L'Agefi Actifs

What L'Agefi Actifs does

L'Agefi Actifs is the wealth management-focused publication of the L'Agefi media group, headquartered in Paris, France and operated under Bey Media. It serves French financial professionals — independent wealth advisors (CGP/CIF), wealth managers, private bankers, asset managers, and institutional investors — with specialized coverage of asset management, private equity, corporate finance, private wealth management, insurance, real estate, taxation, and ESG topics.

The platform operates a digital publishing architecture that delivers content across multiple formats: the main agefi.fr website with specialized subdomains (etf.agefi.fr, emploi.agefi.fr, aide.agefi.fr), native iOS and Android mobile applications, daily email newsletters (Le 7h, Grand angle), podcasts, videos, and a monthly print magazine (L'Agefi Actifs). Core editorial products include Patrimoine Online (video interviews), ETF Live (ETF market coverage), and Le Point Immo (real estate video series). Tools include economic data, nominations tracking, and multimedia content.

The business model combines recurring subscription revenue from digital and print subscriptions sold through boutique.agefi.fr with advertising and event sponsorship. Sponsored content partnerships are visible across multiple financial institutions — Sienna Gestion, Goldman Sachs Asset Management, Principal Asset Management, and a Luxembourg insurance-vie cluster (Quintet Private Bank Luxembourg, Sogelife, Baloise, CNP Luxembourg) — alongside a strategic co-event partnership with consulting firm Square Management. Operating geographies are primarily France with Europe-wide reach, and no revenue, headcount, or funding data is disclosed in available sources.

Name

L'Agefi Actifs

Legal name

L'Agefi Actifs

Website

https://agefiactifs.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

L'Agefi Actifs is the wealth management-focused French financial publication of the L'Agefi media group (Bey Media), serving financial advisors, wealth managers, asset managers, and institutional investors via a monthly print magazine, digital content verticals, mobile apps, and sponsored events.

Ownership category

akta.pro rank

Product category

Financial News Media

NAICS

Periodical Publishers (513120), Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (541820)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Services-Advertising (7310)

akta.pro industry

PRIMARYMPAJAEAM

Business, Finance & Industry Trade Magazines

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Magazine Publishing (Consumer & B2B/Trade Magazines)

SECONDARYMPACAIAA

Newsletter Publishing Platforms

Media, Entertainment & Sports/Digital Media & Content Platforms (Online Video, Podcasts, Creators)/Digital Publishing Platforms (Blogging/Newsletters)

SECONDARYBPAMALAO

PR, Reputation Management & Earned Media Platforms

Business & Public Services/Web, Mobile & Digital Platforms/Advertising, Marketing & Creator Monetization Platforms

Keywords

• Financial news media
• Wealth management content
• Investment market analysis
• Financial publications
• Professional newsletters

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Subscription/Magazine Sales: L'Agefi publishes magazines including L'Agefi Actifs (monthly publication covering wealth management topics) and generates revenue through print and digital subscription sales. The company offers subscription tiers through its boutique.agefi.fr platform.
2. Event Sponsorships and Partnerships: L'Agefi organizes events and clubs (Evénements et Clubs) and partners with companies for sponsored content sections, including debates & opinions partnerships with financial institutions such as Quintet Private Bank Luxembourg, Sogelife, Baloise, and CNP Luxembourg.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

L'Agefi Actifs publishes a monthly French-language magazine and operates a digital media platform focused on wealth management (Patrimoine) topics, covering insurance, real estate, legal matters, investment funds, and private wealth management. The brand delivers daily news, in-depth analysis, regulatory updates, market data, expert interviews, opinion pieces, video series, and podcasts to French financial professionals across web, mobile, and print channels, complemented by sponsored content partnerships and organized industry events.

Product overview

L'Agefi Actifs is a French financial media platform focused on wealth management (Patrimoine) content. The offering consists of the L'Agefi Actifs monthly magazine publication and its associated website with themed content sections including Patrimoine Online (video interviews), ETF Live (ETF news), and Le Point Immo (real estate video series). The platform also offers a mobile application for iOS and Android. The content covers topics such as insurance, legal matters, real estate, funds, private wealth management, and retirement planning.

