Wenzhou Rogerele Electronic Technology Co.

What Wenzhou Rogerele Electronic Technology Co. does

Wenzhou Rogerele Electronic Technology Co., Ltd. is a privately held Chinese electronics manufacturer specializing in power conversion products. Founded in 2010 and headquartered in Yueqing, Wenzhou City (Zhejiang Province) — within Liushi Town's well-known electrical manufacturing cluster — the company designs and produces pure sine wave inverters, modified sine wave inverters, inverters with integrated UPS/charger functionality, solar hybrid inverters, MPPT and PWM solar charge controllers, and PCBA boards for OEM integration. Its product portfolio spans 300W to 10,000W power ratings across REP, REP-B, and REP-C sub-series, supporting 12V/24V/48V DC inputs (plus custom 36V–96V configurations) and global AC output voltages from 100V to 240V.

The company's underlying technology centers on high-frequency MOSFET switching with DSP digital control and advanced PWM, achieving 93-96% conversion efficiency, THD below 3% on linear loads, and 50-70% weight reduction versus traditional low-frequency transformer-based designs. Integrated protection circuits (OVP, UVP, OTP, short-circuit, overload), an intelligent ECO/sleep mode that reduces static draw by over 70%, and bidirectional charging PCBA boards indicate progressive feature development. A Bluetooth-enabled 2000W variant with mobile app control signals early steps into connected/IoT-enabled products.

Commercially, Rogerele operates a factory-direct B2B model serving four primary segments: RV and automotive power systems, outdoor and portable power, residential and commercial solar energy systems, and OEM/ODM partners (portable power station brands, automotive manufacturers, outdoor gear brands requiring customized inverter solutions). Pricing is quote-based for bulk B2B orders via email inquiry ([email protected]), with smaller-volume retail purchases available through an online shopping cart on the product pages. The company maintains global reach claims and participates in trade events including the Canton Fair to build international distribution and OEM/ODM relationships. No funding rounds, acquisitions, leadership changes, certifications, or named customer logos are disclosed in the available data.

Name

Wenzhou Rogerele Electronic Technology Co.

Legal name

Wenzhou Rogerele Electronic Technology Co., Ltd.

Website

https://rogerele.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Wenzhou Rogerele Electronic Technology Co. is a China-based manufacturer of power conversion products including pure sine wave inverters (300W-10000W), solar charge controllers, and hybrid inverters serving RV, automotive, outdoor power, and residential solar markets through factory-direct B2B OEM/ODM sales.

Ownership category

akta.pro rank

Product category

Power Inverters

NAICS

Power, Distribution, and Specialty Transformer Manufacturing (335311), Electrical Equipment Manufacturing (33531)

SIC

Power, Distribution & Specialty Transformers (3612), Electronic & Other Electrical Equipment (No Computer Equip) (3600), Electronic Coils, Transformers & Other Inductors (3677)

akta.pro primary industry

DC-AC Inverters (Industrial inverters, standalone/embedded) (IMAGADAC)

akta.pro secondary industries

Solar Inverters, Power Optimizers & MLPE Manufacturing (EUAMAHAB), Power Electronics for Renewable & Grid-Tied Applications (Solar inverters, wind converters, grid-tie interfaces) (IMAGADAJ), Automotive Power Electronics & Inverters/Converters Manufacturing (IMACAJAE), Solar Inverters, Power Electronics & MLPE (String/Central Inverters, Optimizers, Microinverters) (EUAMABAE)

Keywords

• Power inverters
• Pure sine wave inverters
• Solar charge controllers
• Solar hybrid inverters
• Power electronics manufacturing

Headquarters

HQ city

Wenzhou

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Power Inverter Sales: Manufacture and sale of power inverters including pure sine wave, modified sine wave, and hybrid inverters. Products sold in various wattages (300W-10000W) and voltage configurations. Revenue generated from bulk B2B orders and retail purchases via shopping cart.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Wenzhou Rogerele Electronic Technology Co. manufactures and sells power conversion hardware, primarily pure sine wave inverters (300W-10000W), modified sine wave inverters, UPS inverters with integrated chargers, solar hybrid inverters with MPPT, solar charge controllers, and PCBA boards for OEM/ODM integration. The company operates as a direct source factory serving automotive, RV, outdoor power, and solar system integrators worldwide, offering customization of voltage, frequency, and casing designs.

Product overview

Wenzhou Rogerele Electronic Technology Co. is a manufacturer specializing in power conversion products. The product portfolio centers on pure sine wave inverters (REP, REP-B, REP-C series, 300W-10000W) as the core offering, supplemented by modified sine wave inverters, inverters with integrated UPS/charger functionality, and solar hybrid inverters with MPPT. The company also produces PCBA boards (pure sine wave and bidirectional charging variants) for both standalone inverters and OEM/integration purposes, along with solar charge controllers (CM, LS, YJSS, MPPT series). The product ecosystem provides complete power conversion solutions from DC sources (batteries, solar panels, vehicles) to AC power for residential, commercial, automotive, RV, and off-grid applications.

