Smart Charter Ibiza

What Smart Charter Ibiza does

Smart Charter Ibiza is a private, for-profit luxury boat and yacht charter company founded in 2014 and headquartered in Ibiza, Spain. It operates as the charter division of the Smart Group, a diversified Balearic conglomerate that also includes Smart Yachting (yacht sales, management, and maintenance), Smart Estates (real estate), Smart Shuttle (transportation), and MIRA Ibiza (a flagship restaurant at Marina Botafoch that doubles as the charter check-in point). The company owns and maintains a fleet of 50+ vessels — from 28-foot speedboats up to 102-foot superyachts — stored and serviced year-round at its Polígono Gesa facilities by an in-house team of mechanics and nautical upholsterers.

The core product is skippered, crewed 8-hour day charters around Ibiza and Formentera, with prices ranging from €999 for entry-level speedboats to €16,499 for top-tier superyachts, plus ancillary revenue from fuel, mooring, catering, water toys (Seabobs, Jet Skis, SUP boards), and gratuities. The company packages these vessels into six experience formats (Brunch 'n' Boat, You Me & The Sea, Family Fun, Celebrations At Sea, Stay On Board, and Create Your Own), which include add-ons like private chefs, DJs, photographers, and overnight stays. All bookings require a 50% deposit and include VAT, crew, insurance, and complimentary drinks on boats 40ft and above.

Smart Charter Ibiza runs a direct-to-consumer go-to-market motion: customers book through the company website, phone, WhatsApp, or email, supported by multilingual staff and concierge-style itinerary planning. Distribution is layered through three channels — direct booking, the Boatsetter global marketplace partnership (since 2018), and cross-promotion within the Smart Group ecosystem. Target customers are affluent leisure tourists, families, couples, and groups celebrating special occasions visiting the Balearic Islands. There is no proprietary technology platform, no AI/ML capability disclosed, no institutional funding, and no revenue figure publicly available; the company is operated as a privately held, founder-led service business.

Name

Smart Charter Ibiza

Legal name

Smart Charter Ibiza

Website

https://smartcharteribiza.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Yacht Charter Services

NAICS

Scenic and Sightseeing Transportation, Water (48721), Deep Sea, Coastal, and Great Lakes Water Transportation (48311), Tour Operators (561520)

SIC

Water Transportation (4400), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Private Yacht & Luxury Boat Charters (With Crew) (THAJALAE)

akta.pro secondary industries

Cruise Yacht Charters (Private Crewed) (THAEADAG), Boutique Yacht Cruise Operators (Scheduled Itineraries) (THAEADAA)

Keywords

• Yacht charter services
• Boat rental
• Luxury yacht charters
• Marine tourism
• Superyacht rental

Headquarters

HQ city

Ibiza

HQ country

Spain

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Yacht and Boat Charter Rentals: Smart Charter Ibiza generates revenue through hourly/daily charter rentals of their fleet of 50+ owned yachts, sport cruisers, and speedboats. All charters are 8-hour day trips with prices ranging from €999 to €16,499 depending on vessel type and season. Additional revenue streams include fuel charges (not included in base price), mooring fees outside base port, catering services, water toys rentals, and gratuities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Smart Charter Ibiza provides skippered luxury yacht and boat charter rentals from a fleet of 50+ company-owned vessels (speedboats, sport cruisers and superyachts from 28ft to 105ft) operating out of Ibiza and Formentera. Charters are sold as 8-hour day trips or as overnight/multi-day packages, with themed experience bundles (romantic, family, celebrations, overnight, bespoke) and add-on services such as catering, water toys, DJs, photographers and restaurant reservations. Pricing is per 8-hour charter and ranges from approximately €999 to €16,499 depending on vessel size and season.

Product overview

Smart Charter Ibiza operates as a luxury boat and yacht charter service — the core product is a platform offering 50+ owned vessels across multiple size categories for day charters, overnight stays, and multi-day Balearic Island exploration. The fleet includes speedboats (Van Dutch 40, Vanquis 43, Canados Gladiator 49, Technohull 40), sport cruisers (Kumbra 34, Pardo 43, Oryx 38), motor yachts (Sacs 44, Sunseeker Predator 68, Princess V58/V65), superyachts (Canados 90, Leopard 90/102, Mangusta 92/105, Maiora 99, Riva 86, AB 78, Azimut 86), and catamarans (Lagoon 82). Add-on experience packages include Brunch 'n' Boat, You Me & The Sea (romantic), Family Fun, Celebrations At Sea, Stay On Board (overnight), and Create Your Own (bespoke). The company is part of the Smart Group (alongside Smart Yachting and Smart Estates) and partners with Boatsetter for marketplace distribution. Core pricing is per 8-hour day charter with seasonal variations; extras like water toys, catering, DJs, and photographers are add-on services.

