Mill Creek Brewing Company

What Mill Creek Brewing Company does

Mill Creek Brewing Company is a craft brewery founded in Nolensville, Tennessee, with operations beginning in 2016. The company operates a 30 bbl automated two-vessel brewhouse paired with four 60 bbl fermenters, producing approximately 1,860 gallons per batch across roughly eight batches every two weeks, and uses mobile canning via Toucan Mobile Canning to package beer without dedicated canning-line capital.

Its product portfolio spans core beers (Lil Darlin, Mill Creek Light, Juicy Daze, Woodshed IPA, 615 Premium Light American Lager), limited series (The Shield Series across Double IPA, Belgian, German, and Stout), taproom-only pilots (Brewmaster Series), seasonal releases (SunSplash Tart Fruit Beer, Oktoberfest, Wishing Well Coffee Oatmeal Stout), a seltzer line, and a collaborative beer with Nashville Soccer Club (Goalden Ale). The supporting technology stack is conventional brewing hardware rather than software-driven, with Square used as the payment processor for gift cards.

The business combines a direct-to-consumer taproom channel (Nolensville headquarters location and a 12 South Nashville taproom offering a full food program anchored by the award-winning Smashville Burger, golf simulator reservations, and event space) with wholesale distribution into independent accounts and ~200 retail doors across Middle Tennessee and grocery chains including Kroger, Whole Foods, and Publix. Multi-state distribution via independent wholesalers such as Zink Distributing extends the footprint into Tennessee, Alabama, Kentucky, and Indiana. Pricing is transaction-based: kegs carry a $50 refundable deposit with $35 tap equipment purchases, and the golf simulator rents in 1-, 2-, and 3-hour reservation blocks. Customer concentration sits with regional grocery and on-premise accounts, anchored by the Nashville SC sports partnership as a notable enterprise relationship. The company is privately held and founder-led by Chris Going (CEO) and Michael Going (Co-Founder), with no disclosed institutional capital and a reported 1-10 employee headcount.

Name

Mill Creek Brewing Company

Legal name

Mill Creek Brewing Co.

Website

https://millcreekbrewingco.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Mill Creek Brewing Company is a privately held craft brewery in Nolensville, Tennessee, producing a portfolio of beers and seltzers across two taprooms, ~200 Middle Tennessee retail accounts, and wholesale distribution in Tennessee, Alabama, Kentucky, and Indiana.

Ownership category

akta.pro rank

Product category

Craft Beer

NAICS

Breweries (312120), Drinking Places (Alcoholic Beverages) (7224), Beer and Ale Merchant Wholesalers (424810)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Beer Brewing & Brands (CRADAIAA)

akta.pro secondary industries

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Kegging & Draught Packaging Operations (AFAFAJAI)

Keywords

• Craft beer brewing
• Microbrewery production
• Taproom operations
• Craft beer distribution
• Seasonal beer releases

Headquarters

HQ city

Nolensville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Taproom Sales: Direct sales of draft beer, pints, and food at company-owned taprooms including full food menu with award-winning Smashville Burger
2. Keg Sales: Wholesale keg sales to bars and restaurants with rental contract and deposit requirements for keg equipment
3. Retail Packaged Beer: Canned and packaged beer sales through retail grocery stores, liquor stores, and convenience stores across Middle Tennessee, Alabama, Kentucky, and Indiana
4. Golf Simulator Reservations: Hourly golf simulator rental reservations at the taproom facility
5. Gift Cards: Sale of gift cards through Square payment platform

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Mill Creek Brewing Company is a craft brewery that produces and packages a portfolio of craft beers and seltzers at its Nolensville, Tennessee facility, with annual production driven by an automated 30 bbl brewhouse and 4x 60 bbl fermenters. The company sells its packaged products through retail grocery chains and independent liquor stores across four states and operates two company-owned taprooms offering on-premise draft beer, a full food menu anchored by the award-winning Smashville Burger, golf simulator rentals, and event space. Wholesale draft sales to bars and restaurants are fulfilled through independent distributors, and the company runs recurring community events such as Trivia Night and Pizza Night at its taprooms.

Product overview

Mill Creek Brewing Company is a craft brewery offering a portfolio of beers and seltzers distributed throughout Middle Tennessee and expanding markets. Core beer lineup includes Lil Darlin, Mill Creek Light, Juicy Daze, and 615 Premium Light American Lager, along with seasonal releases like SunSplash (summer) and Oktoberfest (fall). Special beer series include The Shield Series (limited small-batch styles including Double IPA, Belgian, German, and Stout) and Brewmaster Series (pilot system experimental beers exclusive to taprooms). The company also produces seltzers and operates a taproom with full food menu featuring the award-winning Smashville Burger, plus golf simulator rentals and event space. Keg sales and distribution through retail partners throughout Tennessee, Kentucky, Alabama, and Indiana.

