ExcelDemy
ExcelDemy is a Dhaka-based web platform providing free Excel tutorials, eight premium Udemy courses, downloadable templates, a community forum, and on-demand Excel consulting services, primarily serving individual learners and SMB professionals building Microsoft Excel proficiency.
- Company typePrivate
- Founded2013
- HeadquartersDhaka, Bangladesh
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What ExcelDemy does
ExcelDemy is a web-based educational content platform focused exclusively on Microsoft Excel proficiency, operating as a private company and subsidiary of Guiding Tech Media out of Dhaka, Bangladesh, with a team of 11–50. The platform publishes a comprehensive library of tutorials spanning Excel basics, formulas, functions, charts, pivot tables, macros and VBA, Power Query, Solver, and statistical data analysis, delivered via SEO-optimized blog articles, a YouTube channel (@exceldemy2006), and a community forum for peer Q&A. Its commercial surface consists of eight premium video courses distributed through the Udemy marketplace (one selected for Udemy Business), an on-demand Premium Excel Services consulting division for custom formulas, templates, and VBA projects, a library of downloadable Excel templates (budgeting, invoicing, inventory, project tracking), and quick-reference cheat sheets. The business is founder-led by Kawser Ahmed, a branded Microsoft Excel Expert and Udemy instructor, who is also the primary content author of the platform's 200+ article library.
ExcelDemy firmographics
Firmographics- Name
- ExcelDemy
- Legal name
- ExcelDemy
- Website
- https://exceldemy.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ExcelDemy is a Dhaka-based web platform providing free Excel tutorials, eight premium Udemy courses, downloadable templates, a community forum, and on-demand Excel consulting services, primarily serving individual learners and SMB professionals building Microsoft Excel proficiency.
- Ownership category
- akta.pro rank
Where ExcelDemy is headquartered
LocationHeadquarters
- HQ city
- Dhaka
- HQ country
- Bangladesh
- HQ region
- Asia
Offices1 record
Markets served
ExcelDemy business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Online Courses (Udemy): ExcelDemy sells premium video courses on Udemy covering Excel fundamentals, advanced techniques, pivot tables, formulas, charts, and statistical data analysis. Courses are priced individually on the Udemy marketplace platform.
- Excel Consulting Services: Premium Excel Services Division provides on-demand Excel consultancy services including Excel Formulas, Templates, VBA Projects, and custom solutions. Customers submit Excel tasks and receive expert assistance.
- Excel Templates: Pre-designed Excel templates available for download, covering business solutions like budgeting, inventory management, and project tracking with built-in formulas.
- Free Content (Blog/Forum): Free tutorials, articles, and forum support serve as customer acquisition channels, building audience trust and directing users toward premium offerings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Tutorials and Resources |
| One time/ perpetual license | Pay-as-you-go | Udemy Premium Courses |
| Other | Pay-as-you-go | Excel Consulting Services |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
ExcelDemy product offering
Product offeringCore offering
ExcelDemy is an online education platform dedicated to Microsoft Excel proficiency. It publishes free tutorials, articles, and video content covering Excel basics through advanced topics including formulas, functions, VBA macros, pivot tables, Power Query, and data analysis. The platform monetizes through premium video courses sold on Udemy, downloadable Excel templates, cheat sheets, and on-demand paid consulting services for custom Excel, formula, and VBA work.
Product overview
ExcelDemy is a unified educational platform focused exclusively on Microsoft Excel, comprising a content platform with free tutorials and articles, premium video courses hosted on Udemy (Create Basic Excel Pivot Tables, Excel Formulas and Functions, Excel Charts and SmartArt Graphics, Advanced Excel Training, Data Analysis Excel for Beginners), an expert consultancy services division (Excel Services), a collaborative community forum for peer support, and a library of downloadable Excel templates. The platform serves users at all skill levels through structured learning paths covering Excel basics, formulas, functions, macros/VBA, advanced Excel techniques, charts, data analysis, pivot tables, Power Query, Solver, and finance applications.
Differentiator
Problem solved
Functional benefit
Products and services
- ExcelDemy Online Excel Training Courses Premium video courses sold on Udemy covering Excel fundamentals, pivot tables, formulas and functions, charts, advanced techniques, and statistical data analysis; designed for self-paced individual learners from beginner to advanced levels.
- ExcelDemy Premium Excel Services (Consulting) On-demand, quote-based Excel consultancy delivering custom Excel formulas, templates, VBA projects, and other tailored Excel solutions for individual professionals and business customers with specific spreadsheet challenges.
- ExcelDemy Excel Templates Library Library of downloadable, pre-built Excel templates for small business solutions including budgeting, invoicing, inventory management, and project tracking, with formulas already embedded for immediate use.
