Gad'
Gad' is a Brazilian boutique brand and design consultancy founded in 1984, based in Vila Olímpia (São Paulo), with 11-50 employees offering brand strategy, UX design, and communication services to clients.
- Company typePrivate
- Founded1984
- HeadquartersVila Olímpia, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
Gad' firmographics
Firmographics- Name
- Gad'
- Legal name
- Gad'
- Website
- https://gad.com.br
- Company type
- Private
- Founded year
- 1984
- Headcount range
- 11–50 employees
- Short description
- Gad' is a Brazilian boutique brand and design consultancy founded in 1984, based in Vila Olímpia (São Paulo), with 11-50 employees offering brand strategy, UX design, and communication services to clients.
- Ownership category
- akta.pro rank
Gad' industry classification
Industry- Product category
- Brand Design Consulting
- NAICS
- Graphic Design Services (541430), Marketing Consulting Services (541613)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
Keywords
Where Gad' is headquartered
LocationHeadquarters
- HQ city
- Vila Olímpia
- HQ country
- Brazil
- HQ region
- Latin America
Markets served
Gad' business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Gad' product offering
Product offeringCore offering
Gad' is a Brazilian brand and design consultancy that delivers brand strategy, user experience (UX) design, and communication services. Its work spans strategic brand positioning, experience design, and corporate or campaign communications intended for organizational clients seeking to define or refresh their brand presence.
Differentiator
Problem solved
Functional benefit
Products and services
- Brand Strategy Strategic consulting offering focused on defining or refreshing a client's brand positioning, identity, and direction. Targeted at organizations undertaking branding initiatives.
- UX Design User experience design services intended to improve how customers interact with a client's products or digital touchpoints. Targeted at organizations seeking to enhance product or service usability.
- Communication Services Corporate and campaign communication services supporting how organizations convey their brand and messages to audiences. Targeted at organizations needing integrated communication output.
Companies that use Gad'
Customer profileIdeal customer profiles1 record
Gad' technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Gad' competitors and assessment
Company assessmentBroad incumbents
- IDEO: Larger global design and innovation consultancy with broader portfolio including product design and organizational consulting. Comparable on the design-led, strategy-infused model even if broader in scope.
- Wieden+Kennedy: Independent global creative agency with strong brand strategy and campaign design offering. Comparable on the brand-and-creative combination for enterprise clients.
Direct peers
- Pentagram: Independent design consultancy offering brand strategy, identity, and UX across consumer and enterprise clients. Directly comparable as a multi-partner, boutique brand/design firm of similar ethos to Gad'.
- FutureBrand: Brand consultancy delivering strategy, design and experience work across consumer and corporate clients. Comparable in scope and target buyer to Gad'.
- Interbrand: Global brand consulting firm covering strategy, naming, visual identity and experience design. Overlaps directly with Gad' on brand strategy and design execution.
- Siegel+Gale: Brand strategy and experience design consultancy with a strong simplicity-driven philosophy. Closely aligned with Gad' on the brand-plus-experience offering.
- Wolff Olins: Brand-led transformation and design consultancy with global clients. Comparable in blending brand strategy with creative and experience design engagements.
- Landor & Fitch: Global brand consultancy delivering brand strategy, design, and experience work. Highly comparable on the brand-strategy-plus-design combination that Gad' sells.
Regional players
- DPZ&T: Major Brazilian advertising agency with brand strategy and creative capabilities. Comparable as a domestic competitor competing for brand-led mandates in Brazil.
- AlmapBBDO: Leading Brazilian creative advertising agency headquartered in São Paulo. Comparable as a major São Paulo-based brand and creative services competitor for the same enterprise clients.
Market position
Customer concentration
Gad' social profiles
Digital presenceGad' financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gad' leadership team
Management profileNumber of profiles
Gad' funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gad' M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gad'
What does Gad' do?
Gad' is a Brazilian brand and design consultancy that delivers brand strategy, user experience (UX) design, and communication services. Its work spans strategic brand positioning, experience design, and corporate or campaign communications intended for organizational clients seeking to define or refresh their brand presence.
When was Gad' founded?
Gad' was founded in 1984. It employs 11 to 50 people.
Where is Gad' based?
Gad' is headquartered in Vila Olímpia, Brazil, in the Latin America region.
Who are Gad''s main competitors?
Broad incumbents on record are IDEO and Wieden+Kennedy. Direct peers are Pentagram, FutureBrand, Interbrand, Siegel+Gale, Wolff Olins and Landor & Fitch. Regional players are DPZ&T and AlmapBBDO.
Does Gad' have an API?
No public API is recorded for Gad'.
What industry is Gad' in?
Gad''s product category is Brand Design Consulting. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 541430 and its SIC code is 8742.