CarbonInvoice

Name

CarbonInvoice

Legal name

CarbonInvoice Limited

Website

https://carboninvoice.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Carbon Accounting & Sustainability Software

NAICS

Environmental Consulting Services (54162), Environmental Consulting Services (541620), Support Activities for Forestry (1153)

SIC

Services-Computer Processing & Data Preparation (7374), Services-Commercial Physical & Biological Research (8731)

akta.pro primary industry

Enterprise Carbon Accounting & GHG Inventory Platforms (EUABAEAA)

akta.pro secondary industries

ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB), Project-Originated Carbon Credit Marketing & Offtake (Primary Market) (EUAGAIAC), Carbon Accounting, Verification & Registry Services (MRV, Audits, Certification) (IMAMAJAE)

Keywords

• Carbon accounting software
• Sustainability reporting tools
• Carbon footprint measurement
• Tree planting subscription
• Emissions tracking software

Headquarters

HQ city

Wellington

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel, Supply Chain

Revenue model

1. Subscription - Tree Planting Plans: Monthly SaaS subscription where businesses pay based on the number of native trees required to mitigate their calculated carbon emissions. First sign-up includes free carbon measurement. Paid subscription activated via credit card with automatic recurring charges calculated in arrears based on monthly tree funding requirements.
2. Corporate Planting Action Days: Fee-based corporate events where businesses host private tree-planting days for clients and teams. CarbonInvoice handles all logistics including trees, equipment, expert guidance, food, and professional photography/videography.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

CarbonInvoice provides a SaaS platform that connects to small businesses' accounting software (Xero, MYOB) to automatically calculate Scope 1, 2, and 3 carbon emissions from financial transaction data in approximately three minutes. The platform pairs automated carbon measurement with a monthly native tree-planting subscription, and bundles in sharing tools including Positive Business certification (badge, profile, certificate), marketing content, and access to corporate and community Planting Action Days for team engagement.

Product overview

CarbonInvoice is a unified SaaS platform for small businesses to measure carbon footprint, fund native tree planting, and share sustainability achievements. The core CarbonInvoice Platform connects to accounting software (Xero, MYOB) to automatically calculate emissions using spend-based emission factors aligned with GHG Protocol. Users receive Carbon Measurement & Compliance Reports including certificates, slides, and live profiles. The Native Tree Funding module coordinates monthly reforestation through partners (TreesThatCount, Carbon Positive Australia). Sharing features include Positive Business Badges, Positive Profiles, Certificates, Marketing Content, Social Posts, and Invoices with Carbon Action. Planting Action Days enable corporate team-building events. Webinars provide climate education for SMEs.

Differentiator

Problem solved

Functional benefit

Brands

• Positive Business: A certification program and community designation awarded to businesses that measure their carbon footprint and fund native tree planting through CarbonInvoice.

Products and services

• CarbonInvoice Platform SaaS carbon measurement and action platform for small and medium businesses. Connects directly to Xero or MYOB accounting software and automatically calculates Scope 1, 2, and 3 greenhouse gas emissions from financial transaction data in approximately three minutes using a proprietary Multi-Layered Categorisation and Calculation Approach aligned with GHG Protocol standards. Includes native tree funding subscription management and Positive Business certification features.
• Native Tree Funding Subscription Monthly subscription service that funds native reforestation through CarbonInvoice's planting partners (Trees That Count in NZ, Carbon Positive Australia in Australia). Trees are legally protected and tracked in the subscribing business's name, with regular progress updates and the option to visit planted trees. Pricing is based on the number of native trees required to mitigate the customer's calculated carbon footprint.
• Corporate Planting Action Days Private corporate tree-planting events for businesses to host clients and teams, combining team building with measurable native reforestation. CarbonInvoice handles end-to-end logistics including trees, equipment, expert guidance, food, and professional photography and videography for marketing content.

Quantifiable outcome

• 3-minute measurement vs 6-12 months with consultants
• +3 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core and infrastructure.