Differentiator

Problem solved

Functional benefit

Products and services

• Lil Darlin Flagship ale in Mill Creek's core lineup, featured on the company website and used as the base for signature cocktail recipes including the Darlin Margarita, Arnold You Darlin, and Lil Southern Belle.
• Mill Creek Light Light beer offering in Mill Creek's core lineup, available across retail and taproom channels in Tennessee.
• Juicy Daze

Named customers6 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Zink DistributingcoreChannel Partner/ Reseller/ Distributor · 1 June 2018Indiana distribution partner based in Indianapolis for initial distribution into Indiana market. Indiana was third out-of-state market following Alabama and Kentucky. Core portfolio plus seasonals and specialty offerings distributed.
• Nashville SCcoreGTM or Marketing Partner · 1 February 2018Official Craft Beer Partnership with Nashville Soccer Club. Created 'Goalden Ale' (4.5% ABV golden ale) as the Official Craft Beer of Nashville SC. Beer available at all home games at First TN Park and Nissan Stadium, in 12oz and 16oz cans, on draft, and at Nashville area Kroger stores. Partnership announced February 2018 ahead of MLS expansion team's inaugural season.
• The Well CoffeehousecoreStrategic or Co-development PartnerNon-profit coffeehouse that builds water wells in impoverished countries. Collaboration on 'Wishing Well' Coffee Oatmeal Stout using The Well's signature cold brewed coffee. 100% of profits donated to fund water well construction, including Mung'oma, Zambia well providing 12 liters of clean drinking water per minute.
• Vernon FarmminorOthersLocal Nolensville family farm (Robert and Karen Vernon, 53 years farming) that receives spent grain from brewing (12,000 lbs every couple weeks) for cattle feed. Closed-loop sustainability partnership reducing waste.
• Nelson's Green Brier DistilleryminorStrategic or Co-development PartnerOloroso Sherry Cask barrel gifted to Mill Creek for barrel-aging program. Barrel had been used 20 years in Sherry production in Jerez, Spain, then used by Nelson's for Belle Meade Bourbon Sherry Cask Finish release before being gifted to Mill Creek for Imperial Stout aging.
• Southern Brewers Conference Collaboration PartnersminorStrategic or Co-development PartnerCollaboration with Blackberry Farm Brewery, Highland Brewing Company, SweetWater Brewing Company, and NoDa Brewing Company to create 'Southern Brew Celebration Ale' (Dry Hopped Kristal Weisse) for 2017 Southern Brewers Conference. Each brewery contributed unique hops.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Blackberry Farm Brewery: Tennessee craft brewery that Mill Creek collaborated with on the 2017 Southern Brew Celebration Ale. Comparable craft segment positioning with premium Tennessee heritage branding.
• Honky Tonk Brewing Co: Nashville-based craft brewery with taproom and Tennessee distribution, focused on music-and-beer cultural branding. Closely comparable in mission, market, and scale to Mill Creek.
• Blackstone Brewing Company: One of Nashville's oldest craft breweries with a taproom and Middle Tennessee retail presence. Direct competitor for taproom visits and local retail shelf space.
• Tennessee Brew Works: Nashville craft brewery emphasizing local Tennessee ingredients and on-premise taproom experience. Overlaps on regional brand positioning and taproom-led go-to-market.
• Highland Brewing Company: Asheville, NC craft brewery and Southern Brew Celebration collaboration partner. Comparable regional Southeast craft positioning, distribution footprint, and on-premise taproom strategy.
• Jackalope Brewing Company: Nashville craft brewery with a family-friendly taproom, full food service, and Middle Tennessee retail distribution. Operates a similar brewpub-plus-retail model targeting local craft enthusiasts.
• Yazoo Brewing Company: Nashville-based craft brewery founded in 2003, similarly distributed across Tennessee and the Southeast with an on-site taproom. Most directly comparable craft peer in the same Middle Tennessee market.

Emerging players

• Nelson's Green Brier Distillery: Nashville-based craft spirits producer that has supplied Mill Creek with barrels for limited releases. Comparable local craft beverage brand operating in the same Nashville hospitality ecosystem.

Broad incumbents

• SweetWater Brewing Company: Large Atlanta-based craft brewery and Southern Brew Celebration collaboration partner. Illustrative of the larger craft competitors Mill Creek faces as it expands regionally into markets like Alabama.
• Sierra Nevada Brewing Co. One of the largest U.S. craft brewers with national distribution and a brewery-taproom experience. Sets the competitive ceiling on craft beer quality, distribution, and brand-building benchmarks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/millcreekbrewco
• Facebookfacebook.com/MillCreekBrewingCo
• Instagraminstagram.com/millcreekbrewco

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mill Creek Brewing Company