Dana Associates
- Company typePrivate
- Founded1988
- HeadquartersCambridge, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
Dana Associates firmographics
Firmographics- Name
- Dana Associates
- Legal name
- DANA Associates, Inc.
- Website
- https://danaassociates.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Dana Associates industry classification
Industry- Product category
- Executive Search Services
- NAICS
- Executive Search Services (561312)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- Confidential/Replacement & Succession Search (BPACAAAK)
Keywords
Where Dana Associates is headquartered
LocationHeadquarters
- HQ city
- Cambridge
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Dana Associates business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Recruitment/Executive Search Fees: DANA Associates generates revenue through professional recruitment services, placing sales professionals and sales management talent for client companies. As a retained executive search firm, they work with clients on a contingency or retained basis to find and place candidates in direct-hire sales positions. The firm specializes exclusively in sales and sales leadership roles.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Dana Associates product offering
Product offeringCore offering
Dana Associates is an executive search firm that places sales professionals for small and medium-sized businesses. The firm is based in Cambridge, Massachusetts, and operates with a methodology centered on in-person candidate interviews, applying a 3:1 send-out-to-hire ratio to qualify candidates.
Product overview
Dana Associates is Boston's leading executive search firm specializing exclusively in placing sales professionals for small and medium-sized companies. The company offers a portfolio of recruiting services including Sales & Leadership Recruiting, Sourcing Talent, Building Teams, Hiring Remote, and Growing Revenue. Their approach centers on an immersive, field-tested methodology combining face-to-face evaluations and rigorous candidate assessments to make placements that last. They serve industries including SaaS, On-Prem Software, Technology, Market Research, Publishing, EdTech, Medical Device, Business Services, and E-Learning, placing roles ranging from CRO and VP of Sales to Account Executives and BDRs.
Differentiator
Problem solved
Functional benefit
Products and services
- Sales & Leadership Recruiting
Quantifiable outcome
- 3:1 send-out to hire ratio ensures high-quality candidate presentations
- +2 more outcomes
Companies that use Dana Associates
Customer profileNamed customers7 records
Segments10 records
Ideal customer profiles1 record
Dana Associates technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Dana Associates partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights4 records
Dana Associates competitors and assessment
Company assessmentBroad incumbents
- Egon Zehnder: Global executive search firm with strong functional practices; comparable for senior-level executive placements including revenue and commercial leadership.
- Heidrick & Struggles: Global executive search firm with a dedicated CEO & Board Practice and broader functional practices; comparable because it places C-suite and senior executives including sales leadership roles, though at significantly larger scale.
- Korn Ferry: Large global organizational consulting firm with executive search as one of its core services; comparable as a scaled competitor offering sales leadership and CRO placements to enterprise clients.
- Russell Reynolds Associates: Global executive search firm placing senior leaders across functions and industries; comparable for C-suite and VP-level sales leadership placements at mid-market and enterprise clients.
- Spencer Stuart: Leading global executive search firm focused on board, CEO, and senior leadership placements; comparable as a direct competitor in the executive search space, particularly for senior sales and revenue officer roles.
Direct peers
- Sales Talent Agency: Specialized sales recruiting firm focused exclusively on placing sales professionals; one of the closest direct competitors to Dana Associates in niche sales recruiting, though operating at national scale.
- Peak Sales Recruiting: Sales-specific recruiting firm placing SDRs, AEs, managers, and VPs of sales; directly comparable as a boutique competitor serving SaaS and technology companies seeking sales talent.
- Betts Recruiting: Recruiting firm specializing in sales, marketing, and customer success placements for high-growth tech companies; closely comparable in targeting and role focus.
Emerging players
- The Jacobson Group: Specialized recruiting firm with deep focus on sales, marketing, and insurance talent acquisition; comparable as a niche boutique with similar vertical-specific sales recruitment expertise.
Regional players
- Goodwin Recruiting: US-based recruiting firm operating across multiple functional areas with a relationship-driven approach; comparable methodology and target market overlap though broader than sales-only.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Dana Associates social profiles
Digital presenceDana Associates financial estimates
Financial estimateRevenue estimate
Valuation estimate
Dana Associates leadership team
Management profileNumber of profiles
Profiles1 record
Dana Associates funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Dana Associates M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Dana Associates
What does Dana Associates do?
Dana Associates is an executive search firm that places sales professionals for small and medium-sized businesses. The firm is based in Cambridge, Massachusetts, and operates with a methodology centered on in-person candidate interviews, applying a 3:1 send-out-to-hire ratio to qualify candidates.
Is Dana Associates a public or private company?
Dana Associates is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Dana Associates founded?
Dana Associates was founded in 1988. It employs 1 to 10 people.
Where is Dana Associates based?
Dana Associates is headquartered in Cambridge, United States, in the North America region.
How does Dana Associates make money?
One revenue line is on record: recruitment/Executive Search Fees.
Who are Dana Associates's main competitors?
Broad incumbents on record are Egon Zehnder, Heidrick & Struggles, Korn Ferry, Russell Reynolds Associates and Spencer Stuart. Direct peers are Sales Talent Agency, Peak Sales Recruiting and Betts Recruiting. The Jacobson Group is listed as an emerging player. Goodwin Recruiting is listed as a regional player.
Does Dana Associates have an API?
No public API is recorded for Dana Associates.
What industry is Dana Associates in?
Dana Associates's product category is Executive Search Services. Its primary akta.pro industry code is BPACAAAK, Confidential/Replacement & Succession Search. Its NAICS code is 561312 and its SIC code is 7361.