Incapture
Incapture is a Greater Sudbury-based film and video production company that delivers promotional videos, commercial videography, 360 virtual tours, and drone videography to SMBs and institutional clients across mining, real estate, municipal, education, and construction verticals in Northern Ontario.
- Company typePrivate
- Founded2019
- HeadquartersSudbury, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Incapture does
Incapture Ltd is a privately held film and video production company incorporated in Ontario, Canada, founded in 2019 and headquartered in Greater Sudbury. The company delivers a service-based portfolio spanning promotional videos, commercial videography, educational content, community-event coverage, real-estate marketing videos, commercial photography, drone videography, and 360-degree virtual tours. Its technical stack consists of conventional production equipment—cameras, drones, and 360-degree capture devices—combined with integration to the third-party Viewin360 hosting platform, which provides VR, zoom, autorotate, and thumbnail-navigation features for virtual-tour deliverables. Google Street View Trusted Partner status additionally enables publication of 360 tours to Google Maps and Google Search.
The company serves six primary verticals: Mining, Real Estate, Municipal Government, Corporate/Small Business, Educational Institutions, and Construction, with operational reach spanning Northern Ontario. Revenue is generated on a project, quote-based model with pricing not publicly disclosed; clients initiate engagement via website contact form, phone, or email for a free quote. Named commercial relationships include SmartCell Communications (a mid-market telecommunications retailer that commissioned 360 virtual tours and drone video for TELUS/Koodo retail locations in Sudbury and Peterborough) and a multi-year referral and co-production partnership with SWAT Media Group, whose CEO has referred business for three years and whose branding powers Incapture's website. Additional Travel Costa Rica certification indicates intent to extend into tourism-sector virtual tour work.
Incapture's go-to-market is direct-to-consumer / direct-to-SMB, supplemented by referral channels through SWAT Media Group and organic discovery via its Google Street View presence. The company is privately held with no disclosed funding rounds, parent company, subsidiaries, patents, or public financial reporting. Ownership appears founder-led, with Cameron identified as the principal operating figure based on client testimonials.
Incapture firmographics
Firmographics- Name
- Incapture
- Legal name
- Incapture Ltd
- Website
- https://incapture.ca
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Incapture is a Greater Sudbury-based film and video production company that delivers promotional videos, commercial videography, 360 virtual tours, and drone videography to SMBs and institutional clients across mining, real estate, municipal, education, and construction verticals in Northern Ontario.
- Ownership category
- akta.pro rank
Incapture industry classification
Industry- Product category
- Video Production Services
- NAICS
- Motion Picture and Video Production (512110), Motion Picture and Video Industries (5121)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro industry
- Interactive & Immersive Content Production (AR/VR/3D)Business & Public Services/Marketing, Advertising & PR Services/Content Marketing & Production (Copy, Video, Design)Short-Form Animation (Shorts, Web Series)Short-Form DocumentariesMedia, Entertainment & Sports/Film & Video Production/Distribution/Documentary & Nonfiction Production
Keywords
Where Incapture is headquartered
LocationHeadquarters
- HQ city
- Sudbury
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Incapture business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Video Production Services: Project-based film and video production including promotional videos, commercial videography, and corporate content. Revenue is generated on a per-project basis with pricing quoted based on scope and requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Incapture product offering
Product offeringCore offering
Incapture is a film and video production company that creates promotional videos, commercial videography, 360-degree virtual tours, drone footage, real estate videos, educational content, community event coverage, and commercial photography for businesses and organizations. The company delivers projects on-location across Northern Ontario, with post-production handled remotely, and publishes interactive 360 virtual tours through the Viewin360 platform with Google Street View integration.
Product overview
Incapture is a film and video production company offering a comprehensive suite of content creation services. Their portfolio spans Promotional Videos, Commercial Videography, Educational Content, Community Events Coverage, Real Estate Video, 360 Virtual Tours, Drone Videography, and Commercial Photography. The company operates primarily as a service-based production studio rather than a software product company, delivering content across diverse industry sectors including Mining, Educational, Municipal, Construction, Real Estate, Small Business, and Corporate.
