Battery Outlet

Name

Battery Outlet

Legal name

Battery Outlet

Website

https://batteryout.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Battery Retail

akta.pro primary industry

Batteries & Battery Packs (Rechargeable/Primary, Device-Specific Packs) (CRACATAG)

Keywords

• Battery retail
• Automotive batteries
• Marine batteries
• Industrial batteries
• Specialty battery store

Headquarters

HQ city

Chesapeake

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Others

Revenue model

1. Battery Retail Sales: Revenue generated from direct retail sales of batteries and related products to consumers. Customers purchase batteries in-store for automotive, marine, industrial, and specialty applications. The business model is transactional, with revenue coming from individual purchases rather than subscriptions or recurring contracts.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Battery Outlet is a Virginia-based specialty battery retailer operating two physical storefronts in Chesapeake and Tabb. The company sells automotive, marine, industrial, and specialty batteries to individual consumers and small commercial buyers, with hands-on in-store battery testing and replacement support. In 2025, Battery Outlet merged with Warehouse Battery Outlet (WBO), consolidating its family-owned retail operation under the Warehouse Battery Outlet parent company.

Product overview

Battery Outlet is a battery retail business offering a diverse inventory of automotive, marine, industrial, and specialty battery products through physical store locations in Virginia. The company has merged with Warehouse Battery Outlet to expand its inventory and customer support resources.

Differentiator

Problem solved

Functional benefit

Products and services

• Automotive batteries
• Marine batteries
• Industrial batteries
• Specialty batteries

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Warehouse Battery Outlet (WBO)coreStrategic or Co-development Partner · 1 January 2025Battery Outlet Virginia has joined forces with Warehouse Battery Outlet, creating a combined entity with the same team but bigger inventory and expanded resources. This merger provides Battery Outlet customers access to Warehouse Battery Outlet's diverse product selection including automotive, marine, industrial and specialty batteries while maintaining the same customer service experience. Warehouse Battery Outlet operates multiple locations and brings decades of family business experience to the partnership.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Batteries Plus: Specialty battery and lighting retailer with a national franchise network selling automotive, marine, and specialty batteries — the closest direct competitor to Battery Outlet's core offering and service model.
• Interstate Batteries: Battery-focused distributor and retailer with All Battery Center outlets selling automotive, marine, powersports, and industrial batteries through dealer and retail locations — directly comparable product mix and customer base.

Broad incumbents

• NAPA Auto Parts: Cooperative auto parts distributor with retail stores selling automotive, commercial, and industrial batteries — overlapping customer base in commercial accounts and specialty applications.
• O'Reilly Auto Parts: Large US automotive parts retailer carrying a full line of batteries for cars, trucks, marine, and powersports applications — competes directly on automotive SKUs and price.
• AutoZone: National automotive aftermarket retailer with thousands of stores selling batteries, parts, and accessories; overlaps heavily with Battery Outlet's automotive battery offering but as part of a much broader portfolio.
• Advance Auto Parts: National automotive aftermarket chain with extensive battery assortment across automotive, marine, and powersports categories; competes head-to-head on commodity battery retail.
• Pep Boys: National automotive service and retail chain selling tires, parts, and batteries; overlaps with Battery Outlet on battery retail and competes on automotive replacement batteries.
• Walmart Auto Care Center: Mass retailer carrying commodity automotive and marine batteries at scale; competes primarily on price for entry-level battery SKUs that overlap with Battery Outlet's automotive assortment.
• Costco Tire Center / Battery Sales: Membership warehouse club offering Interstate and Kirkland automotive batteries at aggressive prices; competes on commodity automotive batteries rather than specialty/industrial.

Emerging players

• Battery Mart: Online specialty battery retailer focused on industrial, medical, and replacement battery packs; represents the e-commerce competitive threat to brick-and-mortar battery retailers like Battery Outlet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xtwitter.com/WBO13
• Facebookfacebook.com/BatteryOutletInc
• LinkedInlinkedin.com/company/battery-outlet-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Battery Outlet