What COASTLINE MICRO does

Coastline Micro Inc. is a privately held, family-owned custom system integrator founded in 1989 and headquartered in Irvine, California. The company designs, assembles, and ships custom-configured servers, enterprise workstations, AI infrastructure, and storage solutions on behalf of managed service providers (MSPs), value-added resellers (VARs), and IT resellers — typically under the partner's own brand via white-label fulfillment. The technology stack is built around barebones and components from tier-one vendors including Supermicro, ASUS, GIGABYTE, ASRock Rack, Intel, AMD, NVIDIA, and Kingston, with value-added services including BIOS configuration, custom cabling, software preloading, serial tracking, and remote connection setup. Product capabilities span 1U-4U rackmount servers with up to 10 GPU support, NVIDIA-Certified Systems, Kingston DDR4/DDR5 memory and PCIe 5.0 NVMe SSDs, FPGA-based AI appliances, petabyte-scale storage servers, and workstations powered by Intel Xeon-W and AMD Threadripper processors. The company also operates a reseller e-store for ASUS NUC mini PCs, enabling self-service configuration of memory, storage, and OS options.

The business model is primarily hardware resale with embedded integration services. Pricing is quote-based, with entry-level servers starting around $3,000, typical project sizes ranging from $6,000 to $30,000, and business-class AI platforms generally priced between $10,000 and $30,000 depending on performance, storage, and scalability requirements. The go-to-market is consultative and channel-led: solutions architects with a minimum of 15 years of experience engage partners directly via phone and online forms, supported by 100% USA-based engineering staff who built the systems. Distribution combines direct sales to enterprise and mid-market buyers with global drop-ship and white-label delivery to channel partners, and a self-service e-commerce storefront for standardized NUC products.

Revenue is generated through one-time hardware sales plus custom integration services, with no apparent subscription, managed service, or recurring revenue component disclosed. The company supports 100+ clients across MSPs, VARs, and IT resellers serving end customers ranging from small businesses to global enterprises with 10 to 10,000 employees. Operating geographies are described as global, with delivery and RMA support available worldwide. The company is privately held with no disclosed external investment, funding rounds, or institutional ownership.

Name

COASTLINE MICRO

Legal name

Coastline Micro Inc.

Website

https://coastlinemicro.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Coastline Micro is a family-owned custom system integrator founded in 1989 that builds and white-labels servers, workstations, AI infrastructure, and storage for MSPs, VARs, and IT resellers, leveraging direct partnerships with Supermicro, ASUS, GIGABYTE, ASRock Rack, Intel, and Kingston to deliver configured systems in 1-3 business days.

Ownership category

akta.pro rank

Headquarters

HQ city

Irvine

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Hardware Sales: Sale of custom-built servers, workstations, AI infrastructure, and components. Products include Supermicro servers, ASUS servers, GIGABYTE GPU servers, ASRock Rack solutions, Kingston memory and storage, and custom integration services.
2. Custom Integration Services: Custom system design, assembly, BIOS configuration, software preloading, testing, and fulfillment services for specialized hardware solutions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Coastline Micro is a custom system integrator that designs, assembles, and ships build-to-order servers, enterprise workstations, AI/GPU compute platforms, and components under white-label arrangements for MSPs, VARs, and IT resellers. The company configures components from Supermicro, ASUS, GIGABYTE, ASRock Rack, Intel, AMD, NVIDIA, and Kingston into integrated systems with BIOS setup, software preloading, custom branding, and rapid 1-3 business-day turnaround.

Product overview

Coastline Micro is a family-owned custom system integrator founded in 1989, serving MSPs, VARs, and IT resellers. The company offers a portfolio of server solutions including Supermicro, ASUS, GIGABYTE, and ASRock Rack platforms, custom enterprise workstations powered by Intel Xeon-W and AMD Threadripper processors, AI/GPU computing solutions with NVIDIA HGX H100/H200 support, Kingston memory and storage components, and comprehensive custom integration services. The product portfolio spans from entry-level desktops to enterprise-grade petabyte storage and HPC AI infrastructure, unified by white-label build-to-order capabilities and 1-3 business day turnaround.