Quantifiable outcome
- 8 Excel courses available on Udemy with one selected for Udemy Business
- +1 more outcomes
Companies that use ExcelDemy
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
ExcelDemy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature4 records
ExcelDemy partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered parent, core and minor.
- Guiding Tech MediaparentExcelDemy is operated as a Guiding Tech Media company. Guiding Tech Media is the parent organization providing operational infrastructure and brand backing for the ExcelDemy platform.
- UdemycoreExcelDemy distributes premium video courses through Udemy's online learning marketplace. Courses are listed at udemy.com/user/exceldemy/ and include 5 featured courses selected for the platform.
- TrustpilotminorExcelDemy maintains a Trustpilot review profile for customer testimonials and reputation management, displaying user reviews of the platform's services.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
ExcelDemy competitors and assessment
Company assessmentDirect peers
- Spreadsheeto: Spreadsheeto is an Excel training site offering free tutorials and paid courses covering Excel basics to advanced analytics. It competes with ExcelDemy for the same content marketing-led learner funnel and similar course pricing tier.
- Trump Excel: Trump Excel is a leading Excel-focused training site offering tutorials, free courses, YouTube content, and paid resources. It directly competes with ExcelDemy for the same Excel-learner audience across blog SEO, video, and course monetization.
- Chandoo.org: Chandoo.org is a long-running Excel and dashboard training site founded by Purna Duggirala, offering tutorials, paid courses, and community. It is highly comparable to ExcelDemy in audience, content-led GTM, and depth of Excel/VBA/Power Query coverage.
- Vertex42: Vertex42 is a leading provider of downloadable Excel and Google Sheets templates for budgeting, finance, and project management. It is a direct peer to ExcelDemy's Templates product line and competes for the same SMB Excel-template buyer.
- MyExcelOnline: MyExcelOnline sells premium Excel training courses and add-ins, primarily through its own platform and Udemy. It overlaps with ExcelDemy on Udemy marketplace placement and paid video course monetization for the same Excel learner persona.
- Exceljet: Exceljet is a popular Excel formula reference and tutorial site built around concise, example-driven content. It competes with ExcelDemy for organic search traffic on formula and function topics and serves the same intermediate-to-advanced Excel learner segment.
Emerging players
- Ablebits: Ablebits offers Excel and Google Sheets add-ins plus tutorials that automate common spreadsheet tasks. It overlaps with ExcelDemy on the consulting/templates side and targets productivity-minded Excel power users.
Broad incumbents
- Udemy: Udemy is the global online learning marketplace where ExcelDemy distributes its premium courses. As a broad incumbent it is both a partner and competitive platform, hosting thousands of competing Excel instructors with overlapping course catalogs.
- Coursera: Coursera hosts university- and credential-backed data analysis, Excel, and business technology courses. It is a broad incumbent competing for the same professional Excel/data literacy learner and institutional L&D demand.
- LinkedIn Learning: LinkedIn Learning (formerly Lynda.com) offers professionally produced Excel courses included with LinkedIn Premium and sold to enterprise L&D. It competes for the same professional upskilling budget that ExcelDemy's Udemy Business placement addresses.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Customer concentration
ExcelDemy social profiles
Digital presenceExcelDemy financial estimates
Financial estimateRevenue estimate
Valuation estimate
ExcelDemy leadership team
Management profileNumber of profiles
Profiles2 records
ExcelDemy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ExcelDemy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ExcelDemy
What does ExcelDemy do?
ExcelDemy is an online education platform dedicated to Microsoft Excel proficiency. It publishes free tutorials, articles, and video content covering Excel basics through advanced topics including formulas, functions, VBA macros, pivot tables, Power Query, and data analysis. The platform monetizes through premium video courses sold on Udemy, downloadable Excel templates, cheat sheets, and on-demand paid consulting services for custom Excel, formula, and VBA work.
Is ExcelDemy a public or private company?
ExcelDemy is a private company. It is classified as corporate owned and is currently operating.
When was ExcelDemy founded?
ExcelDemy was founded in 2013. It employs 11 to 50 people.
Where is ExcelDemy based?
ExcelDemy is headquartered in Dhaka, Bangladesh, in the Asia region.
How does ExcelDemy make money?
Four revenue lines are on record. Online Courses (Udemy) is the primary driver. The others are excel Consulting Services, excel Templates and free Content (Blog/Forum).
Who are ExcelDemy's main competitors?
Direct peers on record are Spreadsheeto, Trump Excel, Chandoo.org, Vertex42, MyExcelOnline and Exceljet. Ablebits is listed as an emerging player. Broad incumbents are Udemy, Coursera and LinkedIn Learning.
Does ExcelDemy have an API?
No public API is recorded for ExcelDemy.