Differentiator
Problem solved
Functional benefit
Products and services
- Promotional Videos
Quantifiable outcome
- Professional 360 virtual tours and drone video services for telecommunications retail locations
- +1 more outcomes
Companies that use Incapture
Customer profileNamed customers2 records
Segments6 records
Ideal customer profiles6 records
Incapture technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Incapture partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- SWAT Media GroupcoreSWAT Media Group is a strategic marketing partner that refers clients to Incapture and collaborates on video production projects. CEO Rick Comtois has worked with Incapture for three years on behalf of clients and community partners. SWAT Media Group powers Incapture's website as shown by branding in the footer.
- SmartCell CommunicationsminorSmartCell Communications is a telecommunications retailer that commissioned Incapture for 360 virtual tours and drone video services at TELUS/Koodo locations in Sudbury and Peterborough. Director of Marketing Carly Comtois provided a testimonial praising the services.
- Viewin360coreViewin360 is the technology platform used by Incapture for hosting and sharing 360-degree virtual tours. The platform provides VR capabilities, zoom functionality, autorotate features, and thumbnail navigation for virtual tour experiences.
- Google Street ViewcoreIncapture is a certified Google Street View trusted partner, allowing them to publish 360 virtual tours directly to Google Maps and Google Search. This certification provides credibility and visibility for their virtual tour services.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Incapture competitors and assessment
Company assessmentEmerging players
- Matterport: Provider of 3D capture and digital twin platform for real estate, construction, and facilities. Adjacent to Incapture's 360 virtual tour offering with more specialized technology for property visualization.
Direct peers
- Inspired Image Picture Company: Canadian production company offering commercial video, corporate content, and promotional videos. Comparable service mix and SMB/enterprise client base to Incapture.
- Yum Yum Videos: Animated explainer and commercial video production company serving SMBs and enterprises. Comparable in the promotional/commercial video segment with similar service-based delivery model.
- Coolfire Studios: Commercial video production studio serving corporate and brand clients with promotional videos, commercials, and branded content. Directly comparable offering to Incapture's commercial videography line.
- Mango Media: Toronto-based commercial video and animation production studio serving corporate, government, and educational clients. Comparable in commercial videography, educational content, and corporate communications.
- Viewin360: 360 virtual tour platform partner that hosts and delivers Incapture's virtual tours. Comparable because Viewin360 also enables virtual tour creation and delivery to similar real estate, retail, and tourism clients.
- SWAT Media Group: Sudbury/Northern Ontario-based media production company that partners with and powers Incapture's website. Closely intertwined regional peer operating in overlapping video, marketing, and multimedia services.
Broad incumbents
- Casual Films: Global commercial video production company offering corporate, branded, and training video content. Overlaps with Incapture's promotional video, educational content, and corporate training services.
- Toolhouse: Larger commercial and branded video production company serving enterprise clients globally. Comparable in the promotional and commercial videography segment but at significantly larger scale.
Regional players
- Avenue Media: Ontario-based video production and media company serving corporate, government, and educational clients. Comparable commercial video and promotional offerings, operating in a broader Ontario market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Incapture social profiles
Digital presenceIncapture financial estimates
Financial estimateRevenue estimate
Valuation estimate
Incapture leadership team
Management profileNumber of profiles
Incapture funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Incapture M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Incapture
What does Incapture do?
Incapture is a film and video production company that creates promotional videos, commercial videography, 360-degree virtual tours, drone footage, real estate videos, educational content, community event coverage, and commercial photography for businesses and organizations. The company delivers projects on-location across Northern Ontario, with post-production handled remotely, and publishes interactive 360 virtual tours through the Viewin360 platform with Google Street View integration.
Is Incapture a public or private company?
Incapture is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Incapture founded?
Incapture was founded in 2019. It employs 1 to 10 people.
Where is Incapture based?
Incapture is headquartered in Sudbury, Canada, in the North America region.
How does Incapture make money?
One revenue line is on record: video Production Services.
Who are Incapture's main competitors?
Matterport is listed as an emerging player. Direct peers are Inspired Image Picture Company, Yum Yum Videos, Coolfire Studios, Mango Media, Viewin360 and SWAT Media Group. Broad incumbents are Casual Films and Toolhouse. Avenue Media is listed as a regional player.
Does Incapture have an API?
No public API is recorded for Incapture.
What industry is Incapture in?
Incapture's product category is Video Production Services. Its primary akta.pro industry code is BPAFAIAL, Interactive & Immersive Content Production (AR/VR/3D), with a secondary code of MPADACAI, Short-Form Animation (Shorts, Web Series). Its NAICS code is 512110 and its SIC code is 7812.