Differentiator

Problem solved

Functional benefit

Products and services

• Supermicro Servers Enterprise-grade rackmount servers assembled from Supermicro components, including 1U/2U/4U Hyper series, CloudDC, GrandTwin, GPU servers with NVIDIA HGX H100/H200 support, and AMD EPYC-based platforms featuring Intel Xeon 6, 5th/4th Gen Intel Xeon Scalable, and AMD EPYC 9005/9004 processors with up to 8 GPUs per system. Built to order for MSP, VAR, and enterprise customers.
• ASUS Servers Customizable 1U-4U compute and GPU server solutions assembled from ASUS barebones, including RS700-E11-RS12U with 5th Gen Intel Scalable processors, ESC4000-E11 supporting 4 dual-slot GPUs with liquid cooling, and RS300-E12-RS4 Intel Xeon E-2400 1U servers. Targeted at channel partners and enterprise customers needing tailored server configurations.
• GIGABYTE GPU Servers Rack servers built from GIGABYTE platforms featuring AMD EPYC 9005/9004 and Intel Xeon Scalable processors with PCIe Gen5 GPU support, including 1U-4U form factors supporting up to 10 dual-slot GPUs. NVIDIA-Certified Systems available for data-center deployments serving HPC, AI, data analytics, 5G/edge, and cloud computing workloads.
• ASRock Rack Servers AMD and Intel-based rackmount servers assembled from ASRock Rack platforms, including 1U/2U/4U configurations with up to 24 hot-swap NVMe bays, GPU servers supporting up to 10 accelerators, and storage servers with AMD EPYC 9005/9004 or Intel Xeon Scalable processors.
• Custom Enterprise Workstations Custom-built workstations featuring Xeon-W and AMD Threadripper processors for high-end applications, business desktops with Intel Core processors, test bench systems with quick-access PCIe/SATA swap capabilities, and Corsair 7000D custom workstation builds. Designed for MSP/VAR resale and direct enterprise purchase for high-performance professional workloads.
• Custom Integration Services Build-to-order system integration including petabyte-plus storage servers, video surveillance recorders, FPGA-based AI solutions, CAD/CAM workstations, IoT edge appliances, and NUC systems. Includes solution architecting, BIOS configuration, custom logo/serial tracking, white-label shipping options, and post-delivery support engagement.
• AI Solutions GPU and CPU-based AI server solutions featuring processors from Intel, AMD, Ampere, and ARM alongside FPGAs from NVIDIA, Intel, and AMD, supporting both IoT edge deployments and HPC datacenter AI workloads. Targets AI infrastructure buyers and channel partners serving AI customers.
• Kingston Memory and Storage Solutions Kingston DDR4 and DDR5 RAM modules including FURY Beast gaming RAM, FURY Renegade performance RAM, Server Premier unbuffered RAM, Value SODIMM RAM, plus NVMe SSDs (PCIe 4.0), DC600M 2.5 SATA enterprise SSDs, and DC3000ME PCIe 5.0 NVMe U.2 data center SSDs. Sold to channel partners and enterprise customers for system upgrades and integration.
• Components and Spare Parts Spare parts and upgrades including compute components (processors, motherboards, GPUs from Intel, AMD, NVIDIA, Supermicro, ASUS, ASRock, Gigabyte), storage (HDD, SSD, NVMe from WD, Seagate, Kingston, Solidigm, Samsung, Micron, Toshiba), memory modules, add-in cards (network, GPU, RAID, HBA, fiber, InfiniBand), displays, and data cables.
• ASUS NUC Mini PCs ASUS 15th and 16th generation NUC mini PCs including NUC 15 Pro Core 3, Core 5, and Core 7 variants with configurable DDR5 memory (up to 64GB), NVMe storage options (500GB-4TB), and Windows 11, available through the reseller e-store for MSPs and VARs.

Quantifiable outcome

• Reduced lead times from 7 weeks to less than 3 days
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and strategic.

• SupermicrocoreTechnology or IntegrationDirect partner with Supermicro offering the largest portfolio of server products. Solutions architects are well-versed in Supermicro product lines and can quickly assemble perfect BOMs. Several Supermicro components stocked for quick turnaround.
• ASUScoreTechnology or IntegrationPartnership for thoughtfully designed and incredibly customizable 1U-4U compute and GPU solutions. Coastline Micro builds out ASUS barebones into complete and robust systems.
• IntelcoreTechnology or IntegrationStrategic vendor partnership for processors and technology components used in custom server and workstation solutions.
• KingstoncoreTechnology or Integration30+ year relationship as direct distributor of Kingston memory. Specializes in RAM solutions for high-performing AI servers to entry level desktops, with ability to source exact parts fast.
• Western DigitalstrategicTechnology or IntegrationPartnership for storage solutions including HDD, SSD, and NVME products.
• GIGABYTEcoreTechnology or IntegrationGIGABYTE GPU servers offered as part of solution portfolio. Giga Computing is an industry innovator in enterprise computing with comprehensive product portfolio for HPC, AI, data analytics, 5G/edge, and cloud computing.
• ASRock RackstrategicTechnology or IntegrationASRock Rack server solutions offered including AMD and Intel-based 1U, 2U, and 4U systems with GPU support.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Silicon Mechanics: Custom server, storage, and HPC integrator serving AI, research, and enterprise customers with build-to-order systems. Closely aligned with Coastline Micro's custom-integration, rackmount, and GPU-server focus.
• SHI International: Large IT reseller and integrator offering custom hardware, software, and lifecycle services to enterprise and public-sector customers through a channel-led motion. Comparable in custom build-to-order servers, workstations, and partner enablement.
• TD SYNNEX: Global IT distributor combining SYNNEX and Tech Data, distributing servers, components, and peripherals to resellers and integrators worldwide. Highly comparable wholesale-and-channel model for IT hardware.
• Exxact Corporation: Custom integrator of GPU servers, workstations, and HPC/AI infrastructure for research and enterprise. Directly overlaps on AI server, GPU, and custom-integration offerings.
• CDW: Large-scale wholesale distributor of computers, peripherals, and software to businesses, government, and education through direct sales and channel partners. Operates in the same MSP/VAR/IT-reseller ecosystem with comparable custom configuration services, though at far greater scale.
• Puget Systems: Custom system builder specializing in workstations, servers, and rendering/AI hardware with strong configurability and US-based support. Compares on custom-built PCs, AI workstations, and emphasis on quality integration.
• Thinkmate: Custom system integrator specializing in build-to-order servers, workstations, and storage for HPC, AI, and enterprise customers. Directly comparable in product category, custom configuration capability, and target use cases.
• Promark Technology: Value-added IT distributor serving VARs, MSPs, and resellers with custom-configured PCs, servers, and peripherals. Compares on channel-led distribution and white-label integration capabilities.
• Insight Enterprises: Global IT solutions provider that distributes hardware, software, and services to enterprises and channel partners, including custom-configured servers and workstations. Directly comparable go-to-market model serving similar MSP/VAR buyers.

Broad incumbents

• Ingram Micro: One of the largest global IT distributors, offering a broad hardware portfolio spanning servers, components, peripherals, and AI infrastructure. Overlaps significantly with Coastline Micro's supplier ecosystem and customer base but at incomparably larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/coastline-micro-inc.

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about COASTLINE MICRO