Loons Lab
Loons Lab (Loon Labs) is a Minnesota-based craft cannabis manufacturer founded by Gabriel Hanson that produces the d'Ope cannabis vape line and sells directly to recreational dispensaries in the Twin Cities market, having launched as the first independent small-business entry into Minnesota's adult-use market.
- Company typePrivate
- Founded2020
- HeadquartersColombo, Sri Lanka
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Loons Lab does
Loons Lab, operating commercially as Loon Labs, is a Minnesota-based cannabis manufacturer founded by Gabriel Hanson. The company began as a hemp extraction business approximately six years prior to March 2026, when it pivoted to finished cannabis production for Minnesota's adult-use recreational market, which was legalized in 2023. Its core product is the d'Ope cannabis vape line, distributed through a direct-to-dispensary wholesale model targeting recreational cannabis retailers.
On March 2, 2026, Loon Labs distributed 7,000 d'Ope cannabis vape units to eight Twin Cities dispensaries, becoming the first independently operated small business to bring craft cannabis products to Minnesota's adult-use market. The company is operating within a regulatory framework that has so far issued licenses to over 160 cannabis businesses statewide, though the market is constrained by supply-chain bottlenecks at testing facilities.
Loon Labs operates with a horizontal segmentation approach, serving recreational cannabis dispensaries as its primary customer segment and, by extension, adult-use cannabis consumers as end buyers. The company's revenue model is wholesale unit sales to dispensaries; pricing and unit economics are not publicly disclosed. The competitive positioning rests on first-mover craft branding, six years of hemp extraction expertise, and early regulatory licensing, with no disclosed funding rounds, M&A activity, partnerships, or formal marketing infrastructure at the time of writing.
Loons Lab firmographics
Firmographics- Name
- Loons Lab
- Website
- https://loonslab.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Loons Lab (Loon Labs) is a Minnesota-based craft cannabis manufacturer founded by Gabriel Hanson that produces the d'Ope cannabis vape line and sells directly to recreational dispensaries in the Twin Cities market, having launched as the first independent small-business entry into Minnesota's adult-use market.
- Ownership category
- akta.pro rank
Loons Lab industry classification
Industry- Product category
- Cannabis Manufacturing
- NAICS
- Medicinal and Botanical Manufacturing (325411)
- SIC
- Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Vape & Cartridge Accessories (Batteries, Chargers, Pods) (CRANAHAH)
Keywords
Where Loons Lab is headquartered
LocationHeadquarters
- HQ city
- Colombo
- HQ country
- Sri Lanka
- HQ region
- Asia
Markets served
Loons Lab business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Others
Revenue model
- Cannabis Product Sales: Loon Labs generates revenue by manufacturing and selling cannabis vape products (d'Ope cannabis brand) directly to recreational dispensaries. The company has transitioned from hemp extraction to producing finished cannabis products for Minnesota's adult-use market.
Go-to-market motion1 record
Distribution channels1 record
Loons Lab product offering
Product offeringCore offering
Loons Lab (also referred to as Loon Labs) manufactures craft cannabis vape products under the d'Ope cannabis brand and distributes them directly to recreational dispensaries. The company transitioned from a hemp extraction business to producing finished cannabis vape products for Minnesota's newly legalized adult-use recreational market.
Product overview
Loons Lab is a craft cannabis company founded by Gabriel Hanson, operating as a small business in Minnesota's emerging adult-use cannabis market. The company's primary product offering is the "d'Ope cannabis" vape line, which launched on March 2nd, 2026, making Loons Lab the first independent manufacturer to bring craft cannabis products to recreational dispensaries in Minnesota. The company has distributed 7,000 vape units to eight Twin Cities dispensaries, representing the emergence of craft cannabis as envisioned by the state's 2023 legalization framework.
Differentiator
Problem solved
Functional benefit
Brands
- d'Ope cannabis: Cannabis vape products sold to dispensaries in Minnesota's adult-use market.
