Infinite Fitness

What Infinite Fitness does

Infinite Fitness is a privately held, single-location fitness center operating at 171 W Golf Rd in Schaumburg, Illinois. Founded in 2011, the company sells 24/7 gym access, one-on-one personal training, and small group/bootcamp classes to local residents in the Schaumburg trade area. The company is owner-operated, with founder Kevin Erickson serving as Owner and Personal Trainer alongside trainer Charlotte Klabacha; the staff is small (1–10 employees) and the company is actively recruiting additional Personal Trainers and Small Group Class Instructors.

The underlying technology stack is conventional for an independent local-services business: a WordPress CMS website paired with the GymMasterOnline SaaS for member management, scheduling, and account access via a dedicated member portal. The company does not operate a proprietary mobile app, has no disclosed AI/ML capabilities, holds no patents, and has not raised external funding. Marketing is concentrated in content (an extensive blog covering training, nutrition, recovery, and recipes maintained since at least 2014), local SEO, an active Twitter presence (@Infinite_Fit), and a free-trial funnel offering a one-week guest pass bundled with two personal training sessions. Distribution is exclusively through the single physical location and direct walk-in/phone inquiries; group classes are scheduled on a recurring weekly cadence across Sundays, Wednesdays, Thursdays, and Saturdays.

The business model is built on three recurring subscription revenue streams: monthly gym memberships, personal training packages, and group class instruction. Pricing is not publicly disclosed and appears to be quote-based, with the free trial serving as the primary conversion mechanism. The customer base is composed entirely of individual fitness enthusiasts and personal-training clients, with no enterprise or corporate accounts and no named B2B logos. Strategic relationships are limited in scale and primarily content-oriented, including a partnership with Inertia Health Center (Rolling Meadows, IL) for the 30-day Clean Eating Challenge and a guest content collaboration with Sean West of Conscious Riders; technology vendors (Elegant Themes for WordPress theming) round out the partner set.

Name

Infinite Fitness

Legal name

Infinite Fitness

Website

https://infinite-fit.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Infinite Fitness is a single-location fitness gym in Schaumburg, Illinois offering 24/7 access, personal training, and small group classes to local residents. The owner-operated center employs certified trainers and runs on a subscription membership model supported by a WordPress site and GymMasterOnline portal.

Ownership category

akta.pro rank

Product category

Fitness Services

NAICS

Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

General Personal Training (In-Person & Virtual) (HSADAAAA)

akta.pro secondary industries

HIIT & Circuit Bootcamps (HSADABAA), Strength & Conditioning Bootcamps (HSADABAB), Weight Loss & Body Transformation Training (HSADAAAC)

Keywords

• Personal training services
• Group fitness classes
• Gym membership access
• Bootcamp fitness sessions
• Fitness coaching programs

Headquarters

HQ city

Schaumburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Gym Membership: Monthly membership options for 24/7 gym access for members. The gym is open to members around the clock.
2. Personal Training Sessions: One-on-one personal training sessions with certified trainers, as evidenced by trainer bios for Kevin Erickson and Charlotte Klabacha.
3. Group Fitness Classes: Small group class instruction and bootcamp classes including sessions on Sundays at 2pm, Wednesdays at 4:30pm, Thursdays at 5:30pm, and Saturdays at 2pm.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Infinite Fitness is a single-location fitness center in Schaumburg, Illinois that delivers personal training, small group and bootcamp fitness classes, and monthly gym memberships with 24/7 access. The gym is staffed by certified personal trainers including Kevin Erickson and Charlotte Klabacha, and it supports members through an online GymMaster portal and a free one-week guest pass with two personal training sessions as a trial offer.