Differentiator

Problem solved

Functional benefit

Brands

• REP Series: Pure sine wave power inverter series with power ratings from 300W to 6000W, supporting 12V/24V/48V DC input and 100V/110V/120V/220V/230V/240V AC output.
• REP-B Series
• REP-C Series

Products and services

• REP Series Pure Sine Wave Inverter (300W-6000W) Full-range pure sine wave power inverters converting 12V/24V/48V DC from batteries or vehicles into 100V/110V/120V/220V/230V/240V AC power. Includes REP, REP-B, and REP-C sub-series variants for OEM and end-user applications.
• REP-B Pure Sine Wave Inverter Series Enhanced pure sine wave inverter sub-series with efficiency up to 95% and compact dimensions. Includes REP2000-B and REP3000-B models.
• REP-C Pure Sine Wave Inverter Series Advanced pure sine wave inverter sub-series featuring QC3.0 USB ports, intelligent air cooling, and support for higher input voltages (48V/60V/72V). Includes REP2000-C, REP3000-C, REP5000-C, and REP10000-C models.
• Pure Sine Wave Inverter with Charger (UPS) Inverters with integrated battery charging functionality providing UPS (Uninterruptible Power Supply) capability. Available in 300W to 5000W models for backup power applications.
• Modified Sine Wave Inverter Budget-friendly inverters producing modified sine wave output for basic power conversion needs. Available in 300W to 3000W models.
• Pure Sine Wave Inverter PCBA Board PCBA (Printed Circuit Board Assembly) boards for pure sine wave inverters available in 500W, 1000W, 1500W, 2000W, 3000W, 5000W, and 8000W ratings for OEM/integration purposes.
• Bidirectional Charging Inverter PCBA Board PCBA boards enabling bidirectional power flow for battery charging and discharging applications. Includes PU1500, PU2000, and PU3000 models for energy storage and charging operations.
• Solar Charge Controller Charge controllers for solar power systems including CM Series, LS Series, YJSS Series, and MPPT (Maximum Power Point Tracking) controllers for optimized energy harvest.
• Solar Hybrid Inverter Hybrid inverters combining solar charging and power inversion capabilities. Includes GA Series High Frequency Inverter and RES-3K-65/RES-6K-65 models with integrated MPPT for residential and commercial solar installations.
• 2000W Pure Sine Wave Inverter with Bluetooth Mobile App Control Special variant of 2000W pure sine wave inverter featuring Bluetooth connectivity and mobile app control for remote monitoring and parameter adjustment.

Quantifiable outcome

• 93-96% conversion efficiency (vs 85-90% for traditional inverters)
• +3 more outcomes

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Renogy: US-headquartered solar power systems brand selling inverters, MPPT charge controllers, and battery systems targeting RV, marine, off-grid, and outdoor customers. Comparable product mix to Rogerele's RV, solar, and outdoor segments.
• Growatt New Energy Technology: Major Chinese manufacturer of solar inverters, hybrid inverters, and energy storage systems. Directly comparable to Rogerele as a fellow Shenzhen-based Chinese inverter OEM serving residential solar, RV, and portable power markets, though at significantly larger scale.
• Victron Energy: Dutch manufacturer of pure sine wave inverters, solar charge controllers (including MPPT), and bidirectional inverter/chargers for marine, RV, off-grid solar, and mobile applications. Closely comparable product portfolio to Rogerele's REP series and bidirectional PCBA offerings.
• Voltronic Power Technology: Taiwanese/Chinese OEM/ODM manufacturer of UPS, inverters, and solar hybrid inverters under white-label brands. Directly comparable to Rogerele's factory-direct B2B model and its OEM/PCBA offering strategy.
• Deye Technology: Chinese manufacturer specializing in hybrid inverters, solar inverters, and energy storage solutions. Direct overlap with Rogerele's solar hybrid inverter product line and similar China-based OEM/ODM go-to-market approach.

Broad incumbents

• Sungrow Power Supply: World's largest inverter manufacturer offering residential, commercial, and utility-scale solar/storage inverters and PCS. Comparable in core solar inverter manufacturing but operates at much greater scale and broader portfolio.
• Schneider Electric (Solar/Off-Grid): Global electrical equipment giant whose Conext and solar business lines offer pure sine wave inverters, charge controllers, and bidirectional inverter/chargers. Overlaps Rogerele in mobile and off-grid solar inverter categories but as part of a much broader portfolio.

Emerging players

• MUST Power: Chinese inverter and UPS manufacturer serving similar solar, RV, and backup power segments with comparable wattage range and OEM capabilities. Mid-tier competitor overlapping Rogerele's product positioning.
• Samlex America: Canadian manufacturer of pure sine wave inverters, solar charge controllers, and DC-DC converters for mobile, marine, and off-grid markets. Comparable product set to Rogerele's REP series, particularly for RV/automotive and solar customers in North America.
• EPEver (Epsolar): Chinese manufacturer of MPPT/PWM solar charge controllers and inverters for off-grid and RV applications. Directly comparable in solar charge controller product line and OEM distribution model.

Market position

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wenzhou Rogerele Electronic Technology Co.