Products and services
- d'Ope cannabis vapes
Companies that use Loons Lab
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Loons Lab technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Loons Lab partnerships and signals
Strategic signalScale indicators3 records
Recent moves3 records
Expansion highlights3 records
Loons Lab competitors and assessment
Company assessmentBroad incumbents
- Curaleaf: One of the largest U.S. multi-state cannabis operators offering vape cartridges alongside a broad product portfolio through dispensary wholesale. Comparable as a cannabis vapor products supplier but operating at vastly greater scale and geographic reach than Loons Lab.
- Cresco Labs: Multi-state cannabis operator with broad product portfolio including vapor cartridges distributed to dispensaries across numerous legal states. Comparable as a large cannabis vapor product supplier with established dispensary relationships, contrasting Loons Lab's craft single-state positioning.
- Green Thumb Industries: Multi-state cannabis cultivator and manufacturer with vapor cartridge brands distributed through dispensaries in many U.S. legal markets. Comparable as a cannabis vapor product manufacturer with both cultivation and branded goods capabilities, contrasting Loons Lab's single-state craft focus.
Direct peers
- Heavy Hitters: California-based cannabis vapor cartridge brand with broad dispensary distribution across multiple states. Comparable as a vapor-focused cannabis brand operating in adult-use markets through wholesale dispensary relationships.
- Raw Garden: California-based craft cannabis brand known for high-volume, independently manufactured cannabis vape cartridges sold direct to dispensaries. Directly comparable as a craft-positioning cannabis vapor product company selling through wholesale dispensary channels.
- Stiiizy: Vertically integrated cannabis vaporizer brand selling premium vape pods and cartridges to licensed dispensaries across multiple adult-use states. Comparable as a vape-cartridge-focused cannabis brand with strong direct-to-dispensary distribution.
- Legion of Bloom: California craft cannabis vapor cartridge brand focused on pure, additive-free distillates distributed to dispensaries. Comparable as a small-batch, craft-positioned cannabis vape manufacturer serving adult-use retail.
- Jetty Extracts: California craft cannabis brand built around vape cartridges and extracts, independently owned and distributed through dispensaries. Comparable to Loons Lab as an independent craft cannabis vapor products manufacturer operating in a regulated adult-use market.
Emerging players
- Old Pal: Independent craft cannabis brand distributed to dispensaries across multiple adult-use markets with an accessible, lifestyle-positioned portfolio. Comparable as a smaller-scale craft cannabis brand that scaled through direct dispensary distribution and brand-led positioning in newly legal markets.
- Wana Brands: Independent craft cannabis edible and vapor product brand distributed to dispensaries across multiple legal states. Comparable as an independent craft cannabis CPG company that has scaled beyond a single state, illustrating the growth trajectory Loons Lab could pursue.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Loons Lab social profiles
Digital presenceLoons Lab financial estimates
Financial estimateRevenue estimate
Valuation estimate
Loons Lab leadership team
Management profileNumber of profiles
Profiles1 record
Loons Lab funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Loons Lab M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Loons Lab
What does Loons Lab do?
Loons Lab (also referred to as Loon Labs) manufactures craft cannabis vape products under the d'Ope cannabis brand and distributes them directly to recreational dispensaries. The company transitioned from a hemp extraction business to producing finished cannabis vape products for Minnesota's newly legalized adult-use recreational market.
Is Loons Lab a public or private company?
Loons Lab is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Loons Lab founded?
Loons Lab was founded in 2020. It employs 11 to 50 people.
Where is Loons Lab based?
Loons Lab is headquartered in Colombo, Sri Lanka, in the Asia region.
How does Loons Lab make money?
One revenue line is on record: cannabis Product Sales.
Who are Loons Lab's main competitors?
Broad incumbents on record are Curaleaf, Cresco Labs and Green Thumb Industries. Direct peers are Heavy Hitters, Raw Garden, Stiiizy, Legion of Bloom and Jetty Extracts. Emerging players are Old Pal and Wana Brands.
Does Loons Lab have an API?
No public API is recorded for Loons Lab.
What industry is Loons Lab in?
Loons Lab's product category is Cannabis Manufacturing. Its primary akta.pro industry code is CRANAHAH, Vape & Cartridge Accessories (Batteries, Chargers, Pods). Its NAICS code is 325411 and its SIC code is 2833.