Product overview

Infinite Fitness is a Schaumburg, Illinois-based fitness gym offering personal training and group fitness services. The company operates on a monthly membership model with 24/7 gym access and provides one-on-one personal training, small group bootcamp classes, and online member portal access through GymMaster. The gym employs certified trainers including Kevin Erickson and Charlotte Klabacha, and offers a free one-week guest pass with two personal training sessions for new members. Educational fitness and nutrition content is provided through the company's blog.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Training Services One-on-one personal training sessions led by certified trainers including Kevin Erickson and Charlotte Klabacha, covering transformation coaching, fitness assessments, and customized workout programming for individual members.
• Monthly Gym Membership Recurring monthly gym membership providing 24/7 access to the Schaumburg fitness facility for individual members.
• Small Group and Bootcamp Fitness Classes Instructor-led small group and bootcamp fitness classes for members, with scheduled sessions on Sundays at 2pm, Wednesdays at 4:30pm, Thursdays at 5:30pm, and Saturdays at 2pm.
• Free Week Guest Pass with Personal Training Free one-week guest pass for prospective members that includes two personal training sessions to trial the gym's facility and training services.
• GymMasterOnline Member Portal Online member portal at infinitefit.gymmasteronline.com enabling members to manage their accounts, view schedules, and access gym services.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Sean West (Conscious Riders)minorStrategic or Co-development PartnerSean West, a transformation coach and Conscious Riders founder, contributes guest blog content to Infinite Fitness. He offers online courses (Fear Busters Academy) and one-on-one coaching. His content focuses on personal development and mindset coaching, complementing Infinite Fitness's fitness services.
• Inertia Health CenterminorStrategic or Co-development PartnerInertia Health Center (1821 Hicks Rd. Suite B, Rolling Meadows, IL) collaborates with Infinite Fitness on health and wellness content. They offer the 30-day Clean Eating Challenge program that Infinite Fitness promotes. Dr. Kyle Goerschler, a contributing author and chiropractic physician at Inertia Health Center, has contributed fitness content.

Scale indicators3 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• Life Time Fitness: Life Time operates premium multi-service health clubs with personal training and group classes in the Chicago suburbs, directly overlapping Infinite Fitness's service mix but on a much larger scale with more amenity breadth.
• Planet Fitness: Planet Fitness is the dominant low-cost national fitness chain serving the same Schaumburg-area consumer pool with membership-based 24/7 access. It is a broad incumbent that competes primarily on price rather than service depth.
• Crunch Fitness: Crunch is a mid-market national gym chain that combines standard membership access with group fitness programming, putting it in direct competition with Infinite Fitness for value-conscious Schaumburg-area members.

Direct peers

• F45 Training: F45 Training delivers standardized 45-minute functional group workouts in small-group formats — directly comparable to Infinite Fitness's bootcamp and small group class schedule. Both monetize through recurring class-pack and membership billing.
• Orangetheory Fitness: Orangetheory Fitness is a national group-fitness franchise built around scheduled, coach-led interval-style sessions that overlap directly with Infinite Fitness's bootcamp and small group class offerings. It targets similar suburban fitness consumers willing to pay a premium for structured group programming.
• Burn Boot Camp: Burn Boot Camp is a national franchise focused on 30-minute strength and conditioning group camps with personal training add-ons, a direct functional analog to Infinite Fitness's bootcamp and personal training service stack.
• Anytime Fitness: Anytime Fitness operates a globally franchised small-box 24/7 gym network that closely mirrors Infinite Fitness's membership-based, 24-hour-access model, serving individual consumers seeking flexible workout access. Both compete for the same suburban consumer with recurring memberships.
• Fitness 19: Fitness 19 runs small-format neighborhood gyms with personal training and group classes under monthly memberships — a near-identical service offering to Infinite Fitness, typically competing in similar suburban trade areas.

Emerging players

• CrossFit Affiliate Gyms: Independent CrossFit affiliate boxes in the Schaumburg/Chicago Northwest suburbs offer coached strength and conditioning group sessions that overlap with Infinite Fitness's bootcamp programming. They compete for the same goal-oriented fitness consumer.
• StretchLab: StretchLab operates assisted-stretching and mobility-focused studios that, like Infinite Fitness, sit inside the broader personal-training/wellness services category and increasingly partner with or compete for the same suburban health-conscious consumer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/ccbabek
• Facebookfacebook.com/infinitefitschaumburg
• LinkedInlinkedin.com/company/infinite-fitness-schaumburg

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Infinite Fitness