the US animal-agriculture B2B media space, including market data, policy coverage, and farmer/producer audiences.
• BEEF Magazine: BEEF Magazine covers the US beef industry with news, market data, and producer-focused content, directly overlapping Feedstuffs' beef/livestock coverage and podcast (BEEF Banter) audience.

Regional players

• MinnPost's agriculture coverage / AgWeek: AgWeek covers agriculture across the Upper Midwest with news, market data, and agribusiness reporting, comparable in audience overlap (US farmers) though with a regional rather than national scope.

Others

• Barchart Solutions: Barchart is Feedstuffs' market data partner providing commodity futures, cash grain bids, and pricing — a critical infrastructure/enabler rather than a direct content competitor, but increasingly Barchart is launching its own ag-media surfaces.

Emerging players

• AgFunder News: AgFunder News is a digital-first B2B media outlet covering agtech, foodtech, and agricultural investment — adjacent to Feedstuffs' coverage but focused on the innovation/VC angle rather than traditional production agriculture.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Feedstuffs
• Facebookfacebook.com/feedstuffs

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Feedstuffs