Pro Sound News
Pro Sound News is a specialist media brand covering live sound industry developments, operating as a sub-brand within Future plc's portfolio of 200+ multiplatform media brands, serving audio professionals and Pro AV advertisers.
- Company typePublic
- Founded1985
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Pro Sound News does
Pro Sound News is a specialist media brand covering developments in the live sound industry, operating as a sub-brand within Future plc's portfolio of 200+ multiplatform media brands. Headquartered in New York with 1-10 employees, the brand serves audio engineers, live sound professionals, and Pro AV industry participants through digital publishing on the prosoundnetwork.com platform. It sits within Future plc's broader content ecosystem that spans technology, gaming, fashion, lifestyle, sports, finance, and B2B verticals, reaching 1 in 3 adults globally each month through specialist websites, magazines, events, newsletters, and social spaces.
Pro Sound News operates on Future plc's shared technology infrastructure, which includes the Hawk proprietary eCommerce platform (launched 2013) for purchase decision support, the Aperture Audience Data Platform (launched 2022) for cross-portfolio audience targeting, and the newly introduced Helix Audience Intelligence Engine (announced March 2026) for precision audience segmentation. The Collab platform (launched September 2025) connects digital creators with the parent company's trusted media brands, signaling expansion into creator economy infrastructure. These platforms collectively enable the through-the-funnel advertising solutions, B2B newsletters (SmartBrief), event monetization, and licensing arrangements that fund the parent group's operations.
Pro Sound News's business model is advertising-driven, monetizing vertical-specific audience attention through display and sponsored content targeting live sound buyers, with potential event sponsorship tied to Future plc's events business. As a small specialist brand within a larger diversified media group, Pro Sound News benefits from cross-portfolio scale and shared technology but is structurally limited by its narrow advertiser base in the live sound vertical. Pricing is not publicly disclosed, and no specific revenue, headcount, or advertiser concentration data is available for the brand itself.
Pro Sound News firmographics
Firmographics- Name
- Pro Sound News
- Legal name
- Future plc
- Website
- https://prosoundnetwork.com
- Company type
- Public
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pro Sound News is a specialist media brand covering live sound industry developments, operating as a sub-brand within Future plc's portfolio of 200+ multiplatform media brands, serving audio professionals and Pro AV advertisers.
- Ownership category
- akta.pro rank
Pro Sound News industry classification
Industry- Product category
- Trade Media
- NAICS
- Motion Picture and Sound Recording Industries (512)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Services-Advertising (7310)
- akta.pro primary industry
- Enterprise Audio Publishing & Private Podcast Platforms (MPAIADAI)
- akta.pro secondary industries
- Audio Production & Podcasting (BPAFAIAE), Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors) (MPAIAJAB)
Keywords
Where Pro Sound News is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Pro Sound News business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Advertising: Through-the-funnel advertising solutions connecting advertisers to passionate, highly engaged audiences across all brands and platforms.
- Events: Live events including the Future Entertainment Show and other industry events that attract engaged audiences.
- Licensing: Licensing of brands and content to create additional revenue streams and extend brand reach.
- Price Comparison Technology: Price comparison services including Go.Compare and Mozo, generating revenue through affiliate and referral arrangements.
- B2B Solutions: B2B solutions including SmartBrief industry newsletters providing need-to-know news and analysis for business leaders.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Pro Sound News product offering
Product offeringCore offering
Pro Sound News is a specialist trade media brand covering the latest developments in Live Sound, publishing news, reviews, and industry analysis targeted at professional audio and live sound practitioners. The brand operates prosoundnetwork.com as its primary digital platform and is part of Future plc's portfolio of more than 200 multiplatform media brands distributed across websites, newsletters, events, and social spaces.
Product overview
Future plc is a multiplatform media company operating over 200 brands across technology, gaming, fashion, lifestyle, sports, finance, and B2B sectors. The company offers a portfolio of digital media brands, proprietary technology platforms including Hawk (eCommerce), Aperture (Audience Data Platform), and Helix (Audience Intelligence Engine), and creator partnership platform Collab. The core offering consists of specialist media brands delivering content through websites, magazines, events, newsletters, and social spaces, supported by advertising solutions and audience intelligence capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- TechRadar: The latest technology news and reviews, covering computing, entertainment, gadgets and more.