Differentiator

Problem solved

Functional benefit

Brands

• Smart Charter: Luxury boat and yacht rentals and management services in Ibiza and Formentera.
• Smart Group

Products and services

• Luxury Yacht & Boat Charter Service Core skippered charter rental of 50+ company-owned vessels from speedboats to 32m superyachts, sold as 8-hour day trips or overnight and multi-day packages around Ibiza and Formentera for affluent leisure travellers, families, couples and celebration groups.
• You, Me & The Sea (Romantic Couples Charter) Romantic couples charter experience including champagne breakfast at MIRA, private beach visits, sunset sailing, and optional couple's massage.
• Brunch 'n' Boat Charter experience starting with brunch at MIRA terrace, Mimosas, then sailing to Formentera beaches with water toys and optional DJ.
• Family Fun Charter Family-friendly charter with child life vests, water toys (paddleboards, Seabobs, Jet Skis, inflatables), optional marine biologist and underwater drone expert.
• Celebrations At Sea Custom celebration charters for birthdays, anniversaries with champagne, flowers, cake, decorations, optional bartender, DJ, photographer.
• Stay On Board (Overnight & Multi-Day Charter) Overnight and multi-day yacht charters with air-conditioning, spacious cabins, ensuite bathrooms, kitchen facilities for extended Balearic exploration.
• Create Your Own (Bespoke Charter) Bespoke custom charter packages where customers select boat, destinations, water toys, catering, onboard mixologists, DJs, private chefs.

Quantifiable outcome

• Fleet of 50+ owned vessels ranging from speedboats to 90-foot superyachts

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• BoatsettercoreChannel Partner/ Reseller/ Distributor · 1 January 2018Since 2018, Smart Charter Ibiza has partnered with Boatsetter, the world's leading boat rental marketplace. This global collaboration connects clients across Europe and the U.S. while keeping roots firmly in Ibiza. The partnership expands reach to an international audience and strengthens position as the island's trusted gateway to the Mediterranean.

Scale indicators3 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Borrow A Boat: UK-headquartered boat rental marketplace with Mediterranean charter listings. Comparable as an online aggregator targeting leisure boaters with crewed and bareboat options in the same geographies as Smart Charter Ibiza.
• Click&Boat: Major European boat rental marketplace with strong presence in Spain and the Balearics, offering both bareboat and crewed yachts. Comparable because it is a direct channel competitor for Mediterranean day-charter bookings aimed at tourist and leisure segments.
• Nautal: Spanish boat rental marketplace (part of the Click&Boat group) offering Mediterranean yacht charters. Comparable because it directly competes in the Balearic and broader Spanish leisure boating charter market served by Smart Charter Ibiza.
• GetMyBoat: Global boat and yacht rental marketplace active across the Mediterranean. Comparable because it competes for the same leisure charter demand with a peer/professional fleet model overlapping Smart Charter Ibiza's vessel categories.
• Boatsetter: Global boat rental marketplace that is both Smart Charter Ibiza's distribution partner (since 2018) and a direct competitor in connecting consumers to yacht charters. Comparable because it operates the same peer-to-peer/professional charter marketplace model targeted at luxury leisure boating consumers.
• SamBoat: European boat rental platform offering crewed and bareboat charters across the Mediterranean including the Balearics. Comparable because it competes for the same leisure day-charter customer with similar crewed-yacht inventory, often listing overlapping vessel categories and pricing.

Regional players

• Mediterra Charters: Mediterranean-focused yacht charter specialist offering crewed luxury charters across Spain, the Balearics, Italy, and France. Comparable as a regional peer operating a similar crewed yacht charter model in largely the same geographies as Smart Charter Ibiza.

Broad incumbents

• Burgess: Global luxury superyacht charter broker and management firm with a large fleet of crewed yachts. Comparable as a broad incumbent in the luxury yacht charter space serving a similar HNW client base, though operating at the higher superyacht end and as a broker rather than an owner-operator.
• Fraser Yachts: Global luxury yacht charter, sale, and management company with significant Mediterranean presence. Comparable as a broad incumbent serving the same affluent Mediterranean charter segment, though focused on larger vessels and brokerage.
• Camper & Nicholsons: Established international luxury yacht charter and brokerage house with Mediterranean operations. Comparable as a broad incumbent in crewed luxury yacht chartering, serving a similar premium leisure clientele in overlapping Mediterranean geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/smartcharteribz

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Smart Charter Ibiza