Differentiator

Problem solved

Functional benefit

Products and services

• L'Agefi Actifs Magazine

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core and minor.

• Square ManagementcoreStrategic or Co-development PartnerL'Agefi partners with consulting firm Square Management to co-organize events on wealth management and savings market transformation. An event was held on June 18th at Shangri-La featuring partners Julien Ducoup (Partner, Insurance Sector Head) and Nicolas Boulay (Partner, Insurance) from Square Management.
• Sienna GestionminorGTM or Marketing PartnerSienna Gestion produces sponsored content on L'Agefi Patrimoine, including video interviews with portfolio managers discussing private assets allocation strategies and investment opportunities.
• Goldman Sachs Asset ManagementminorGTM or Marketing PartnerGoldman Sachs Asset Management produces sponsored content on L'Agefi Patrimoine covering infrastructure investment and circular economy topics. Includes video content featuring their perspectives on private infrastructure trends.
• Principal Asset ManagementminorGTM or Marketing PartnerPrincipal Asset Management sponsors content on L'Agefi regarding SCPI (real estate investment fund) products, specifically their Principal Inside SCPI offering.
• Quintet Private Bank LuxembourgminorGTM or Marketing PartnerPartner in the 'Débats & Opinions' section covering Luxembourg insurance vie topics, part of a multi-partner sponsored content series.
• SogelifeminorGTM or Marketing PartnerPartner in the 'Débats & Opinions' section covering Luxembourg insurance vie topics, part of a multi-partner sponsored content series.
• BaloiseminorGTM or Marketing PartnerPartner in the 'Débats & Opinions' section covering Luxembourg insurance vie topics, part of a multi-partner sponsored content series.
• CNP LuxembourgminorGTM or Marketing PartnerPartner in the 'Débats & Opinions' section covering Luxembourg insurance vie topics, part of a multi-partner sponsored content series.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Agefi Hebdo (L'Agefi print history): Legacy print editions of L'Agefi itself, representing the historical format of the brand and illustrating the print-to-digital migration trajectory.
• Option Finance: French B2B financial media brand dedicated to institutional asset management, fund selection, and risk management. Comparable to L'Agefi's Asset Management and Investisseurs Institutionnels verticals and competes for the same institutional audience in France.
• Les Echos: The leading French financial daily and digital financial media brand, owned by LVMH. It is the most direct competitor to L'Agefi in serving French financial professionals with news, analysis, and data, and operates an overlapping subscription and events business.
• Investir: French financial newspaper and digital platform covering markets, asset management, and personal finance for retail and professional investors. Comparable to L'Agefi in targeting French-language financial readers with subscription-based content.

Broad incumbents

• Bloomberg: Global financial news, data, and analytics platform used extensively by French asset managers and institutional investors. Represents both a competitor for audience attention and a complementary data source for L'Agefi's audience.
• Financial Times: Global English-language financial daily with strong penetration among senior French financial professionals. Competes for the same audience as L'Agefi but with international scope and an established subscription business model.
• Morningstar: Global investment research and data provider with strong French-market coverage (funds, ETFs, asset management). Overlaps with L'Agefi's ETF Live and asset management verticals but is fundamentally a data/analytics company rather than a journalism brand.
• Le Monde Économie / Le Monde: Major French generalist newspaper with a substantial economics, finance, and asset-management coverage section. Competes for French financial-professional attention and advertising, but with a much broader editorial portfolio.

Emerging players

• Banque et Stratégie: French B2B magazine covering retail and private banking strategy, distribution, and digital transformation. Comparable to L'Agefi's Patrimoine and Gestion Privée verticals serving French banking and wealth management professionals.
• Newsquawk: Real-time audio and text market commentary service popular with institutional traders and asset managers. Represents an emerging alternative to traditional financial news brands among time-constrained professionals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/agefiactifs
• Facebookfacebook.com/agefi.actifs

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about L'Agefi Actifs