• Conservation Volunteers New ZealandcoreStrategic or Co-development Partner · 1 July 2024Established tree planting organization that has planted over 2 million native seedlings and shrubs. Planting and Planting Days Partner since July 2024, providing expert guidance at community planting events.
• Carbon Positive AustraliacoreStrategic or Co-development Partner · 1 May 2023Australian charity that has restored over 5,500 hectares with 7.8 million native trees and captured almost 650,000 tonnes of carbon. Works with landholders, communities, and organisations. Uses approximately 12 trees per tonne CO2e sequestration rate.
• Trees That CountcoreStrategic or Co-development Partner · 1 November 2022New Zealand's largest native tree planting organization with 2.5 million trees funded across 1,500 projects. CarbonInvoice matches businesses with planting projects throughout New Zealand using Tāne's Tree Trust Calculator for carbon sequestration calculations.
• XerocoreTechnology or IntegrationXero Certified app listed on Xero App Store in NZ, AU, and UK. Direct integration with Xero accounting software for automated data connection and carbon measurement.
• MYOBcoreTechnology or IntegrationIntegration partner providing connection to MYOB accounting software for automated spend data and carbon footprint measurement.
• Amazon Web Services (AWS)infrastructureTechnology or IntegrationCloud infrastructure provider. All customer data encrypted and stored on secure AWS servers in Sydney.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Regional players

• Toitū Envirocare: Toitū Envirocare is a New Zealand-based provider of carbon footprint certification, EMS implementation, and sustainability reporting, deeply embedded in the NZ SME and public-sector procurement market. Directly comparable in NZ SME climate-services footprint and procurement-tender use cases.

Emerging players

• Cloverly: Cloverly provides a carbon offsetting API and platform for businesses seeking to embed offsetting into transactions and reporting workflows. Comparable to CarbonInvoice's offsetting and certificate-generation capabilities, with a different distribution model (API versus accounting-platform integration).
• Normative: Normative is a carbon accounting and emission reduction platform serving mid-market and enterprise customers with a science-based methodology and supplier-engagement capabilities. Partial overlap with CarbonInvoice on measurement and action, with more focus on data-rich enterprises.

Broad incumbents

• Watershed: Watershed is an established enterprise-grade carbon accounting and climate platform serving large companies with deep measurement, audit-grade reporting, and reduction workflows. Comparable underlying technology stack but positioned upmarket; represents the enterprise tier that CarbonInvoice's SME customers eventually may need to graduate toward.
• South Pole: South Pole is a large climate consultancy and project developer offering advisory, carbon credit sourcing, and increasingly software-led measurement services to corporates. Comparable in advisory-and-credit positioning, but at far greater scale and across the full carbon value chain.
• Persefoni: Persefoni is a climate-management and accounting platform initially built for large enterprises and financial institutions and now extending into the mid-market. Comparable in core carbon accounting capability and accounting-integration approach, but operating as a broad incumbent across enterprise and mid-market.

Direct peers

• Patch: Patch provides API-based access to carbon credits and offsetting, with embedded workflows for businesses seeking high-quality offsetting rather than tree planting specifically. Comparable to the offset/funding component of CarbonInvoice's offering, with overlapping SME and mid-market buyer personas.
• Sweep: Sweep provides a carbon management platform covering measurement, reduction, and reporting for businesses of all sizes, with strong focus on integrations into financial and business systems. Comparable to CarbonInvoice on automated measurement plus action-oriented workflows, with a broader mid-market footprint.
• Greenly: Greenly is a carbon accounting SaaS platform purpose-built for small and medium businesses, with automated measurement via accounting-software integrations and guided decarbonization plans. Directly comparable to CarbonInvoice in target customer (SMEs), automated scope 1/2/3 measurement, and SaaS-based delivery.

Others

• Ecosia / Tree-Nation style reforestation platforms: Tree-planting engagement platforms like Tree-Nation allow businesses to fund reforestation projects linked to climate action branding. Comparable in the tree-funding and customer-engagement layer of CarbonInvoice's offering, but without the accounting-integrated measurement layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CarbonInvoice
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/carbon-invoice

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CarbonInvoice