- GamesRadar+
- PC Gamer
- Guitar World
- Marie Claire
- The Week
- Wallpaper*
- Who What Wear
- Kiplinger
- Go.Compare
- Country Life
- Homes and Gardens
- SmartBrief
- Cycli ng News
- Tom's Guide
- Helix
- Aperture
- Hawk
- Woman & Home
- Space.com
Products and services
- Pro Sound News
Quantifiable outcome
- Reaches 1 in 3 adults each month
- +1 more outcomes
Companies that use Pro Sound News
Customer profileSegments5 records
Ideal customer profiles2 records
Pro Sound News technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Pro Sound News partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Digital CreatorscoreLaunched 'Collab' in September 2025, a platform forging new partnerships between digital creators and trusted media brands. Enables creators to collaborate with Future's portfolio of 200+ brands including TechRadar, PC Gamer, GamesRadar, and Marie Claire.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Pro Sound News competitors and assessment
Company assessmentBroad incumbents
- Systems Contractor News: Systems Contractor News (within AVNetwork/Future plc's portfolio) addresses AV system integrators, an audience that overlaps significantly with Pro Sound News' pro-audio systems readership.
- AVNetwork (Future plc): AVNetwork is a sister brand within Future plc covering commercial AV integration, including live sound and installed audio — same parent company but broader commercial AV scope rather than live-sound specialization.
Direct peers
- Mix Magazine: Mix Magazine covers recording, live sound, and music production, serving audio professionals across studio and live segments with overlapping coverage of live sound technology and workflows.
- ProSoundWeb: ProSoundWeb and its sister title Live Sound International are the most direct competitors to Pro Sound News, covering live sound, system integration, and touring audio for the same B2B professional audience.
- Sound on Sound: Sound on Sound is a long-running pro-audio trade publication covering recording, mixing, and live sound technology, addressing the same professional audio engineer demographic as Pro Sound News.
- Lighting & Sound America: Lighting & Sound America covers live event production including sound, lighting, and staging for concerts and theatre — an adjacent but overlapping live production audience.
- Sound & Communications: Sound & Communications covers commercial AV, installed sound, and live production, addressing a closely overlapping pro-audio systems integration audience as Pro Sound News.
- Live Sound International: Published alongside ProSoundWeb, Live Sound International is a leading trade magazine covering concert sound, touring, and live production — directly overlapping Pro Sound News' editorial focus.
- FOH Magazine (Front of House): FOH Magazine targets front-of-house engineers and live sound professionals, covering touring audio production with the same niche B2B readership as Pro Sound News.
Emerging players
- Worship Tech: Worship Tech covers audio, video, and lighting technology for the house-of-worship market, a sub-vertical of the pro-audio/live-sound audience that Pro Sound News also addresses.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Pro Sound News social profiles
Digital presencePro Sound News financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pro Sound News leadership team
Management profileNumber of profiles
Pro Sound News subsidiaries and ownership
Company hierarchySubsidiaries13 records
Pro Sound News funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pro Sound News M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pro Sound News
What does Pro Sound News do?
Pro Sound News is a specialist trade media brand covering the latest developments in Live Sound, publishing news, reviews, and industry analysis targeted at professional audio and live sound practitioners. The brand operates prosoundnetwork.com as its primary digital platform and is part of Future plc's portfolio of more than 200 multiplatform media brands distributed across websites, newsletters, events, and social spaces.
Is Pro Sound News a public or private company?
Pro Sound News is a public company. It is classified as corporate owned and is currently operating.
When was Pro Sound News founded?
Pro Sound News was founded in 1985. It employs 1 to 10 people.
Where is Pro Sound News based?
Pro Sound News is headquartered in New York, United States, in the North America region.
How does Pro Sound News make money?
Five revenue lines are on record. Advertising is the primary driver. The others are events, licensing, price Comparison Technology and B2B Solutions.
Who are Pro Sound News's main competitors?
Broad incumbents on record are Systems Contractor News and AVNetwork (Future plc). Direct peers are Mix Magazine, ProSoundWeb, Sound on Sound, Lighting & Sound America, Sound & Communications, Live Sound International and FOH Magazine (Front of House). Worship Tech is listed as an emerging player.
Does Pro Sound News have an API?
No public API is recorded for Pro Sound News.
What industry is Pro Sound News in?
Pro Sound News's product category is Trade Media. Its primary akta.pro industry code is MPAIADAI, Enterprise Audio Publishing & Private Podcast Platforms, with a secondary code of BPAFAIAE, Audio Production & Podcasting. Its NAICS code is 512 and its SIC code is 2721.